Faculty Details

faculty

Dr POORNIMA PURUSHOTHAM

Speciliazation : Commerce

Qualification : PGDM, PhD

Department : SCHOOL OF HUMANITIES AND PERFORMING ARTS

Campus : BANGALORE CAMPUS

Research Gate
Google Scholar
ORCID

Articles in Periodicals

Articles in Journels

2024

Name of Journal: Jims8m-The Journal Of Indian Management & Strategy

Date Of Publication: 22-Oct-2024

Category: Article in Research Journal

Volume No/Issue No/Page No: 29/3/4 - 13

Sole Authored /Co Authored: Co-Author

Author Name (s): SHIVI KHANNA,POORNIMA PURUSHOTHAM

URL: https://www.indianjournals.com/ijor.aspx?target=ijor:jims8m&type=home

Indexing Agency: Web of Science

Name of Journal: Indian Journal of Marketing

Date Of Publication: 13-Feb-2024

Category: Article in Research Journal

Volume No/Issue No/Page No: 20/1/44 - 65

Sole Authored /Co Authored: Co-Author

Author Name (s): SHIVI KHANNA,POORNIMA PURUSHOTHAM

URL: https://indianjournalofmarketing.com/

Indexing Agency: ABDC and SCOPUS

Blog

Invited Talks

Films / Videos / Documentaries

MPhil/PhD Guided/Adjudicated

Research Project

Workshop / FDP / Training Programme

Awards / Achievements /Others

Books

Book Chapters

2022

Type of Book: Chapter

Title : Emerging IT/ICT and AI Technologies Affecting Society

ISBN: 978-981-19-2940-3

Month/Year: Aug 2022

Case Study

Patents

2024

Inventors: SHIVI KHANNA,POORNIMA PURUSHOTHAM

Type of Specification: Provisional

Granted/Awarded Date: -

Publication/Application Date: 02-Aug-2024

Application/Filing Date: 30-Jul-2024

Publication Number: 02441057844 A

Patent Number: .202441057844 A

Field of Invention: Technology

Participation in Seminars/Conferences/Symposium

2024

Type of the Program: Conference


Role: Presenter


Title: The Role of Social Media in Shaping Gen Z's Awareness in Understanding Social Issues


Date: 2024-09-24


Organising Institution: Guru Tegh Bahadur Institute of Technology


Level: International


Own MPhil / PhD Thesis

Consultancy

Copyright

Cases / Notes / Working Papers

Chapters / Articles in Books

Conferences / Seminars Attended

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