Faculty Publications

school of business and management
Faculty Publications

Articles in Journals
Books
Blogs

Sl.No.	Name	Title of the Paper	Name of Journal / Vol. No / Issue No / Page Nos	ISSN	URL	Academic Year
1	Aarthy C	Idiosyncratic Deals: Understanding Effect of Intrinsic and Extrinsic Motivation I-Deals on Innovative Work Behaviour	International Research Journal of Multidisciplinary Scope / 5 / 3 / 398 - 406	2582-631X		2024
2	Aarthy C	The impact of the COVID-19 pandemic on e-learning adoption in an emerging market: a longitudinal study using the UTAUT model	Journal of Asia Business Studies / / / 1 - 23	1558-7894		2024
3	Anand Patil	Assessing the Awareness And Impact Of Sustainable Development Goals on Investment Decisions Among Gen Z In India	Rabindra Bharati University Journal of Economics / XXVIII / 22 / 105 - 114	0975-802X		2024
4	Anand Patil	Innovative Pathways to Sustainable Development: Integrating Commerce with SDG 9 Objectives	Humanities and Social Science Studies, / 12 / 2 / 65 - 75	2319-829X		2024
5	Anubha Srivastava	Investor's behaviour to COVID-19 vaccination campaign; An event study and panel data analysis in the southeast asian region	Contaduría y Administración / 70(2) / 70(2) / 285 - 312	0186-1042		2024
6	Anubha Srivastava	Echoes of Conflict: Unveiling the Interconnected Tapestry of Russia-Ukraine Warfare, Oil Price Ballet, and the Asian Stock Symphony	Theoretical and Practical Research in Economic Fields / 15 / 3(31) / 764 - 777	2068-7710		2024
7	Arjun B S	Echoes of Conflict: Unveiling the Interconnected Tapestry of Russia-Ukraine Warfare, Oil Price Ballet, and the Asian Stock Symphony	Theoretical and Practical Research in Economic Fields / 15 / 3(31) / 764 - 777	2068-7710		2024
8	Deepika S R	Assessing the Effectiveness of Implied Volatility in Predicting Realised Return Volatility for Informative Decision-Making: Insights from the Nifty Bank Index	International Research Journal of Multidisciplinary Scope / 5 / 4 / 568 - 578	2582-631X		2024
9	Dhanya K A	Behavioural Finance And Stock Market Performance - A Comprehensive Analysis	Library Progress International / 44 / 3 / 2598 - 2602	2320-317X		2024
10	Dhanya K A	Factors Affecting Organic Farming Cultivation and Their Role in Achieving Sustainable Development Goals (SDG)	journal of lifestyle and SDG Review / 5 / 1 / 1 - 23	2965-730X		2024
11	John Paul Raj V	Assessing the Effectiveness of Implied Volatility in Predicting Realised Return Volatility for Informative Decision-Making: Insights from the Nifty Bank Index	International Research Journal of Multidisciplinary Scope / 5 / 4 / 568 - 578	2582-631X		2024
12	Joshua Selvakumar J	Examining the Impact of Sonic Branding in Creating Brand Equity	Journal of Informatics Education and Research / 4 / 2 / 2263 - 2280	1526-4726		2024
13	Joshua Selvakumar J	Does risk management components influence on project success? Evidence from IT sector	Journal of Project Management / 9 / 3 / 269 - 276	2371-8374		2024
14	Joshua Selvakumar J	Study On Financial Inclusion Among Selective Asian Countries ? A Comparative Analysis	MS RAMAIAH MANAGEMENT REVIEW / 15 / 1 / 49 - 65	0975-7988		2024
15	Joshua Selvakumar J	An Empirical Study on the Impact of Selected Asian Stock Market on the Nifty & Sensex	European Economic Letters / 14 / 3 / 1480 - 1489	2323-5233		2024
16	Lakshmy Priya K	Analogy of Social Entrepreneurship and Community Empowerment: An Inclusive Tourism Approach with Technological Intervention	Springer International Handbooks of Education International Handbook of Skill, Education, Learning, / 1 / / -	2197-1951		2024
17	Manikandan M K M	Application Of Artificial Intelligence In Pharmaceutical Industry	Pharma Times / 58 / 11 / 32 - 34	0031-6849		2024
18	Muthu Gopala Krishnan M	Forecasting the Volatility of Indian Forex Market: An Evidence from GARCH Model	International Research Journal of Multidisciplinary Scope / 5 / 3 / 956 - 968	2582-631X		2024
19	Muthu Gopala Krishnan M	Factors Affecting Organic Farming Cultivation and Their Role in Achieving Sustainable Development Goals (SDG)	journal of lifestyle and SDG Review / 5 / 1 / 1 - 23	2965-730X		2024
20	Neetha Mary Avanesh	Balancing the Dialectic Gap in the Social Context of Work: Integrating Self-Determination Theory with Theory of Heedful Interrelating	Journal of Business and Management Studies / 6 / 3 / 286 - 295	709-0876		2024
21	Neetha Mary Avanesh	Sri Sabari Engimech Pvt. Ltd.: Hard Times and Recovery in the Operations and Maintenance Market	Ivey Publishing / Not mentioned / W35231 / 1 - 12	Not mentioned		2024
22	Neetha Mary Avanesh	Sri Sabari Engimech Pvt. Ltd.: Hard Times and Recovery in the Operations and Maintenance	Harvard Business Review / Not applicable / Not applicable / 0 - 0	0017-8012		2024
23	Poornima Purushotham	Exploring the future of customer-centric banking: A comprehensive examination of chatbot service quality and development of advanced chatbot interfaces framework for Indian banking	Jims8m-The Journal Of Indian Management & Strategy / 29 / 3 / 4 - 13	0973-9335		2024
24	Prathibha Raj M S	Factors Affecting Organic Farming Cultivation and Their Role in Achieving Sustainable Development Goals (SDG)	journal of lifestyle and SDG Review / 5 / 1 / 1 - 23	2965-730X		2024
25	Priyakrushna Mohanty	Shared Mobility and India?s Generation Z: Environmental Consciousness, Risks, and Attitudes	Sustainability / 16 / 5258 / 1 - 17	2071-1050		2024
26	Rashmi Rai	Unveiling the Motivation Drivers in Start-Up Workspace	International Research Journal of Multidisciplinary Scope / 5 / 1 / 232 - 238	2582-631X		2024
27	Saravanan V	Assessing the Effectiveness of Implied Volatility in Predicting Realised Return Volatility for Informative Decision-Making: Insights from the Nifty Bank Index	International Research Journal of Multidisciplinary Scope / 5 / 4 / 568 - 578	2582-631X		2024
28	Sathish P	Forecasting the Volatility of Indian Forex Market: An Evidence from GARCH Model	International Research Journal of Multidisciplinary Scope / 5 / 3 / 956 - 968	2582-631X		2024
29	Sathish P	Assessing the Effectiveness of Implied Volatility in Predicting Realised Return Volatility for Informative Decision-Making: Insights from the Nifty Bank Index	International Research Journal of Multidisciplinary Scope / 5 / 4 / 568 - 578	2582-631X		2024
30	Sathish P	Does risk management components influence on project success? Evidence from IT sector	Journal of Project Management / 9 / 3 / 269 - 276	2371-8374		2024
31	Sharanya M	IoT-Powered Innovations in Renewable Energy Generation and Electric Drive	E3S Web of Conferences 540, 020 (2024) / 540 / / 1 - 9	2267-1242		2024
32	Shivi Khanna	Building a resilient future: collaborative sustainability regulation	Clean Energy / 8 / 3 / 223 - 237	2515-396X		2024
33	Shivi Khanna	Exploring the future of customer-centric banking: A comprehensive examination of chatbot service quality and development of advanced chatbot interfaces framework for Indian banking	Jims8m-The Journal Of Indian Management & Strategy / 29 / 3 / 4 - 13	0973-9335		2024
34	Shivi Khanna	Significance of Market and Economic Factors in Stock Investors Decision Making ? A Study on Indian Stock Market	Journal of Informatics education and research / 4 / 3 / -	1526-4726		2024
35	Sreeraman Nandhi	An Empirical Study on the Impact of Selected Asian Stock Market on the Nifty & Sensex	European Economic Letters / 14 / 3 / 1480 - 1489	2323-5233		2024
36	Sumathi A	Social isolation and loneliness among Generation Z employees: can emotional intelligence help mitigate?	Cogent Business & Management / 12 / 1 / -	2331-1975		2024
37	Aarthy C	Growth of Indian cement industry, its environment impact and emerging alternatives	Indian Journal of Engineering and Materials Sciences / 31 / 1 / 38 - 50	0975-1017		2023
38	Aarthy C	Harmonizing Success: Unleashing The Potential Of Personal Branding And Advertisements For Musicians	International Journal of Multidisciplinary Research and Technology / / / -	2582-7359		2023
39	Aarthy C	Brand centric transmutation: A way to enhance customer's loyalty in fashion retail market	JIMS8M The Journal of Indian Management & Strategy / 28 / 2 / -	0973-9335		2023
40	Aarthy C	Evaluating the impact of Government Programs on Menstrual Equity and Accessibility in Karnataka	Community Practitioner / 21 / 5 / -	1462-2815		2023
41	Aishwarya N	Harmonizing Success: Unleashing The Potential Of Personal Branding And Advertisements For Musicians	International Journal of Multidisciplinary Research and Technology / / / -	2582-7359		2023
42	Aishwarya N	Digital Supply Chain Twin: Exploring Limits And Expanding Horizons	International Journal of Multidisciplinary Research and Technology / / / -	2582-7359		2023
43	Aishwarya N	Evaluating the impact of Government Programs on Menstrual Equity and Accessibility in Karnataka	Community Practitioner / 21 / 5 / -	1462-2815		2023
44	Aishwarya N	Brand centric transmutation: A way to enhance customer's loyalty in fashion retail market	JIMS8M The Journal of Indian Management & Strategy / 28 / 2 / -	0973-9335		2023
45	Anand Patil	A Comprehensive Review of Momentum and Contrarian Strategies Using Bibliometric Analysis	Rabindra Bharati University Journal of Economics / XXVII / 8 / 47 - 59	0975-802X		2023
46	Anand Patil	Experimenting Advanced Analytics Techniques Using Business Intelligence Tool	COMMUNİTY PRACTİONER / 20 / 6 / 157 - 165	1462-2815		2023
47	Anubha Srivastava	Mandatory IFRS enforcement and value relevance of accounting information in India	Accounting and Administration / / / - 301326	0184-1042		2023
48	Bharath Sampath	Effectiveness of Financial Inclusion through PMJDY Scheme: A Study of the PMJDY Beneficiaries in Tamil Nadu	The Society of Economics and Development / 20 / 1 / 80 - 87	2277-5412		2023
49	Dhanya K A	Investor sentiment and stock market volatility ? A behavioral finance perspective	European chemical bulletin / 12 / 8 / 3466 - 3477	2063-5346		2023
50	John Paul Raj V	Autoregressive Distributed Lag Approach for Estimating the Nexus between Net Asset Value of Mutual Fund and Economic Determinants in India	Theoretical and Practical Research in Economic Fields / 14 / 1(27) / 186 - 201	2068-7710		2023
51	John Paul Raj V	Exploring the Influence Dynamism of Economic Factors on Fluctuation of Exchange Rate - An Empirical Investigation for India Using ARDL Model	Theoretical and Practical Research in Economic Fields / 14 / 2 / 258 - 268	2068-7710		2023
52	Joshua Selvakumar J	Enablers and Outcomes of Supply Chain Collaboration for Sustainable Growth	International Research Journal of Multidisciplinary Scope / 5 / 1 / 535 - 556	2582-631X		2023
53	Joshua Selvakumar J	Triggers of Changes in Business Processes and Applications: A Systematic Review	International Research Journal of Multidisciplinary Scope (IRJMS) / 5 / 2 / 778 - 792	2582-631X		2023
54	Joshua Selvakumar J	A Stochastic Method For Optimizing Portfolios Using A Combined Monte Carlo And Markowitz Model: Approach On Python	Economics / 12 / 2 / 227 - 241	1864-6042		2023
55	Lakshmi R B	Contemporary Issues, Potentials and Challenges of Education System in India: A Brief Overview	European Economic Letters / 14 / 2 / 1327 - 1333	2323-5233		2023
56	Mallika Sankar M	Decoding Retail Realities: Traditional Retailers' Outlook on Sales Erosion to Modern Retail Economy.	Theoretical and Practical Research in Economic Fields / 15 / 1 / 17 - 30	2068-7710		2023
57	Manikandan M K M	Telemedicine- The New Digital Healthcare Platform	Pharma Times / 55 / 10 / 15 - 17	0031-6849		2023
58	Manikandan M K M	Influence of Mindfulness on Game Addiction-Mediating Role of Emotional Control	Psychological Reports / / / -	0033-2941		2023
59	Muthu Gopala Krishnan M	Did the Economic Reforms Change the Macroeconomic Drivers of the Indian Economy in the Post-Reform Era? An ARDL Bounds Test Approach	Theoretical and Practical Research in Economic Fields / XIV / 2 / 295 - 316	2068-7710		2023
60	Neetha Mary Avanesh	Bracing up for financial inclusivity The CabDost way	Emerald Emerging Markets Case Studies / / / -	2045-0621		2023
61	Neetha Mary Avanesh	The Mediating Effect of Heedful Interrelating on Self Determination and Thriving at Work Among University Faculty Members	ANPAD - Associacao Nacional de Pos-Graduacao e Pesquisa em Administracao / 18 / 5 / 1 - 24	1981-982X		2023
62	Poornima Purushotham	Chatbot Service Quality in Banking : Analyzing Indian Banking Customer Perceptions and Influence on Customer Satisfaction and Value	Indian Journal of Marketing / 20 / 1 / 44 - 65	0973-8703		2023
63	Rashmi Rai	What fuels the employees in startups?: Data on hybrid/colocated/virtual working environment towards efficiency	Data in Brief / 49 / / -	2352-3409		2023
64	Rashmi Rai	Startups' empowerment of employees: An analysis using VOSviewer	Multidisciplinary Reviews / 7 / 7 / 1 - 11	2595-3982		2023
65	Rashmi Rai	Mandatory IFRS enforcement and value relevance of accounting information in India	Accounting and Administration / / / - 301326	0184-1042		2023
66	Saravanan V	Autoregressive Distributed Lag Approach for Estimating the Nexus between Net Asset Value of Mutual Fund and Economic Determinants in India	Theoretical and Practical Research in Economic Fields / 14 / 1(27) / 186 - 201	2068-7710		2023
67	Saravanan V	Exploring the Influence Dynamism of Economic Factors on Fluctuation of Exchange Rate - An Empirical Investigation for India Using ARDL Model	Theoretical and Practical Research in Economic Fields / 14 / 2 / 258 - 268	2068-7710		2023
68	Sathish P	Enablers and Outcomes of Supply Chain Collaboration for Sustainable Growth	International Research Journal of Multidisciplinary Scope / 5 / 1 / 535 - 556	2582-631X		2023
69	Sathish P	Triggers of Changes in Business Processes and Applications: A Systematic Review	International Research Journal of Multidisciplinary Scope (IRJMS) / 5 / 2 / 778 - 792	2582-631X		2023
70	Sathish P	A Stochastic Method For Optimizing Portfolios Using A Combined Monte Carlo And Markowitz Model: Approach On Python	Economics / 12 / 2 / 227 - 241	1864-6042		2023
71	Sathish P	Autoregressive Distributed Lag Approach for Estimating the Nexus between Net Asset Value of Mutual Fund and Economic Determinants in India	Theoretical and Practical Research in Economic Fields / 14 / 1(27) / 186 - 201	2068-7710		2023
72	Sathish P	Exploring the Influence Dynamism of Economic Factors on Fluctuation of Exchange Rate - An Empirical Investigation for India Using ARDL Model	Theoretical and Practical Research in Economic Fields / 14 / 2 / 258 - 268	2068-7710		2023
73	Shikha Bhagat	Brand centric transmutation: A way to enhance customer's loyalty in fashion retail market	JIMS8M The Journal of Indian Management & Strategy / 28 / 2 / -	0973-9335		2023
74	Shikha Bhagat	The Impact Of Film Marketing On Genz Viewership: Exploring The Influence Of Marketing Strategies On Genz Audience Engagement	International Journal of Multidisciplinary Research and Technology / / / 180 - 187	2582-7359		2023
75	Shikha Bhagat	Influence Of Animated Advertisements On Consumer Buying Behaviour	International Journal of Multidisciplinary Research and Technology / 4 / 8 / 485 - 494	2582-7359		2023
76	Shikha Bhagat	Decoding Retail Realities: Traditional Retailers' Outlook on Sales Erosion to Modern Retail Economy.	Theoretical and Practical Research in Economic Fields / 15 / 1 / 17 - 30	2068-7710		2023
77	Shikha Bhagat	The Metamorphic Influence of Cause-Related Marketing: Empowering Consumers as Catalysts for Societal Transformation	Indian Journal of Marketing / 54 / 4 / 60 - 79	0973-8703		2023
78	Shikha Bhagat	Harmonizing Success: Unleashing The Potential Of Personal Branding And Advertisements For Musicians	International Journal of Multidisciplinary Research and Technology / / / -	2582-7359		2023
79	Shikha Malhotra	Asymmetrical Impact of Global and Domestic Factors on Stock Returns in India: An NARDL Approach	The Empirical Economics Letters / / / -	1681-8997		2023
80	Shilpa Sarvani Ravi	The Impact Of Film Marketing On Genz Viewership: Exploring The Influence Of Marketing Strategies On Genz Audience Engagement	International Journal of Multidisciplinary Research and Technology / / / 180 - 187	2582-7359		2023
81	Shilpa Sarvani Ravi	Influence Of Animated Advertisements On Consumer Buying Behaviour	International Journal of Multidisciplinary Research and Technology / 4 / 8 / 485 - 494	2582-7359		2023
82	Shilpa Sarvani Ravi	Decoding Retail Realities: Traditional Retailers' Outlook on Sales Erosion to Modern Retail Economy.	Theoretical and Practical Research in Economic Fields / 15 / 1 / 17 - 30	2068-7710		2023
83	Shilpa Sarvani Ravi	The Metamorphic Influence of Cause-Related Marketing: Empowering Consumers as Catalysts for Societal Transformation	Indian Journal of Marketing / 54 / 4 / 60 - 79	0973-8703		2023
84	Shivi Khanna	Chatbot Service Quality in Banking : Analyzing Indian Banking Customer Perceptions and Influence on Customer Satisfaction and Value	Indian Journal of Marketing / 20 / 1 / 44 - 65	0973-8703		2023
85	Shivi Khanna	Students? Satisfaction with Remote Learning During the COVID-19 Pandemic: Insights for Policymakers	Prabandhan : Indian Journal of Management / 16 / 9 / 43 - 60	0975-2854		2023
86	Shivi Khanna	From the local to the global: the journey of Suguna Foods	Emerald Insight / 13 / 4 / 1 - 23	2045-0621		2023
87	Shivi Khanna	Effectiveness of Financial Inclusion through PMJDY Scheme: A Study of the PMJDY Beneficiaries in Tamil Nadu	The Society of Economics and Development / 20 / 1 / 80 - 87	2277-5412		2023
88	Sridharan A	Disruptive Strategies for Supply Chain Disruptions	EMPIRICAL ECONOMIC LETTERS / V NO : 22 / ISSUE NO : 1 / 51 - 60	1681-8997		2023
89	Sridharan A	From the local to the global: the journey of Suguna Foods	Emerald Insight / 13 / 4 / 1 - 23	2045-0621		2023
90	Sridharan A	The rise of new age social media influencers and their impact on the consumers' reaction and purchase intention	International Journal of Business and Emerging Markets / 16 / 1 / 89 - 106	1753-6227, 1753-6219		2023
91	Sumathi A	Embracing intelligent machines: A qualitative study to explore the transformational trends in the workplace	Central European Management Journal / / / -	2658-0845		2023
92	Sunita Kumar	Students? Satisfaction with Remote Learning During the COVID-19 Pandemic: Insights for Policymakers	Prabandhan : Indian Journal of Management / 16 / 9 / 43 - 60	0975-2854		2023
93	Sunita Kumar	The rise of new age social media influencers and their impact on the consumers' reaction and purchase intention	International Journal of Business and Emerging Markets / 16 / 1 / 89 - 106	1753-6227, 1753-6219		2023
94	Sunita Kumar	Disruptive Strategies for Supply Chain Disruptions	EMPIRICAL ECONOMIC LETTERS / V NO : 22 / ISSUE NO : 1 / 51 - 60	1681-8997		2023
95	Sunita Kumar	From the local to the global: the journey of Suguna Foods	Emerald Insight / 13 / 4 / 1 - 23	2045-0621		2023
96	Aarthy C	Examining University Students? Attitude towards e-Learning and Their Academic Achievement during COVID-19	International Journal of Information and Education Technology / / / -	2010-3689		2022
97	Aishwarya N	Art Film Consumption In India: An Analysis Of Business Reform And Market Preference	International Journal Of Research And Analytical Reviews / 10 / 2 / 62 - 71	2349-5138		2022
98	Anand Patil	A Study on Impact of Covid-19 on the Fintech Adoption in India	Rabindra Bharati Journal of Philosophy / XXIII / 25 / 93 - 99	0973-0087		2022
99	Anubha Srivastava	The Impact of Environmental Accounting on the Profitability of Indian crude oil Industry: An Empirical Study	YMER / / 05 / -	0044-0477		2022
100	Arjun B S	Changing customer mindset in adopting digital financial services during the COVID-19 pandemic: Evidence from India	Banks and Bank Systems / 17 / 03 / 58 - 71	1991-7074		2022
101	Bina Celine Dorathy M	India's Transshipment Drive	Korea Review Of International Studies / 15 / 38 / 158 - 163	1226-4741		2022
102	Bina Celine Dorathy M	Extended Gate- A Contemporary Approach to Port Hinterland Connectivity	Empirical Economics Letters / 21 / 2 / 315 - 324	1681 8997		2022
103	Deepika S R	Determinants of Success in the Equity Derivatives Market: An Empirical Study	JIMS8M The Journal of Indian Management & Strategy / 27 / 4 / 27 - 32	0973-9343		2022
104	Dhanya K A	Critical issues in corporate governance : An opinion survey	Education and Socienty / 2 / 1 / 168 - 176	2278-6864		2022
105	Dhanya K A	Impact of poverty alleviation programmes on beneficiaries- A study on selected panchayaths	Journal of emerging technologies and innovative research / 10 / 4 / 168 - 174	2349-5162		2022
106	John Paul Raj V	Adoption of Human Resource Analytics in Information Technology and Information Technology Enabled Services Industry in India	Journal Of Data Science, Informetrics, And Citation Studies / 1 / 1 / 50 - 57	2583-5440		2022
107	John Paul Raj V	A Study On Service Quality And Customer Satisfaction Between Public And Private Sector Banks	Journal of Data Acquisition and Processing / 38 / 2 / 1 - 9	1004-9037		2022
108	Joshua Selvakumar J	A Study On Factors Affecting Customer Engagement With Cosmetic Brands On Instagram	MS RAMAIAH MANAGEMENT REVIEW / 13 / 2 / 1 - 13	0975-7988		2022
109	Joshua Selvakumar J	Modeling the Domino Effect of Brand Communication Understanding the Consumer Psychology Behind Brand Evangelism in the QSR Industry	Revista Argentina de Clínica Psicológica / 31 / 1 / 11 - 23	0327-6716		2022
110	Jyothi Kumar	Financial capability and financial wellbeing of women in community-based organizations: mediating role of decision-making ability	Managerial Finance / / EarlyCite / -	0307-4358		2022
111	Jyothi Kumar	Book Review: Lexi Stadlen, Nine Paths: A Year in the Life of an Indian Village (Penguin Random House UK, 2022), 300 pp., `493, ISBN: 978-1-473-58454-9	Vision: The Journal of Business Perspective / / / -	0972-2629		2022
112	Jyothi Kumar	Driving Financial Inclusion: Technology as an Indicator of Financial Ecosystem Development During the COVID-19 Pandemic in India	International Journal of E-Business Research / 18 / 1 / -	1548-1131		2022
113	Lakshmy Priya K	Psychological Capital And Optimism As A Predictor Of Workplace Happiness In Service-based Industries In India	IITM Journal of Business Studies / 10 / 1 / 362 - 372	2393-9451		2022
114	Mallika Sankar M	Redefining Digital Social Entrepreneurship by Engaging Technology Organization Environment Framework: An Initiative under Aatamnirbhar Bharat (Make-in-India) for Rural Development of India	Empirical Economics Letters / 21 / 2 / -	1681 8997		2022
115	Manikandan M K M	Aggression As A Predictor Of General Well-Being Among Public Health Workers	Asia-Pacific Journal of Health Management / 17 / 2 / 58 - 65	2204-3136		2022
116	Mary Metilda J	Impact Of Artificial Intelligence On Customer Satisfaction In The Insurance Industry	Rabrindra Bharati Journal of Philosophy / XXIII / 24 / -	0973-0087		2022
117	Muthu Gopala Krishnan M	Does Liquidity Affect a Firm?s Profitability? A Case of Automobile Companies in India	MUDRA: Journal of Finance and Accounting / 9 / 1 / 129 - 151	2347-4467, 2395-2598		2022
118	Muthu Gopala Krishnan M	A Study On Service Quality And Customer Satisfaction Between Public And Private Sector Banks	Journal of Data Acquisition and Processing / 38 / 2 / 1 - 9	1004-9037		2022
119	Priyakrushna Mohanty	Next generation employability and career sustainability in the hospitality industry 5.0	Worldwide Hospitality and Tourism Themes / 15 / 2 / -	1755-4217		2022
120	Rashmi Rai	Psychological Capital And Optimism As A Predictor Of Workplace Happiness In Service-based Industries In India	IITM Journal of Business Studies / 10 / 1 / 362 - 372	2393-9451		2022
121	Sathish P	Dynamic Inter-Linkages Among Emerging Stock Markets: An Empirical Analysis of Select Stock Market Indices of BRICS countries	South Asian Journal of Management / 29 / 2 / 37 - 59	0971-5428		2022
122	Sathish P	Determinants of Success in the Equity Derivatives Market: An Empirical Study	JIMS8M The Journal of Indian Management & Strategy / 27 / 4 / 27 - 32	0973-9343		2022
123	Senthilmurugan P	Veganism and Indians-Consumers Preference, Acceptance, Adoption and Practice of Food Consumption	Journal of Coastal life Medicine / / / 939 - 956	2309-5288		2022
124	Shikha Bhagat	Private Label Brands Endearing Over National Brands: An Elaborated Empirical Review	Shanlax International of Management / 10 / 2 / 70 - 83	2581-9402		2022
125	Shikha Bhagat	Evaluation Of Factors Driving Private Label Brands Success In Hypermarkets- A Consumer Perspective Study	Journal of General Management Research / 9 / 2 / 55 - 72	2348-5434		2022
126	Shikha Bhagat	Veganism and Indians-Consumers Preference, Acceptance, Adoption and Practice of Food Consumption	Journal of Coastal life Medicine / / / 939 - 956	2309-5288		2022
127	Shikha Malhotra	Asymmetrical Effects of Global Liquidity and Global Economic Output on Domestic Economic Growth: Evidence from India based on NARDL Approach	The Indian Economic Journal / / / -	0019-4662		2022
128	Shilpa Sarvani Ravi	Evaluation Of Factors Driving Private Label Brands Success In Hypermarkets- A Consumer Perspective Study	Journal of General Management Research / 9 / 2 / 55 - 72	2348-5434		2022
129	Shivi Khanna	Linkages between Stock Market Development, Banks and Economic Growth in India: An ARDL Approach	Indian Journal of Economics and Development / 18 / / -	2277-5412, 2322-0430		2022
130	Shivi Khanna	The Relevance of the Elaboration Likelihood Model (ELM) in the Consumer Buying Process in the Context of Persuasive Advertising	Media Literacy and Academic Research / 5 / 2 / -	2585-9188		2022
131	Sridharan A	Strengthening Supply Chain Management through Technology	SOUTH INDIA JOURNAL OF SOCIAL SCIENCES / XXI, / 1 / 51 - 56	0972-8945		2022
132	Sridharan A	The Influence of Athlete Endorsement in Sports Marketing	BHU Management Review / 10 / 1 / 22 - 37	2231-0142		2022
133	Srinivasan M B	Problems identification and impact of employees layoff - An Overview	Dogo Rangsang Research Journal / 13 / / 91 - 96	2347-7180		2022
134	Sumathi A	Influence of perceived equity, job enrichment, and burnout among educators in Indian private universities on job satisfaction and the desire to quit	Frontiers in Education / / / 1 - 9	2504-284X		2022
135	Sumathi A	Managing with humour during COVID 19: Managers? humour style and its influence on team members? stress and job satisfaction using non-hierarchical cluster analysis	Journal of Contemporary Issues in Business and Government / 28 / 03 / 1454 - 1469	1323-6903		2022
136	Sunita Kumar	A Meta-Analysis on the Determinants of Online Product Reviews with Moderating Effect of Product Type	Academic Journal of Interdisciplinary Studies / 11 / 6 / 313 - 323	2281-3993		2022
137	Sunita Kumar	The Relevance of the Elaboration Likelihood Model (ELM) in the Consumer Buying Process in the Context of Persuasive Advertising	Media Literacy and Academic Research / 5 / 2 / -	2585-9188		2022
138	Sunita Kumar	Impact of helpful reviews on customer purchase intention with special reference to mobile phone reviews	International Journal of Management and Sustainability / 12 / 1 / -	2306-0662		2022
139	Sunita Kumar	The Influence of Athlete Endorsement in Sports Marketing	BHU Management Review / 10 / 1 / 22 - 37	2231-0142		2022
140	Sunita Kumar	Strengthening Supply Chain Management through Technology	SOUTH INDIA JOURNAL OF SOCIAL SCIENCES / XXI, / 1 / 51 - 56	0972-8945		2022
141	Aarthy C	Influence of Performance Appraisal and Training on Job Satisfaction: A study on Private Banks	Journal of Management & Entrepreneurship / 15 / 4 / -	2229-5348		2021
142	Aarthy C	Role of Artificial Intelligence in reducing U5CMR in India	Clinics in Mother and Child Health / 18 / 6 / 1 - 8	2090-7214		2021
143	Aarthy C	Social Media Disengagement Among Gen Y and Gen Z: a Quantitative Investigation	Media Literacy and Academic Research / 5 / 1 / 230 - 252	2585-8726		2021
144	Aishwarya N	Influence of Performance Appraisal and Training on Job Satisfaction: A study on Private Banks	Journal of Management & Entrepreneurship / 15 / 4 / -	2229-5348		2021
145	Aishwarya N	Social Media Disengagement Among Gen Y and Gen Z: a Quantitative Investigation	Media Literacy and Academic Research / 5 / 1 / 230 - 252	2585-8726		2021
146	Anand Patil	A Study On The Impact Of Microfinance On Women Empowerment	Purana / Vol. LXIV, No. 1, 20 / 2 / 7 - 22	0555-7860		2021
147	Anand Patil	Impact of Ease of Doing Business on FDI Inflows Across Different Economies	YMER / 21 / 5 / 194 - 216	0044-0477		2021
148	Anubha Srivastava	Value relevance of Accounting Information during IFRS convergence period: Comparative Evidence between India and Indonesia	Accounting Research Journal ,(Emerald Publication) ?, ABDC-B, Scopus Indexed, / / / -	1030-9616		2021
149	Anubha Srivastava	Use of camel rating framework a comparative performance analysis of selected commercial banks in India	Copernican Journal of Finance & Accounting / / / -	2300-1240		2021
150	Arjun B S	Financial and Commodity Market Reaction to Covid-19 Pandemic: Quantitative Measure Through ARDL Approach	ANVESAK / 51 / 1 / 58 - 62	0378-4568		2021
151	Deepika S R	A Study on the Factors that Influence Trading Success among Individual Equity Derivative Traders in Bengaluru City	Ushus - Journal of Business Management / 20 / 3 / 37 - 53	0975-3311		2021
152	Fezeena Khadir	Consumer preference towards choosing EBO vs. MBO with special reference to apparel retailing	International Journal of Current Science Research and Review / 4 / 6 / 532 - 547	2581-8341		2021
153	Fezeena Khadir	Impact Of Mobile Applications In Online Bus Ticket Reservation: A Two-State Study In Karnataka And Kerala	National Research Journal of Information Technology & Information Science / 8 / 1 / 1 - 7	2350-1278		2021
154	Fezeena Khadir	Customer perception towards online food delivery apps and its impacts on restaurant business	National Research Journal of Sales & Marketing Management / 8 / 1 / 1 - 12	2349-2015		2021
155	Fezeena Khadir	Green Orientation and Customer-Based Brand Equity in FMCG Industry in India	ECS transactions / 107 / 1 / 11733 - 11746	1938-5862, 1938-6737		2021
156	Gowri Shankar R	Fox's Head Or Lion's Tail? Work-Life Balance Of Women Entrepreneurs In Agriculture And Farm Ventures And Its Antecedent Effect On Quality Of Life	International Journal of Professional Business review / 7 / 2 / 1 - 19	2525-3654		2021
157	John Paul Raj V	Women Empowerment Through Self Helf Group	Vidyabharati International Interdisciplinary Research Journal / Special Issue / Special Issue / 3569 - 3574	2319-4979		2021
158	John Paul Raj V	Multifaceted Destination Personality Traits: A Short Communication on Understanding from Tourists Perspective	Indian Journal of Marketing / 52 / 3 / 50 - 59	0973-8703		2021
159	Joshua Selvakumar J	Deep Learning based forecast using RNN for stock price prediction	Turkish Journal of Computer and Mathematics Education / 12 / 14 / 4939 - 4954	1309-4653		2021
160	Jyothi Kumar	The Women in CBOs A Resource-based Approach for COVID-19 Management in Kerala	Economic and Political Weekly / 57 / 4 / 15 - 17	0012-99,2349-88		2021
161	Kingston Antonysamy	Examining the effects of green attitude on the purchase intention of sustainable packaging	Sustainability, Agri, Food and Environmental Research / / / -	0719-3726		2021
162	Kingston Antonysamy	Purchasing practice of young consumers towards green packaging: influence of value system with the mediating effect of attitude.	Sustainability, Agri, Food and Environmental Research / / / -	0719-3726		2021
163	Kingston Antonysamy	Paradigm Shift in Value System of Young Consumers Post-Awareness Drive towards Biodegradable Packaging	Mukt Shabd Journal / / / -	2347-3150		2021
164	Lakshmy Priya K	Corporate social responsibility dimensions and online purchase intention: an exploration in the Indian context INTENTION: AN EXPLORATION IN THE INDIAN CONTEXT	Manager: The British Journal of Administrative Management / 58 / 146 / 99 - 110	1746 1278		2021
165	Lakshmy Priya K	Fox's Head Or Lion's Tail? Work-Life Balance Of Women Entrepreneurs In Agriculture And Farm Ventures And Its Antecedent Effect On Quality Of Life	International Journal of Professional Business review / 7 / 2 / 1 - 19	2525-3654		2021
166	Mallika Sankar M	Online education during COVID-19 Pandemic ? challenges and Best Practices for Online Teaching	Educational Resurgence Journal / 3 / Special issue / 160 - 164	2581-9100		2021
167	Mallika Sankar M	Price Consciousness and Cognitive Dissonance: Cues From GEN Z	NIU International Journal of Human Rights / 8 / III / 302 - 308	2394-0298		2021
168	Mallika Sankar M	Green Marketing Practices: An eye opener to purchase decision of consumers	Journal of the Maharaja Sayajirao University of Baroda / 55 / 1(VII) / 124 - 130	0025-0422		2021
169	Mallika Sankar M	Impact of Digital Marketing Channels on Consumer Buying Decision Process: Evidence from Passenger Car/Bikes Segment	Wesleyan Journal of Research / 14 / 1(XXIX) / 1 - 10	0975-1386		2021
170	Mallika Sankar M	The Impact of Price Sensitivity on Purchase Intention: Signals from Gen Z	Marketing Master Mind / XVIII / 4 / 33 - 43	0972-5156		2021
171	Manikandan M K M	Student Engagement Methods and Assessments- A Systematic Review	Shodh Samhita / VIII / 1 (IV) / 143 - 154	2277-7067		2021
172	Manikandan M K M	Gender as a Predictor in the Perception of Sexual Harassment Definition	ECS Transactions / 107 / 1 / -	1938-5862		2021
173	Manikandan M K M	Gender as a Predictor in the Perception of Sexual Harassment Definition	ECS Transactions / 107 / 1 / -	1938-5862		2021
174	Mary Metilda J	Is selected large cap growth fund performing well? - a study on Indian stock market	Academy of Accounting and Financial Studies Journal / 26 / 2 / 1 - 13	1528-2635		2021
175	Muthu Gopala Krishnan M	Does Covid ? 19 Pandemic Affect The Sentiments Of Foreign Portfolio Investors In India ? A Structural Break Analysis	Manager - The British Journal of Administrative Management / 57 / 145 / 126 - 134	1746-1278		2021
176	Neetha Mary Avanesh	A study on Xenophobia towards the Chinese and its impact on consumer buying behavior towards Chinese electronics	Utkal Historical Research Journal (print only) / 34 / XXI / 249 - 256	0976-2132		2021
177	Neetha Mary Avanesh	Influence of default payment methods on Gen Z?s buying decisions	Utkal Historical Research Journal (print only) / 34 / XXI / 99 - 106	0976-2132		2021
178	Neetha Mary Avanesh	Implications of Workplace Spirituality on Positive Organizational Behavior in the New Normal - A Conceptual Framework	Journal of Education: Rabindrabharati University (Print Only) / XXIII / / 348 - 354	0972-7175, 0972-7175		2021
179	Niranjan L R	Embracing the future in a VUCA world: Reskilling HRM to be a gamechanger	International Journal for Innovative Research in Multidisciplinary Field / 7 / 28 / 155 - 158	2455-0620		2021
180	Rajani R	Hycons Renewable Private limited: Decision to Accept or Reject an Equity Investment	Emerald Emerging Markets Case Studies / 12 / 2 / 1 - 13	2045-0621		2021
181	Rajani R	Divine Consulting Services: A sinking ship or back to land safely?	Asian Case Research Journal / 26 / 01 / 101 - 109	0218-9275		2021
182	Rajani R	Towards An Ecosystem Of Operational Supply Chain Finance For Msmes: An Exploratory Case Study On GNA Gears Ltd, India	Social Sciences Research Network(SSRN) Elsevier / / / 1 - 11	1556-5068		2021
183	Rajani R	Sterlite Technologies Ltd. ? To buy or Not to Buy is the Question	Asian Case Research Journal / / / -	0218-9275		2021
184	Rashmi Rai	Fox's Head Or Lion's Tail? Work-Life Balance Of Women Entrepreneurs In Agriculture And Farm Ventures And Its Antecedent Effect On Quality Of Life	International Journal of Professional Business review / 7 / 2 / 1 - 19	2525-3654		2021
185	Roshna Thomas	Litchi inflicted child mortality in Bihar-a whistle blower to the pathetic public health system and other contributory factors.	Ethics, Medicine and Public Health / 18 / Sept 2021 / -	2352-5525		2021
186	Sathish P	Influence of Performance Appraisal and Training on Job Satisfaction: A study on Private Banks	Journal of Management & Entrepreneurship / 15 / 4 / -	2229-5348		2021
187	Sathish P	Is selected large cap growth fund performing well? - a study on Indian stock market	Academy of Accounting and Financial Studies Journal / 26 / 2 / 1 - 13	1528-2635		2021
188	Sathish P	Do the Macroeconomic Factors Influence the Volatility of Gold Price: An Empirical Study	Journal of Commerce and Accounting Research / 11 / 2 / 37 - 44	2277-2146		2021
189	Senthilmurugan P	A study on Technical analysis using Candlestick pattern of selected Large cap stocks listed in National Stock Exchange (NSE, India with reference to steel sector	GSI Journal Serie B: Advancement in Business and Economics / 3 / 2 / 62 - 71	2652-2580		2021
190	Senthilmurugan P	A study on the weak form of Efficiency of Metal & Mining sector in BSE	Natural Volatiles & Essential Oils / 8 / 4 / 287 - 296	2148-9637		2021
191	Aarthy C	Impact of FDI Promotions on Various Sectors of The Indian Economy	Tathapi / 19 / 24 / 88 - 109	2320-0693		2020
192	Aarthy C	Consumer Perception and Purchasing Behavior towards Counterfeit Products- Effect on Original Brand Image	International Journal of Research and Review / 7 / 9 / 128 - 136	2349-9788		2020
193	Aarthy C	Impact of Global Advertisement over Local Societies	International Journal of Scientific and Research Publications / 11 / 1 / 157 - 169	2250-3153		2020
194	Aarthy C	A Study on the Transformation of Consumer Relationships as a Combination of Human Interactions and Digital Transformations	International Journal of Marketing and Technology / 11 / 1 / 1 - 7	2249-1058		2020
195	Aarthy C	Smart City- Far and Near Dream in Indian Context	International Journal of Computer Applications / 174 / 12 / 25 - 31	0975-8887		2020
196	Aarthy C	Perceptions On Formally-Recognized Members Affecting Social Cohesiveness Within Work-Teams: A Study in Karnataka Pharmaceutical Industry	Journal of Critical Reviews / 7 / 19 / 9775 - 9784	2394-5125		2020
197	Aarthy C	The Effect of Organizational Cynicism on Employee Performance : Testing the Affective, Coginitive and Behavioural dimensions	Journal of Contemporary issues in Business and Government / 28 / 2 / -	1323-6903, 2204-1990		2020
198	Aarthy C	Indian Consumers Animosity Level on Chinese Products and Services - Impact of Post-Galwan Standoff	Journal of Contemporary Issues in Business and Government / 27 / 2 / 1054 - 1058	1323-6903, 2204-1990		2020
199	Aishwarya N	Perceptions On Formally-Recognized Members Affecting Social Cohesiveness Within Work-Teams: A Study in Karnataka Pharmaceutical Industry	Journal of Critical Reviews / 7 / 19 / 9775 - 9784	2394-5125		2020
200	Aishwarya N	The Effect of Organizational Cynicism on Employee Performance : Testing the Affective, Coginitive and Behavioural dimensions	Journal of Contemporary issues in Business and Government / 28 / 2 / -	1323-6903, 2204-1990		2020
201	Aishwarya N	Smart City- Far and Near Dream in Indian Context	International Journal of Computer Applications / 174 / 12 / 25 - 31	0975-8887		2020
202	Aishwarya N	A Study on the Transformation of Consumer Relationships as a Combination of Human Interactions and Digital Transformations	International Journal of Marketing and Technology / 11 / 1 / 1 - 7	2249-1058		2020
203	Aishwarya N	Indian Consumers Animosity Level on Chinese Products and Services - Impact of Post-Galwan Standoff	Journal of Contemporary Issues in Business and Government / 27 / 2 / 1054 - 1058	1323-6903, 2204-1990		2020
204	Anubha Srivastava	Value Relevance of Earnings and Book Values during IFRS Convergence Period in India	Journal of Financial Reporting and Accounting, (Emerald Publication) ?, ABDC ?C and Scopus Indexed / / / -	2042-5856		2020
205	Anubha Srivastava	Ind-AS Enforcement in India: An Assessment of Readiness, Benefits and Key Challenges	Paradigm / / / -	0971-8907		2020
206	Arjun B S	Do ESG Ratings of companies improve its Financial Performance? : An empirical evidence from NIFTY50 companies	Shodh Sanchar Bulletin / 11 / 41 / 239 - 245	2229-3620		2020
207	Deepika S R	A study on the influence of trading behavior on trading success in equity F&O market with special reference to individual traders in Bengaluru City	Asian Journal of Research in Banking and Finance / 11 / 4 / 1 - 8	2249-7323		2020
208	Dhanya K A	Consistency versus Swings in Indian Stock Market A causal mapping with special reference to Covid 19 pandamic	Kalasarovar / 23 / 2 / 436 - 441	0975-4520		2020
209	Fezeena Khadir	Inpatient complaining behaviour: a study on the overt and covert behaviour of inpatients in indian hospitals	Studies on ethno-medicine / 14(1-2) / 30-40 / 30 - 40	0973-5070, 2456-6772		2020
210	Fezeena Khadir	Role of psychology in improving the longevity of user interaction with Interface design	Research Review International Journal of Multidisciplinary / 5 / 8 / 46 - 49	2455-3085		2020
211	Fezeena Khadir	Factors That Attract Consumers Towards Online Purchase And The New E-Commerce Policy: The Equation Of Impact	International Journal of Advanced Science and Technology / 9 / 12s / 463 - 470	2005-4238		2020
212	Fezeena Khadir	Impact of colours of FMCG packaging on consumer buying behavior	Ushus-Journal of Business Management / 19 / 2 / 31 - 48	0975-3311		2020
213	Fezeena Khadir	Impact of digital marketing on consumer purchase behaviour	Utkal historical research journal / 34 / XXII / 107 - 116	0976-2132		2020
214	Fezeena Khadir	Factors that influence users in selecting mobile apps- a study on Facebook and Facebook Lite	Journal of Public Value and Administrative Insight / 4 / 1 / 24 - 36	2663-919X		2020
215	John Paul Raj V	Factors Influencing Undergraduate Generation Z In India: Empirical Study On Campus Placements In India: Empirical Study On Campus Placements?	International Journal of Management / 12 / 1 / 759 - 766	0976-6502		2020
216	John Paul Raj V	The Advent of Big Data Analytics in Human Resource Management	Juni Khyat / 11 / 01 / 223 - 236	2278-4632		2020
217	John Paul Raj V	Influence of Workplace Health and Safety Policies on a Company's Employer Brand Post - Covid 19.	Bankura Christian College / 14 / 1 / 147 - 157	0975-1386		2020
218	Joshua Selvakumar J	Determinants of supply chain effectiveness during economic slowdown - An exploratory study of the Indian textiles cluster	IndustriaTextila / 71 / 6 / 519 - 529	1222-5347		2020
219	Joshua Selvakumar J	The New age of Digital Gifting- A transition from traditional gifting to online e-gift cards-An Awareness and Adoption Study	Review Of International Geographical Education / 11 / 7 / 3678 - 3687	2146-0353		2020
220	Lakshmy Priya K	Leading the Gen Z Workforce ? Analogy on Communicative and Transformational Leadership Principles from the Bhagavad Gita	IPE Journal of Management / 10 / 1 Jan2020-June2020 / 88 - 100	2249-9040		2020
221	Mallika Sankar M	Navigating the Insight of Gender Disparity Issues in Tourism: A Conceptual Study	Atna Journal of Tourism Studies / 15 / 1 / -	0975-3281		2020
222	Mallika Sankar M	The Impact of Celebrity Endorsement on Purchase Decisions in Gen-Z: Endorsing Snack Food Sector	Utkal Historical Research Journal / 34 / XXII / 147 - 164	0976-2132		2020
223	Mallika Sankar M	Indian Consumers Animosity Level on Chinese Products and Services - Impact of Post-Galwan Standoff	Journal of Contemporary Issues in Business and Government / 27 / 2 / 1054 - 1058	1323-6903, 2204-1990		2020
224	Mary Metilda J	Strategic Vs Operational Human Resource role Model: An Empirical study	Journal of Xi'an Shiyou University, Natural Science Edition / Volume 17, issue 5 / 5 / 39 - 45	1673-064X		2020
225	Mary Metilda J	A review on behavioral biases and its impact on investor decisions	International Journal of Academic Research / 8 / 1(6) / 1 - 5	2348-7666		2020
226	Praveen Babu P	Self-congruity and brand loyalty - An innovation of diffusion approach	International Journal of Electronic Marketing and Retailing / 11 / 4 / 343 - 351	1741-1025		2020
227	Praveen Babu P	A Text Mining Analysis of Customers' Opinion on Unorganized Retail Stores Signage Semiotics	Sambodhi: Indological Research Journal of L. D. I. I. / 44 / 01 / 161 - 165	2249-6661		2020
228	Rajani R	Hycons Renewable Pvt ltd: Decision to accept or reject an Equity Investment	Emerald Emerging Market Case Studies / / / -	2045-0621		2020
229	Rajani R	Sterlite Technologies Ltd. To buy or Not to Buy is the Question post COVID19	Emerald Emerging Market Case Studies / / / -	2045-0621		2020
230	Rajani R	Hycons Renewable Pvt ltd: Decision to accept or reject an Equity Investment	Emerald Emerging Market Case Studies / / / -	2045-0621		2020
231	Rashmi Rai	Consumer Buying Psychology And Brand Perception: Influence Of Word Of Mouth Communication	Journal of Content, Community and Communication / 12 / / 159 - 168	2456-9011		2020
232	Roshna Thomas	Financial Literacy And Its Impact on Investment Decisions	Utkal Historical Research Journal / 34 / XXI / 31 - 36	0976-2132		2020
233	Roshna Thomas	Nexus Between Financial Inclusion & Gender Bias	Utkal Historical Research Journal / 34 / XXIII / 125 - 130	0976-2132		2020
234	Senthilmurugan P	Impact of COVID-19 in the field of Information Technology	Kala Sarovar / 24 / 1 / 49 - 59	0975-4520		2020
235	Senthilmurugan P	Purchase Intention of Indian Consumers on Chinese Consumer Electronics Products	Wesleyan Journal of Research / 14 / 1 (xv) / 90 - 98	0976-1386		2020
236	Senthilmurugan P	The Effect of Consumer Attitude on Dynamic Luxury Fashion Trends in Indian Metropolitan Cities	Wesleyan Journal of Research / 14 / 1(XV) / 79 - 89	0975-1386		2020
237	Senthilmurugan P	Indian Consumers Animosity Level on Chinese Products and Services - Impact of Post-Galwan Standoff	Journal of Contemporary Issues in Business and Government / 27 / 2 / 1054 - 1058	1323-6903, 2204-1990		2020
238	Senthilmurugan P	Influence of Packaging on Consumers Purchase Intention of FMCG Products.	Utkal Historical Research Journal / 34 / 22 / 81 - 88	0976-2132		2020
239	Senthilmurugan P	How Different Marketing Tools Affect Consumer Purchase Making Decision in Textile Industry	Juni Khyat / 11 / 01-2021 / 207 - 222	2278-4632		2020
240	Senthilmurugan P	Impact of Social Media on Electoral Votes	Wesleyan Journal of Research / 14 / 1(XXIX) / 39 - 47	0975-1386		2020
241	Senthilmurugan P	Purchase Intention of Indian Consumers on Chinese Consumer Electronic Products	Wesleyan Journal of Research / 14 / 1 (XV) / 90 - 98	0975-1386		2020
242	Senthilmurugan P	The Effect of Organizational Cynicism on Employee Performance : Testing the Affective, Coginitive and Behavioural dimensions	Journal of Contemporary issues in Business and Government / 28 / 2 / -	1323-6903, 2204-1990		2020
243	Shikha Bhagat	D2C (Direct To Consumer) Business Model: Efficacious Strategy for the Businesses to Grow During COVID-19 Scenario.	International Journal of Research and Review / 7 / 11 / 499 - 508	2349-9788		2020
244	Shikha Bhagat	Will Mobile Application Technology Help Retail Merchandising ? Breakthrough Innovation by FMCG Companies.	Indian Journal of Marketing / 50 / 12 / 24 - 39	0973-8703		2020
245	Shikha Bhagat	Smart City- Far and Near Dream in Indian Context	International Journal of Computer Applications / 174 / 12 / 25 - 31	0975-8887		2020
246	Shivi Khanna	An Empirical Analysis Of The Dissonance Between India's Stock Markets And The Indian Economy During The Covid-19 Pandemic	PIMT Journal of Research / 13 / 3 / 87 - 93	2278-7925		2020
247	Sumathi A	Pedagogical Exploration for Generation Z Students: Experiments Using Student-Developed Video Case Studies, Gamification, Student-Developed Case Simulation and a Movie Reflection Exercise in an Organizational Behaviour Course	Journal of Organizational Behavior Education / 13 / 13: 2020 / 143 - 168	1649-7627, 2047-9999		2020
248	Aarthy C	An Outlook in Block chain Technology- Architecture, Applications and Challenges	International Journal of Engineering Research and Technology / 12 / 12 / 1 - 5	0974-3154		2019
249	Aarthy C	Readiness factors for information technology adoption in SMEs: testing an exploratory model in an Indian context	Journal of Asia Business Studies / 13 / 1 / 1 - 25	1558-7894		2019
250	Aarthy C	Impact of Electronic Word of Mouth Marketing in Restaurant Industry : A study pertaining to South Bangalore	nternational Journal of Research and Analytical Reviews / 6 / 2 / 859 - 868	2349-5138		2019
251	Aishwarya N	Impact of Electronic Word of Mouth Marketing in Restaurant Industry : A study pertaining to South Bangalore	nternational Journal of Research and Analytical Reviews / 6 / 2 / 859 - 868	2349-5138		2019
252	Aishwarya N	Can Menstrual Cups become an Alternative to Sanitary Napkins? A Critical Analysis among Women in Bangalore City	Indian Journal of Public Health Research and Development (Scopus Indexed) / 10 / 11 / 1255 - 1260	0976-0245		2019
253	Aishwarya N	Can Menstrual Cups become an Alternative to Sanitary Napkins? A Critical Analysis among Women in Bangalore City	Indian Journal of Public Health Research and Development (Scopus Indexed) / 10 / 11 / 1255 - 1260	0976-0245		2019
254	Aishwarya N	An Outlook in Block chain Technology- Architecture, Applications and Challenges	International Journal of Engineering Research and Technology / 12 / 12 / 1 - 5	0974-3154		2019
255	Anand Patil	Analysis of Trends and Patterns of Investments among the NRIs Living in Muscat City	International Journal of Advance and Innovative Research / 6 / 4(1) / 97 - 106	2394-7780		2019
256	Anand Patil	Social Responsibility Accounting - A Conceptual Framework for Universal Acceptance	Internatonal Journal of Recent Technology and Engineering (IJRTE) / 8 / 4 / 2342 - 2348	2277-3878		2019
257	Anubha Srivastava	The Benefits and Key Challenges of IFRS adoption in India ? The dawn of a New Era	International Journal of Accounting and Financial Reporting, Macrothink Institute / / / -	2162-3082		2019
258	Anubha Srivastava	A Study of Black?Scholes Model?s Applicability in Indian Capital Markets	Paradigm / / / -	0971-8907		2019
259	Fezeena Khadir	Challenges faced by established women fashion entrepreneurs in Kerala during initial business stage	Journal of Marketing Vistas / 9 / 1 / 13 - 20	2249-9067		2019
260	Fezeena Khadir	Service Quality of B-Schools - A Gap Analysis of Post Graduate Management Institutes	Journal of Advanced Research in Dynamical and Control Systems / 11 / 03- Special issue / 1176 - 1184	1943-023X		2019
261	Fezeena Khadir	Service Quality of Healthcare Industry- A Gap Analysis of Private Hospitals	Journal of Advanced Research in Dynamical and Control Systems / 11 / 03-Special Issue / 1192 - 1197	1943-023X		2019
262	Fezeena Khadir	Service Quality of Retail Cafes - A Gap Analysis of Coffee Hangouts	Journal of Advanced Research in Dynamical and Control Systems / 11 / 03-Special issue / 1185 - 1191	1943-023X		2019
263	Fezeena Khadir	Lack of visibility of eco-labels: a study on consumer deception	International Journal of Psychosocial Rehabilitation / 24 / 2 / 533 - 543	1475-7192		2019
264	John Paul Raj V	Perceptions of Menstruation Leaves between genders among the future workforce	International Management Review / 16 / 1 / 90 - 97	1551-6849		2019
265	John Paul Raj V	Effect of Social Media on Team Communication	Studies in Indian Place Names / 40 / 16 / 223 - 234	2394-3114		2019
266	John Paul Raj V	A Study on the Fast Food Consumption Pattern of Millennial and Gen Z	Studies in Indian Place Names / 40 / 71 / 2506 - 2523	2394-3114		2019
267	John Paul Raj V	Effectiveness, awareness and consumer perception towards online behavioural Advertisements: a micro level study focusing gen z	Studies in Indian Place Names / 40 / 29 / 211 - 222	2394-3114		2019
268	Joshua Selvakumar J	Developing metrics for improving the efficiency of pre sales process in Information Technology Industries	Journal of Xidian University / 14 / 4 / -	1001-2400		2019
269	Joshua Selvakumar J	Influence Of Green Brand Image On Brand Loyalty- A Study On Leading Automobile Brands	Global Management Review / 13 / 1 / 1 - 16	0973-9947		2019
270	Joshua Selvakumar J	Factors Impacting Stress Among Sales Executives In Multibrandedtextile Store	ADALYA JOURNAL / / 1301-2746 / 71 - 83	1301-2746		2019
271	Jyothi Kumar	Innovations in Teaching-Learning and Evaluation: An Overview of Processes Undertaken at CHRIST (Deemed to be University)	Journal of Xi'an University of Architecture & Technology / XI / XII / 797 - 807	1006-7930		2019
272	Lakshmi Karthikeyan	To identify loopholes in accounting standards that facilitate creative accounting and assessing its impact on investors: A case study on Reliance JIO	International Journal of Research and Analytical Review / 7 / 1 / 996 - 1000	2349-5138		2019
273	Lakshmy Priya K	What?s The Best Time To Give Work? A Study On Relationship Between Employee Moods And Performance At Different Time Intervals	International Journal of Scientific & Technology Research / 8 / 11 / 367 - 373	2277-8616		2019
274	Manikandan M K M	Store Brand and perceived risk on private label brand attitude	Journal of Indian Business Research / 12 / 1 / 133 - 150	1755-4209		2019
275	Manikandan M K M	Consumer Perception After Rebranding Exercise	International Journal of Management and Social Sciences / 8 / 2.6 / 19 - 22	2349-9761		2019
276	Muthu Gopala Krishnan M	Trading Behavior of DIIs and FIIs and their Impact on Stock Market Movement and Market Capitalization with reference to BSE and NSE	Adalya Journal / 8 / 13012746 / 222 - 230	1301-2746		2019
277	Muthu Gopala Krishnan M	Social Responsibility Accounting - A Conceptual Framework for Universal Acceptance	Internatonal Journal of Recent Technology and Engineering (IJRTE) / 8 / 4 / 2342 - 2348	2277-3878		2019
278	Muthu Gopala Krishnan M	Exploring the Causal and Co integration relationship between Savings, Capital Formation and Economic Growth in India ? An Empirical Analysis	Journal of Xi'an University of Architecture & Technology / IX / XII / 1844 - 1852	1006-7930		2019
279	Muthu Gopala Krishnan M	Customers Satisfaction Towards Online Banking Services Of Public Sector Banks	International Journal of Scientific & Technology Research / 9 / 04 / 3368 - 3372	2277-8616		2019
280	Muthu Gopala Krishnan M	A Study on Share Price Dynamic Linkages between Companies in NSE CNX Nifty it Index	TEST Engineering and Management / / / 14738 - 14744	0193-4120		2019
281	Muthu Gopala Krishnan M	Analysis of Trends and Patterns of Investments among the NRIs Living in Muscat City	International Journal of Advance and Innovative Research / 6 / 4(1) / 97 - 106	2394-7780		2019
282	Neetha Mary Avanesh	Does happiness impact academic achievement? Glimpses from undergraduate students in affiliated colleges of Bangalore Central University	International Journal of Psychosocial Rehabilitation / 24 / 6 / 8421 - 8437	1475-7192		2019
283	Neetha Mary Avanesh	Does Psychological Contract impact Job Satisfaction and Intention to leave amongst nursing staff in Bangalore hospitals?	Journal of Xi'an University of Architecture & Technology / XII / IV / 3474 - 3485	1006-7930		2019
284	Neetha Mary Avanesh	Impact of Happiness on Job Performance of Employees in the hospitality industry in United Arab Emirates	Studies in Indian Place Names / 40 / 60 / 3301 - 3306	2394-3114		2019
285	Rashmi Rai	What?s The Best Time To Give Work? A Study On Relationship Between Employee Moods And Performance At Different Time Intervals	International Journal of Scientific & Technology Research / 8 / 11 / 367 - 373	2277-8616		2019
286	Rashmi Rai	Innovation and Sustainability: The Story of Indian QSR Foodbox	IITM Journal of Business Studies (JBS) / 6 / 1 / 48 - 55	2393-9451		2019
287	Roshna Thomas	Regulations governing mobile banking services in India and latest amendments	Sankalpa / 9 / 1 / 35 - 38	2231-1904		2019
288	Roshna Thomas	The Non Biological Victims of Covid-19 Pandemic from the Indian Society: Migrant Laborers in the Unorganized Sector.	GIS Business / 15 / 4 / 1362 - 1371	1430-3663		2019
289	Roshna Thomas	Critical features in Mobile Banking Service Responsible in Discriminating between Users and Non-Users of the Service	Tathapi / 19 / 15 / 12 - 29	2320-0693		2019
290	Senthilmurugan P	A Research on Profitability and Dividend using Arima Model with Reference to Steel Sector	International Journal of Innovative Technology and Exploring Engineering (IJITEE) / 9 / 1 / 3309 - 3313	2278-3075		2019
291	Senthilmurugan P	Influence of various factors affecting the Purchase intention of cars in Bangalore	International Journal of Information Technology & Knowledge management / 13 / 2 / -	0973-4414		2019
292	Senthilmurugan P	Impact Of Transformational Leadership On Followers Development On The Basis Of Their Hierarchy In The Service Sectors	Studies in Indian Place Names / 40 / 40 / -	2394-3114		2019
293	Senthilmurugan P	Brand Image factor influence in Purchase Decision of Residential Houses ? An Empirical Analysis in Chennai Real Estate Market	Shanlax International Journal Of Management / 7 / 1 / -	2581-9402		2019
294	Shivi Khanna	Household Waste Management Policy and Practices in Bengaluru	International Journal of Recent Technology and Engineering / 8 / 3 / 5059 - 5066	2277-3878		2019
295	Sunita Kumar	Consumer Preference Towards Private Label Brands with Reference to Retail Apparel in India	Indian Journal of Marketing / 49 / 7 / -	0973-8703		2019
296	Aarthy C	Export Barriers in Indian Garment Sector- An Overview	Journal of Emerging Technologies and Innovative Research / 6 / 1 / 207 - 211	2349-5162		2018
297	Aishwarya N	Potential Impact of Blockchain on HR and People Management	Journal of Emerging Technologies and Innovative Research / 5 / 9 / 127 - 130	2349-5162		2018
298	Aishwarya N	Rise of Facebook as a Social Media Marketing tool among Momtrepreneurs	IJREISS / 8 / 10 / 145 - 151	2250-0588		2018
299	Aishwarya N	Effectiveness of Employee Engagement in Personal care services industry with special reference to Chennai district	Journal of Applied Science and Computations / 6 / 1 / 1830 - 1835	1076-5131		2018
300	Aishwarya N	Psychological Contract and Organisational Commitment of the employees in Indian Aviation Sector	Asian Journal of Management / 10 / 2 / 109 - 114	2321-5763		2018
301	Anand Patil	Impact Of Macroeconomic Variables On Banks Profitability	Review of Research / 7 / 12 / 1 - 12	2249-894X		2018
302	Anand Patil	A Study on Optimal Porftfolio Construction with special reference to NSE CNX NIFTY Pharma INdex	International Journal of Civil Engineering and Technology (IJCIET) / 9 / 13 / 13551363 - 1355163	0976-6316		2018
303	Anand Patil	The Trend of Digitalization In Marketing and Its Impact on The Customers	International Journal of Trend in Scientific Research and Development (IJTSRD) International Open Ac / Conf. Issue Oct 2018 / Conference Issue / 13 - 22	2456-6470		2018
304	Anand Patil	Digital Transformation I in Financial Services and Challenges &Opportunities	International Journal of Trend in Scientific Research and Development (IJTSRD) International Open Ac / Oct 2018 Confernce / Conference Issue / 10 - 12	2456-6470		2018
305	Anubha Srivastava	A Study Of Risk Management Through Diversification During Uncertain Market Conditions	Indian Journal of Economics & Business / / / -	0972-5784		2018
306	Arjun B S	Construction Of Corporate Social Responsibility Index: Measurement Of Mandatory Disclosure	Journal of Emerging Technologies and Innovative Research / 6 / 1 / 620 - 625	2349-5162		2018
307	Arjun B S	Qualitative And Quantitative Csr Disclosure And Financial Performance: An Econometric Analysis	International Journal of Research and Analytical Reviews / 6 / 1 / 525 - 532	2348-1269		2018
308	Arjun B S	A Study on Relation of FMCG and Textile Stock Prices with Macro Economic Variables	International Journal of Management, Technology And Engineering / 9 / 3 / 2260 - 2280	2249-7455		2018
309	Arjun B S	A Study On Equity Valuation Of IPOs And Its Performance	International Journal of Management, Technology And Engineering / 9 / 3 / 3332 - 3345	2249-7455		2018
310	Deepika S R	A Review on the Rising Significance of Algo Trading(AT): The Hot Talk of the Financial Town	International Journal of Management Technology and Engineering / 9 / 5 / 964 - 970	2249-7455		2018
311	Deepika S R	A Study on the Efficiency of the Information Content of Option?s Open Interest, Volume and Volatility: Evidence from the Indian Equity Options Market	SURAJ PUNJ JOURNAL FOR MULTIDISCIPLINARY RESEARCH / 9 / 3 / 632 - 639	2394-2886		2018
312	Dhanya K A	Leadership learning does it lead to individual transformation	International Journal of Enhanced Research in Management & Computer Applications / 7 / 12 / 41 - 47	2319-7471		2018
313	John Paul Raj V	Mediating Effect of Quality of work life between Teacher effectiveness and emotional stability of college teachers in Karnataka	SS International Journal of Economics and Management / 9 / 3 / 36 - 46	2231-4962		2018
314	Lakshmy Priya K	Building the Leadership pipeline-A study on Non profit sector	International Multidisplinary quarterly reserach journal Ajanta / VIII / 1 / 288 - 296	2277-5730		2018
315	Manikandan M K M	Consumer Purchase Behaviour on Mobile Applications based Online Portals	DJAME Journal of Management Research / 1 / 1 / 29 - 35	0972-5814		2018
316	Muthu Gopala Krishnan M	Study On Testing The Stationarity and Co-Integration Among The Sectoralcointegration among the sectoral indices of National Stock Exchange of India Indices Of National Stock Exchange Of India	International Journal of Mechanical Engineering and Technology (IJMET) / 9 / 7 / 505 - 515	0976-6340		2018
317	Muthu Gopala Krishnan M	Customer satisfaction towards online banking in Public Sector Banks in India	Padmashree Journal of Management / 11 / 01 / 14 - 21	2231-2145		2018
318	Muthu Gopala Krishnan M	Effectiveness of Information and Communication Technologies on the Learning Outcomes of Management Graduates in Public and Private Sector Institutes	Journal of Advanced Research in Dynamical and Control Systems / 11 / 04 / 738 - 741	1943-023X		2018
319	Muthu Gopala Krishnan M	The role of business development management consultants in construction industry in India	International Journal of Management and Business Research / 9 / 2 / 130 - 139	2228-7019		2018
320	Muthu Gopala Krishnan M	A Study on Optimal Porftfolio Construction with special reference to NSE CNX NIFTY Pharma INdex	International Journal of Civil Engineering and Technology (IJCIET) / 9 / 13 / 13551363 - 1355163	0976-6316		2018
321	Neetha Mary Avanesh	Implications of Psychological Contract on Organizational Effectiveness - An Exploratory Study	International Journal of Research and Analytical Reviews / - / Special Issue / 33 - 37	2349-5138		2018
322	Niranjan L R	Healthy Working Environment in Accounting firms: Ergonomic Solution	International Journal for Research in Engineering Application & Management (IJREAM) / Special issue / NSRTCM-2018 / 9 - 12	2454-9150		2018
323	Niranjan L R	Participatory Ergonomics-An Exemplary Paradigm in Work-Place Design	International Journal of Management, IT & Engineering / 9 / 2 / 34 - 42	2249-0558		2018
324	Prathibha Raj M S	Study On Testing The Stationarity And Co-Integration Among The Sectoral Indices Of National Stock Exchange Of India	International Journal of Mechanical Engineering and Technology (IJMET / 9 / 7 / 505 - 515	0976-6340		2018
325	Rajani R	Thomas Cook's acquisition of Sterling Resorts: A win-win	The International Journal Of Research And Analytical Reviews / 6 / 1 / 440 - 444	2348-1269, 2349-5138		2018
326	Rajani R	Revenue recognition from gift cards: What and How?	Perspectiva: A Case Research Journal / 5 / / 77 - 81	2394-9961, 2454-7034		2018
327	Rajani R	Building the Leadership pipeline-A study on Non profit sector	International Multidisplinary quarterly reserach journal Ajanta / VIII / 1 / 288 - 296	2277-5730		2018
328	Rashmi Rai	Work Stress and Family Imbalance in Healthcare Industry	IJASRM / 3 / 8 / 35 - 38	2455-6378		2018
329	Rashmi Rai	Role of Employee Engagement Measures in Managing Attrition:A Study of Hospitality Industry	Amity Global HRM Review / 8 / / 31 - 35	2250-060X		2018
330	Rashmi Rai	Dark Leadership and Abusive Supervision: Investigating Moderate Effects of Various Work Spans and Pay Satisfaction	International Journal of Research in Engineering, IT and Social Sciences / 9 / 2 / 78 - 84	2250-0588		2018
331	Roy Mathew	Performance Of Teachers Among Higher Educational Management Institutions In Bengaluru	International Research journal of Management Sociology Humanities / 9 / 11 / 75 - 89	2277-9809, 2348-9359		2018
332	Sathish P	Effectiveness Of Financial Education Workshops Among University Faculty Members	International Journal of Mechanical Engineering and Technology (IJMET) / 9 / 7 / 127 - 134	0976-6359		2018
333	Sathish P	Holding period for positive return from Indian mutual funds	Investment Management and Financial Innovations / 16 / 1 / 346 - 364	1812-9358		2018
334	Shikha Bhagat	Health Drink Analysis:What is Satisfying Consumer's Thirst?	Indian Journal of Marketing / 48 / 9 / 40 - 54	0973-8703		2018
335	Shikha Bhagat	Analysis of Health Drinks: What is Satisfying Consumer's Thirst?	Indian Journal of Management / 48 / 9 / 40 - 54	0973-8703		2018
336	Shilpa Sarvani Ravi	Analysis of Health Drinks: What is Satisfying Consumer's Thirst?	Indian Journal of Management / 48 / 9 / 40 - 54	0973-8703		2018
337	Shivi Khanna	Analysis of financial performance of selected public and private banks	IOSR Journal of Business and Management / 21 / 4 / 13 - 16	2319-7668		2018
338	Sunita Kumar	Product Adaptation in International Market	Advances in Economics and Business Management(AEBM) / 5 / 4 / - 23236	2394-1545		2018
339	Sunita Kumar	Co-Creation A New Method Of Building Brand Loyalty & Innovation	International Journal of Management / 9 / 6 / 13 - 23	0976-6510, 0976-6502		2018
340	Anubha Srivastava	A Study of relevance of Black Scholes Model on option prices of Indian stock market	Int. J. Governance and Financial Intermediation / / / -	2399-5025		2017
341	Arjun B S	Relationship between Financial Position and Corporate Social Responsibility Expenditure of Pharmaceutical Companies in India	International Journal of Research in Management, Economics and Commerce, / 8 / 4 / 147 - 150	2250-057X		2017
342	Gowri Shankar R	A study on the impact of extrovert personality traits on the IT working professionals stock investment decision	IJIACS / 7 / 3 / 227 - 232	2347-8616		2017
343	Gowri Shankar R	A Study on the Impact of Big Five Personality Traits and Demographics on the it Working Professionals Stock Investment Decision	International Journal of Innovations & Advancement in Computer Science / 7 / 3 / 111 - 120	2347-8616		2017
344	John Paul Raj V	The Impact of Job Workload on College Teacher Effectiveness in Bangalore	SS International Journal of Economics and Management / 7 / 5 / 1 - 8	2231-4962		2017
345	Joshua Selvakumar J	Supply Chain Practices and its Impact on Supply Chain Performance of Peanut Chikki Industry in Kovilpatti	Global Journal of Management and Business Research: E Marketing / 18 / 3 / -	0975-5853		2017
346	Joshua Selvakumar J	An Analysis on the Supply Chain and Marketing of Wild Honey Products ?with Reference to Coimbatore	RESEARCH REVIEW International Journal of Multidisciplinary / / / 16 - 21	2455-3085		2017
347	Joshua Selvakumar J	Impact Of Online Reviews And Ratings On Purchase Decision In The Field Of Bus Transport Services	South Asian Journal of Marketing and Management Research / / / -	2249-877X		2017
348	Joshua Selvakumar J	Influence Of Lifestyle And Attitude On Online Shopping	Asia Pacific Journal of Research / / / 24 - 30	2320-5504		2017
349	Jyothi Kumar	Effect of divestiture on company?s share prices: A case with specific reference to Marico Ltd	Methodological Developments in Business Research / 1 / 1 / 46 - 55			2017
350	Lakshmi Karthikeyan	A study of age and gender on various factors of investment decisions	Journal of advanced management research / 6 / 2 / 137 - 148	2393-9664		2017
351	Lakshmi Karthikeyan	Determinants of Investment Attitude	The Indian Journal of Economics / XCVIII / 390 / 497 - 510	0019-5170		2017
352	Lakshmy Priya K	Direct Selling And Multilevel Marketing - Its Implications On Boundary Management Among Mompreneurs	International Journal of Research in Commerce,IT & Management / 8 / 5 / 28 - 32	2231-5756		2017
353	Muthu Gopala Krishnan M	Financial Performance and Bankruptcy Analysis of Automobile Industry in India Using Z Score	International Journal of Research in Management, Economics and Commerce / 8 / 2 / 265 - 274	2250-057X		2017
354	Praveen Babu P	Infusing Ethical Perspectives in the Marketing Supply Chain	International Research Journal of Commerce and Law / 3 / 1 / 22 - 24	2349-705X		2017
355	Rajani R	Effect of divestiture on company?s share prices: A case with specific reference to Marico Ltd	Methodological Developments in Business Research / 1 / 1 / 46 - 55			2017
356	Rajani R	Post-Merger Integration Issues in Human Capital Management	CASTLE- The Case Journal of Jansons School of Business / 2 / 1 / 123 - 126	2321-8673		2017
357	Rashmi Rai	Dimensions of Occupational Stress Impacting Turnover Intentions Amongst BPO Employees: An Empirical Study	Prabandhan: Indian Journal of Management / 10 / 10 / 53 - 61	0975-2854		2017
358	Rashmi Rai	Are Organisational Cultural Values Associated with Employee Performance? : A Study on Indian IT Employees	International Journal of Research in Management, Economics and Commerce / 7 / 7 / 19 - 23	2250-057X		2017
359	Roy Mathew	Influence of Retention Strategies on Satisfaction Level of Teachers: A Regression Model	Ushus-Journal of Business Management / 15 / 3 / 33 - 40	0975-3311		2017
360	Roy Mathew	A Study on Performance of Teachers in Management Institutions in Bengaluru: A Factor Analysis Approach.	International Research journal of Management Sociology & Humanities / 9 / 2 / 21 - 33	2277-9809, 2348-9359		2017
361	Roy Mathew	Factors influencing consumer buying behavioural and positioning of iron and steel products in the retail market	IJMH International Journal of Management and Humanities / 5 / 2 / 4 - 8	2349-7270, 2349-7289		2017
362	Shikha Bhagat	Influence of Merchandising and Pricing strategies on Consumer Buying Behaviour-A cross sectional study of Hypermarkets in Bangalore City	International Journal of Management / 8 / 3 / 180 - 189	0976-6502		2017
363	Shivi Khanna	An Emperical Study on the evolving organized retail industry in India	International Journal for Computer and Mathematical Application / 6 / 12 / 24 - 25	2347-8527		2017
364	Shivi Khanna	An Emperical Study on Social Media and its Business Implications in India.	IJETSR / 4 / 11 / 512 - 513	2394-3386		2017
365	Shivi Khanna	A Study on the cause and Relationship[ of Stock Exchange Rate , Inflation Rate, Industrial Production Index and Oil Price in India	IJETSR / 4 / 12 / 472 - 482	2394-3386		2017
366	Shivi Khanna	Best Practices Across the Globe for Solid Waste Management	IOSR / 19 / 11 / 62 - 63	2278-487X		2017
367	Shivi Khanna	An Empirical study on the evolving organized retail industry in India	International Journal of Computer & Mathematical Sciences / 6 / 12 / 24 - 25	2347-8527		2017
368	Shivi Khanna	An Empirical study on Social Media and its Business Implications in India	512 Prof Sayani Saha , Dr Shivi Khanna International Journal of Engineering Technology Science and R / 4 / 11 / 512 - 513	2394-3386		2017
369	Aishwarya N	Competency Mapping - A Strategic HR Tool in globalized era	Shanlax International Journal of Commerce / 5 / 1 / 300 - 306	2320-4168		2016
370	Aishwarya N	Competency Mapping for Engineering college Lecturers : A Study in Madurai District	Indian Journal of Applied Research / 06 / 9 / 14 - 16	2249-555X		2016
371	Arjun B S	Risk - Return and Volatility analysis of Sustainability Indices of S&P BSE	International Journal of Research in Finance and Marketing / 6 / 10 / 65 - 72	2231-5985		2016
372	Arjun B S	Corporate Social Behaviour Of Automobile Companies: Evidence From India	International Journal of Management Research & Review / 6 / 11 / 1625 - 1631	2249-7196		2016
373	Arjun B S	Risk - Return and Volatility analysis of Sustainability Indices of S&P BSE	International Journal of Research in Finance and Marketing / / / 65 - 72	2231-5985		2016
374	Arjun B S	Corporate Social Behaviour of Automobile Companies: Evidence from India	International Journal of Management Research & Review / / / 1625 - 1631	2249-7196		2016
375	Dhanya K A	Educational and Development Potential of Rural students: A study with respect to Malapuram District	Amal International Journal of Economics and Social Sciences / 2 / 2 / 60 - 66	2395-4913		2016
376	Gowri Shankar R	A study of holiday effect on sensex returns in the Indian Market	International journal of Research in Finance and ,marketing / 6 / 11 / 63 - 67	2231-5985		2016
377	Gowri Shankar R	A study of holiday effect on sensex returns in the Indian Market	International journal of Research in Finance and ,marketing / 6 / 11 / 63 - 67	2231-5985		2016
378	John Paul Raj V	The Effect of Cross Cultural training on the cultural adaptation of expatriates	interncontinental journal of Human resouce research review / 5 / 2 / 32 - 41	2347-1662		2016
379	John Paul Raj V	Determination Of Relationship Between Job Satisfaction And Job Performance Of An Expatriate Before, During And After An International Assignment	International Educational Scientific Research Journal / 3 / 3 / 32 - 39	2455-295X		2016
380	Jyothi Kumar	Cost of Equity Model - A Review	BULMIM Journal of Management and Research / 2 / 1 / 5 - 9	2455-3298		2016
381	Lakshmi Karthikeyan	A Study on the low volatility anomaly of equity shares with respect to Indian stock markets	/ 2 / / -	2394-9112		2016
382	Lakshmi Karthikeyan	A Study on factor employer branding and its inter-relationship	International Journal of Management and Social Science Research Review / 1 / 4 / -	2349-6738, 2349-6746		2016
383	Mallika Sankar M	Impact of organizational culture on strategic behaviour outcome among the members of self financing business schools in Kerala	Primax International Journal of Human Resources / 3 / 2 / 33 - 43	2394-3114		2016
384	Manikandan M K M	Sports Retailing in India: A Case of Sports Retailer Decathlon India	South Asian Journal of Business and Management Cases / 5 / 2 / 181 - 188	2321-0303		2016
385	Manikandan M K M	Factors Influencing the Shopping Experience for Furniture Products	Asian Journal of Research in Social Sciences and Humanities / 6 / 10 / 1507 - 1515	2249-7315		2016
386	Manikandan M K M	Role of retailer equity on private lable brand's attitude A SEM approach	Asian Journal of Research in Social Sciences and Humanities / 3 / 8 / 533 - 546	2249-7315		2016
387	Muthu Gopala Krishnan M	Analysis of Financial Performance of Pharmaceutical Companies Using Z Score Model	Shanlax International Journal of Management / 4 / 2 / 93 - 100	2321-4643		2016
388	Muthu Gopala Krishnan M	Equity Analysis of Automobile Industry in Indian Stock Market	International Journal of Advance Research, Ideas and Innovations in Technology / 2 / 5 / 166 - 171	XXX-XXXX		2016
389	Muthu Gopala Krishnan M	A Study on Risk Return Analysis of Pharmaceutical Industries in Indian Stock Market	Imperial Journal of Interdisciplinary Research / 3 / 5 / 1869 - 1874	2454-1362		2016
390	Muthu Gopala Krishnan M	Performance Analysis of Initial Public Offerings in Indian Stock Market	Indian Streams Research Journal / 6 / 6 / 87 - 100	2230-7850		2016
391	Niranjan L R	HR issues in business houses	Paradigm Shift in Innovative Business Management / / 1 / 113 - 122	978-93-80430-14-0		2016
392	Rashmi Rai	Emotions and Performance: Role of Emotional Intelligence	N M I M S Management Review / XXXIV / 1 / 94 - 104	0971-1023		2016
393	Rashmi Rai	Organisational Factors Affecting Employee Job Performance: An Empirical Study	Aspirare an international journal of commerce & management / 3 / - / 0 - 0	2394-0484		2016
394	Roy Mathew	Retention Strategies and Performance of Teachers: A Path Analytic Approach	Elixir International Journal / / / 45546 - 45551	2229-712X		2016
395	Shikha Bhagat	An Empirical analysis on customer satisfaction level in Fast Food Industry among the major competitor?s [Delhi- NCR]	International Journal of Advanced Scientific Research and Management / 1 / 10 / 23 - 29	2455-6378		2016
396	Shivi Khanna	Solid Waste Management Practices in Bengaluru	IJBMI / 6 / 2 / -	2319-8028		2016
397	Shivi Khanna	Literature Review of Stakeholders in Solid Waste Management	IJBMI / 6 / 3 / 52 - 53	2319-8028		2016
398	Sridharan A	a study on the socio economic characteristics of contract farmers associated with suguna broilers in Coimbatore district	International Journal of Business & Management Invention / 6 / 2 / 10 - 13	2319-8028		2016
399	Sumathi A	Study on Occupational Stress and Job Satisfaction	International Journal of Business Innovation and Research (IJBIR), Inderscience Publications / 11 / 3 / 417 - 430	1751-0252		2016
400	Sunita Kumar	Shock Advertising and its Impact on the Younger Generation	Advances in Economics and Business Management / 3 / 6 / - 653657	2394-1545		2016
401	Sunita Kumar	Representation of Women in Advertisements	International Journal of Advanced Scientific Technologies in Engineering an d Management Science / 3 / 1 / 25 - 28	2454-356X		2016
402	Sunita Kumar	Innovation and Brand Building through co-creation	International Journal of Management And Social Science Research Review (IJMSRR) / 2 / 4 / 18 - 21	2349-6738		2016
403	Sunita Kumar	Influence of Product Placements in Films and Television on Consumers Brand Awareness	Archives of Business Research / / / -	2054-7404		2016
404	Arjun B S	Influence of Foreign Institutional Investments On Indian Economy	ZENITH International Journal of Multidisciplinary Research / 6 / 1 / 106 - 109	2231-5780		2015
405	Arjun B S	Return Efficiency Level Approach Through Dupont Analysis In Personal Care Sector	International Journal of Management, IT & Engineering / 6 / 2 / 298 - 304	2249-0558		2015
406	Gowri Shankar R	A study on Dependency of certain selected Indices on the yellow Metal	International Journal of Engineering Technology,Management and Applied Sciences / 3 / 7 / 46 - 50	2349-4476		2015
407	John Paul Raj V	People Without Jobs and Jobs without People: A conceptual framework for developing soft skills for employability	Research Journal of English language and Literature / 4 / 1.2016 / 321 - 325	2395-2636		2015
408	John Paul Raj V	The impact of work load and autonomy on personal effectiveness of college teachers of higher education	International Journal of Organizational Behaviour and Management Practices / 5 / 1 / 104 - 108	2279-0950		2015
409	Joshua Selvakumar J	Impact of Service Quality on Customer Satisfaction in Public Sector and Private Sector Banks	Purushartha ? A Journal of Management, Ethics and Spirituality / 8 / 1 / 1 - 12	0975-024X		2015
410	Jyothi Kumar	Intensifying the Social performance and sustainability of micro finance institutions to address the social challenges of sanitation: an Indian case study	Waterlines, an international journal of water, sanitation and waste / 34 / 4 / 424 - 434	0262-8104		2015
411	Jyothi Kumar	Social performance and sustainability of Indian Micro finance institution: an interrogation	Journal of sustainable finance and investment / / / 38 - 50	2043-0795		2015
412	Jyothi Kumar	The Cross listing culture	The international journal of business and management / 3 / 9 / 335 - 338	2321-8916		2015
413	Jyothi Kumar	The Cross Listing Culture	The International Journal of Business and Management / 3 / 9 / 335 - 338	2321-8916		2015
414	Lakshmi Karthikeyan	Determinants of Investment Attitude (Does Information Availability and News Media Really Affect Investment Decision?)	International Research Journal of Business and Management / 9 / 4 / -	2322-083X		2015
415	Mallika Sankar M	A Study on Institutional Factors Leading to Well-Being among Faculty Members of Self Financing Business Schools in Kerala	Sumedha Journal of Management / 5 / 1 / 118 - 128	2277-6753		2015
416	Muthu Gopala Krishnan M	A Study on the Credit Appraisal Procedures and Disbursement of Retail Lending in Lakshmi Vilas Bank Ltd	Indian Journal of Research in Commerce Management Engineering and Applied Science / 1 / 1 / 98 - 100	2454-6593		2015
417	Muthu Gopala Krishnan M	A Study on the Performance of the Initial Public Offerings in Indian Stock Market	International Journal of Business and Administration Research Review / 2 / 11 / 24 - 30	2348-0653		2015
418	Muthu Gopala Krishnan M	History of Consolidation in Banking Industry Through Mergers and Acquisitions	Primax International Journal of Finance / 3 / 1 / 49 - 57	2348-0475		2015
419	Neetha Mary Avanesh	Implications of Psychological Contract on Job Satisfaction: An Exploratory Study	International Journal of Organizational Behaviour & Management Perspectives / 4 / 2 / 1790 - 1795	2279-0950		2015
420	Praveen Babu P	The Need for Infusing Cross-Culturedness in Indian Management Education? A Faculty Perspective	International Journal of Social Science & Interdisciplinary Research (IJSSIR) / 5 / 3 / 20 - 26	2277-3630		2015
421	Rashmi Rai	Does Quality of Work Life Have Effect on Job Performance? - A Study on Indian IT Professionals	SAMVAD: SIBM Pune Research Journal / X / - / 93 - 99	2249-1880		2015
422	Rashmi Rai	Building employee engagement through organizational culture: an empirical study of Indian IT industry	Prestige International Journal of Management and Research / 8 / 2 / 15 - 20	-		2015
423	Rashmi Rai	An Empirical Study of Organizational Culture and its Impact on Job Satisfaction	Pragyaan: Journal of Management / 13 / 1 / 1 - 6	0974-5505		2015
424	Roy Mathew	Influence of superior support and leadership on satisfaction level of teachers among Management Institutions in Bengaluru: A stepwise regression model.	international Journal of Engineering, Technology,science,and Research / 2 / 10 / 27 - 39	2394-3386		2015
425	Roy Mathew	An Empirical Study Of Association Between Job Satisfaction And Performance Of Teachers Among Unaided Management Institutions In Bengaluru	International Journal in Management and Social Science / 4 / 4 / 354 - 362	2321-1784		2015
426	Shivi Khanna	Is International Portfolio Diversification Beneficial For Investors?	International Journall for emerging research in management and technoligy / 5 / 2 / 12 - 14	2278-9359		2015
427	Shivi Khanna	Financial Crisis Effect on Cointegration of Indian Stock Market with UK and Japan	International journal of Emerging Research in Management and Technology / 5 / 2 / 20 - 26	2278-9359		2015
428	Sridharan A	A Study On Factors Determining Income Levels Of Poultry Farmers With Special Reference To Suguna Broiler Contract Farms In Coimbatore District	Management Wisdom / 3 / 2 / 1 - 9	2230 - 7257		2015
429	Sridharan A	Agrarian Crisis in Select Regions of India : An Analysis	Management Wisdom / 4 / 2 / 1 - 15	2230-7257		2015
430	Sunita Kumar	Influence of Technology on online Shopping behaviour and Brand Loyalty	Advances in Economics and Business Management / 2 / 10 / 992 - 998	2394-1545		2015
431	Sunita Kumar	Neuromarketing: The New Science of Advertising	Universal Journal of Management / 3 / 12 / 524 - 531	2331-950X, 2331-9577		2015
432	Anubha Srivastava	A practical application of Monte Carlo Stimulation for Option Pricing	NMIMS Management Review / / / -	0971-1023		2014
433	Anubha Srivastava	Adoption of IFRS in India	he IUP Journal of Accounting Research and Audit Practices / / / -	2583-5211		2014
434	Arjun B S	Analysis of Working Capital position of IT companies in India.	Indian Journal of Managment Science / IV / 3 / 68 - 71	2249-0280		2014
435	Arjun B S	Foreign Direct Investment and Economic Growth: Empirical Evidence from BRICS Economies	Researchers World / VI / 2(2) / 58 - 62	2231-4172		2014
436	Gowri Shankar R	Can FII Play Trick in BSE and NSE Turnover?	International Journal of Research in Finance and Marketing / 5 / 4 / 1 - 8	2249-7382		2014
437	John Paul Raj V	Employee Satisfaction of Employee Engagement Initiatives in Retail Industry with special reference to Bangalore	International Journal of Organiztional Behaviour and Management PerspectivesManag / 3 / 4 / 1299 - 1302	2279-0950, 2279-0969		2014
438	Jyothi Kumar	Effect of corporate restructuring on performance: A case with specific reference to ICICI bank and Bank of Rajastan	International Journal of Engineering Technology Science and Research / 2 / 2 / -	2394-3386		2014
439	Jyothi Kumar	Effect of Corporate Restructuring on Shareholder?s Value in the Information Technology Sector	International Review of Research in Emerging Markets and the Global Economy / 1 / 1 / 33 - 39	2311-3200		2014
440	Muthu Gopala Krishnan M	A Historical Enquiry on the Development of Industries in Sivakasi Town	ABBS Management Business and Entrepreneurship Review / 6 / 1 / 42 - 48	0976-3341		2014
441	Neetha Mary Avanesh	A study on demographic characteristics and job satisfaction of nurses in hospitals based in Bangalore	Galaxy International Interdisciplinary Research Journal / 3 / 5 / 131 - 137	2347-6915		2014
442	Neetha Mary Avanesh	Implications of Psychological Contract on Work Family Enrichment: An exploratory study	International Journal of Multidisciplinary Research Review / 1 / 1 / 34 - 39	2395-1877		2014
443	Praveen Babu P	An Empirical Study On Perception Of Mba Faculty Members Towards The Institutions Management Practices	ACADEMICIA: An International Multidisciplinary Research Journal / 4 / 9 / 13 - 28	2249-7137		2014
444	Rajani R	Effect of capital adequacy ratio on profitability: A case with specific reference to SBI bank.	International Journal of Business, Management and Social Sciences / III / 12 / 121 - 127	2249-7463		2014
445	Rashmi Rai	A Study on QWL and its effects on Job Performance	Apeejay - Journal of Management Sciences a nd Technology / 2 / 2 / 33 - 42	2347-5005		2014
446	Rashmi Rai	A Study of Employee Engagement and its Effect on Employee Productivity: Case Study on Telecommunication Sector	International Journal of Advance Research in Computer Science and Management Studies / - / - / 470 - 475	2321-7782, 2347-1778		2014
447	Rashmi Rai	Role of organisational climate on employee job satisfaction: a critical study on Indian IT industries	International Journal of Management, IT and Engineering / 4 / 3 / 1 - 14	2231-3699		2014
448	Rashmi Rai	Role conflict and in pursuit of balance: a study on dual career couple	South Asian Journal of Marketing & Management Research : South Asian Academic Research Journals / 4 / 10 / 35 - 46	2249-877X		2014
449	Roy Mathew	An empirical study of faculty retention strategies and impact on length of service among Management Institutions in Bengaluru.	International Journal of Research in Social Sciences. / 5 / 1 / 762 - 768	2249-2496		2014
450	Saravanan V	Under Pricing of Indian IPOs and Its Determinants: An Empirical Analysis	SMART Journal of Business and Management Studies / / / 77 - 87	0973-1598		2014
451	Sunita Kumar	Brand Consolidation for Market Positioning	Anukriti / 4 / 5 / 131 - 134	2250-1193		2014
452	Sunita Kumar	A Study on Consumer Perception Regarding Private Label Branding in India Branding in India	European Journal of Business and Management / 7 / 10 / 225 - 231	2222-1905		2014
453	Sunita Kumar	ATM Usage Price in India	IUP publication / XIII / 3 / 65 - 72			2014
454	Aarthy C	Consequences of air pollution in environment and its preventive methods	Pollution Research / 33 / 1 / 187 - 189	0257-8050		2013
455	Aarthy C	Noise Pollution: An Impact on Emerging Industries and Transport Facilities	Pollution Research / 33 / 1 / 195 - 196	0257-8050		2013
456	Aarthy C	Environment Threat: Impact On Acid Rain Formation On Soil	Pollution Research / 33 / 1 / 191 - 193	0257-8050		2013
457	Aarthy C	Root Zone Technology For Sewage Treatment	Pollution Research / 33 / 1 / 197 - 199	0257-8050		2013
458	Aarthy C	Assessment and evaluation of production efficiencies in textile industry through quality of work life	AUTEX RESEARCH JOURNAL / 13 / 4 / 118 - 121	2300-0929		2013
459	Deepika S R	An Empirical Study on the Behaviour of Nifty Index by Examining the Derivative Contract	Indian Journal of Finance / 7 / 6 / 5 - 15	0973-8711		2013
460	Gowri Shankar R	Does INR/USD Fluctuation really affect Indian IT and Automobile company's share price	Erudition / 7 / 2 / 15 - 21	0973-7839		2013
461	Manikandan M K M	A Study on Identification of Consumer Groups buying at Apparel Retail Store ? A Cluster Analysis	Ushus-Journal of Business Management / 12 / 4 / 105 - 114	0975-3311		2013
462	Manikandan M K M	Factors Influencing Consumers on Shopping in a Mall-Based Store - An Empirical Study	International Journal of Marketing and Technology / 2 / 6 / 158 - 166	2248-1058		2013
463	Muthu Gopala Krishnan M	Optimal Portfolio Selection Using Sharpe's Single Index Model	Indian Journal of Applied Research / 4 / 1 / 37 - 39	2249-555X		2013
464	Muthu Gopala Krishnan M	An Analysis of Investors Attitude Towards Various Tax Saving Schemes	PRIMAX International Journal of Finance / 1 / 1 / 13 - 24	2348-0475		2013
465	Muthu Gopala Krishnan M	Redesigning Management Education for the Next Decade	MSR Journal of Management - A Journal of Applied Research / 1 / 2 / 94 - 97	2321-7383		2013
466	Neetha Mary Avanesh	A study on bio-medical waste management in hospitals based in Bangalore	Shree Ram Institute's International Journal of Commerce & Management / 1 / 1 / 52 - 55	2321-5631		2013
467	Neetha Mary Avanesh	Implications of Employee Engagement on Environmental Sustainability: An Exploratory Study	Asia Pacific Journal of Management and Entrepreneurship / 1 / 3 / 317 - 327	2277-9089		2013
468	Praveen Babu P	Breaking The Career Plateau Of Teaching Faculty Members In The Indian Higher Education Industry	International Journal Of Social Science & Interdisciplinary Research (IJSSIR) / 3 / 1 / 25 - 31	2277-3630		2013
469	Rajani R	Effect of Corporate Restructuring on Performance: A Case with Specific Reference to ICICI Bank and Bank of Rajasthan	International Journal of Engineering, Technology, Science and Research / 2 / 1 / 1 - 15	2394-3386		2013
470	Senthilmurugan P	Consumer Preferences towards Organized Retailing with reference to Big Bazaar	International Journal on Applied Engineering Research / 22 / Special issue / 4722 - 4733	0973-4562		2013
471	Senthilmurugan P	A study on the influence of promotional activities for TATA ARIA among consumers in Chennai	International Journal on Applied Engineering Research / 22 / Special issue / 7572 - 7578	0973-4562		2013
472	Senthilmurugan P	Implication of Social Media Marketing in Growing Healthcare Industry	International Journal on Applied Engineering Research / 22 / Special issue / 7448 - 7456	0973-4562		2013
473	Senthilmurugan P	Purchase and Repeat purchase intention of Aawin Customers in Chennai city	International Journal on Applied Engineering Research / 22 / Special issue / 4722 - 4733	0973-4562		2013
474	Senthilmurugan P	Employee Engagement Activities in Amphenol Omni Connect Pvt., Ltd.	International Journal on Applied Engineering Research / 22 / Special issue / 7367 - 7375	0973-4562		2013
475	Shivi Khanna	The Jigsaw of Capital Structure	European Journal of Business and Management / 5 / 13 / 192 - 197	2222-288X		2013
476	Sridharan A	A Study on Motivating Factors Determining the reasons for entering into Poultry Farming by Farmers with special reference to Suguna Broiler Contract Farms in Coimbatore District	The Intrnational Journal's Research Journal of Economics & Business Studies / 03 / 5 / 61 - 68	2251-1555		2013
477	Sumathi A	Emotional labour models: differing perspectives	International Journal of Enterprise Network Management / 6 / 1 / 14 - 29	1748-1252		2013
478	Sumathi A	A study on job satisfaction among employees in an automobile sales and service company	Prabandhan: Indian Journal of Management / 7 / 1 / 15 - 26	0975-2854		2013
479	Sunita Kumar	The Impact of Television Advertisement on Children in the process of Family purchase decision	International Juornal of Marketing and Technology / 3 / 7 / 182 - 192	2249-1058		2013
480	Sunita Kumar	Children Influence in the Process of Family Purchase Decision for High, Low and Child centric Products	Researchers world- Journal of Arts, science and Commerce / 4 / 3(1) / 34 - 44	2229-4686, 2231-4172		2013
481	Sunita Kumar	The Role of Major-Sport event Cricket with Respect to Consumer Perception and Attitude towards Ambush Marketing	International Journal of Business and Management Invention / 2 / 10 / 76 - 81	2319-8028		2013
482	Aarthy C	Operation of Enterprise Resource Planning System Implementation Compatibility Towards Technical Advancement	Journal of Computer Science / 9 / 2 / 169 - 175	1549-3636		2012
483	Joshua Selvakumar J	Study On The Growth Prospects Of Private Labels To That Of National Brands In The Fmcg Retail Sector In Coimbatore	International Journal of Economics, Business and Finance / 1 / 2 / 26 - 34	2327-8188		2012
484	Joshua Selvakumar J	A Study on the Scope for Special Interest Tourism based Services in India	East Asian Journal of Business Economics / 1 / 2 / 29 - 41	2288-2766		2012
485	Joshua Selvakumar J	Attitude of the youth and entertainment in Coimbatore City	African Journal of Business Management / 6 / 44 / 10967 - 10973	1993-8233		2012
486	Jyothi Kumar	Creating and sustaining Organizations: The challenges of sustainability.	Global Journal of Finance and Management / 4 / 1 / 78 - 81	0975-6477		2012
487	Jyothi Kumar	Organizational Culture and its linkages to Organizational Sustainability: A study on employee's perception, in Corporate Organizations	World Journal of Social Sciences / 1 / 3 / 29 - 49	1838-3785		2012
488	Muthu Gopala Krishnan M	Volatility of Indian Stock Market - A study of Post and Pre Recession Period	Namex International Journal of Management Research / 3 / 1 / 132 - 143	2250-2076		2012
489	Praveen Babu P	A Study on Customer Satisfaction and Service Gap Analysis with Special Reference to the after Sales Service of Bajaj two wheelersin Tamilnadu	Journal of Marketing & Communication / 8 / 1 / 27 - 34	0973-2330		2012
490	Rajani R	Risk and return performance: A case of selected non-banking financial companies.	international research journal of commerce, business and social sciences. / 1 / 12(1) / 8 - 11	2277-9310		2012
491	Rashmi Rai	A Study on the Importance of Workplace Flexibility to Meet the Needs of Changing Workforce	Journal of Research im Commerce and Management / 1 / 12 / 25 - 36	2277-1166		2012
492	Roy Mathew	Human Resource development Climate and its impact on stess among teachers in unaided management Institutions in Bangalore	Global Journal of Finance and Management / 4 / 4 / 33 - 36	0975-6477		2012
493	Shivi Khanna	The Capital Structure Puzzle	International Journal for Research in Commerce and Management / 4 / 3 / 134 - 136	0976-2183		2012
494	Shivi Khanna	Determinants of capital Structure in Indian manufacturing Sector	Asia Pacific Journal of Management Research and Innovation / 8 / 3 / 265 - 270	2319-510X		2012
495	Sunita Kumar	Influence of electronic word of mouth High value product's purchase decision	Zenith International Journal of Business Economics & Management Research / 3 / 1 / 34 - 43	2249-8826		2012
496	Sunita Kumar	Degree of Children Influence on Parents Buying Decision Process	European Journal of Business and Management / 4 / 12 / 49 - 57	2222-1905		2012
497	Aishwarya N	A study on customer satisfaction on delivery mechanism of public distribution system in select districts of Tamilnadu	Asian Journal of Research in Banking and Finance / 1 / 1 / 79 - 91	2249-7323		2011
498	Anubha Srivastava	IFRS in India - Challenges and opportunity	The IUP Journal of Accounting Research and Audit Practices / / / -	2583-5211		2011
499	Jyothi Kumar	Cultural Influences on Corporate Social Responsibility	Ushus - A Journal of Business Management / 16 / / -	0975-3311		2011
500	Muthu Gopala Krishnan M	Positioning for Customer Satisfaction - A Study with Reference to Life Insurance Corporation of India	Business Review / 5 / 1 / 77 - 84	0973-9076		2011
501	Rashmi Rai	Emotional Intelligence & Work Family conflict	International journal of Retailing & Marketing / 2 / 2 / 169 - 173	0976-318X		2011
502	Anubha Srivastava	An empirical Study of disclosure practices of Accounting standards In India	Abhigyan / / / -	0970-2385		2010
503	Neetha Mary Avanesh	A study on Succession Planning and its impact on Organizational Performance in the IT sector	Journal of Art Science and Commerce / 2 / 1 / 165 - 177	2229-4686		2010
504	Muthu Gopala Krishnan M	Common SAARC Currency - Feasible?	SAMYOGA / 3 / 1 / 20 - 23	-		2008
505	Muthu Gopala Krishnan M	Impact of Legendary Invasion in Indian Retail: A Conceptual Framework	Research Journal of Philosophy and Social Sciences / XXXV / 2 / 69 - 77	0048-7325		2008
506	Manikandan M K M	Theory Building on Private Label Brands- A Literature Review	IUP Journal of Brand Management / 9 / 2 / 64 - 77	0972-9097
507	Bindi Varghese	Analogy of Social Entrepreneurship and Community Empowerment: An Inclusive Tourism Approach with Technological Intervention	Springer International Handbooks of Education International Handbook of Skill, Education, Learning, / 1 / / -	2197-1951		2024
508	Indu	Encountering risk with resilience for experiences: a case study on tourism in a conflicted tourist destination	International Journal of Tourism Cities / 10 / 4 / 1414 - 1434	2056-5615		2024
509	Bindi Varghese	Reflections on Sustainability in Tourism and Hospitality Advancements	ATNA JOURNAL OF TOURISM STUDIES / 19 / 1 / -	0975-3281		2023
510	Bindi Varghese	Synergy Unleashed: Smart Governance, Sustainable Tourism, and the Bioeconomy	Lecture Notes in Networks and Systems / 941 / / 411 - 419	2367-3370		2023
511	Bindi Varghese	Pandemic induced crises in tourism and hospitality - An Indian context	GeoJournal of Tourism and Geosites / 44 / / 1389 - 1396	2065-1198, 2065-0817		2022
512	Indu	Which User-Generated Content is Considered Useful by Tourists? An Investigation Into the Role of Information Types Shared in Online Discourse in Online Travel Communities	International Journal of Human-Computer Interaction / 0 / / -	1044-7318, 1532-7590		2022
513	Indu	Investigation Of Antecedents And Consequences Of Usefulness In Online Travel Communities: The Moderating Role Of Decision Making Stage	Advances In Hospitality And Tourism Research-Ahtr / 11 / 4 / 476 - 504	2147 9100		2022
514	Indu	Dealing with hotel customer stealing practices: a managerial perspective	Journal of Hospitality and Tourism Insights, / / / -	2514-9792, 2514-9792		2022
515	Nagarjuna G	Relationship Between Sustainable Tourism Indicators and the Operational Challenges of the Tourism Business: Empirical Evidence from the Wildlife Resorts of Karnataka, India.	International Journal of Social Ecology and Sustainable Development / 13 / 1 / -	1947-8410		2022
516	Bindi Varghese	Sustainable Tourism Practices: A Perception of Backwater Tourism Destinations in South Kerala, India	GeoJournal of Tourism and Geosites / 38 / 4 / 1232 - 1238	2065-1198		2021
517	Bindi Varghese	Sinking Houseboats and Swaying Home Stays: Community Resilience and Local Impacts of COVID-19 in Managing Tourism Crisis in Kerala	International Journal of Tourism Cities / / / -	2056-5607, 2056-5615		2021
518	Nagarjuna G	Behaviour of Tourists towards Conserving Underwater Cultural Heritage	Atna Journal of Tourism Studies / 15 / 2 / 67 - 80	0975-3281		2021
519	Nagarjuna G	Sensory tourism: A case study on Devnar school for the blind	Journal of Tourism, Hospitality and Culinary Arts / 13 / 2 / 103 - 126	2590-3837		2021
520	Sandhya H	The Survival of Travel and Tourism Industry amidst the Covid 19 Pandemic ?Challenges and Opportunities of the Indian Tourism Sector	ATNA JOURNAL OF TOURISM SRUDIES / 16 / 1 / 41 - 66	0975-3281		2021
521	Bindi Varghese	Potentials of Agro-Tourism as an Alternative for The Heritage Tourism at Hampi	Shodh Sanchar Bulletin / 10 / 40 / 95 - 101	2229-3620		2020
522	Bindi Varghese	Sustainable Tourism Development In The Backwaters Of South Kerala, India: The Local Government Perspective	GeoJournal of Tourism and Geosites / 33 / 4 / 1532 - 1537	2065-1198		2020
523	Suja Mol John	The Environment is Where We All Meet: Successful Sustainable Tourism Initiatives in the United States	International Journal of Case Studies / 9 / 11 / 62 - 67	2305-509X		2020
524	Suja Mol John	Exploring College Students behavioral intentions towards reducing Microplastic pollution in Marine environments	Seybold Journal / 15 / 7 / 1656 - 1671	1533-9211		2020
525	Bindi Varghese	A Sustainable Approach to Community based waste management in the backwaters of South Kerala	Journal of Tourism: An international Journal in Travel and Tourism / XX / 2 / 21 - 37	0972-7310		2019
526	Suja Mol John	Climate Change Awarness Action Gap	IJSER / 9 / 11 / 26 - 30	2229-5518		2018
527	Bindi Varghese	Community-Based Waste Management: Backwater Tourism as a Case Example	ATNA / 12 / 18 / 85 - 94	0975-3281		2017
528	Bindi Varghese	A Study on the Current and Future Impacts of the Political System on Kerala's Tourism Sector	ATNA / 12 / 18 / 35 - 49	0975-3281		2017
529	Bindi Varghese	A Study on the Current and Future Impacts of the Political System on Kerala?s Tourism Sector	ATNA JOURNAL OF TOURISM STUDIES / 12 / 2 / 35 - 49	0975-3281		2017
530	Sandhya H	A Study on the Current and Future Impacts of the Political System on Kerala?s Tourism Sector	ATNA JOURNAL OF TOURISM STUDIES / 12 / 2 / 35 - 49	0975-3281		2017
531	Bindi Varghese	Medical Tourism in South India- A Relative Study of the Principal Participants in Hospital and Hospitality Industry In South India	International Journal of Management, IT & Engineering / 3 / 1 / 613 - 626	2249-0558		2016
532	Bindi Varghese	Prospects of Medical Tourism - A Comparative Study of the prominent participants in hospital and hospitality industry in South India	ABBS Management Business and Entrepreneurship Review / 3 / 2 / 38 - 45	2249-0558		2016
533	Bindi Varghese	Prospects of Medical Tourism - A Study on the management trends and practices of the prominent participants of hospital sector in South India	International Journal of Research in Commerce & Management / 3 / 12 / 73 - 76	0976-2183		2016
534	Bindi Varghese	Intervention of destination management organization's in tourist destinations for branding, image building and competitiveness - a conducive model for Karnataka	Journal of Investment Management / 2 / 3 / 50 - 56	2328-7721		2016
535	Bindi Varghese	Code for Mobile users Setting Benchmarks through Destination Management Organizations (DMOs): A study on the Tourism Policy of Karnataka, India	Asian Journal of Management Sciences / 2 / 6 / 1 - 7	2348-0351		2016
536	Bindi Varghese	A Literature Review On Destination Management Organization (DMO)	ZENITH International Journal of Multidisciplinary Research / 4 / 12 / 82 - 88	2231-5780		2016
537	Bindi Varghese	A Strategic Evaluation on Competency of Karnataka Destinations through Destination Management Oragnizations	American Journal of Industrial and Business Management / 6 / 2 / 102 - 108	2164-5175		2016
538	Bindi Varghese	Destination Governance and a Strategic Approach to Crisis Management in Tourism	Journal of Investment and Management / 5 / 1 / 1 - 5	2328-7721		2016
539	Suja Mol John	An Analysis on the Reasons for Students Opting Tourism as a course with reference to Bangalore	Contemporary Research in India / 3 / / -	2231-2137		2013
540	Suja Mol John	A study on the role of Resorts in the revitalisation of art forms of Kerala	Academicia: An international multidisciplinary research JOurnal / 2 / 12 / 131 - 141	2249-7137		2012
541	Suja Mol John	A Study on the Role of Resorts in the Revitalization of Art Forms of Kerala	ACADEMICIA: An International Multidisciplinary Research Journal / 2 / 12 / 131 - 141	2249-7137		2012
542	Bindi Varghese	Management Practices in Hospital Administration-A Study of the challenges faced by the Healthcare Organizations in South India	ATNA-Journal of Tourism Studies / 6 / 1 / 1 - 15	0975-3281		2011
543	Bindi Varghese	Prospects of Medical Tourism-A Study of the prominent participants in Hospital and Hospitality Industry in Bangalore and Chennai	ATNA-Journal of Tourism Studies / 5 / 1 / 102 - 116	0975-3281		2010
544	Bindi Varghese	An Overview of Tourism Disasters-Strategies to restore fading out destinations	ATNA-Journal of Tourism Studies / 4 / 1 / 129 - 137	0975-3281		2009
545	Suja Mol John	The Role of Wildlife resorts in Promoting Ecotourism in Karnataka	Indian Journal of Tourism and Hospitality Management / 1 / 1 / 63 - 75			2009

Sl.No.	Author/Co-Author	Type of Work	Title of the Paper	Title of Book/Chapter/Article/Case Study	ISSN	Academic Year
1	PIYUSH KUMAR JAIN (4575)	Reference book	Advancing Smart Tourism Through Analytics	Towards Sustainable Tourism, Smart Destination Management, and E-Banking Integration in Indian Cities	9798369337165	2025
2	ANUBHA SRIVASTAVA,PALAK RATHI ,ANKIT NYATI,RUSHINA SINGHI ,J.JAY CHOI	Reference book	Responsible Firms: CSR, ESG, and Global Sustainability	ASSESSING FIRM?S ESG PERFORMANCE USING THE TOPSIS	978-1-83753-963-5	2024
3	MALLIKA SANKAR M,SATHISH P,ARJUN B S,ANUBHA SRIVASTAVA,VINAY KANDPAL,ERNESTO DR SANTIBANEZ-GONZALEZ,PRASENJIT CHATTERJEE,MANOJ KUMAR NALLAPANENI	Text book	Smart Cities and Circular Economy	Assessing the impact of smart city technologies on sustainable urban mobility in developing economies	978-1-83797-958-5	2024
4	NAGARJUNA G,RAJANI RAMDAS,INDU,EMILDA K. JOSEPH,DR RANJANA TIWARI,DR MADALYN SCERRI,DR CINDY LEE	Text book	Teaching Case Studies for Tourism and Hospitality in Asia and The Pacific With Cartoon Illustrations	Unleashing the Power of Animation Movies on Sustainable Tourism: A Case Study on Moana	978-981-97-6047-3	2024
5	MALLIKA SANKAR M,ALLAM HAMDAN, AHLIA UNIVERSITY,UDO BRAENDLE, IMC UNIVERSITY OF APPLIED SCIENCES	Text book	Harnessing AI, Machine Learning, and IoT for Intelligent Business	Bridging the Digital Chasm: A Comprehensive Analysis of the Digital Divide in Shaping Healthcare Professionals	978-3-031-67889-9	2024
6	NEETHA MARY AVANESH,MINU ZACHARIAH,TANU SINGH,SOUMI DUTTA,SONALI VYAS,ÁLVARO ROCHA	Reference book	Explainable AI for Education: Recent Trends and Challenges	Reshaping Education Through AI: A Progressive Model for Developing Economies	978-3-031-72409-1	2024
7	NIRANJAN L R,DR.(LT COL).S.N.PRASAD CHIEF PATRON & DIRECTOR SDM,DR. B. VENKATRAJA CONFERENCE CHAIRPERSON & ASSOCIA	Conference Proceedings	Dr. B. Venkatraja Conference Chairperson & Associate Professor- Economics SDMIMD, Mysore	Waste Not, Want Not: Enhancing Sustainability in Kerala?s Plywood Industry through Effective Waste Management Aligned with SDG 11 & 12	978-93-83302-74-1	2024
8	MUTHU GOPALA KRISHNAN M,ALLAM HAMDAN	Reference book	Studies in Big Data158 - Achieving Sustainable Business through AI, Technology Education and Computer Science Volume 1: Computer Science, Business Sustainability, and Competitive Advantage	Initial Public Offerings (IPOs) Performance: Bibliometric Analysis of Scholarly Articles on Short-Run Performance	978-3-031-70854-1	2024
9	PRIYAKRUSHNA MOHANTY,SHRAY BIJAY TULSHYAN,SUJA MOL JOHN,NIRANJAN L R,ANUKRATI SHARMA	Reference book	International Handbook of Skill, Education, Learning, and Research Development in Tourism and Hospitality	Gamification in Tourism Teaching and Learning: Exploring the Emergent Dimensions	978-981-97-4318-6	2024
10	NEETHA MARY AVANESH,MINU ZACHARIAH,AYAN KUMAR DAS,DITIPRIYA SINHA,SIDDHARTHA BHATTACHARYYA,DEBASHIS DE	Reference book	The Role of Blockchain in Disaster Management	Application of Blockchain Technology in Disaster Management	9780443134739	2024
11	NEETHA MARY AVANESH,MANISHA SAXENA,NIRANJAN L R,PRIYAKRUSHNA MOHANTY,JASPREET KAUR	Reference book	Advances in Human Resources Management and Organizational Development	Wearable Technologies Leading to Employee Performance and Productivity		2024
12	NIRANJAN L R,ANUKRATI SHARMA	Reference book	International Handbook of Skill, Education, Learning, and Research Development in Tourism and Hospitality	Gamification in Tourism Teaching and Learning: Exploring the Emergent Dimensions	978-981-97-4318-6	2024
13	BINDI VARGHESE,ADEL BEN YOUSSEF, PUSHAN KUMAR DUTTA, RUCHI DOSHI	Reference book	AI, Blockchain, and Metaverse in Hospitality and Tourism Industry 4.0 Case Studies and Analysis	Artificial Intelligence in Green Transportation: A Conceptual Review	9781032696324	2024
14	PRIYAKRUSHNA MOHANTY,AARTHY C,AISHWARYA N,MOHAMMAD BADRUDDOZA TALUKDER,SANJEEV KUMAR,PANKAJ KUMAR TYAGI	Reference book	Impact of AI and Tech-Driven Solutions in Hospitality and Tourism	Mobile apps in bleisure tourism: Enhancing travel experience, work-life balance, and destination exploration	9798369367551, 9798369367568	2024
15	ANAND PATIL (2449)	Reference book	Contemporary Research and Practices for Promoting Financial Literacy and Sustainability,	An in-depth investigation into financial literacy levels in Indian households	979-836930864-6, 979-836930863-9	2024
16	SUNITA KUMAR,NABANITA GHOSH,SHIVI KHANNA,MUSKAN GARG,DEEPAK KUMAR,DEBABRATA SAMANTA,ANURADHA SATHIYASEELAN	Reference book	Impact of Climate Change on Social and Mental Well-Being	The mental health climate crisis: Unveiling the hidden consequences of global warming	978-044323788-1, 978-044323789-8	2024
17	BINDI VARGHESE,MAXIMILIANO E. KORSTANJE,JOSEPH C C,ELANGOVAN N	Reference book	Inclusive Business Approaches in Tourism Stakeholder Engagement		979-8-89113-988-6	2024
18	BINDI VARGHESE (523)	Reference book	Inclusive Business Approaches in Tourism Stakeholder Engagement	Introduction-Inclusive Business Approaches in Tourism: Stakeholder Engagement	979-8-89113-988-6	2024
19	BINDI VARGHESE,JOSEPH C C,SANDHYA H,ELANGOVAN N,MAXIMILIANO E. KORSTANJE	Reference book	Inclusive Business Approaches in Tourism: Stakeholder Engagement	Inclusive Innovation in Tourism Sector: Gap Analysis Through Impact Assessment	979-8-89113-988-6	2024
20	BINDI VARGHESE,ELANGOVAN N,SREEDHARA R,JOSEPH C C,MAXIMILIANO E. KORSTANJE	Reference book	Inclusive Business Approaches in Tourism Stakeholder Engagement	Harnessing Digital Innovation for Inclusive Tourism: Role of Emerging Technologies in Creating Accessibility and Equity	979-8-89113-988-6	2024
21	BINDI VARGHESE,JOSEPH C C,ELANGOVAN N,MAXIMILIANO E. KORSTANJE	Reference book	Inclusive Business Approaches in Tourism Stakeholder Engagement	Tourism Business Management and Competitiveness: Intervention of Inclusive Practices and Community Based Approach towards Community Empowerment	979-8-89113-988-6	2024
22	BINDI VARGHESE,JOSEPH C C,ELANGOVAN N,MAXIMILIANO E. KORSTANJE	Reference book	Inclusive Business Approaches in Tourism Stakeholder Engagement	Social Tourism and Sustainability Spectrum: A Theoretical Evaluation of Marginalized Community and Partnership	979-8-89113-988-6	2024
23	BINDI VARGHESE,ELANGOVAN N,SUNDARAVEL E,JOSEPH C C,MAXIMILIANO E. KORSTANJE	Reference book	Inclusive Business Approaches in Tourism Stakeholder Engagement	Inclusive Business Models in Tourism: A Comprehensive Analysis through the Business Model Canvas	979-8-89113-988-6	2024
24	MUTHU GOPALA KRISHNAN M,ADNAN KASSAR SCHOOL OF BUSINESS, LEBANESE AMERICAN	Reference book	Anticipating Future Business Trends: Navigating Artificial Intelligence Innovations - Studies in Systems, Decision and Control Volume 536	Unveiling the Dynamics of Initial Public Offerings: A Comprehensive Review of IPO Pricing, Performance, and Market Trends	21984182	2024
25	MUTHU GOPALA KRISHNAN M,RIM EL KHOURY, ADNAN KASSAR SCHOOL OF BUSINESS, LE	Reference book	Anticipating Future Business Trends: Navigating Artificial Intelligence Innovations	Unveiling the Dynamics of Initial Public Offerings: A Comprehensive Review of IPO Pricing, Performance, and Market Trends	21984182	2024
26	PIYUSH KUMAR JAIN (4575)	Reference book	Sustainable Innovation for Industry 6.0	Community Engagement and Stakeholder Collaboration for Inclusive E-Banking: A Sustainable Innovation Approach in Industry 6.0	9798369331415	2024
27	SUNITA KUMAR,SRIDHARAN A	Case Report	Case Center case Study	Niche to Mass Marketing: Challenges of Packaged Coconut Water Industry		2024
28	LAKSHMI R B (4216)	Conference Proceedings	PU-ARC 2024 XIX INTERNATIONAL CONFERENCE ON APPLIED RESEARCH IN ENGINEERING, TECHNOLOGY AND MANAGEMENT	Predictive Model for Identifying Key Determinants of Toxic Behaviour: A CartAlgorithm and DEMATEL Approach Exploring IT Sector Perceptions	978-81-961119-8-4	2024
29	LAKSHMI R B (4216)	Conference Proceedings	Pu-Arc 2024 Xix International Conference On Applied Research In Engineering, Technology And Management	Creativity as a Shield: Understanding its Mediating Effects between Toxic Leadership and Employee Job Satisfaction.	978-81-961119-8-4	2024
30	PRIYAKRUSHNA MOHANTY,SHRUTI JOSE,VIPIN NADDA,PANKAJ KUMAR TYAGI,AMRIK SINGH,VIPIN SINGH	Reference book	AI Innovations in Service and Tourism Marketing	Exploring the facets of chatbots and automation in tourism with special reference to ChatGPT	979-836937911-0	2024
31	SUJA MOL JOHN,WASSWA SHAFIK	Text book	Building Community Resiliency and Sustainability With Tourism Development	Evaluation of Tourism Infrastructure Around the Ancient Marvels of Mahabalipuram and Pattadakal	13: 9798369354056	2024
32	NIRANJAN L R (856)	Conference Proceedings	Proceedings of ICARETM 2024	Challenges and Perceptions of Working Conditions among Gig Economy Employees in the Logistics Industry: A DEMATEL Analysis	978-81-961119-8-4	2024
33	NIRANJAN L R (856)	Conference Proceedings	Proceedings of ICARETM 2024	Predictive Model for Identifying Key Determinants of Toxic Behaviour: A Cart Algorithm And DEMATEL Approach Exploring IT Sector Perceptions	978-81-961119-8-4	2024
34	NIRANJAN L R (856)	Conference Proceedings	Proceedings of ICARETM 2024	Creativity as a Shield: Understanding its Mediating Effects between Toxic Leadership and Employee Job Satisfaction	978-81-961119-8-4	2024
35	NIRANJAN L R (856)	Reference book	Contemporary Research and Practices for Promoting Financial Literacy and Sustainability	An In-Depth Investigation Into Financial Literacy Levels in Indian Households	9798369308639	2024
36	NAGARJUNA G,PRIYAKRUSHNA MOHANTY,RASHMIRANJAN CHOUDHURY,INDU,SWATI SHARMA,NARENDRA KUMAR,VASCO RIBEIRO DOS SANTOS,KAREN MIRANDA-FERNANDEZ	Text book	Bleisure Tourism and the Impact of Technology	Mobile Apps for Enhanced Bleisure Tourism Experiences: Exploring the Prospects and Challenges	9798369343555	2024
37	NIRANJAN L R,LAN SUN, CENTRAL QUEENSLAND UNIVERSITY, AUSTRALIA	Reference book	Contemporary Research and Practices for Promoting Financial Literacy and Sustainability	An In-Depth Investigation Into Financial Literacy Levels in Indian Households	9798369308639	2024
38	SHIKHA BHAGAT,SHILPA SARVANI RAVI,INCHARA PRASAD,DR.R.KARUPPASAMY	Conference Proceedings	Contemporary Research in Entrepreneurship and Management	The Influence Of Social Media Algorithms On Consumer Buying Behaviour	978-81-951473-6-6	2024
39	SHIKHA BHAGAT,SHILPA SARVANI RAVI,KESHAV PANDIT,DR.R.KARUPPASAMY	Conference Proceedings	Contemporary Research in Entrepreneurship and Management	An Empirical Study On The Role Of User-Generated Content In Shaping Brand Loyalty In E-Commerce: A Cross-Platform Analysis	978-81-951473-6-6	2024
40	SRINIVASAN M B,PRIYADARSHINI M S,DEEPIKA S R ,ELENA RAILEAN, AMERICAN UNIVERSITY OF MOLDOVA	Reference book	Implementing Interactive Learning Strategies in Higher Education	Innovative Teaching Strategies in Higher Education and Their Impact on Overall Educational Effectiveness: A Theoretical Model and Instrument Development	9798369335598	2024
41	BINDI VARGHESE,EMILDA K JOSEPH,TOMY K KALLARAKAL,JOSE K ANTONY,ANKUR RAJPAL,MOHORANA CHOWDARY,SRIJAN GOSWAMI,ARGHAYA CHAKRAVARTY,VIMILA RAGHAVAN	Reference book	Waste Management and Treatment Advances and Innovations	An Integrated Approach Towards Sustainable Waste Management: Decentralized and Community-Based Practices	9781003258377	2024
42	ANAND PATIL (2449)	Conference Proceedings	Proceedings of Ninth International Conference on Science Technology Engineering and Mathematics (ICONSTEM)	Effects of Macro Economic Indicators on Foreign Portfolio Investments	979-8-3503-6509-2	2024
43	JOHN PAUL RAJ V,M. SHUNMUGASUNDARAM,R.V. PALANIVEL, K. SANKAR GANESH,K.P. VIDHYA	Conference Proceedings	AIP Conference Proceedings: International Conference on Materials, Computing and Communication Technologies	A study on impact of Green human resource management practice on its sector - Chennai		2024
44	LAKSHMI R B (4216)	Conference Proceedings	2024 Ninth International Conference on Science Technology Engineering and Mathematics (ICONSTEM)	Effects of Macro Economic Indicators on Foreign Portfolio Investments	979-8-3503-6509-2	2024
45	BINDI VARGHESE,SANDHYA H,ALHAMZAH ALNOOR, GÜL ERKOL BAYRAM, CHEW XINYING, S	Reference book	The Role of Artificial Intelligence in Regenerative Tourism and Green Destinations	Harnessing Transformational Technologies for a Sustainable Future: A Regenerative Approach to Green Economy and Tourism Development	978-1-83753-747-1	2024
46	ANAND PATIL (2449)	Text book	Social Finance		9798326930811	2024
47	SUNITA KUMAR	Reference book	Global Perspectives on Social Media Influencers and Strategic Business Communication	Beyond the borders: Fashion influencers shaping global trends	979-836930913-1, 979-836930912-4	2024
48	SUNITA KUMAR,JIMMY THANKACHAN,SUNITA PANICKER	Reference book	Emerging Perspectives on Financial Well-Being	Exploring the impact of psychological biases on financial investment decisions and the role of digital financial literacy	979-836931751-8, 979-836931750-1	2024
49	MUTHU GOPALA KRISHNAN M,DR RAJA M,DR AISHWARYA	Text book	Fundamentals of Financial Management		978-81-19699-63-6	2024
50	LAKSHMY PRIYA K,SHIKHA BHAGAT,RASHMI RAI,SUNITA KUMAR,MUDITA SINHA, ARABINDA BHANDARI, SAMANT SHANT PRIY	Reference book	Future of Customer Engagement Through Marketing Intelligence	Service Industry Alchemy: A Symphony of Digital Innovations in Customer Engagement	9798369323670	2024
51	LAKSHMY PRIYA K,RASHMI RAI,PALLAVI KUDAL,ROLI RAGHUVANSHI,UDAY CHATTERJEE,RAJIB SHAW,LAKSHMI SHIVARAMAKRISHNAN	Reference book	Homelessness to Hope: Research, Policy and Global Perspectives	Migrants and homelessness: Life on the streets in urban India	978-0-443-14052-5	2024
52	BINDI VARGHESE,YAKKALA PRATYUSHA,AYşE MERIÇ YAZıCı,AHMAD ALBATTAT,MARCO VALERI,VIANA HASSAN	Reference book	New Strategy Models in Digital Entrepreneurship	Smart Digital Applications for New Age Tourism: Role of Transformational Digital Culture and Artificial intelligence	9798369337431	2024
53	PRIYAKRUSHNA MOHANTY,ANUBHA,HUSSAIN, SARAH,GAVINOLLA, MAHENDER REDDY,SHEM WAMBUGU MAINGI,VANESSA GB GOWREESUNKAR,MAXIMILIANO E KORSTANJE	Reference book	Tourist Behaviour and the New Normal, Volume I	Transitioning from anthropocene to anthropause? A study of the consumer behavioural shifts in the hospitality sector	978-303145848-4, 978-303145847-7	2024
54	ANAND PATIL (2449)	Conference Proceedings	ICSSR Sponsored Two Day International Seminar on Indian Startups ,Issues, challenges and Opportunities: The Way Forward	Venture Capital's Influence of on India's Startup Ecosystem An Analytical Study With Emphasis on Capital Structure and Funding	97881958604-2-4	2024
55	NIRANJAN L R (856)	Conference Proceedings	Proceedings of 9th International Conference on Science, Technology, Engineering and Mathematics: The Role of Emerging Technologies in Digital Transformation, ICONSTEM 2024	Effects of Macro Economic Indicators on Foreign Portfolio Investments	979-8-3503-6509-2	2024
56	SUNITA KUMAR,JIMMY THANKACHAN,SUNITA PANICKER	Reference book	Emerging Perspectives on Financial Well-Being	Exploring the impact of psychological biases on financial investment decisions and the role of digital financial literacy	979-836931751-8, 979-836931750-1	2024
57	NAGARJUNA G,BIDISHA SARKAR,OTHER,PRIYAKRUSHNA MOHANTY	Text book	International Handbook of Skill, Education, Learning, and Research Development in Tourism and Hospitality	Sports Tourism and Community Development: Exploring the Links and Sentiments	978-981-97-4318-6	2024
58	PIYUSH KUMAR JAIN,DR. PRASHANT H BHAGAT	Reference book	Technology and Luxury Hospitality AI, Blockchain and the Metaverse	Convergence of E-Banking and Hospitality in India	9781003488248	2024
59	JOHN PAUL RAJ V,KOTAPATI VARSHITHA,SATHISH P,SARAVANAN V,PRAKASHA G S	Reference book	Digital Technologies in Modeling and Management: Insights in Education and Industry	Does technology drive supply chain visibility? Evidence from the FMCG sector in India	9781668495766	2024
60	SATHISH P,DULARI S S,RAKSHNA NATAMAI SIVAKUMAR,ERUM SHAIKH SHAHEED BENAZIR BHUTTO UNIVERSITY, SAN	Text book	Strategies and Approaches of Corporate Social Responsibility Toward Multinational Enterprises	Involvement and Implementation of Corporate Social Responsibility (CSR): A Case of COVID-19 Evidence From Various Countries	9798369320655	2024
61	SHIVI KHANNA,NABANITA GHOSH,SUNITA KUMAR,MAHMUT DEMIR, ALI DALGIC	Reference book	Revolutionizing the Service Industry With OpenAI Models	Successful footprints of ChatGPT deployments in the education sector: Pros outweigh cons by embracing ethics and etiquette	9798369312391	2024
62	SUNITA KUMAR,SRIDHARAN A,MAHANI HAMDAN,MUHAMMAD ANSHARI,NORAINIE AHMAD, EMIL ALI	Reference book	Global Trends in Governance and Policy Paradigms	Corporate governance for sustainable development	9798369317426	2024
63	SATHISH P,SUGANYA G,JOSHUA SELVAKUMAR J,VARADHARAJAN,MOHAMMAD AYOUB KHAN, RIJWAN KHAN, PUSHKAR PRAVEEN	Text book	Infrastructure Possibilities and Human-Centered Approaches With Industry 5.0	Skill Sets Required to Meet a Human-Centered Industry 5.0: A Systematic Literature Review and Bibliometric Analysis	9798369307823	2024
64	LAKSHMI R B	Text book	Principles of Scientific Management.	Principles of Scientific Management.	978-93-6132-757-5	2024
65	MALLIKA SANKAR M,DEEPIKA S R ,NAGARJUNA G,ARJUN B S,ALLAM HAMDAN	Text book	Technological Innovations for Business, Education and Sustainability	EdTech Tools for Sustainable Practices: A Green Revolution in Education	978-1-83753-107-3	2024
66	RASHMI RAI,SUNITA KUMAR,LAKSHMY PRIYA K,SAQIB SAEED, NEDA AZIZI, SHAHZAIB TAHIR, MUNIR AHM	Reference book	Strengthening Industrial Cybersecurity to Protect Business Intelligence	Unlocking the Power of AI: Extracting Actionable InsightsFrom Corporate	9798369308394	2024
67	SHIVI KHANNA,NABANITA GHOSH,SUNITA KUMAR,RINI MARY WILLIAM,MAHMUT DEMIR, ALI DALGIC	Reference book	Revolutionizing the Service Industry With OpenAI Models	Predictors of Online Buying Behaviour	9798369312391	2024
68	SENTHILMURUGAN P,SHIKHA BHAGAT,ROSHNA THOMAS,MALLIKA SANKAR M,SANJANA S HOTHUR,THEODORE K. TARNANIDIS, EVRIDIKI PAPACHRISTOU, MICHAIL KARYPIDIS, VASILEIOS ISMYRLIS	Reference book	Driving Green Marketing in Fashion and Retail	The Influence of Environmentally Mindful Marketing Tactics on the Perceptual Framework and Predispositions of Generation Z Shoppers in the Indian App	ISBN13: 9798369330494	2024
69	SATHISH P,JOSHUA SELVAKUMAR J,SUGANYA G,SHIVANI INDER, SHUCHI DAWRA, KYLA LATRICE TENNIN,	Text book	New Business Frontiers in the Metaverse	Why should businesses care about the metaverse	9798369324226	2024
70	ANAND PATIL,SOMANCHI HARI KRISHNA, MANJULA PATTNAIK,KAMARAJUGADDA TULASI VIGNESWARA RAO,ISKANDAR MUDA,S. SARAVANAN	Conference Proceedings	Proceedings of 5th International Conference on Contemporary Computing and Informatics (IC3I)	Artificial Intelligence Influence on Accounting Methods	979-8-3503-9826-7	2024
71	AARTHY C,ADITI GUPTA,SAANYA PRANATHI,MICHELLE BINNY,AISHWARYA N,SATHISH P,SHIKHA BHAGAT,RIM EL KHOURY	Reference book	Technology-Driven Business Innovation, Studies in Systems, Decision and Control	Voices of the Future: Generation Z?s Views on AI?s Ethical and Social Impact	978-3-031-51997-0	2024
72	AARTHY C,PADMANABHUNI MOHIT SURYA,,AISHWARYA N,SATHISH P,DEEPIKA S R ,RIM EL KHOURY	Reference book	Technology-Driven Business Innovation, Studies in Systems, Decision and Control	Beyond Humour: How Memes Shape Brand Associations and Drive Purchase Choices	978-3-031-51997-0	2024
73	AARTHY C,AISHWARYA N,KINGSTON ANTONYSAMY,SARAVANAN V,MUTHU GOPALA KRISHNAN M,RIM EL KHOURY	Reference book	Technology-Driven Business Innovation, Studies in Systems, Decision and Control	Green Data Centers: A Review of Current Trends and Practices	978-3-031-51997-0	2024
74	MALLIKA SANKAR M,REEM KHAMIS HAMDAN, ALLAM HAMDAN, BAHAAEDDIN ALARE	Reference book	Information and Communication Technology in Technical and Vocational Education and Training for Sustainable and Equal Opportunity	The Women Leadership: A Catalytic Role of Digital Divide Through Digital Ecosystem	78-981-99-7798-7_43	2024
75	JOHN PAUL RAJ V,SARAVANAN V,SWETHA LOGANATHAN,SATHISH P,ABDELKADER MOHAMED SGHAIER DERBALI	Text book	Recent Developments in Financial Management and Economics	Harmonizing Financial Systems for a Greener Future: Exploring Sustainable Finance Strategies in India	9798369326831	2024
76	JOHN PAUL RAJ V,PRIYAKRUSHNA MOHANTY, RASHMIRANJAN CHOUDHURY,OTHER,GOWRI SHANKAR R	Text book	Promoting Sustainable Gastronomy Tourism and Community Development	Sacred Gastronomy Trails: Exploring the Divine Fusion of Religion, Food, and Tourism	9798369318140	2024
77	SANDHYA H,BINDI VARGHESE,LAKSHMY PRIYA K,AHMED IMRAN HUNJRA ,ANUKRATHI SHARMA	Reference book	The Emerald Handbook of Tourism Economics and Sustainable Development	The economics of market and inclusive growth in tourism: A narrative of rural artisans' socio-economic wellbeing	978-1-83753-709-9	2024
78	SHIKHA BHAGAT,PRACHI MEHRA,KRISHNA AGARWAL,DR.R.KARUPPASAMY	Conference Proceedings	Strategies and Competitiveness in Entrepreneurship	Navigating Career Decisions In A World Of Economic Flux: How Global Trends Shape Business Students Job Search	978-81-951473-9-7	2024
79	AARTHY C,DHARANIGA M,JAI GANESH L,PRISCILLA P,SRIHARI A,AISHWARYA N,DR.KARUPASAMY R	Conference Proceedings	Strategies and Competitiveness in Entrpreneurship	Exploring the Dynamics of MicroInfleuncer Marketing in the Fashion Industry	9788195147397	2024
80	AARTHY C,SREERANJANI M,KINGSTON ANTONYSAMY,AISHWARYA N,DR.KARUPASAMY R	Conference Proceedings	Strategies and Competitiveness in Entrepreneurship	Understanding the Consumer Perception Towards Refurbished and Recycled Goods: A Circular Economy Perspective	9788195147397	2024
81	SHILPA SARVANI RAVI,DR. R KARUPPASAMY	Conference Proceedings	Strategies and competitiveness in Entrepreneurship	Exploring effects of Green marketing on consumer Purchase attitude in cosmetics industry.	978819517397	2024
82	BINDI VARGHESE,EMILDA K JOSEPH,LAKSHMY PRIYA K,TOMY K KALLARAKAL,HARSH MEHTA,ANUKRATI SHARMA	Reference book	International Handbook of Skill, Education, Learning, and Research Development in Tourism and Hospitality	Analogy of Social Entrepreneurship and Community Empowerment: An Inclusive Tourism Approach with Technological intervention	978-981-99-3895-7	2024
83	LAKSHMI R B	Reference book	Performance Management System		978-93-5840-708-2	2024
84	BINDI VARGHESE,AMRIK SINGH,PANKAJ KUMAR TYAGI,ANSHUL GARG	Reference book	Sustainable Disposal Methods of Food Wastes in Hospitality Operations	Sustainability in Hospitality: The Pathway to Destination Well- Being in the City of Lakes Udaipur	9798369321812	2024
85	BINDI VARGHESE,TEREZA RAQUEL MERLO	Reference book	AI and Data Analytics Applications in Organizational Management	Smart Tourism Narratives: Maturity Matrix and Digital Transformation	9798369310588	2024
86	SARAVANAN V,SATHISH P,AHMED RIAZ	Conference Proceedings	Transformation of Business for a Circular Economy	Strategic Integration of Corporate Sustainability in Business Operations: Implications for Financial Performance	978-81-935852-6-9	2024
87	MANIKANDAN M K M,ANUREKHA T K	Conference Proceedings	International Marketing Conference III (iMarC III)	Perceived psychological risks of consumers: Mediating role of retailer equity	978-93-340-0371-0	2024
88	BHARATH SAMPATH,RAVINDAR K,MOHAMMAD HAIDER SYED,B RAJALAKSHMI,V VENKAT REDDY,AMIT DUTT,IEEE	Conference Proceedings	Uttar Pradesh Section International Conference on Electrical, Electronics and Computer Engineering (UPCON)	An Empirical Examination of the Factors of Big Data Analytics Implementation in Supply Chain Management and Logistics		2024
89	SUNITA KUMAR,PRAVEEN BABU P,ROY MATHEW,FATIH SAHIN, CEVAT SOYLEMEZ	Reference book	Globalized Consumer Insights in the Digital Era	Factors Influencing Purchase Intention of Online Shopping Customers	9798369338117	2024
90	MALLIKA SANKAR M,REEM KHAMIS HAMDAN, UNIVERSITY COLLEGE OF BAHRAIN,ALLAM HAMDAN, COLLEGE OF BUSINESS AND FINANCE, AHL,BAHAAEDDIN ALAREENI,MIDDLE EAST TECHNICAL UNIVERSI,RIM EL KHOURY, NOTRE DAME UNIVERSITY, LEBANON	Reference book	Technical and Vocational Education and Training: Issues, Concerns and Prospects	Redefining Organizational Sustainability Through Revamping Digital Capital	978-981-99-6909-8	2024
91	SANDHYA H,BINDI VARGHESE	Reference book	AI and Data Analytics Applications in Organizational Management	Smart Tourism Narratives: Maturity Matrix and Digital Transformation	9798369310588	2024
92	DHANYA K A (4465)	Reference book	Gloabalisation and inclusive growth - perspectives from india	Comparative analysis on the perception of professionals and street vendors towards online banking with special reference to Nilambur	978-1-304-55707-0	2024
93	SANDHYA H,BINDI VARGHESE	Reference book	AI and Data Analytics Applications in Organizational Management	Smart Tourism Narratives: Maturity Matrix and Digital Transformation	9798369310588	2024
94	SRINIVASAN M B,PRIYADARSHINI M S,HARI KRISHNAN ANDI - AMU, MALAYSIA,ANURADHA S	Reference book	Promoting Mindfulness and Well-Being with Indian Psychology Mindfulness at the Workplace: A Review Report in the Indian Context	Promoting Mindfulness and Well-Being with Indian Psychology Mindfulness at the Workplace: A Review Report in the Indian Context	9798369326510	2024
95	BHARATH SAMPATH,DR. SHADAD AHMED,DR. ABHILASHA DEENADAYALAN,DR. J. DINESH BABU	Text book	Intellectual Property Rights	Intellectual Property Rights	978-93-5850-602-0	2024
96	BINDI VARGHESE,LAKSHMY PRIYA K, TANRISEVER, C., PAMUKÇU, H. AND SHARMA, A.	Reference book	Building the Future of Tourism	Indigenous Tribes and Inclusive Engagement: An Integrated Approach for Sustainable Livelihood Into the Future	978-1-83753-245-2	2024
97	SARAVANAN V,SATHISH P,DR.S.SELVANATHAN,DR.A.ANITHA	Text book	Recent Advances in Commerce and Management	Unravelling the Nexus: An Exploratory Investigation into the Casual Dynamics Between Financial Performance and ESG in Indian Corporations	978-81-967593-8-4	2024
98	JOHN PAUL RAJ V,SATHISH P,ANCHITA KANDRAL,H N SHYLAJA,SARAVANAN V,BAHAAEDDIN ALAREENI, ISLAM ELGEDAWY	Reference book	AI and Business, and Innovation Research: Understanding the Potential and Risks of AI for Modern Enterprises	Attention to Economic Factors and Its Response to Foreign Portfolio Investment: An Evidence from Indian Capital Market	978-3-031-42085-6	2024
99	SHIKHA BHAGAT,SHILPA SARVANI RAVI,RASHMI RAI,MOURADE AZROUR,JAMAL MABROUKI	Reference book	IoT, Machine Learning and Data Analytics for Smart Healthcare	Analysing the Ascendant Trend of Veganism: A Comprehensive Study on the Shift towards Sustainable Dietary Choices	9781003430735	2024
100	PRIYAKRUSHNA MOHANTY,SHRUTI JOSE,PRAKASHA G S,MARIA LAPINA,DEEPANRAJ BALAKRISHNAN,MOHAMMAD SAJID	Reference book	Educational Perspectives on Digital Technologies in Modeling and Management	ChatGPT and Academia: Exploring the Transformations and Transitions	9798369323144	2024
101	SATHISH P,MALLIKA SANKAR M,RAKSHNA NATAMAI SIVAKUMAR,ERUM SHAIKH SHAHEED BENAZIR BHUTTO UNIVERSITY, SAN	Text book	Strategies and Approaches of Corporate Social Responsibility Toward Multinational Enterprises	Involvement and implementation of corporate social responsibility (CSR): A case of COVID-19 evidence from various countries	9798369320655	2024
102	SATHISH P,SUGANYA,JOSHUA SELVAKUMAR J,VARADHARAJAN,MOHAMMAD AYOUB KHAN, RIJWAN KHAN, PUSHKAR PRAVEEN	Text book	Infrastructure Possibilities and Human-Centered Approaches With Industry 5.0	Skill Sets Required to Meet a Human-Centered Industry 5.0: A Systematic Literature Review and Bibliometric Analysis	9798369307823	2024
103	SUNITA KUMAR,SHIV ONKAR DEEPAK KUMAR,SRIDHARAN A	Reference book	Artificial Intelligence in Forecasting Tools and Techniques	Forecasting the Stock Market Index Using Artificial Intelligence Techniques	978-104005150-4, 978-103250615-9	2024
104	SUNITA KUMAR,SANDRINA TEIXEIRA,SARA TEIXEIRA,ZAILA OLIVEIRA,ELNIVAN SOUZA	Reference book	Using Influencer Marketing as a Digital Business Strategy	Influencing the Influencers Through Co-Creation: Approaches to Successful Brand Strategies	9798369305515\|	2023
105	SATHISH P,T. SOMASUNDARAM,P. VIJAYASAIRAM,BAHAAEDDIN ALAREENI MIDDLE EAST TECHNICAL UNIVERS	Text book	AI and Business, and Innovation Research: Understanding the Potential and Risks of AI for Modern Enterprises - Studies in Systems, Decision and Control	Individual's Attitude Concerning Memes: A Study Reference to Active Social Media Users	978-3-031-42085-6	2023
106	MUTHU GOPALA KRISHNAN M,ANAND PATIL,DR. S SELVANATHAN,MR BALAJI,DR ANITHA	Text book	Innovative and Sustainable Business Practices in Commerce and Management	Impact of New Technologies, on the Financial Industry and Traditional Banking Models	978-81-967593-6-0	2023
107	SHARANYA M	Text book	Digital Marketing	Chapter 1,2 and 3	ISBN978-93-5840-442-5	2023
108	JOHN PAUL RAJ V,SATHISH P,JABEZ J P,SHYLAJA H N,SARAVANAN V,SUPRIYA LAMBA SAHDEV,CHITRA KRISHNA,AHDI HASSAN	Text book	Promoting Sustainable Management through Technological Innovation	Assessing the Role of Trade Openness, FDI, and Political Stability on Sustainable Development: Evidence From Developed and Developing Economies	9781668499795	2023
109	PRIYAKRUSHNA MOHANTY,RUPA SINHA,JYOTHI KUMAR,YASHWANT SINGH RAWAL,SANKAR KUMAR MUKHERJEE,DEBASISH BATABYAL	Reference book	Exploring Culture and Heritage Through Experience Tourism	Sustaining livelihoods and culture through tourism development: The case of sriniketan in West Bengal, India	978-166849959-7, 978-166849957-3	2023
110	SUNITA KUMAR,SRIDHARAN A,DR. ANNARITA SORRENTINO, DR. OMAR ALGHAMDI, DR. PO	Reference book	Brand Awareness - Recent Advances and Perspectives	Investigating the Effects of Virtual Personas on Brand Image		2023
111	BINDI VARGHESE,JARED KEENGWE	Text book	Creative AI Tools and Ethical Implications in Teaching and Learning,	Unleashing AI's potential for optimal student learning in education: Ethical implications	9798369302057	2023
112	BINDI VARGHESE, YASHWANT SINGH RAWAL, RUPA SINHA, SANKAR KUMAR MU	Reference book	Exploring Culture and Heritage Through Experience Tourism	Crafting an experiencescape for sustainable cultural tourism: A case study of udaipur's craft village Shilpgram	9781668499573	2023
113	ANAND PATIL,UNNATHI J SHETTY,RAKSHITHA KP,SDMIMD MYSORE	Conference Proceedings	Conference Proceedings of 11th International Finance Conference	Analysing the Influence of Dividend Policy on Share Volatility, Enterprise Value, and Market Capitalization: A Case Study of Bank Nifty	978-93-83302-63-5	2023
114	ANAND PATIL,RAKSHITHA K P ,DR. S N PRASAD CHIEF PATRON & DIRECTOR SDMIMD, MYS	Conference Proceedings	Conference Proceedings of Leadership Conference 2023	Analyzing the Impact of CSR Expenditure on the Profitability of Selected Private Sector Banks in India	978-93-83302-67-3	2023
115	ANAND PATIL,K BALANAGA GURUNATHAN,R VENNLLA,POOJA KUMARI,SUDHA B S	Text book	Financial System in Economic Development		9789357574686	2023
116	PRIYAKRUSHNA MOHANTY,SWATI SHAH,RASHMIRANJAN CHOUDHURY,S.K. GUPTA,LILIBETH C. ARAGON,PANKAJ KUMAR,MADHURIMA,RAJESH RAMASAMY	Reference book	Prospects and Challenges of Global Pilgrimage Tourism and Hospitality	COVID-19, religious events, and indian tourism recovery: Prospects and paradoxes	978-166844819-9, 978-166844817-5	2023
117	SANDHYA H,BINDI VARGHESE	Reference book	Creative AI Tools and Ethical Implications in Teaching and Learning	The emerging role of innovative teaching practices in tourism education in the post-COVID-19 era	9798369302057	2023
118	BINDI VARGHESE,ZIZKA FIELDS	Reference book	Multidisciplinary Approaches in AI, Creativity, Innovation, and Green Collaboration	Big Data and Artificial Intelligence: Creative Tools for Destination Competitiveness	9781668463666	2023
119	PRIYAKRUSHNA MOHANTY,JEETESH KUMAR,NEETHIAHNANTHAN ARI RAGAVAN,ANTE MANDI,SANDEEP KUMAR WALIA	Reference book	The Routledge Handbook of Nature based Tourism Development	Nature-Based Tourism And Nature Conservation: Exploring the elements and links	9781000850543, 9781032137704	2023
120	BINDI VARGHESE,PUNITHA SINNAPPAN	Reference book	Achieving Economic Growth and Welfare Through Green Consumerism	Artificial Intelligence Towards Smart Green Transportation: A Path Towards Sustainability	9781668481400	2023
121	BINDI VARGHESE,ANA PEGO	Reference book	Handbook of Research on Bioeconomy and Economic Ecosystems	Transformational Innovation Technologies for Regenerative Bioeconomy: Case Study on Green Initiatives for Tourism Logistics Service Providers	9781668488799	2023
122	BINDI VARGHESE (523)	Reference book	Counselor's Resource Handbook	Higher Education in Travel and Leisure Industry		2023
123	NEETHA MARY AVANESH,MINU ZACHARIAH,VIPIN GUPTA,SAMIR RANJAN CHATTERJEE,ALKA MAURYA	Reference book	India's Technology-Led Development: Managing Transitions to a Digital Future	Human Resource Management in Digital India	978-981-127-177-9	2023
124	SUNITA KUMAR,SRIDHARAN A,THARWA NAJAR,YOUSRA NAJAR,ADEL ALOUI	Reference book	Handbook of Research on Blockchain Technology and the Digitalization of the Supply Chain	Strengthening Supply Chain Management Through Technology	9781668474556	2023
125	PRIYAKRUSHNA MOHANTY,JAMES KENNELL,ANUKRATI SHARMA,AZIZUL HASSAN,AZIZUL HASAN	Reference book	Crisis Management, Destination Recovery and Sustainability: Tourism at a Crossroads	Introduction: Tourism at a crossroads	978-100082040-9, 978-100329583-9	2023
126	PRIYAKRUSHNA MOHANTY,ANUBHA MAHENDER SINGH,SARAH HUSSAIN,MAHENDER REDDY GAVINOLLA,AZIZUL HASSAN,ANUKRATI SHARMA,JAMES KENNELL	Reference book	Tourism and Hospitality in Asia: Crisis, Resilience and Recovery	Disrupted Diners: Impacts of COVID-19 on Restaurant Service Systems and Technological Adaptations	978-981195763-5, 978-981195762-8	2023
127	PRIYAKRUSHNA MOHANTY,AZIZUL HASSAN,ANUKRATI SHARMA,JAMES KENNELL	Reference book	Tourism and Hospitality in Asia: Crisis, Resilience and Recovery		978-981195763-5, 978-981195762-8	2023
128	PRIYAKRUSHNA MOHANTY,AZIZUL HASSAN,ANUKRATI SHARMA,JAMES KENNELL	Reference book	Tourism and Hospitality in Asia: Crisis, Resilience and Recovery	Introduction	978-981195763-5, 978-981195762-8	2023
129	PRIYAKRUSHNA MOHANTY,AZIZUL HASSAN,JAMES KENNEL,ANUKRATI SHARMA	Reference book	Tourism and Hospitality in Asia: Crisis, Resilience and Recovery	Conclusion	978-981195763-5, 978-981195762-8	2023
130	BHARATH SAMPATH,DR. PRACHI BERIWALA	Text book	New Trends In Products, Services & Management	A Study on Inventory Management at IKEA	978-93-94375-32-1	2023
131	PRAVEEN BABU P,KALYANI V	Conference Proceedings	Proceedings of International Conference on New Horizons in Commerce, Finance and Economics		978-81-19079-01-8	2023
132	DHANYA K A,FATHIMA S,ABBAS VATTOLI	Reference book	Holistic Transformation for sustainable business	Sustainability through Technology with special reference in the banking sector	978-93-5529-654-2	2023
133	DHANYA K A	Reference book	IPR Advancement of Technology		978-93-95439-04-6	2023
134	SUNITA KUMAR,ANUBHA SRIVASTAVA,NABANITA GHOSH,DANIEL GNANARAJ S,VINCENT S. FRANKLIN WESTERN GOVERNORS UNIVERSITY,	Reference book	Business Models to Promote Technology, Culture, and Leadership in Post-COVID-19 Organizations	Learn, Unlearn, and Relearn: A Step Towards Bringing Resilience in Business Organizations in the Post-COVID-19 Regime	13: 9781668443583	2023
135	BINDI VARGHESE,ZISKA FIELDS	Reference book	Multidisciplinary Approaches in AI, Creativity, Innovation, and Green Collaboration	Big Data and Artificial Intelligence: Creative Tools for Destination Competitiveness	9781668463666	2023
136	MALLIKA SANKAR M,SATHISH P,SENTHILMURUGAN P,ANUBHA SRIVASTAVA,SARAVANAN KRISHNAN, ANNA UNIVERSITY ,RAGHVENDRA KUMAR, GIET UNIVERSITY, ODISHA,BALAS V E, AUREL VLAICU UNIVERSITY OF ARAD,ROMANIA	Text book	Green Blockchain Technology for Sustainable Smart Cities	Adoption of Blockchain Technology in the Real Estate Sector towards the Improvement of Smart Cities	978-0-323-95407-5	2023
137	LAKSHMY PRIYA K,RASHMI RAI,ASRAFUL ALAM,RUKHSANA	Reference book	Climate Change, Agriculture and Society	Unraveling the Interplay Between Indian Agricultural Sector, Food Security, and Farms Bill: Key to Sustainable Development Goals	978-3-031-28251-5	2023
138	AISHWARYA N,DR JAMEELA,DR KAVITHA,DR SOWMYA	Text book	Information Technology for Cyber Security		978-81-963112-7-8	2023
139	MALLIKA SANKAR M,TARANNUM MALHOTRA,ALEXANDRE DUARTE,PATRÍCIA DIAS,TERESA RUÃO,ANDRADE, JOSÉ GABRIEL	Reference book	Perspectives on Workplace Communication and Well-Being in Hybrid Work Environments	The hype of the hybrid on work culture compatibility	9781668473535	2023
140	MALLIKA SANKAR M,VARGHESE K J ,WILFRED ISAK APRIL,ANTHONY ADEYANJU,BLESSING TAFIRENYIKA	Text book	Context, Policy, and Practices in Indigenous and Cultural Entrepreneurship	Approaches on Redesigning Entrepreneurship Education	9781668475782	2023
141	AARTHY C,SENTHILMURUGAN P,AISHWARYA N,SHIKHA BHAGAT	Reference book	Consumer Behaviour and Neuro Marketing in the Digital Age		9392995628	2023
142	MANIKANDAN M K M (3106)	Reference book	Analytics Enabled Decision Making	Platform Business Model for Intelligent Supply Chain Operations	978-981-19-9658-0	2023
143	RASHMI RAI	Reference book	Quality of Life : An Interdisciplinary Perspective	Preface	9780367433994	2023
144	SANDHYA H,PUNITHA SINNAPPAN	Text book	: Achieving Economic Growth and Welfare Through Green Consumerism	Artificial Intelligence Towards Smart Green Transportation: A Path Towards Sustainability	9781668481400	2023
145	SANDHYA H,BINDI VARGHESE	Reference book	Tourism in Crisis	COVID-19 pandemic, risk-reduction strategies and crisis management in the travel insurance sector	979-8-88697-643-4	2023
146	DHANYA K A,DR LAITH KUMAR GUPTHA,SHEEBA N	Reference book	Intellectual property rights		978-81-963677-1-8	2023
147	DHANYA K A,JASSENA K B	Reference book	sustainable practices in business ? A paradigm shift		978-93-95773-32-4	2023
148	DHANYA K A (4465)	Reference book	on Multidisciplinary approach in research	Role of corporate officials in influencing corporate governance practices	978-91-89764-00-2	2023
149	JOHN PAUL RAJ V,M SHUNMUGASUNDARAM,K SANKAR GANESH,T JOEL GNANAPRAGASH,JOHN E P,V SMITHA	Conference Proceedings	International Conference on Sustainable Computing and Data Communication Systems (ICSCDS)	An Improved Artificial Intelligence based Service Quality to Increase Customer Satisfaction and Customer Loyalty in Banking Sector	978-1-6654-9200-3	2023
150	SANDHYA H,ZISKA FIELDS	Reference book	Multidisciplinary Approaches in AI, Creativity, Innovation, and Green Collaboration	Big Data and Artificial Intelligence: Creative Tools for Destination Competitiveness	9781668463666	2023
151	NAGARJUNA G,SNEHA N,ANTE MANDIC,SANDEEP K WALIA	Text book	The Routledge Handbook of Nature Based Tourism Development	Experiential Tourism: Nature-based Tourism Trends in India	9781032137704	2023
152	BINDI VARGHESE,MAXIMILIANO E. KORSTANJE ? UNIVERSITY OF PALERMO, ,SANDHYA H.,THOMAS, TERRIN	Reference book	Tourism in Crisis	COVID-19 pandemic, risk-reduction strategies and crisis management in the travel insurance sector	979-8-88697-643-4	2023
153	AISHWARYA N (2576)	Text book	Competency Mapping in Information Technology Sector		939299536-9	2023
154	ANAND PATIL,PRATHIBHA RAJ M S ,ROSHNA THOMAS,BIDISHA SARKAR,PANKAJ DHAUNDIYAL,SANA MOID	Reference book	ICT as a Driver of Women?s Social and Economic Empowerment	Role of ICT in Economic Empowerment of Women by Being an Effective Facilitator for Women Entrepreneurship	9781668461181	2023
155	MUTHU GOPALA KRISHNAN M,ANAND PATIL,ASHITA BAGADI,VENKATAMUNI REDDY,DR. ANAND S	Conference Proceedings	Enhancing Economic Competitiveness in the Digital Era: Innovative Models and Strategies	Listing and Long term Performance of Initial Public Offerings: Paradigm shift and determinants		2023
156	AISHWARYA N,AVANTIKA R,DR R KARUPPASAMY	Text book	Effectiveness Of Social Media And Customer Engagement	Understanding In-Film Branding and Co-Branding in a global context	978-81-951473-4-2	2023
157	AISHWARYA N,ANOUSHKA KHATTRI,DR R KARUPPASAMY	Text book	Effectiveness Of Social Media And Customer Engagement	Evaluating The Impact Of Consumers? Perception Of Influencers? Authenticity On Consumer Buying Behavior & Brand Image: Indian Context And Customer Engagement	978-81-951473-4-2	2023
158	AARTHY C,ISHITA SABARWAL,DR. KARUPASAMY	Text book	Effectiveness of Social Media and Customer Engagement	Consumer Decision Making: The cultural Aspects in Gen Z	9788195147342	2023
159	SATHISH P,ANKITA SRIVASTAVA,JOHN PAUL RAJ V,MUTHU GOPALA KRISHNAN M,TAMILSELVAN MANICKAM ,DR.ANANDA S	Conference Proceedings	Enhancing Economic Competitiveness in the Digital Era: Innovative Models and Strategies	Linkages Between the Macroeconomic Factors and Net Asset Value of Mutual Fund: An ARDL Approach		2023
160	MALLIKA SANKAR M,ANSHUL DUTTA, STUDENT, CHRIST UNIVERSITY,SENTHILMURUGAN P,DR. N. SUMITHRA DEVI	Conference Proceedings	Innovative Entrepreneurship and Sustainable Development	Exploring the Impact of Attitude and Brand Imitation on Consumer Purchase Decision in Footwear Industry	978-81-930409-1-7	2023
161	MALLIKA SANKAR M,SRISHTI ARORA, STUDENT, CHRIST UNIVERSITY,ENTREPRENEURSHIP	Conference Proceedings	Innovative Entrepreneurship and Sustainable Development	Digitalization and Women Entrepreneurship: A post pandemic study in Urban Bangaluru	978-81-930409-1-7	2023
162	RASHMI RAI,JYOTHI KUMAR,ASHISH GUPTA, SURAKSHA GUPTA, JITENDER KUMAR	Reference book	Managing and Strategising Global Business in Crisis Resolution, Resilience and Reformation	Resilience and recovery of Indian start-ups: preparing for a new normal	9781032280431	2023
163	SHARANYA M	Text book	Innovations In Banking And Technology		978-93-5693-489-6	2023
164	JOHN PAUL RAJ V,SATHISH P,MUTHU GOPALA KRISHNAN M,ANKITA SHRIVASTAVA,TAMILSELVAN,DR ANANDA, DIRECTOR OF POSTGRADUATE STUDIES	Conference Proceedings	"Enhancing Economic Competitiveness in the Digital Era: Innovative Models and Strategies	Linkages between Macroeconomic factors and Net Asset Values of Mutual Fund: An ARDL Approach		2023
165	SUNITA KUMAR,SHIVI KHANNA,NABANITA GHOSH,SHIV ONKAR DEEPAK KUMAR,SIDDHARTHA BHATTACHARYYA	Reference book	Confluence of Artificial Intelligence and Robotic Process Automation	Importance of Artificial Intelligence (AI) and Robotic Process Automation (RPA) in the Banking Industry: A Study from an Indian Perspective	978-981-19-8296-5	2023
166	BINDI VARGHESE,JARED KEENGWE	Reference book	Innovative Digital Practices and Globalization in Higher Education	The Emerging Role of Innovative Teaching Practices in Tourism Education in the Post-COVID-19 Era	9781668463390	2023
167	MALLIKA SANKAR M,SENTHILMURUGAN P,FEZEENA KHADIR, CUSAT, KOCHI,MANSURALI A,P. MARY JEYANTHI	Reference book	Marketing Analytics: A Machine Learning Approach	Web and Social Media Analytics	9781774910887	2023
168	SHIKHA BHAGAT,VIDHI CHANDHOKE,CHIRAG TANEJA	Text book	Customer Attitude Towards Sustainability And Its Impact On Their Purchasing Decisions	Customer Attitude Towards Sustainability And Its Impact On Their Purchasing Decisions	978-81-951473-4-2	2023
169	BINA CELINE DORATHY M,DR.N.VENKATARATHNAM,MR.AKRAM PASHA,PROF. SHARATH PRABHU	Text book	Fundamentals of Financial Management		9789357570077	2023
170	SANDHYA H,BINDI VARGHESE	Reference book	Innovative Digital Practices and Globalization in Higher Education	The emerging role of innovative teaching practices in tourism education in the post-COVID-19 era	9781668463390	2023
171	BINDI VARGHESE,JOSEPH C C,AZIZUL HASSAN,ANUKRATI SHARMA,JAMES KENNELL,PRIYAKRUSHNA MOHANTY	Reference book	Tourism and Hospitality in Asia: Crisis, Resilience and Recovery	Community Resilience and Crisis Management: Stakeholders Perspective of the Tourism Industry	978-981-19-5762-8	2023
172	BINDI VARGHESE,HELMUTH YESID ARIAS GOMEZ,GABRIELA ANTO?OVÁ	Reference book	Considerations of Territorial Planning, Space, and Economic Activity in the Global Economy	Territorial Planning Models in Homestays: An Indian Context	9781668459768,EISBN13: 9781668459782	2023
173	SUNITA KUMAR,NABANITA GHOSH,SHIVI KHANNA,OğUZ DOğAN,ANTALYA BILIM	Reference book	Global Perspectives on the Opportunities and Future Directions of Health Tourism	Study on the Development of Medical Tourism in India: A Rendition of Classical and Contemporary Medical Facilities	9781668466926	2023
174	PRIYAKRUSHNA MOHANTY,AZIZUL HASSAN,JAMES KENNELL,ANUKRATI SHARMA	Reference book	Crisis Management, Destination Recovery and Sustainability: Tourism at a Crossroads		9781003295839	2022
175	PRIYAKRUSHNA MOHANTY,ANUBHA MAHENDER SINGH,SARAH HUSSAIN,MAHENDER REDDY GAVINOLLA,JAMES KENNELL,AZIZUL HASSAN,ANUKRATI SHARMA	Reference book	Crisis Management, Destination Recovery and Sustainability: Tourism at a Crossroads	COVID-19 and Changing Realities in Food & Beverage Sector: Exhibiting the Indian Chefs? Perspective	9781003295839	2022
176	AARTHY C,AISHWARYA N,ELANGOVAN N,SANGEETHA R, MOHAMMED A. AL-SHARAFI,MOSTAFA AL-EMRAN,MOHAMMED NAJI AL-KB,KHALED SHALEN	Text book	Lecture Notes in Networks and Systems	Modelling the Intention to Use AI Healthcare chatbot in Indian Context	978-3-031-20429-6	2022
177	BINA CELINE DORATHY M (3538)	Reference book	Futuristic Trends in Management	The Shipping Container Crisis	978-93-95632-95-9	2022
178	PRIYAKRUSHNA MOHANTY,ANUKRATI SHARMA,AZIZUL HASSAN,JAMES KENNELL	Reference book	The Emerald Handbook on Destination Recovery in Tourism and Hospitality		978-1-80262-074-0	2022
179	RASHMI RAI,SAQIB SAEED,ABDULLAH M. ALMUHAIDEB,NEERAJ KUMAR,NOOR ZAMAN,YOUSAF BIN ZIKRIA	Reference book	Handbook of Research on Cybersecurity Issues and Challenges for Business and FinTech Applications	Perceived Cyber Security Challenges in Adoption and Diffusion of FinTech Services in India	9781668452875	2022
180	RASHMI RAI,IEEE	Conference Proceedings	International Conference on Smart and Sustainable Technologies in Energy and Power Sectors (SSTEPS)	Internet of Things Enhancing Sustainability of Business	978-1-6654-6414-7	2022
181	DHANYA K A,DR FATHIMA ADEELA BEEVI	Reference book	Finance and systems A catalystic research overview		9789355061485	2022
182	MALLIKA SANKAR M,HAKAN SEZEREL, ANADOLU UNIVERSITY, TURKEY,BRYAN CHRISTIANSEN, GLOBAL RESEARCH SOCIETY, USA	Text book	Handbook of Research on Sustainable Tourism and Hotel Operations in Global Hypercompetition	Exploring the Role of Social Media Influencer Marketing in the Tourism Sector	9781668446454	2022
183	MALLIKA SANKAR M,PRIYANKA MICHAEL,SUJA MOL JOHN,HAKAN SEZEREL, ANADOLU UNIVERSITY, TURKEY,BRYAN CHRISTIANSEN, GLOBAL RESEARCH SOCIETY, USA	Text book	Handbook of Research on Sustainable Tourism and Hotel Operations in Global Hypercompetition	Sustainable Practices in Indian Aviation	9781668446454	2022
184	BINDI VARGHESE,JOSEPH C C,ELANGOVAN N,SANDHYA H,MAXIMILIANO KORSTANJE,HUGUES SERAPHIN,SHEM WAMBUGU MAINGI	Reference book	Tourism Through Troubled Times-Challenges and Opportunities of the Tourism Industry in the 21st Century	Pandemic Recovery Strategies: A Disaster Management Tourism Framework	978-1-80382-312-6	2022
185	JYOTHI KUMAR,ANUPAMA NAYAR C V,DIVYA SUNDARAM,ARADHANA SATISH NAIR,HEIDI L. SCHNACKENBERG SUNY PLATTSBURGH, USA	Reference book	Women in Higher Education and the Journey to Mid-Career: Challenges and Opportunities	Mid-Career Dilemmas of Female Academics: An Indian Perspective	9781668444511	2022
186	ANAND PATIL (2449)	Text book	Mutual Funds and Investment Management		9798843372989	2022
187	SHARANYA M	Text book	Contemporary Indian Banking		978-93-5596-738-1	2022
188	SANDHYA H,BINDI VARGHESE,ELANGOVAN N,JOSEPH C C	Reference book	Tourism Through Troubled Times	Pandemic Recovery Strategies: A Disaster Management Tourism Framework	978-1-80382-312-6	2022
189	LAKSHMY PRIYA K,RASHMI RAI,ROLI RAGHUVANSHI,MOHAMMAD IZHAR HASSAN, SHOURASENI SEN ROY, UDAY CH	Reference book	Social Morphology, Human Welfare, and Sustainability	An Invisible Race from Exclusiveness to Inclusiveness of Queer Employees at Workplace	978-3-030-96760-4	2022
190	NEETHA MARY AVANESH,JYOTI S PATTANSHETTI,PUSHPALATA TRIMUKHE,SAPNA KASLIWAL,BINTI DUA	Reference book	Advances in Literature, Social Science, Commerce and Management	Finding me in the Workplace: Mindsets and goals set for a desired state of being. Understanding a case narrative through theoretical lens	978-93-91768-78-2	2022
191	NEETHA MARY AVANESH,MINU ZACHARIAH ,SATYA NANDINI ARJUNAN,PAULA CRISTINA NUNES FIGUEIREDO ,EDUARDO LUÍS DE CAMPOS SOARES TOMÉ ,JOSÉ CARLOS DIAS ROUCO	Reference book	Handbook of Research on Challenges for Human Resource Management in the COVID-19 Era	Future of Work Places: A Hybrid Approach	9781799898405	2022
192	BINDI VARGHESE,EMILDA K JOSEPH,TOMY K KALLARAKAL,PRISCILA CEMBRANEL ,JAKSON RENNER RODRIGUES SOARES,ANDRÉ RIANI COSTA PERINOTTO	Reference book	Promoting Social and Cultural Equity in the Tourism Sector	Gender Perspectives: Women and Employability in Tourism	9781668441947	2022
193	PRIYAKRUSHNA MOHANTY,ANUKRATI SHARMA,JEETESH KUMAR,BAKHODIR TURAEV	Reference book	Festival And Event Tourism Building Resilience and Promoting Sustainability		978-1-78924-866-1	2022
194	BINDI VARGHESE,YAKKALA B. V. L. PRATYUSHA,TEREZA RAQUEL MERLO	Reference book	Understanding, Implementing, and Evaluating Knowledge Management in Business Settings	Tools and Technologies for the Governance of Knowledge Management	9781668444337	2022
195	MALLIKA SANKAR M,SARA FAZZIN (XENOPHON COLLEGE LONDON, UK)	Text book	EdTech Economy and the Transformation of Education	Exploring the Role of Social Media Marketing in the Education Sector	9781799889045	2022
196	MALMARUGAN DEVANATHAN,MALLIKA KRISHNASWAMI,CYRIL JOHN ,LAKSHMI SHANKAR IYER,MANUEL B. GARCIA	Reference book	Socioeconomic Inclusion During an Era of Online Education	Countering Educational Disruptions Through an Inclusive Approach: Bridging the Digital Divide in Distance Education	9781668443682	2022
197	MALMARUGAN DEVANATHAN,MANUEL B. GARCIA	Reference book	Socioeconomic Inclusion During an Era of Online Education	Advancing Equity in Digital Classrooms: A Personalized Learning Framework for Higher Education Institutions	9781668443682	2022
198	MALMARUGAN DEVANATHAN,MALLIKA KRISHNASWAMI,LAKSHMI SHANKAR IYER,CYRIL JOHN ,MANUEL B. GARCIA (FEU INSTITUTE OF TECHNOLOGY, PHI	Reference book	Socioeconomic Inclusion During an Era of Online Education	Countering Educational Disruptions Through an Inclusive Approach: Bridging the Digital Divide in Distance Education	9781668443644	2022
199	RASHMI RAI,DR PRIYANKA SINGH,ARTURAS KAKLAUSKAS,AJITH ABRAHAM,KINGSLEY OKOYE,SHANKRU GUGGARI	Reference book	LESSONS FROM COVID-19 Impact on Healthcare Systems and Technology	Revisiting the efficacy of policies in the Indian primary healthcare sector: Interventions and approaches during the COVID-19 pandemic	978-0-323-99878-9	2022
200	PRIYAKRUSHNA MOHANTY,ANUKRATI SHARMA,AZIZUL HASSAN	Reference book	COVID-19 and the Tourism Industry: Sustainability, Resilience and New Directions		9781032075020	2022
201	AISHWARYA N,AARTHY C,DR PASUMPON PANDIAN, XAVIER FERNANDO AND WANG HAOX	Text book	Computer Networks, Big Data and IoT	An Overview of Augmenting AI Application in Healthcare Application	2367-4512	2022
202	JYOTHI KUMAR,VINEETH M,VIJI B,JOSEPH C C	Text book	Democracy and Economy		9788195581023	2022
203	NAGARJUNA G,ARJUN B S,SHABARISHA N,GOWRI SHANKAR R,MANJUNATHA CHANNEGOWDA	Conference Proceedings	ECS - First International Conference on Technologies for Smart Green Connected Society	Prefabricated Houses - A Model to Sustainable Housing Market		2022
204	SENTHILMURUGAN P,MAANASA MADHU,DR.M. KRISHNAMOORTHI,DR.P.VENKATESH,DR.T.VENKATESAN	Reference book	Contemporary Research in Social Science	Celebrity Athlete Endorsements on Consumer Purchase Behavior and Brand Loyalty	978-81-956844-0-3	2022
205	MALLIKA SANKAR M,AISHWARYA N,SENTHILMURUGAN P,AARTHY C,DR. DANIEL ALEMNEH	Text book	Handbook of Research on Global View of Open Access and Scholarly Communications	Best Practices and Navigating Effects of Open Access Journals in Scholastic Publication	9781799898054	2022
206	NIRANJAN L R (856)	Text book	Trends in Business and Technology	Is Hybrid the future of workplace?	978-93-91199-24-1	2022
207	SATHISH P,MARY METILDA J,ANIL JOSEPH PINTO,DANIEL GELAW ALEMNEH (UNIVERSITY OF NORTH TEXAS, U	Text book	Handbook of Research on the Global View of Open Access and Scholarly Communications	Article Processing Charges and Their Impact in Open Access Publishing	9781799898054	2022
208	AARTHY C,SUREKHA NAYAK,SANGEETHA R,KAVITHA R ,ANURADHA R,DEBASHIS DE, SIDDHARTHA BHATTACHARYA	Reference book	Blockchain Based Internet of Things	Leveraging Block Chain Technology for Internet of Things Powered Banking Sector	9789811692604	2022
209	MALLIKA SANKAR M,NAVAL GARG DELHI TECHNOLOGICAL UNIVERSITY,BIJENDER PUNIA JAMBHESHWAR UNIVERSITY	Text book	Handbook of Research on Integrating Spirituality in Modern Workplaces	Integrating Spirituality in Modern Workplaces: Reviewing the Spirituality at Work During COVID-19	9781668425350	2022
210	RASHMI RAI,LAKSHMY PRIYA K,NADIA MANSOUR , LORENZO M. BUJOSA VADELL	Reference book	Finance, Law and the Crisis of COVID-19 An Interdisciplinary Perspective	Under Pressure: Integrating Policy Interventions to Save Distressed Indian SMEs of COVID-19 Aftershocks	978-3-030-89415-3	2022
211	SATHISH P,SARAVANAN V,PROF.SAJI KURIAKOSE, AHAMED RIAZ & JOSEPH	Conference Proceedings	International Conference on Emerging Trends in Business & Management	Investment in Mutual Funds as a Strategy for Tax Savings Under ELSS-An Empirical Study	978-81-953059-2-6	2022
212	NEETHA MARY AVANESH,SANJANA MADHUSUDAN INAMDAR,DR. C. JOE ARUN SJ	Conference Proceedings	Proceedings of LIBA's National Case Development Conference CDC-2022	Vegan at a Turkey Roast	978-81-957083-0-7	2022
213	LAKSHMY PRIYA K,RASHMI RAI,SAQIB SAEEDMANUEL PEDRO RODRÍGUEZ BOLÍVARRAMAYAH T,KUDAL P	Reference book	Pandemic, Lockdown, and Digital Transformation	Digital Transformation in Higher Education: Impact of Instructor Training on Class Effectiveness During COVID-19	eBook ISBN 978-3-030-86274-9 Print ISBN 978-3-030	2022
214	RASHMI RAI,LAKSHMY PRIYA K,SAQIB SAEEDMANUEL PEDRO RODRÍGUEZ BOLÍVARRAMAYAH T	Reference book	Pandemic, Lockdown, and Digital Transformation	Digital Transformation in Higher Education: Impact of Instructor Training on Class Effectiveness During COVID-19	eBook ISBN 978-3-030-86274-9 Print ISBN 978-3-030	2022
215	MALLIKA SANKAR M,MS. ATHIRA NAIR,MS. DIYA SURESH,DR. ARUN LAWRENCE,DR. BEENAMOLE T.	Conference Proceedings	Disruptive Technology and Business Emerging Challenges and Models	New Paradigms in Customer Purchase Behaviour Amidst Covid-19	978-81-948892-3-6	2022
216	SUMATHI A,NIRANJAN L R,AMY E. HURLEY-HANSON, PHD CHAPMAN UNIVERSITY, USA,CRISTINA M. GIANNANTONIO, PHD CHAPMAN UNIVERSITY,	Reference book	Generation A: Perspectives on Special Populations and International Research on Autism in the Workplace	Generation A: Life Perspectives, Potentials, Challenges and Future of Neurodiverse Stars in India	1802622640 (ISBN13: 9781802622645)	2021
217	JOSHUA SELVAKUMAR J,A MOHAN (EASWARI ENGINEERING COLLEGE, INDIA) AND D	Conference Proceedings	ICCAP 2021: Proceedings of the First International Conference on Combinatorial and Optimization, ICCAP 2021, December 7-8 2021, Chennai, India	Co-living spaces - The new paradigm shift in the Indian Real Estate Market		2021
218	NAGARJUNA G,ELIZABETH NGORUH	Text book	Business Revival of Service Sector Strategies, Techniques and Approaches	Slow Food and Cloud Kitchen: A Revival Strategies for Hospitality Sector During 7 COVID	978-93-9168118-0	2021
219	RASHMI RAI,DR SHRUTI TRIPATHI,INGRID VAN ROMPAY-BARTELS	Reference book	Quality of Life : An Interdisciplinary Perspective		9780367433994	2021
220	NEETHA MARY AVANESH,DR MANI TYAGI,DR AMIT KUMAR ARORA	Conference Proceedings	Advancing Management Innovation Engagement and Impact in the post COVID era	Finding me in the Workplace: Mindsets and Goals set for a Desired State of being. Understanding through Theoretical Lens	978-81-953535-9-0	2021
221	FEZEENA KHADIR,ANAMIKA CHAUHAN,ROHIT BANSAL,RAJKUMAR,KULDEEP CHAUDHARY,JAGDEEP SINGLA,RASHMI	Text book	Customer engagement: changing landscape of marketing	Influence of automated interaction on consumer service and consumer experience	978-3-96492-284-7	2021
222	SATHISH P, G. CHANDRAKALA,DR.SAROJ MAHAJAN,DR.TEJENDRA A.RAJPUT,PROF.NEHA SHARAMA,DR.POLLOBI DUARA	Text book	Covid-19: Impact and Response Volume III	FLUCTUATIONS OF WEST TEXAS INTERMEDIATE (WTI) OIL PRICE ? PRE AND DURING COVID-19 TIMES: AN EVENT STUDY	978-81-953600-9-3	2021
223	BINDI VARGHESE (523)	Reference book	Handbook of Research on Future Opportunities for Technology Management Education	Digitization and Smart Tourism: Technological Opportunities for Luxury Tourism and Destination Image	9781799883272	2021
224	FEZEENA KHADIR,PAVITHRA SHETTY,ANANDA DAS GUPTA,BARKATHUNISSA A,JEEVANANDA S,LEENA JAMES,KUMAR CHANDAR S,SREEDHARA R,SUNANDA VINCENT JAIWANT	Conference Proceedings	Industry 4.0: Innovation, Transformation & Business Strategies	Mapping the Micro Moments Behaviour of Consumers, to Leverage a Competitive Marketing Edge	978-93-91413-03-3	2021
225	FEZEENA KHADIR,THEJASWINI MC,ANANDA DAS GUPTA,BARKATHUNISSA A,JEEVANANDA S,LEENA JAMES,KUMAR CHANDAR S,SREEDHARA R,SUNANDA VINCENT JAIWANT	Conference Proceedings	Industry 4.0: Innovation, Transformation & Business Strategies	The Spike in Sales: A conceptual study on Gray Market Sales on e-commerce Platforms	978-93-91413-03-3	2021
226	PRAVEEN BABU P,KALYANI V,GLADY AGNES L,SURJIT SINHA	Case Report	Impact of Covid-19 on Economy, Business, Education and Social Life	Adaptation towards Online Purchases of FMCG and Home Essential goods during the Pandemic - An Overview	9788195096381	2021
227	NEETHA MARY AVANESH (2626)	Conference Proceedings	Redefining Human Resource and Marketing Management Perspectives	Implications of Workplace Spirituality on Positive Organizational Behavior in the New Normal: A Conceptual Framework		2021
228	JYOTHI KUMAR,DR. ANANDA S	Reference book	Financial Inclusion in Emerging Markets: A Road Map for Sustainable Growth	Microfinance sector and the supportive role of regulator in its transformation: A case study of Indian State	978-981-16-2652-4	2021
229	JYOTHI KUMAR,SURAKSHA GUPTA	Reference book	Managing and Strategizing Global Business in Crisis Resolve, Resilience, Return, Re-imagination & Reforms ( R''s) ".	Resilience and Recovery of Indian Start-ups: Preparing for New Normal	to be published	2021
230	RASHMI RAI,DR LISE AND DR ANNET	Reference book	Integrating the Organization of Health Services, Worker Wellbeing and Quality of Care	Healthy Healthcare Systems in India: A Prognosis	978-3-030-59466-4	2021
231	NAGARJUNA G,SUJA MOL JOHN,SACHIN SOONTHODU	Conference Proceedings	Interpreting the Landscape of Asian Tourism	State Tourism Policies and its Focus on Sustainable Tourism Development	9789354263477	2020
232	MUTHU GOPALA KRISHNAN M,PRATHIBHA RAJ M S ,NAGARAJ	Text book	Financial Management	Full Complete Book	9 788195 009206	2020
233	MUTHU GOPALA KRISHNAN M,DR RAJA,DR NAGARAJ	Text book	Accounting for Managers	Full Book	978819374034	2020
234	MUTHU GOPALA KRISHNAN M,KIRAN G,DHANALAKSHMI,XU HUI	Text book	Indian Studies - China India Relations	The role of Business Development Management Consultants in Construction Industry in India	9789388789939	2020
235	MALLIKA SANKAR M,NEETHA MARY AVANESH	Text book	Quick Access Assignments Research Methodology: Exercises to Enhance Learnability	Quick Access Assignments Research Methodology: Exercises to Enhance Learnability	979-8561624834	2020
236	AARTHY C,VENKATESH J	Text book	Enabling System Oriented Global Business Process	Enabling System Oriented Global Business Process	978-620-2-51231-2	2020
237	JYOTHI KUMAR	Reference book	Redesigning Teaching, Leadership, and Indigenous Education in the 21st Century	Innovations in Teaching-Learning and Evaluation: An Overview of Processes Undertaken at CHRIST (Deemed to be University)	9781799855576	2020
238	SENTHILMURUGAN P	Conference Proceedings	Management & Engineering Research Tome	Purchase decision making process in Buying Residential houses - Gender Role influences in Chennai Real Estate Market	978-93-89515-20-6	2020
239	MUTHU GOPALA KRISHNAN M,DR MARIPPAN RAJA	Text book	Corporate Accounting	Corporate Accounting	978-620-2-79915-7	2020
240	ANAND PATIL,DR. V.K SAWANT,VIJAYAKITTU MANDA LEAD CONSULTANT VIJAY TECHNOLOG	Text book	Perspectives On Business Management & Economics	Comparative Analysis Of Smes Hedging And Not Hedging The Exchange Rate Fluctuations	978-81-946245-3-0	2020
241	FEZEENA KHADIR,SUJAYA M.S.,SAIKUSUM GUTTINA,RAM SINGH,ROHIT BANSAL	Text book	Emerging issues in business management	Effects of sexual appeal in advertising	978-81-944303-9-1	2020
242	PRAVEEN BABU P,KALYANI V,SURJIT SINGHA	Case Report	Impact of COVID-19 on Economy, Business, Education and Social Life	Individuals, labor workforce vs the pandemic covid-19 ? An opinion	978-81-947458-2-2	2020
243	FEZEENA KHADIR,SOFIYA KHAN,RHEA KAPOOR,DR. KIRANDEEP KAUR,DR. B.B SINGLA,DR. PRIYAKA KHANNA	Text book	New Horizons in Commerce, IT & Social Sciences Volume-1	Influence of Social Media On Consumer Purchase Behaviour	978-81-944303-5-3	2020
244	BINDI VARGHESE,SHAZIN ABOOBACKER	Reference book	Strategies for Promoting Sustainable Hospitality and Tourism Services	Modeling Destination Competitiveness: The Unfamiliar Shift for Destination Rebranding, Restructuring, and Repositioning With DMOs	9781799843306	2020
245	SUJA MOL JOHN,BHASKAR SAILESH	Reference book	Tourist Behaviour In the Age of Climate Change	Tourist Behaviour In the Age of Climate Change	9786202528078	2020
246	AJAI KRISHNAN G,DR. M NANDHINI,DR. A MARTIN JAYARAJ,DR. C SAGUNTHALA,MRS. G SUMANTHI	Conference Proceedings	INNOVATION DRIVEN BUSINESS TO FOSTER SUSTAINABLE DEVELOPMENT IN INDIAN ECONOMY	Inculcation of Sustainable Development Notion Among Students with Particular Indication to Higher Educational Institutions	978-93-54063-02-2	2020
247	AISHWARYA N	Reference book	Advances in Intelligent Systems and Computing	Business and Environmental Perspectives of Submarine Cables in Global Market	978-3-030-39444-8	2020
248	AARTHY C,JESSY NAIR,YOUCEF	Text book	ITC for an Inclusive World	Antecedent Factors in Adolescents Consumer Socialization Process Through Social Media	978-3-030-34269-2	2020
249	AARTHY C,AISHWARYA N,PAVITHRA	Text book	Business and Environment	Green Marketing and Sustainability- Company cases in India	9781648285950	2020
250	AARTHY C,JESSY NAIR	Conference Proceedings	ITC for an Inclusive World	Antecedent Factors in Adolescents Consumer Socialization Process Through Social Media	978-3-030-34269-2	2020
251	AARTHY C,JESSY NAIR,MEHDI KHOSROW-POUR	Reference book	Start-Ups and SMEs: Concepts, Methodologies, Tools, and Applications	Technological Change Perspective for ERP Implementation in Small and Medium Enterprises	9781799817604	2020
252	NAGARJUNA G,JOBY THOMAS,DR SHEKER NAIK AND DR. JOSEPH PD	Reference book	Tourism and Sustainable Development: Issues, Challenges and Best Practices	A Study on Relationship between Economic, Environmental and Socio-Cultural Sustainability of Wildlife Resorts	9788194364115	2019
253	NEETHA MARY AVANESH,USHA DEVI N,JAIN DEEMED TO BE UNIVERSITY & INURTURE EDUCATION	Conference Proceedings	Happiness in Higher Education for Excellence and Holistic Development	Impact of Happiness on Academic Achievement: A study with reference to undergraduate students in affiliated colleges of Bangalore Central University		2019
254	FEZEENA KHADIR,AMRUTHA DALVI,INDRANI CHOWDHURY,ANURADHA MUKHERJEE,NEERA THAKUR,J.K. SHARMA,GAURAV SOOD	Conference Proceedings	Global Business Strategies for Sustainability- Driving Business Excellence through Digital Transformation	User Perception and Attitude towards Online Dating Apps	978-81-942473-8-8	2019
255	MUTHU GOPALA KRISHNAN M,PROF T RAJESWARI,PROF S BALAMURALI	Reference book	Contemporary Issues of Business in Emerging Market Economies	Contemporary Issues of Business in Emerging Market Economies	978-81-941390-0-3	2019
256	MUTHU GOPALA KRISHNAN M,DR RAJA M	Reference book	Contemporary Issues of Business in Emerging Market Economies	Customers Satisfaction on Online Banking Services offered by Select Private and Pubic Sector Banks in Chennai City	978-81-941390-0-3	2019
257	ANAND PATIL,MUTHU GOPALA KRISHNAN M,M RAJA	Text book	Fundamentals of Accounting	Complete Book	9780359982318271	2019
258	FEZEENA KHADIR,SUJAYA M.S.,SAIKUSUM GUTTINA,SANYUKTA BASAK,LAKSHMIPRIYA S.,PROF. Y. K. BHUSHAN	Conference Proceedings	Re-imagining marketing: Confluence of creativity and technology	Effects of sexual appeal in advertising	9788193390849	2019
259	MUTHU GOPALA KRISHNAN M,DR RAJA M,DR K V RAMANATHAN	Reference book	Rethinking Commerce and Management in the Digital Era	Testing Informational Efficiency of Indian Stock Market - A Study with reference to FMCGs Industry	978-81-942153-8-7	2019
260	SUNITA KUMAR,SHIV ONKAR DEEPAK KUMAR,MUTHU MATHIRAJAN	Conference Proceedings	Business Analytics and Intelligence 2018 (ICBAI-2018)	Enterprise Anomaly detection in Cloud environment	978-93-86768-21-6	2018
261	MUTHU GOPALA KRISHNAN M	Conference Proceedings	Paradigm Shifts in Commerce and Management - 2018	Performance of the Initial Public Offerings in Indian Stock Market	9789385101670	2018
262	BINDI VARGHESE	Reference book	Evolving Paradigms in Tourism and Hospitality in Developing Countries: A Case Study of India	Destination Managenent Competitiveness:Intervention of Destination Management Organizations for Global Competency from an Indian Perspective	9781771886307	2018
263	BINDI VARGHESE	Reference book	Evolving Paradigms in Tourism and Hospitality in Developing Countries: A Case Study of India	Challenges of Medical Tourism:Managerial Paradigm of the Indian Framework	9781771886307	2018
264	BINDI VARGHESE,SANDHYA HARIPRASAD	Reference book	Evolving Paradigms in Tourism and Hospitality in Developing Countries: A Case Study of India	Civil Disturbances and the Tourism Sector:An impact study on Kerala Tourism, India	9781771886307	2018
265	BINDI VARGHESE	Reference book	Evolving Paradigms in Tourism and Hospitality in Developing Countries: A Case Study of India	Full Book	9781771886307	2018
266	SNEHA N (3556)	Reference book	Advances in Hospitality & Tourism-Evolving Paradigms in Tourism and Hospitality in Developing Countries: A Case Study of India-Book	Social Media in Tourism: Challenges and Corrective Measures	978-1771886307	2018
267	ARJUN B S,GOWRI SHANKAR R,BINDI VARGHESE	Case Report	Evolving Paradigms in Tourism and Hospitality in Developing Countries : A Case Study of India	Socially Responsible Investment: A New Paradigm in the Tourism and Hospitality Sector: An Indian Scenario	978-1-315-10304-4 978-1-77188-630-7	2018
268	SUNITA KUMAR	Conference Proceedings	Management 2022 Growth And Sustainability Challenges	Consumer Preference Towards Private Label Brands	9789386724083	2017
269	SUJA MOL JOHN,EMILDA JOSEPH	Reference book	Community Based Decentralised Waste Management for Sustainable Tourism	Community Based Decentralised Waste Management for Sustainable Tourism	978-3-330-33620-9	2017
270	SAYANI DAS,MINNIE MATHEW	Conference Proceedings	Drive for Equal Access: Access and Participation of Women and Girls to Nutrition & Health, Education & Training, Science & Technolog	CAN WOMEN'S STUDIES REDUCE DROPOUT? SURVEY RESPONSES FROM TERTIARY-LEVEL FEMALE STUDENTS	978-1-4828-5760-3	2017
271	SAYANI DAS,MINNIE MATHEW	Conference Proceedings	Drive for Equal Access: Access and Participation of Women and Girls to Nutrition & Health, Education & Training, Science & Technology	Full Book	978-1-4828-5760-3	2017
272	SUNITA KUMAR	Conference Proceedings	BUSINESS ANALYTICS AND INTELLIGENCE A COMPENDIUM	Fraud Analytics: Fraud detection of Tax refund using Advance Analytics in India	978-93-85909-54-2	2016
273	BINDI VARGHESE,TQMS, CHRIST UNIVERSITY,TOMY K KALLARAKAL	Conference Proceedings	Catholic Higher Education In India: Rethinking Purpose and Context	Role of Catholic Higher Educational Institutions in Holistic Foremation	978-93-82305-94-1	2016
274	FEZEENA KHADIR,SWAMYNATHAN R.,INDIAN INSTITUTE OF MANAGEMENT KOZHIKODE	Conference Proceedings	International Conference on Marketing, Technology & Society- Book of abstracts	Overt and Covert Complaining Behaviour of Dissatisfied Inpatients		2016
275	BINDI VARGHESE	Reference book	Medical Tourism in India- Analogy of Hospital and Hospitality Business	INTRODUCTION REVIEW OF LITERATURE AND METHODOLOGY MEDICAL TOURISM - A NEW HORIZON CHALLENGES OF MEDICAL TOURISM IN THE INDIAN TRAVEL MARKET SOUTH INDIA AS AN EMERGING MEDICAL TOURISM DESTINATION DATA ANALYSIS AND INTERPRETATION Conclusion	978-3-659-83992-4	2016
276	BINDI VARGHESE (523)	Reference book	Medical Tourism in India- Analogy of Hospital and Hospitality Business		9783659839924	2016
277	NIRANJAN L R,MAYA SALIMATH	Reference book	Employee Engagement-Research Anthology	Employee Engagement-A panacea for disengaged employees,leading to attrition	978-93-85882-80-7	2016
278	BINDI VARGHESE,MS SANDHYA H	Conference Proceedings	Tourism Hospitality and Management- An Interdisciplinary Approach Towards Research	A Study on the Impact of Civil Disturbances on the Brand image of Kerala Tourism	978-93-82305-91-0	2016
279	BINDI VARGHESE,EVELIN SUNNY	Conference Proceedings	Tourism Hospitality and Management- An Interdisciplinary Approach Towards Research	Perception of Cultural Tourism-A case study on Bahrain	978-93-82305-91-0	2016
280	BINDI VARGHESE,PRANITH	Conference Proceedings	Tourism Hospitality and Management- An Interdisciplinary Approach Towards Research	The Perception of Local Community Towards Eco-tourism at Periyar Tiger Reserve in Kerala	978-93-82305-91-0	2016
281	AJAI KRISHNAN G,DR M NANDHINI,PAWAN KUMAR CHUGAN,DEEPAK K SRIVASTAVA,NIKUNJ PATEL,NIRMAL CHANDRAKANT SONI	Conference Proceedings	Inter-Disciplinary Issues for Empowering TRADE, INDUSTRY AND SOCIETY	Effect of Advertisement on consumer buying behavior towards bathing soap with special reference to consumers in Kottayam District Kerala	978-93-85777-06-6	2016
282	BINDI VARGHESE,NEHA ITTY PAUL,FR DANIEL DESOUZA	Conference Proceedings	Tourism Sector in India: Development, Sustainability and Challenges	A study on the pull motivations of tourist visiting Bangalore	978-81 924180-5-6	2015
283	BINDI VARGHESE	Conference Proceedings	Tourism Sector In India: Development, Sustainability and Challenges"	Destination Managemnt Oragnization Role in Destination Managemnet Practices in developing and Underdeveloped Nations	978-81 924180-5-6	2015
284	BINDI VARGHESE,DR JOBY,NEHA ITTY	Conference Proceedings	Tourism Leisure and Hospitality- In a Global Economy	A Literature Review on the Structure and Composition of Destination Cards: A Global Purview	978-93-82305-74-3	2015
285	BINDI VARGHESE,PROF K SELVAKUMAR,DR JOBY	Conference Proceedings	Tourism Leisure and Hospitality- In a Global Economy	Darasuram in Kumbakonam as a heritage city; A Cultural Perspecvtive	978-93-82305-74-3	2015
286	BINDI VARGHESE,MR VARUN GOKUL,DR JOBY	Conference Proceedings	Tourism Leisure and Hospitality- In a Global Economy	Study on ecological imbalance and community issues with respect to tourism activity: A Case study on Vembanad Lake	978-93-82305-74-3	2015
287	MUTHU GOPALA KRISHNAN M,RAVIRAJ HEGDE,S MANIKANDAN	Conference Proceedings	Innovation - An Engine for Inclusive Growth and Sustainable Growth	Need for Innovations in Higher Education eith Special Reference to Management Education in India	978-93-84262-06-8	2015
288	MUTHU GOPALA KRISHNAN M,DR RAVIRAJ HEGDE,DR S KRISHNAMOORYHI,T VENKATESAN,DR S PASUPATHI	Conference Proceedings	Impact of Globalisation on the Prospects of Indian Banking Sector	Economics of Retail Banking and it's products in Indian Banking Sector - An Analysis	9380657293	2015
289	SUNITA KUMAR	Conference Proceedings	Outcome based competitive strategies:Issue and challenges	A Conceptual model that addresses consumer value perception of using the internet vis a vis the brick and mortar distribution	978-81-8429-109-4	2014
290	MUTHU GOPALA KRISHNAN M,S KRISHNAMOORTHI,T VENKATESAN,S PASUPATHI	Conference Proceedings	Impact of Globalisation on Indian Financial System	Securitization of Assets in India - An Alaysis	9789380686905	2014
291	AARTHY C,VENKATESH JEGANNATHAN,PRIYESH CHERUVEETIL,PREMA PRIYA,EUROPENA SCIENTIFIC COMMITTEE	Conference Proceedings	Proceedings on International Conference On Social Sciences And Humanities	Environmental Pollution Risk Analysis and Management ij Textile Industry: A Preventive Mechanism	978-608-4642-23-7	2014
292	MUTHU GOPALA KRISHNAN M	Conference Proceedings	Financial Inclusion - Strength Weakness and Trend	Micro ATMs in Indian Banking - A Tool for Financial Inclusion - A Conceptual Framework	978-93-80530-55-0	2014
293	SRIDHARAN A	Reference book	India Specific Challenges in Global Growth Dynamism - A Management Perspective	A Study on challenges and solutions in Indian Logistic Operations	978-93-82570-33-2	2014
294	MUTHU GOPALA KRISHNAN M	Conference Proceedings	Applied Research in Commerce and Management	Role of Small Industries Development Bank of India in Financing Micro Small and Medium Enterprises	978-93-80767-38-3	2014
295	JOSHUA SELVAKUMAR J (3885)	Case Report	Dimensions of Integrated Marketing Communication		978-3-659-39508-1	2013
296	MUTHU GOPALA KRISHNAN M	Reference book	Attitude of Policyholders and Agents Towards Life Insurance Business	Attitude of Policyholders and Agents Towards Life Insurance Business	978-3-659-39588-8	2013
297	JOHN PAUL RAJ V		EMERGING DIMENSIONS IN MANAGEMENT	Consumer behavior towards instant cooking food products in Madurai city - An empirical study	9789382338383	2013
298	BINDI VARGHESE,SUJA MOL JOHN,TEJASSHREE SIMHA	Conference Proceedings	Business and Management of Tourism	a Study on Travel Agents and Customers perspective on Introduction of Consultation Charges in the Leisure Market with Focus on the Bangalore Market	978 93 82305 11 8	2013
299	BINDI VARGHESE,RITHU BEJOY,DR SUJA JOHN	Conference Proceedings	Business and Management of Tourism	The influence of Tourism in the upliftment of tribal communit6y-A Case study on Waynad	978-93-82305-11-8	2013
300	BINDI VARGHESE,NEHA ITTY	Conference Proceedings	Business and Management of Tourism	A study on the prospects and potentiality of slum tourism in Bangalore	978-93-82305-11-8	2013
301	AJAI KRISHNAN G,LIGO KOSHY,G MURUGANANTHAM	Conference Proceedings	Marketing Dynamics	Effect of Celebrity Endorsement on Customers? Buying Behaviour Towards Gold Ornaments - A Descriptive Study Conducted at Kottayam, Kerala	978-93-81790-93-9	2013
302	ARJUN B S	Conference Proceedings	Reinventing issues in Business Management and Research	Radio Advertisements and Promotion of Insurance and Mutual Funds Products	978-93-81212-49-3	2013
303	BINDI VARGHESE	Reference book	Tourism in India challenges and opportunities	Management Practices in Hospital Administration- A Study of the prominent participants in hospital and hospitality industry in Bangalore and Hyderabad	978-81-8274-602-2	2012
304	JYOTHI KUMAR		Creating a Sustainable Business: Managerial Implications and Challenges:	Sustaining The Profits: A panel Data and Technical Efficiency analysis of Economic Sustainability	978-93-82563-51-8	2012
305	JYOTHI KUMAR	Conference Proceedings	Sustainable Development and Governance: Building Commerce and Communities.	Social and Environmental Sustainability: An Analysis of Employees Perception and its Compatibility with Decision Makers Perception	978-81-924422-2-8	2012
306	SUNITA KUMAR	Reference book	Recent Trends in Business Management & Information Systems	Conceptual Model that Addresses Consumer value Perceptions of using the internet vis a vis the Brick and Motor distribution model	978-93-82563-39-6	2012
307	BINDI VARGHESE	Reference book	International Marketing in Tourism	An overview on Crisis Management and Marketing Trends in Tourism	978-81-261-4934-6	2012
308	FEZEENA KHADIR,K. HARIHARAN,SUBHASH SHARMA,DEBABRATA DAS,RITESH JAIN,POONAM SINGH SANGWAN	Conference Proceedings	India Emerging: Opportunities and Challenges	Service Quality and Customer Satisfaction in the Indian Healthcare Sector	978-93-80397-24-5	2011
309	FEZEENA KHADIR,K. HARIHARAN,R.P.C.S RAJARAM	Conference Proceedings	International Conference on Globalisation and Consumer Protection- Challenges and Strategies	Consumer Education, Awareness and Protection in the Service Sector: Hospital Industry	978-81-905380-1-5	2011
310	FEZEENA KHADIR,DR. K. HARIHARAN,DR. T. KANNADASAN,DR. M. SARAVANAKUMAR	Conference Proceedings	Emerging Trends in Contemporary Management Research	Informed or Victimised: The Flawed Fortune of Targeting Children Through Advertisements	978-93-80697-12-3	2010
311	MUTHU GOPALA KRISHNAN M	Reference book	Research Methodology in Social Sciences	A Study on the Socio Economic Conditions of the Members of Self Help Groups in Krishnagiri District	978-81-910426-1-0	2010
312	NEETHA MARY AVANESH,USHA DEVI N.,UMA KANTH,PROF. SHEETAL MAHENDHER	Conference Proceedings	Leadership Challenges & Business Strategies in Emerging Markets	Quality practice of leadership style and its impact on quality costs in corporate scenario of India - A diagnostic study		2009
313	NEETHA MARY AVANESH,USHA DEVI N.,MEENA PANDEY	Conference Proceedings	Business Potential of India in a Global Recession Scenario	Gaming Industry in India - Prospects, Problems & Promotion		2009
314	FEZEENA KHADIR	Conference Proceedings	International Marketing Conference- Marketing and Society	Marketing and its impact on vulnerable consumer groups like children, adolescents etc.		2007
315	BINDI VARGHESE	Reference book	New Facets of Tourism Management	"Prospects of e-tourism--a critical study with focus to Indian market"	818-868-3701	2005
316	AARTHY C,SHRUTI A K,KARUPASAMY	Text book	Effectiveness of Social Media and Customer Engagement	A study on Impact of Artificial Intellligence on Consumer Behaviour in Ecommerce in India	9788195147342	2003

Sl.No.	Title	URL	Subject	Month Year
1	RESILIENCE : To face challenges and regain perseverance		General
2	Credit Risk VaR, Economic Capital and RAROC		Financial Risk Management
3	Unlocking Capital for Social Enterprises: An Analysis of Social Stock Exchange Mechanisms		Finance
4	Critical Review of 'A Purposeful Division Between Administration and Academics' in Higher Education Institutions		Education
5	Performance of SIDBI: A Catalyst for MSME Growth in India		Finance
6	Bond VaR		Financial Risk Managemeny
7	Bond Duration and Convexity		Financial Risk Management
8	Is the Common Civil Code (CCC) in India a Shift of Personal Laws from Religion to Secularism?		General and Politics
9	Dravidam Means Social Justice: Understanding the Core of a Cultural Movement		General and Politics
10	Teaching Solutions in the World of AI: Revolutionizing Education for the Future		Education
11	You Got To Be Hungry Until You Win! battlehadda.blog
12	Articles in LinkedIn
13	Examining India's Shift: Is the Country Moving from Democracy to Theocracy?		Political
14	Peer to Peer Lending ? The Future of Borrowing and Investing?		Finance
15	Is BJP at a Declining Stage? Assessing the Political Landscape		General and Politics
16	Whose Nation is India? Understanding India's National Identity		General
17	Features of Management accounting		Accounting
18	https://soundcloud.com/dr-dhanya-k-a/audio-s5bcom-bba-part-1/s-hVY52uORTkD		Accounting
19	Impact of block chain on banking and financial sector		Finance.. Block chain...
20	Cardless ATM withdrawals a reality ? SBI?s YONO Cash Points		Finance - Banking
21	Choreographing a Destination?s Tourism Future- Kerala Heading towards Competency-Introspecting Scenario		Tourism
22	Karnataka must realize its tourism potential		Tourism
23	Coorg: More than Just Coffee and Tourism?Mounting Sustainability Issues		Tourism
24	An overview of tourism disasters- Strategies to restore fading out destinations		Tourism	august 2014

CHRIST

(Deemed to be University)

Dharmaram College Post, Hosur Road, Bengaluru - 560029,
Karnataka, India

Tel: +91 804012 9100 / 9600

Fax: 40129000

Email: mail@christuniversity.in

Web: http://www. christuniversity.in

Vision

EXCELLENCE AND SERVICE

Mission

CHRIST (Deemed to be University) is a nurturing ground for an individual's holistic development to make effective contribution to the society in a dynamic environment.

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