CHRIST (Deemed to University), Bangalore

DEPARTMENT OF PROFESSIONAL STUDIES

School of Business and Management

Syllabus for
BCom (Finance and Accountancy/Honours/Honours with Research)
Academic Year  (2024)

 
1 Semester - 2024 - Batch
Course Code
Course
Type
Hours Per
Week
Credits
Marks
BBA141A DIGITAL FINANCE Multidisciplinary Courses 3 3 50
BBA141B MARKETING AND SELLING SKILLS Multidisciplinary Courses 3 3 100
BBA141D TALENT MANAGEMENT Multidisciplinary Courses 3 3 50
BBA141E UNDERSTANDING OF FINANCIAL STATEMENTS Multidisciplinary Courses 3 3 50
BBA141F SUSTAINABILITY?AND GREEN MARKETING Multidisciplinary Courses 3 3 50
BLS143 AN INTRODUCTION TO CLIMATE CHANGE Multidisciplinary Courses 3 03 100
CHE141B NUTRICHEM Multidisciplinary Courses 3 3 100
COC101-1 FUNDAMENTALS OF ACCOUNTING Major Core Courses 60 4 100
COC102-1 BUSINESS MATHEMATICS AND STATISTICS Major Core Courses 4 4 100
COC103-1 BUSINESS ECONOMICS Major Core Courses 4 4 100
COC161-1 LEGAL ASPECT OF BUSINESS Skill Enhancement Courses 3 3 100
DMT141 DANCE MOVEMENT THERAPY Multidisciplinary Courses 3 3 100
DMT142 INTRODUCTION TO CARNATIC MUSIC Multidisciplinary Courses 3 3 100
DMT143 INTRODUCTION TO ACTING Multidisciplinary Courses 2 3 100
DPS01-01 BRIDGE COURSE IN ACCOUNTING Bridge Courses 4 0 50
DPS02-01 BRIDGE COURSE IN ECONOMICS Bridge Courses 4 0 50
DPS161A-1 BUSINESS COMMUNICATION Skill Enhancement Courses 2 2 50
DSC142 PYTHON PROGRAMMING FOR DATA SCIENCE Multidisciplinary Courses 3 3 50
ECO143 DEMOCRACY AND ECONOMY Multidisciplinary Courses 3 3 50
ECO144 GLOBALISATION AND DEVELOPMENT Multidisciplinary Courses 3 3 50
ECO145 ECOLOGY AND DEVELOPMENT Multidisciplinary Courses 3 3 100
ENG001 ACADEMIC WRITING FOR UNIVERSITY Bridge Courses 4 0 50
ENG181-1 ENGLISH Ability Enhancement Compulsory Courses 2 2 50
EST141 TRAVEL AND TRAVEL NARRATIVES Multidisciplinary Courses 3 3 100
EST144 DESIGN THINKING AND SOCIAL ENTREPRENEURSHIP Multidisciplinary Courses 45 3 100
EST145 POETICS , POLITICS AND PIVOTAL PEOPLE OF ROCK N ROLL Multidisciplinary Courses 3 3 50
EST150 OCEANSCAPES : EXPLORING CINEMA THROUGH BLUE HUMANITIES Multidisciplinary Courses 3 3 50
FRE181-1 FRENCH Ability Enhancement Compulsory Courses 2 2 50
GER181-1 GERMAN Ability Enhancement Compulsory Courses 2 2 50
HIN182-1 HINDI Ability Enhancement Compulsory Courses 2 02 50
HIS141 HISTORY AND CINEMA Multidisciplinary Courses 3 3 100
KAN182-1 KANNADA Ability Enhancement Compulsory Courses 2 2 50
LAW141 CYBER LAW Multidisciplinary Courses 4 3 100
LAW143 LABOUR AND SOCIAL WELFARE Multidisciplinary Courses 3 3 100
LAW145 PARLIAMENTARY PROCEDURE AND PRACTICE Multidisciplinary Courses 3 3 50
MAT141 FOUNDATIONS OF MATHEMATICS Multidisciplinary Courses 3 3 100
MAT142 COMPUTATIONAL MATHEMATICS FOR BIOLOGY Multidisciplinary Courses 3 3 100
MED141 MEDIA AND POLITICS Multidisciplinary Courses 3 3 100
MED143 CELEBRITY PR Multidisciplinary Courses 3 3 100
MED145 SOCIAL MEDIA Multidisciplinary Courses 3 3 100
PHY142 ANALOG AND DIGITAL ELECTRONICS Multidisciplinary Courses 3 3 100
PHY143 JOURNEY THROUGH THE COSMOS Multidisciplinary Courses 3 3 100
POL141 DEMOCRACY AND ETHICAL VALUES Multidisciplinary Courses 2 2 100
POL143 SUBALTERN STUDIES: THE SMALL VOICES OF HISTORY Multidisciplinary Courses 3 3 100
POL144 INDIA AND THE WORLD Multidisciplinary Courses 3 2 100
PSY143 ARTIFICIAL INTELLIGENCE Multidisciplinary Courses 3 3 100
PSY156 PSYCHOLOGY OF RELATIONSHIPS Multidisciplinary Courses 3 3 100
PSY157 SCIENCE OF WELL-BEING Multidisciplinary Courses 3 3 100
PSY158 STRESS MANAGEMENT Multidisciplinary Courses 3 3 100
SOC142 CONTEMPORARY SOCIAL PROBLEMS AND CHALLENGES Multidisciplinary Courses 3 3 50
SOC143 SOCIOLOGY THROUGH CINEMA Multidisciplinary Courses 3 3 50
SPA181-1 SPANISH Ability Enhancement Compulsory Courses 2 2 50
STA142 DATA ANALYSIS USING EXCEL Multidisciplinary Courses 3 3 50
SW141 INTRODUCTION TO SOCIAL WORK AND SOCIAL WELFARE Multidisciplinary Courses 3 3 100
SW142 INTRODUCTION TO ORGANISATIONAL BEHAVIOUR Multidisciplinary Courses 3 3 50
SW143 INTRODUCTION TO HUMAN RESOURCE MANAGEMENT Multidisciplinary Courses 3 3 50
2 Semester - 2024 - Batch
Course Code
Course
Type
Hours Per
Week
Credits
Marks
BBA141A DIGITAL FINANCE - 3 3 50
BBA141B MARKETING AND SELLING SKILLS - 3 3 100
BBA141D TALENT MANAGEMENT - 3 3 50
BBA141E UNDERSTANDING OF FINANCIAL STATEMENTS - 3 3 50
BBA141F SUSTAINABILITY?AND GREEN MARKETING - 3 3 50
BLS143 AN INTRODUCTION TO CLIMATE CHANGE - 3 03 100
CHE141B NUTRICHEM - 3 3 100
CHE142 DECODING THE SCIENCE OF FOOD AND HEALTH - 2 03 50
COC201-2 FINANCIAL ACCOUNTING AND REPORTING - I - 4 4 100
COC202-2 COST ACCOUNTING - 4 4 100
COC203-2 CORPORATE LAW I - 4 4 100
CSC141 PROGRAMMING IN C - 3 3 100
CSC143 WEB DESIGNING USING HTML, PHP AND MYSQL - 3 3 100
CSC147 MANAGEMENT INFORMATION SYSTEM (MIS) - 3 3 100
CSC151 PYTHON FROM SCRATCH - 3 3 100
CSC154 CYBER SECURITY AND ETHICS - 3 3 100
DMT141 DANCE MOVEMENT THERAPY - 3 3 100
DMT142 INTRODUCTION TO CARNATIC MUSIC - 3 3 100
DMT143 INTRODUCTION TO ACTING - 2 3 100
DPS161-2 SERVICE LEARNING - 2 3 100
DPS161A-2 VERBAL ABILITY, LOGICAL REASONING AND QUANTITATIVE APTITUDE* - 2 2 50
DSC142 PYTHON PROGRAMMING FOR DATA SCIENCE - 3 3 50
DSC143 DATA VISUALIZATION - 3 3 50
ECO143 DEMOCRACY AND ECONOMY - 3 3 50
ECO144 GLOBALISATION AND DEVELOPMENT - 3 3 50
ECO145 ECOLOGY AND DEVELOPMENT - 3 3 100
ECO146 GENDER AND DEVELOPMENT - 3 2 50
ECO147 THINKING THROUGH THE ENVIRONMENT - 3 3 100
ENG181-2 ENGLISH - 3 2 100
EST141 TRAVEL AND TRAVEL NARRATIVES - 3 3 100
EST144 DESIGN THINKING AND SOCIAL ENTREPRENEURSHIP - 45 3 100
EST145 POETICS , POLITICS AND PIVOTAL PEOPLE OF ROCK N ROLL - 3 3 50
EST146 FOOD AND LITERATURE - 3 3 50
EST148 INTRODUCTION TO SCREEN WRITING FOR FILMS - 3 2 100
EST150 GENDER AND POPULAR CULTURE - 3 3 50
EST153 PARTITION NARRATIVES - 3 3 50
EST160 EXPLORING INDIAN MYTHOLOGIES: STORIES, SYMBOLS, AND SOCIETAL REFLECTIONS - 3 3 50
FRE281-2 FRENCH - 2 2 50
GER281-2 GERMAN - 2 2 100
HIN282-2 HINDI - 2 02 50
HIS141 HISTORY AND CINEMA - 3 3 100
HIS144 AESTHETICS OF ANCIENT INDIAN ART AND ARCHITECTURE - 3 3 50
KAN282-2 KANNADA - 2 2 50
LAW141 CYBER LAW - 4 3 100
LAW143 LABOUR AND SOCIAL WELFARE - 3 3 100
LAW145 PARLIAMENTARY PROCEDURE AND PRACTICE - 3 3 50
LAW146 LAW AND PRACTICE OF INTELLECTUAL PROPERTY - 3 03 50
LAW148 LEGAL DIMENSIONS OF MARKETING - 3 3 50
MAT141 FOUNDATIONS OF MATHEMATICS - 3 3 100
MAT142 APPLIED ARITHMETICS - 3 3 100
MAT143 MATHEMATICS FOR ECONOMICS AND BUSINESS - 3 3 100
MED141 MEDIA AND POLITICS - 3 3 100
MED143 CELEBRITY PR - 3 3 100
MED145 SOCIAL MEDIA - 3 3 100
MED147 MIDDLE CINEMA IN INDIA - 3 3 100
MED148 LANGUAGE OF CINEMA: A VISUAL APPROACH - 45 3 100
MED149 INTRODUCTION TO SEMIOTICS - 45 3 100
PHY141A INTRODUCTION TO ASTRONOMY AND ASTROPHYSICS - 3 3 100
PHY141B RENEWABLE ENERGY - 3 3 100
PHY142 ANALOG AND DIGITAL ELECTRONICS - 3 3 100
PHY143 JOURNEY THROUGH THE COSMOS - 3 3 100
POL141 DEMOCRACY AND ETHICAL VALUES - 2 2 100
POL143 SUBALTERN STUDIES: THE SMALL VOICES OF HISTORY - 3 3 100
POL144 INDIA AND THE WORLD - 3 2 100
POL243 POLITICS AND SOCIETY OF INDIA AFTER INDEPENDENCE - 3 3 100
PSY143 ARTIFICIAL INTELLIGENCE - 3 3 100
PSY156 PSYCHOLOGY OF RELATIONSHIPS - 3 3 100
PSY157 SCIENCE OF WELL-BEING - 3 3 100
PSY158 STRESS MANAGEMENT - 3 3 100
PSY160 UNDERSTANDING ADDICTION AND SUBSTANCE USE - 3 3 100
SOC141 INTRODUCTION TO WOMEN?S STUDIES - 3 3 50
SOC142 CONTEMPORARY SOCIAL PROBLEMS AND CHALLENGES - 3 3 50
SOC143 SOCIOLOGY THROUGH CINEMA - 3 3 50
SPA281-2 SPANISH - 2 2 50
STA141 DATA ANALYSIS USING R PROGRAMMING - 3 3 50
STA142 DATA ANALYSIS USING EXCEL - 3 3 50
SW141 INTRODUCTION TO SOCIAL WORK AND SOCIAL WELFARE - 3 3 100
SW142 INTRODUCTION TO ORGANISATIONAL BEHAVIOUR - 3 3 50
SW143 INTRODUCTION TO HUMAN RESOURCE MANAGEMENT - 3 3 50
3 Semester - 2023 - Batch
Course Code
Course
Type
Hours Per
Week
Credits
Marks
BBA133 STOCK MARKET PRICE ACTION INVESTING Add On Courses 2 3 50
COC101-3 CORPORATE LAW - I Major Core Courses 4 4 100
COC201-3 FINANCIAL ACCOUNTING AND REPORTING - II Major Core Courses 4 4 100
COC202-3 AUDITING - I Major Core Courses 4 4 100
COC203-3 FINANCIAL MANAGEMENT Major Core Courses 4 4 100
DPS162-3 ENTREPRENEURSHIP Skill Enhancement Courses 3 3 100
4 Semester - 2023 - Batch
Course Code
Course
Type
Hours Per
Week
Credits
Marks
COC201-4 ORGANIZATIONAL BEHAVIOUR - 4 4 100
COC203-4 FINANCIAL MARKETS AND SERVICES - 4 4 100
COC301-4 MANAGEMENT ACCOUNTING - 4 4 100
COC302-4 MACRO ECONOMICS - 4 4 100
COC303-4 CORPORATE REPORTING - 4 4 100
DPS202-4 DIGITAL MARKETING - 4 4 100
DPS261A-4 EXCEL APPLICATIONS IN FINANCE - 2 2 50
    

    

Introduction to Program:

BA, LL.B (Honours). 
The BA LL.B ( Honours) is specially designed with a multi-disciplinary approach to cater to legal industries’ requirement of litigation, judiciary, academia, policy engagement et cetera. This Programme provides a stellar background for foray into Indian Administrative Services too. 

In the First two years of the integrated BA, LL.B ( honours) programme, Major courses like economics and political science are offered which primarily forms the differential element as against the BBA, LL.B ( honours)  programme.   

In the First two years of the integrated BBA, LL.B ( honours) programme, Major courses like Accounting and Management are offered which primarily forms the differential element as against the BA, LL.B ( honours)  programme.  

Programme Outcome/Programme Learning Goals/Programme Learning Outcome:

PO1: Contribute to legal scholarship by critical appraisal of laws, legal theories and concepts including its application interdisciplinary issues.

PO2: Effectively articulate legal opinions, to vet and draft legal texts and present arguments appropriate to the context in diverse work environments.

PO3: Employ critical thinking and logical legal reasoning to develop sound arguments and develop effective suggestions.

PO4: To identify, predict, mitigate challenges and engage in effective dispute resolution focusing on the individual, institution and societal problems.

PO5: Take initiatives towards social transformation through socio-legal engagement

PO6: Exhibit ethical and professional behaviour in a team, demonstrating leadership and collaboration.

Programme Specific Outcome:

PSO1: Analyse problems to suggest policy changes and modifications to the law based on a strong understanding of the socio-political structure of India

PSO2: Demonstrate sound conceptual understanding of political theory and understanding of constitutional governance in India.

PSO3: Apply their learning/ orientation of political and constitutional philosophy while engaging in cross cutting issues of national and international relevance.

Assesment Pattern

CIA I – Class Test / Assignment / Presentation            – 10%

CIA II – Mid Semester Examination                            – 25%

CIA III – Research Topic                                            – 10%

Attendance                                                               – 05%

End Semester Examination                                        – 50%

TOTAL 100%

 

Examination And Assesments

Continuous internal assessments for theory course 50%, end semester examination 50%

BBA141A - DIGITAL FINANCE (2024 Batch)

Total Teaching Hours for Semester:45
No of Lecture Hours/Week:3
Max Marks:50
Credits:3

Course Objectives/Course Description

 

Course Description

This course provides the participants with a bird’s-eye view of the FinTech landscape and an appreciation of the history of financial innovation. The course examines the technology fundamentals driving the FinTech revolution to develop an appreciation of their application in a comprehensive array of financial sectors.  This course builds on the foundation of elementary financial theory and complements financial intermediation and capital market courses with a unique yet essential technology and innovation perspective.  

Course Objective:

CO1: To give an overview of digital finance, Fintech, and its trend.

CO2: To understand the role of Digitalisation in Payment System.

CO3: To give awareness about the application of digitalisation in financing and investing.

CO4:To give an understanding of contemporary issues related to Digital Finance.

 

Course Outcome

CLO1: Develop an overview of Digital Finance and its trend

CLO2: Differentiate among various digital payment methods and functionalities

CLO3: Identify and comprehend the diverse applications of digitalization in financing and investing.

CLO4: Evaluate contemporary issues and challenges within digital finance.

Unit-1
Teaching Hours:6
Digital Finance -An Introduction
 

  Overview of Digital Finance, Evolution of Digital Finance, Importance and Benefits of Digital Finance. Regulatory Framework in Digital Finance

Unit-2
Teaching Hours:7
Digital Payment Systems
 

Types of Digital Payment Systems, Payment Gateways and Processors, Mobile Wallets and E-Wallets. Cryptocurrency and Blockchain Technology in Payments. Evolution from credit card to CBDC, B2B, B2C, C2C payment mechanisms, EMV, NFC, Tokenization, Mobile wallet, UPI, QR code, Cross-border digital payments, Payment pl

Unit-3
Teaching Hours:7
Digital Lending and Crowdfunding
 

Peer-to-Peer (P2P) Lending Platforms, Online Microfinance and Consumer Lending

Crowdfunding Models and Platforms, Risk Assessment and Management in Digital Lending

 

Unit-4
Teaching Hours:8
Digital Banking and Personal Finance Management
 

Online Banking Services, Mobile Banking Applications, Budgeting and Expense Tracking Apps Investment and Wealth Management Platforms,

Unit-5
Teaching Hours:8
Digital Trading and Investment
 

Online Trading Platforms, Robo-Advisors and Algorithmic Trading, Cryptocurrency Exchanges and Trading Strategies, Regulatory Considerations in Digital Trading

Unit-6
Teaching Hours:8
Fintech Innovation and Future Trends
 

Emerging Technologies in Finance (AI, IoT, Big Data), Fintech Startups and Incubators

Regulatory Challenges and Opportunities, Future Trends and Predictions in Digital Finance

 

Text Books And Reference Books:

Lynn, T., Mooney, J.G., & Rosati, P., & Cummins, M. (2019). Disrupting Finance: FinTech and Strategy in the 21st Century. (DF)  

Essential Reading / Recommended Reading

1. Cheun, D.L.K. (2015). Handbook of Digital Currency, Bitcoin, Innovation, Financial Instruments, and Big Data. Elsevier.

 2. Chishti, S., & Barberis, J. (2016). The FinTech book: the financial technology handbook for investors, entrepreneurs and visionaries. John Wiley & Sons.

3. Chishti, S., & Puschmann, T. (2018). The Wealthtech Book: The FinTech Handbook for Investors, Entrepreneurs and Finance Visionaries. John Wiley & Sons.

 4. Loesch, S. (2018). A Guide to Financial Regulation for Fintech Entrepreneurs. John Wiley & Sons.

5. Metawa, N., Elhoseney, M., Hassanein, A.E., & Hassan, M.K.H. (2019). Expert Systems in Finance: Smart Financial Applications in Big Data Environments. Routledge. 

6. Sironi, P. (2016). FinTech Innovation, From Robo-Advisors to Goal Based Investing and Gamification.

7. VanderLinden, S. L., Millie, S. M., Anderson, N., & Chishti, S. (2018). The INSURTECH Book: The Insurance Technology Handbook for Investors, Entrepreneurs and FinTech Visionaries. John Wiley & Sons.

Evaluation Pattern
Evaluation Pattern
 

CIA 1: 20 MARKS ( LATER CONVERTED TO 10 MARKS)

CIA 2: 20 MARKS ( LATER CONVERTED TO 10 MARKS)

CIA 3: 50 MARKS ( LATER CONVERTED TO 25 MARKS)

Attendance 5 marks 

Total 50 marks 

BBA141B - MARKETING AND SELLING SKILLS (2024 Batch)

Total Teaching Hours for Semester:45
No of Lecture Hours/Week:3
Max Marks:100
Credits:3

Course Objectives/Course Description

 

Course Description

This is the basic course in Marketing and Selling Skills, where students will get exposure to Marketing and Sales. The subject gives them a vast and wide insight into the traditional and contemporary aspects of Marketing and sales. The input of basic fundamentals, coupled with the practical knowledge, will be given to the students to help them in understanding and designing the sales & marketing tactics and strategies.

Course Objective:

  • To understand and appreciate the concept of marketing & sales in theory and practice
  • To evaluate the environment of marketing and develop a feasible marketing &selling plan 
  • To understand and apply the STP of marketing (segmentation, targeting, positioning) 
  • To have an elementary knowledge of consumer behaviour its determinants, and selling skills

 

 

Course Outcome

CO1: Demonstrate a comprehensive understanding of marketing and sales principles, theories, and their practical applications (RBTL 2)

CO2: Identify the key elements of the marketing environment and their impact on marketing and selling activities. (RBTL 3)

CO3: Apply segmentation techniques to categorize target market segments effectively. (RBTL 3)

CO4: Demonstrate basic selling skills, such as effective communication and relationship building, through practical exercises and simulations. (RBTL 2)

Unit-1
Teaching Hours:8
An Introduction to Marketing
 

Introduction, genesis & evolution of marketing in society, Importance and Scope of Marketing, Elements of Marketing – Need, Want, Demand, Desire, Marketing Philosophies, Mccarthy’s 4P classification, Lauterborn’s 4C’s classification & 4A’s Framework of rural marketing, Product service continuum.

Unit-2
Teaching Hours:6
Marketing Environment - An Understanding
 

Basics of Marketing Environment, Factors Affecting Marketing Environment, Environmental analysis – SWOT & PESTLE, Marketing Environment in India, Legal & regulatory framework in India, Marketing Mix (Four Ps of Marketing) 

 

Unit-3
Teaching Hours:8
Unit 3: Segmentation, Targeting and Positioning
 

Market Segmentation, Basis of segmentation & its types - Demographic, Geographic, Psychographic and behavioral Segmentation etc, Targeting- Five Patterns of Target Market Selection, Positioning-Concept of Positioning, Perceptual Mapping.

Unit-4
Teaching Hours:6
Product Life Cycle and Consumer Behaviour
 

Product Life Cycle concept, marketing implications of PLC stages, corresponding strategies, dealing with competition, Perceptual Mapping, Consumer Behaviour – Rational V/s Emotional, Consumer proposition & acquisition process, buying motives, its types, CB process

Unit-5
Teaching Hours:10
Selling - An Introduction
 

Nature, Meaning and Significance of Sales Management and Personal selling; Evolution of Sales Management, Role of Selling in Marketing, Characteristics of a successful Salesman; Types of Selling, Selling Functions, Sales Funnel; Process of Effective Selling: Sales strategies; Prospecting: Meaning, process & methods; Ways to approach a customer

Unit-6
Teaching Hours:7
Effective Sales management and Sales Force Organization
 

Sales presentation; Handling objections; Closing a sale; Current issues in sales management; Case lets and applications, Meaning of Sales Force Management; Determining the sales force and size of the sales force, Introduction to: Sales organization concepts; Sales territories

 

 

Text Books And Reference Books:
  1. Kotler, P., & Keller, K. (2015). Marketing management 15th edition. Prentice Hall.
  2. Kotler, P. (2013). Marketing management: A south Asian perspective.  13th edition, Pearson Education India.
  3. Panda, T. K., & Sahadev, S. (2nd Edition, 2011). Sales and distribution management. Oxford Publication.
  4. Spiro, R. L., Rich, G. A., & Stanton, W. J. (12th Edition, 2008). Management of a sales force. McGraw-Hill/Irwin.

 

 

Essential Reading / Recommended Reading
  1. Ramaswami, S., Namakumari. S,(2013) Marketing Management–Global Perspective Indian Context, Macmillan Publishers India Ltd, 5th Edition
  2. Rajan Saxena, Marketing Management, (2009) 4th edition, Tata McGraw-Hill Education
  3. Etzel M.J., Walker B.J. and Stanton William J - Marketing concept & Cases special Indian 14th Edition Tata Mc Graw Hill.
  4. Czinkota, Kotabe, Marketing Management, II edition, Thomson Publications.
  5. Still, R. R., Cundiff, E. W., & Govoni, N. A. (1988). Sales management: decisions, strategies, and    cases, New Jersey: Prentice-Hall.
  6. Coughlan, A. T., Anderson, E., Stern, L. W., & Adel, I. (2006). El-Ansary. Marketing Channels. Prentice-Hall.
  7. Jobber, D., & Lancaster, G. (2007). Selling and sales management. Painos. Harlow: Pearson Education.
  8. Cron, Decarlo T. E. (2016). Sales Management concepts and cases: Wiley India
  9. Pingali Venugopal (2008). Sales and Distribution Management, Sage Publication 

 

 

Evaluation Pattern

Component of Assessment

Description of the Assessment

Units covered

Maximum Marks

Weightage

Total Marks

CIA I

Students will be given choices of industries and will have to choose a particular brand in the industry. They will then analyse the brand in terms of the 4 P’s and 4C’s of marketing. They will also do a SWOT analysis and relate their analysis to the marketing strategies adopted by the organisation. 

1, 2

30

100%

30

CIA II

Case Study presentation

3.4

50

50%

25

CIA III

Students will be given live marketing issues faced by companies and they have to analyse the brand, the current situation of the company in terms of 4 P’s, PLC, STP and propose strategies for the company to do better. The students will group themselves into teams of 5 each and negotiate and convince the judges regarding their proposal

5, 6

40

100%

40

Attendance

 

 

10

50%

5

BBA141D - TALENT MANAGEMENT (2024 Batch)

Total Teaching Hours for Semester:45
No of Lecture Hours/Week:3
Max Marks:50
Credits:3

Course Objectives/Course Description

 

Human Resource is considered as a valuable resource in every organization. The world class companies compete among themselves to attract the best talent across the globe.  They view talent as competitive differentiator and one where the acquisition, engagement, development and retention of talent is considered as a strategic priority of business.  This course exposes the students to methods and practices to acquire, engage and develop talent, focus on development of strategic leaders within an organization and also deals with how talent and knowledge can be managed effectively for the development of the organization.

Course Objectives: This course intends

       To provide an outline about the concepts, principles and models of talent management

       To understand the importance of talent management in developing the organizations. 

       To enable the students to apply the concepts, principles and models of talent management in real time scenario.

       To evaluate the various process, approaches and strategies for managing and retaining talent in organizations. 

       To provide solutions to issues pertaining to managing talent and knowledge

Course Outcome

CLO1: Demonstrate the understanding of key concepts, principles and models related to talent and knowledge management

CLO2: Evaluate the importance of talent management in developing organizations

CLO3: Learn to apply the theories and concepts studied in the classroom to practical situations

CLO4: Analyse the various talent and knowledge management practices and their value to organizations

CLO5: Solve the issues pertaining to talent and knowledge management

Unit-1
Teaching Hours:8
Introduction to Talent Management
 

Meaning and concept of talent management, need and scope for talent management, Talent vs Knowledge, Talent management initiatives, Techniques for potential appraisal, Talent management grid, Benefits of talent management.

Unit-2
Teaching Hours:8
Creating Talent Management System
 

Components of talent management system/process- recruitment, employee onboarding, performance management, learning and professional development, compensation management, and succession planning. Designing Job description and specification. 

Unit-3
Teaching Hours:8
Competency mapping and approaches to talent management
 

Competency Mapping- Meaning, Importance and Steps in competency mapping, Competency model, Role of leaders and HR in talent management, Talent Management Approaches, Mapping Business Strategies and Talent Management Strategies, Achieving competitive advantage, Best practices in talent management- Case studies.

 

Mapping competency for various job roles according to level of knowledge.  

Unit-4
Teaching Hours:8
Integrating Talent and performance Management
 

Introduction to performance management: types of PM methods-checklist, graphic rating scale, Behavioural observation scale and BARS. Designing the Performa of PM

Unit-5
Teaching Hours:5
Recent Trends and Best Practices in Talent Management
 

Introduction, Use of Technology in Talent Management, Use of AI in Talent Management, Talent Management using Design Thinking. 

Unit-6
Teaching Hours:8
Project Work: Field study & Report Submission
 

Experiential Learning Activity: Identifying any one organization in manufacturing or service sector- Interacting, observing and conducting interviews with their senior HR leaders, understand how they manage and retain talent in their organizations.  

Text Books And Reference Books:

       Lance A. Berger, Dorothy Berger (2017): Talent management handbook, McGraw Hill New York.

 

       Mohapatra.M & Dhir.S (2022); Talent Management-A contemporary perspective (2022), Sage Publications

Essential Reading / Recommended Reading

       Mark Wilcox (2016), Effective Talent Management: Aligning strategy, people and performance, (1st ed.), Routledge Taylor and Francis Group.

       Marshal Gold Smith and Louis Carter (2018): Best practices in talent management, A Publication of the practice institute, Pfeiffer, A Wiley Imprint.

       Atheer Abdullah Mohammed (2019), Integrating Talent and Knowledge Management: Theory and practice, Lamber Publishing co.,

 

       Cappeli Peter: Talent on Demand –Managing Talent in an age of uncertainty, Harvard Business press.

Evaluation Pattern

Component of Assessment

Description of the Assessment

Units covered

Maximum Marks

Weightage

Total Marks

CIA I

Examine the role of technology in Talent Management

1,2

20

50%

10

CIA II

Competency Mapping and Analysis of Job Descriptions

3,4

20

50%

10

CIA III

Designing performance management (PM) form and examining technology in talent management

5,6

50

50%

25

 

Attendance

 

10

50%

5

 

Total

   

100%

50

School Guidelines & Cohort guidelines applicable for the assessments

Student must maintain 90% attendance in classes in the two-week preceding the submission date of each CIA

Use of AI tools should be strictly as per university guidelines

For any report/ written submission, similarity should be less than 15 %

BBA141E - UNDERSTANDING OF FINANCIAL STATEMENTS (2024 Batch)

Total Teaching Hours for Semester:45
No of Lecture Hours/Week:3
Max Marks:50
Credits:3

Course Objectives/Course Description

 

 Course Description: This course aims to understand the financial statements published by Indian companies and make a meaningful understanding. The course gives the initiation towards terminology in accounting and takes the readers through Income statements and Balance sheet. The interpretation of the cash flow, Income statement, and Balance sheet gives the reader an understanding of the company's fundamentals. It gives a sense of financial soundness or not of any company. The growing need for adherence to rules and practice of ethics in accounting in its various aspects from public practice to reporting with case studies will explain the profoundness of Ethics in Accounting and corporate reporting.

Course Outcome

CO1: Relate to accounting terminologies

CO2: Explain the components of Financial statements

CO3: Interpret financial statements

CO4: Realise the importance of ethics in accounting practices

Unit-1
Teaching Hours:5
Terminologies in Financial Statement
 

Assets- Current assts and fixed assets, Non-current Liabilities, current liabilities, Owners Equity, shareholders fund, External equity, Return on investment, operating expenses, Normal profit, Earnings per share private -Public Investors-Income Statement-Revenue-Expenses-Profit/loss-Balance sheet- Dual aspects of the balance sheet, Significant accounting policies and principles- Full Disclosure-Standalone statements-consolidated statements.

 

Unit-2
Teaching Hours:10
Understanding Income Statement and Balance sheet
 

Meaning and Purpose of Income statement- Cost of goods Sold-Gross profit, Operating Income-EBITDA-EBIT-EBT-Depreciation-Tax provisions made-Deferred Taxation- EPS: Basic and Diluted- Purpose of Balance sheet- Share capital- Net Worth-Shareholders fund- Book value of assets-Face value of shares-Current and non-current liabilities and assets- Amortisation and Depreciation-Notes to accounts.

Unit-3
Teaching Hours:10
Cash Flow statements and Notes to accounts
 

Meaning and Purpose of cash flow statements- Meaning of cash flow,  sources of cash flow, Operating, Investing and Finance activities- Inflow and outflow of cash- Indirect method-Interpreting company growth rate from cash flow stage-Positive and Negative cash flow-Effect of changes in cash flow on performance – Interpretation of high cash balances-Exhibit of cash flow statements of Indian companies- Schedules or notes to accounts- preparation and  relevance- interpretation of schedules.

Unit-4
Teaching Hours:10
Interpretation of Financial Statements
 

Year On Year (YoY) comparison of Income statement and Balance sheet-Common size comparison-Interpreting EPS, DPS, MPS, PE Ratio, Intrinsic value, Liquidity ratio, Current ratio, Debt Equity Ratio- Dividend payout- Ascertaining performance of a company through exhibit of annual report of Indian companies

Unit-5
Teaching Hours:10
: Ethics in Accounting
 

Compliance of accounting standard in letter vs true spirit- window dressing- effects of unethical practices and non-disclosures-case study ethics in public practice of accounting, ethics in compliance, ethics in corporate reporting, ethics in non-profit organisations.

 

Text Books And Reference Books:
  1. Gupta, A. (2020). Financial Accounting for Management: An Analytical Perspective, Noida, Pearson Education.
  2. Raman, B. S. (2014). Financial Accounting (1stedi).I & II, New Dehli:United Publishers.
  3. Porter, G.A., & Norton, C.L. (2013). Financial Accounting (IFRS update)( 6thedi), Cengage Learning.
  4. Jawahar Lal & Seema Srivastava (2013). Financial Accounting New Delhi:Himalaya Publishing House.
  5.  Sharma & Sashi Gupta (2020) Management Accounting, Kalyani Publishers 
  6. I M Pandey (2020) Management Accounting, Vikas Publishers 
Essential Reading / Recommended Reading

Financial Accounting By SP JAIN & NArang , Kalyani Publishers, Noida

Evaluation Pattern

Total 50 marks . 

CIA-1 20 marks (weightage 50% ie 10 marks ) 

CIA-2 20 marks(weightage 50% ie 10 marks ) 

CIA-3 - 50 marks (weightage 50% ie 25 marks ) 

For attendance 5marks 

This is a Submission paper. There is no MSE or ESE 

BBA141F - SUSTAINABILITY?AND GREEN MARKETING (2024 Batch)

Total Teaching Hours for Semester:45
No of Lecture Hours/Week:3
Max Marks:50
Credits:3

Course Objectives/Course Description

 

The course is designed to understand the importance of Sustainability and Green Marketing on consumer satisfaction and environmental safety. Green revolution, going green, environment protection, and sustainable development have become the buzz words today. Consumers are gradually becoming conscious buying eco-friendly products. This course aims at understanding the concept of Green Products and Marketing. This course also revisits the factors that affect consumers’ purchase decision in general. This course will lead the exploration of the leading edge of this paradigm shift that is now underway. This course introduces students to the concepts and processes of Green marketing and takes them deeper into the world of Green marketing.

Course Outcome

CO1: Explain green marketing and its importance to the environment from the perspective of consumers and businesses

CO2: Students will be able to describe the current state of the environment resulting from the past and present practices of the human consumption

CO3: To understand the opportunities, challenges, and issues in designing and implementing green marketing strategies.

CO4: Demonstrate evidence of emerging green consumer segments and how marketers are addressing those needs

Unit-1
Teaching Hours:10
Introduction to Sustainability and Fundamentals of Green Marketing
 

Meaning & Concept & Evolution of Sustainability, Green Marketing, Types of Green Marketing, Difference  between Marketing & Green Marketing, Green Product - Green Marketing – Importance

of Green Marketing - Importance of green marketing - Benefits of Green Marketing, Adoption of Green Marketing- Green Marketing Mix – Strategies to Green Marketing

Unit-2
Teaching Hours:10
Segmentation of Green Marketing
 

Green Spinning – Green Selling – Green Harvesting – Enviropreneur Marketing - Compliance Marketing – Green Washing – Climate Performance Leadership Index- Promotional Channels of Green Marketing.

Unit-3
Teaching Hours:10
Green Marketing initiatives
 

Green Firms – HCL’s Green Management Policy – IBM’s Green Solutions – IndusInd Bank’s Solar Powered ATMs – ITCs Paperkraft – Maruti’s Green Supply Chain – ONCGs Mokshada Green Crematorium – Reva’s Electric Car – Samsung’s Eco-friendly handsets- Wipro Infotech’s Eco-friendly computer peripherals

Unit-4
Teaching Hours:10
Environmental consciousness
 

Introduction of Environment - Importance of environmentalism - Environmental movement - Benefits of green environment to the society - E-waste exchange - Extended Producer Responsibility Plan - Guidelines for Collection and Storage of E-Waste - Guidelines for Transportation of E-Waste - Guidelines for Environmentally Sound Recycling of E-Waste

Types of pricing, Pricing strategies: New product pricing strategies, Product mix pricing strategies, Price adjustment strategies, Price changes, Public policy and pricing.

Unit-5
Teaching Hours:5
Socially Responsible Marketing
 

Sustainable Marketing, Social Criticisms of Marketing, Marketing’s Impact on Individual, Marketing’s Impact on Society as a Whole, Marketing’s Impact on Other Businesses, Actions to Promote Sustainable Marketing, Business Actions Toward Sustainable Marketing, Principles and Marketing Ethics.

Text Books And Reference Books:
  1. The New Rules of Green Marketing, Jacquelyn A. Ottman,Berrett-Koehler Publishers, 2011.
Essential Reading / Recommended Reading
  1. Green Marketing Management by Robert Dahlstrom, Cengage Learning India. Latest

Edition.

 

Evaluation Pattern

CIA 1 10 marks

CIA 2 10 marks

CIA 3 25 marks

ATTENDANCE 5 marks

BLS143 - AN INTRODUCTION TO CLIMATE CHANGE (2024 Batch)

Total Teaching Hours for Semester:45
No of Lecture Hours/Week:3
Max Marks:100
Credits:03

Course Objectives/Course Description

 

 

This course aims to provide “almost everything you would like to know” about the basics of climate change. It covers climate change science, impacts, implications and solutions. It includes a legal and policy section as well as a practical class activity. The course is designed in six units. The first part has five units of explanatory classes, each taking 6 hours to complete; and the second part has one unit of exploratory classes comprising a total of 15 hours.

 

Course Outcome

CO1: Students will be able to explain the fundamentals of climate change science.

CO2: Students will be able to understand relevant international framework and explore key issues under negotiation.

CO3: Students will be able to Explain the anticipated impacts of climate change and various adaptation measures.

CO4: Students will be able to Understand the urgency of climate change mitigation and propose actions.

Unit-1
Teaching Hours:6
Up in the air: the science
 

 

What is climate change? What are climate projections? How do scientists study climate? What causes climate change? What are the impacts?

 
Unit-2
Teaching Hours:6
Breaking bad: Legal and normative framework to deal with global warming
 

An outline of the normative, legal and policy aspects of climate action. The last three hours will be dedicated to national and relevant state policies.

 

 
Unit-3
Teaching Hours:6
Adjust, transition, or transform: Climate change adaptation options
 

Necessity of adaptation in the face of extreme weather, uncertainties, disasters, livelihood stresses, and various adaptation measures that people take. The life sciences aspects, including ecological and biodiversity stresses and solutions will get special attention. 

 

 
Unit-4
Teaching Hours:6
Cutting carbon: climate change mitigation
 

This unit will explore zero carbon, smart and renewable solutions and practices. Particular focus will be given to Indian and Bangalore initiatives that might be relevant to future research and career of students. Unit 4 will also include a planning session for the unit 6 class projects.

 

 
Unit-5
Teaching Hours:6
Money, money, money: Climate change finance
 

The focus here is on how climate action is funded. The classes will explore various funding avenues and what is possible closer to home, including within campus. 

 

 
Unit-6
Teaching Hours:15
Getting your feet wet: designing your own climate action
 

This is the students’ chance to put their knowledge into action. In groups, the students will explore a climate adaptation, mitigation or policy activity. The task is to design a rigorous, creative, workable plan with realistic resources and timeline. It could be the design for a small rain harvesting system, a balcony forest, or a weather news website or Facebook page. This is envisaged as a drawing-board activity – however if a micro-scale project includes field demonstration (eg.  a bird feeder with a clear biodiversity/adaptation rationale), it may be allowed based on practicality, and assessed on par with other designs. 

 

 
Text Books And Reference Books:
  1.  ICCI (2023) State of the Cryosphere 2023 – Two Degrees is Too High, Stockholm: International Cryosphere Climate Initiative

  2. Mutter, J.C. (2020) Climate Change Science: A Primer for Sustainable Development, Series. New York:  Columbia University Earth Institute

 
Essential Reading / Recommended Reading
  1. Essential watching 

    1. A Life on our planet (Netflix) 

    2. Don’t look up (Netflix)

    Recommended watching 

    1. The boy who harnessed the wind (Netflix)

    2. Before the flood (YouTube)

    3. An inconvenient truth (Amazon Prime)

    (There will be options for screening these films in campus) 

 
Evaluation Pattern

Attendance and Class Participation- 10%

Midterm Examination- 30%

Review paper/Research Paper- 20%

Seminar presentation – 10%

Final Examination - 30%

 

 

CHE141B - NUTRICHEM (2024 Batch)

Total Teaching Hours for Semester:45
No of Lecture Hours/Week:3
Max Marks:100
Credits:3

Course Objectives/Course Description

 

This course gives an insight into nutrition and its importance in leading a healthy life.

 

Course Outcome

CO1: Discuss about nutrition and its importance in leading a healthy life.

CO2: Explain the elements of nutrition and dietry requirement.

CO3: Summerise about food analysis, food microbiology and therapeutic nutrition

Unit-1
Teaching Hours:5
Fundamentals of nutrition
 

FaFactors Influencing Food Selection: Flavours, appearance and other aspects of food,     Demographics Culture and Religion, Health, Social-Emotional Influences, and Environmental Concerns, Food Industry and the Media.

Unit-2
Teaching Hours:4
Basic Nutrition Concepts
 

NNutrition, Energy content in food, Nutrients, Nutrient Density, Characteristics of a Nutritious Diet.

Unit-3
Teaching Hours:6
Nutrient Recommendations
 

Dietary Reference Intakes, Digestion, Absorption, and Metabolism, Gastrointestinal Tract and secretions, Food groups, Organic Foods, GM foods.

Unit-4
Teaching Hours:6
Nutrition biochemistry
 

Elements of nutrition - Dietary requirement of carbohydrates, lipids and proteins. Biological value of proteins. Concepts of protein quality. Protein sparing action of carbohydrates and fats. Essential amino acids, essential fatty acids and their physiological functions.

Unit-5
Teaching Hours:3
Vitamins
 

Dietary sources, biochemical functions, requirements and deficiency diseases associated with vitamin B complex, C and A, D, E and K vitamins.

Unit-6
Teaching Hours:3
Minerals
 

Nutritional significance of dietary sodium, potassium, calcium, phosphorus, magnesium, iron, iodine, zinc and copper.

Unit-7
Teaching Hours:2
Malnutrition
 

Prevention of malnutrition, supplementary foods.

     

Unit-8
Teaching Hours:2
Food science and food analysis
 

Food additives and preservatives.

Unit-9
Teaching Hours:6
Food microbiology
 

Food safety, Fermentation, food spoilage and food borne pathogens, food processing.

 

Unit-10
Teaching Hours:6
Therapeutic nutrition
 

Life style diseases and personalized nutrition therapy, nutraceuticals and its classifications.

Unit-11
Teaching Hours:2
Public nutrition
 

Health organizations, NGO’s etc. 

Text Books And Reference Books:

[1]  Ganesh Narayanan Chauhan,  5th ed Foods that heal. Popular Book Depot 2012

[2]   Mohinder Singh, 2nd ed. Health and  food Gyan Publishing House 2003.

[3]   S. A. Iqbal and Y. Mido 1st ed Food Chemistry. Discovery Publishing House, 2008.

Essential Reading / Recommended Reading

[1]  Kittler and Sucher, 5th ed. Food and Culture Thomson Wadsworth 2007.

[2]   Anita Tull, 3rd Food Nutritioned.Oxford University Press, 1997.

            

Evaluation Pattern

Total Credits: 03

Total Teaching Hours: 45

Attendance marks will be added as per the attendance policy

SN

CIA Details

Marks Details

1

CIA I

20

2

CIA II

20

3

CIA III

50

COC101-1 - FUNDAMENTALS OF ACCOUNTING (2024 Batch)

Total Teaching Hours for Semester:60
No of Lecture Hours/Week:60
Max Marks:100
Credits:4

Course Objectives/Course Description

 

This course revisits and strengthens fundamental accounting principles and processes, culminating in the preparation of the financial statements of a sole proprietorship business. The course also focuses on accounting for special transactions such as consignment and joint ventures

Course Outcome

CO1: Recall the fundamental accounting concepts, principles and conventions.

CO2: Discuss the basic accounting transactions and develop annual financial statements for a sole proprietorship business.

CO3: Analyse accounting transactions for Bills of Exchange and Consignment Account

CO4: Examine basic understanding and importance of valuation of inventories in business

CO5: Apply Suitable method of Depreciation accounting

Unit-1
Teaching Hours:15
Fundamentals
 

Accounting Concepts, Accounting Standards and Introduction to Ind AS and Accounting Policies – Introduction and principle of disclosure. Journal entries, ledgers, subsidiary books, cash book, capital and revenue expenditure/receipts, Types of Business Entities, Financial statements and purpose for business Entities. Meaning - Errors in Trial Balance – Rectification journal entries - Suspense account. Bank Reconciliation statements - Advanced problems.

Unit-2
Teaching Hours:10
Preparation of Final Accounts for Sole Trading Concerns
 

Concepts on preparation of final account - trading account, profit & loss account and balance sheet

Unit-3
Teaching Hours:15
Partnership Accounts
 

Fundamentals, Profit and Loss appropriation account, Guarantee of profits, Goodwill valuation, Admission of a partner, Retirement of a Partner, Death of a partner

Unit-4
Teaching Hours:10
Inventories
 

Basis of inventory valuation and record keeping, various methods of inventory calculation- LIFO, FIFO, Specific Identification, Simple Average Price, Weighted Average method, Adjusted selling price method, perpetual and periodic inventory method

Unit-5
Teaching Hours:10
Depreciation and Accounting of Property, Plant and Equipment
 

Factors in measurement of Depreciation, Methods: straight line method, WDV, sum of digit method, Depletion, production unit method and machine hour method. Computation and accounting treatment of depreciation, Change in depreciation methods.

Text Books And Reference Books:

1. Monga, J. R. (2022). Introduction to Financial Accounting. Scholar Tech Press  
2. Goyal, B. K. & Tiwari, H. N. (2023). Financial Accounting. Taxmann. 
3. Kumar, A. (2022). Financial Accounting (NEP Edition). Singhal Publications.

 

Essential Reading / Recommended Reading

1. Vijay Kumar, M. P. & Sivaramakrishnan, P. (2023).First Lessons in Financial Reporting including Indian Accounting Standards. Snow white.

2. Mittal, R. K., Bansal, M. R. & Swain, S. (2022). Financial Accounting Sem-I. VK Global Publications Pvt Ltd.

 3.  Kumar, A. & Bahal, M. (2022). Scanner for Financial Accounting. Shuchita Prakashan Private limited. 

Evaluation Pattern

Department of Professional Studies follows a rigorous system of continuous evaluation, and the assessment events include quizzes, tests, assignments, mid-term and end-term exams, individual/group project work, presentations etc.  

Students are evaluated for each course on the basis of written examination and continuous internal assessments. Each paper carries maximum of 100 marks and is evaluated as follows:

End Semester Examination (ESE)

50%

Mid Semester Examination (CIA-2)

25%

Continuous Internal Assessment (CIA - 1 & 3)

20%

Attendance 

05%

Total

100%

           

·       Written Examinations consists of:

§  Mid Semester Exam – 50 Marks   (2 hours duration)

§  End Semester Exam – 100 Marks (3 hours duration)

·       A student should secure a minimum of 40% Marks in the ESE to pass in that paper.

·       In aggregate for each paper, for internal and end semester put together, at least 40 Marks out of 100 must be secured to pass in that paper.

COC102-1 - BUSINESS MATHEMATICS AND STATISTICS (2024 Batch)

Total Teaching Hours for Semester:60
No of Lecture Hours/Week:4
Max Marks:100
Credits:4

Course Objectives/Course Description

 

Mathematics and Statistics skills and tools play a vital role in helping business leaders understand key functions within and external to a company. This course provides basic knowledge of mathematical and statistical concepts and theories that will help students to increase their reasoning, analytical, decision-making and problem-solving skills. It also enables students to grasp the fundamentals of statistics for interpreting business data.

Course Outcome

CO1: Formulate linear programming and provide solution

CO2: Apply elementary calculus in economics and commerce

CO3: Understand concept of sequence and series and discuss mathematical concepts related to finance

CO4: Understand the different types of data collection, analysis of data and visual representation

CO5: Analyze and predict the data using correlation and regression and understand the concept of probability

Unit-1
Teaching Hours:8
Linear Programming
 

Formulation and solving linear programming problems (LPP)

Unit-2
Teaching Hours:8
Elementary calculus
 

Introduction to functions and limit (concept only). Differentiation. Derivatives of xn, ex, log(x). Laws of derivatives for sum, product and quotient. Applications of derivatives. Maxima and Minima (statement of sufficient conditions in terms of first and second order derivatives). Simple applications in Economics and Commerce

Unit-3
Teaching Hours:14
Mathematics of finance
 

Sequence and series, Simple and compound interest. Effective and nominal rate, Annuities, types of annuities - Present values and accumulated values of these annuities, Perpetuity, Sinking funds and applications

Unit-4
Teaching Hours:14
Descriptive Statistics
 

Meaning of Statistics, collection of data – primary and secondary data, construction of table, frequency distribution of discrete and continuous variables, cumulative frequency distribution, representation of data using bar chart and pie chart, graphical representation of frequency distribution by histogram, frequency polygon and ogives. Arithmetic mean, positional averages– mode, median and partition values –quartiles, deciles, and percentiles, measure of variations –Range, quartile deviation, mean deviation, standard deviation and their coefficient

Unit-5
Teaching Hours:10
Correlation, Regression and Probability
 

Meaning, types, probable error, Karl Pearson’s and Spearman’s rank correlation (excluding bivariate and multi correlation), Regression equation and coefficients, properties and coefficient of determination. 

Unit-6
Teaching Hours:6
Probability
 

Random experiment, sample space and event, addition and multiplication rules of probability, random variable - discrete and continuous, continuous distribution - Normal distribution

Text Books And Reference Books:

1. S C Gupta, Business Statistics, Himalaya Publishing House; Second Edition. 2018

2. B M Agrawal, Business Mathematics & Statistics, Ane Books Pvt Ltd

3. J K Sharma, Business Statistics, Vikas Publishing House; Fourth edition

4. P R Murthy, Operations Research, New Age International Ltd Publisher

5. J K Singh, Business Mathematics, Himalaya Publishing House; Third edition, 2021

Essential Reading / Recommended Reading

1. A L Jothi, Financial Mathematics, Himalaya Publishing House; Second Edition, 2015

2. V Sharma, V K Jain and A Kumar, An Introduction to Optimization Techniques, Chapman and Hall/CRC; 1st edition

3. S T Rachev, M Hoechstoetter, F J Fabozzi and S M Focardi,  Probability and Statistics for Finance, Wiley; 1st edition

4. K Black and S Singh, Business Statistics: For Contemporary Decision Making,An Indian Adaptation,Wiley India Pvt Ltd

5.S Jaggia and A Kelly, Business Statistics: Communicating with Numbers, McGraw Hill; Third edition

Evaluation Pattern

Department of Professional Studies follows a rigorous system of continuous evaluation, and the assessment events include quizzes, tests, assignments, mid-term and end-term exams, individual/group project work, presentations etc.  

Students are evaluated for each course on the basis of written examination and continuous internal assessments. Each paper carries maximum of 100 marks and is evaluated as follows:

End Semester Examination (ESE)

50%

Mid Semester Examination (CIA-2)

25%

Continuous Internal Assessment (CIA - 1 & 3)

20%

Attendance 

05%

Total

100%

·       Written Examinations consists of:

§  Mid Semester Exam – 50 Marks   (2 hours duration)

§  End Semester Exam – 100 Marks (3 hours duration)

·       A student should secure a minimum of 40% Marks in the ESE to pass in that paper.

·       In aggregate for each paper, for internal and end semester put together, at least 40 Marks out of 100 must be secured to pass in that paper.

COC103-1 - BUSINESS ECONOMICS (2024 Batch)

Total Teaching Hours for Semester:60
No of Lecture Hours/Week:4
Max Marks:100
Credits:4

Course Objectives/Course Description

 

Business Economics is a field of study that applies economic theory and quantitative methods to analyze business decision-making and the functioning of markets. This course provides students with a solid understanding of economic principles and how they are applied in the context of various business environments. Students will explore the interaction between economic factors such as supply and demand, market structures, production costs, and government policies, and their impact on business operations and strategy.

Course Outcome

CO1: Differentiate basic concepts of Micro and Macro Economics applicable to business and appraise theories of consumer behaviour

CO2: Interpret and Appraise theories of demand, supply and production

CO3: Compare different market types and their functioning

CO4: Illustrate impact of Inflation on economy and identify the concepts of national income accounting and unemployment

CO5: Summarize the role of fiscal and monetary policy on an economy.

Unit-1
Teaching Hours:8
Introduction to Business Economics and Consumption Analysis
 

Meaning - Characteristics – Distinction between Micro and Macro Economics – Scope of Business Economics – Uses/Objectives of Business Economics.

Approaches to the study of Consumer Behaviour - Cardinal Approach - Law of Equi-Marginal Utility, Ordinal Approach - Indifference Curve Analysis and its Properties – Consumer Surplus – Meaning, Analysis and Limitations

Unit-2
Teaching Hours:12
Demand and Supply (Market) analysis
 

Demand - Determinants, Demand Function - Law of Demand – Variations in Demand, Supply - Determinants, Supply Function) – Law of Supply –Variations in Supply, Market Equilibrium. Market Failure: Meaning & Types - Public Goods – Externalities - Merit Goods - Demerit Goods. Demand: Elasticity of Demand – Price Elasticity of Demand – Factors determining Elasticity of Demand – Measurement and its Application in Business Decisions, Concept of Income & Cross, Promotional Elasticity of Demand, Supply: Elasticity of Supply – Factors determining Elasticity of Supply, Demand Forecasting - Survey and Statistical Methods.

Unit-3
Teaching Hours:12
Production Analysis
 

Production, Firm and Industry, Production Function, Production Runs or Periods (Short run and Long run), Production in the Short run, Law of Variable Proportions, Production in the Long run, Returns to Scale (Increasing, Constant and Decreasing Returns to Scale), Economies of Scale and Diseconomies of Scale

Unit-4
Teaching Hours:12
Firm and Market Structure
 

Perfect Competition: Assumptions, Price and Output Decisions. Equilibrium of the Firm and the Industry in the Short and the Long runs, including industry’s long run supply, Producer Surplus. Shut down point under Perfect Competition, Monopoly: Behaviour of a Monopolist in the Short and the Long run. Price Discrimination by a Monopolist - 1st degree, 2nd degree and 3rd degree. Oligopoly - Collusive & Non-collusive Models of Oligopoly.

Unit-5
Teaching Hours:8
Inflation, Unemployment and National Income
 

Meaning, Types and Impact of Inflation. Relationship between Unemployment and Inflation: Phillips Curve; Unemployment - Reasons for unemployment in both Developed and Developing Economies. Problem of Disguised unemployment in Developing Nations. 

Circular Flow Model of Income and Expenditure. Aggregates of National Income. Methods of calculating National Income. 

Unit-6
Teaching Hours:8
Fiscal and Monetary Policy
 

Phases of Business Cycles, Tools of Fiscal Policy. Need and Importance of Expansionary and Contractionary Fiscal Policy. Monetary Policy - Quantitative and Qualitative tools - Need and Importance of Monetary Tools for Economic Stabilization.

Text Books And Reference Books:

1.     Dwivedi D N, Essentials of Business Economics, Vikas Publishing House.

2.     Mark Taylor, N. Gregory Mankiw, Mark P. Taylor, Andrew Ashwin, Business Economics, Cengage Learning. 

3.     Dominick Salvatore, Ravikesh Srivastava, Managerial Economics: Principles and Worldwide Application, Oxford University Press.

4.    Macro Economics, Samuelson, Paul A Nordhaus, William D Chaudhuri, Sudip, McGraw Hill.

Essential Reading / Recommended Reading

1.     V C Sinha, Business Economics & Environment, SBPD Publications. 

2.     W.Bruce Allen, ‎Neil A.Doherty, ‎Keith Weigelt, Managerial Economics: Theory, Applications, and Cases, W.W. Norton.

3.     Atmanada, Managerial Economics, 2nd Edition, Excel Books. 

4.     Paul A Samuelson, Economics, Tata Mc-Graw Hill. 

5.     A Marshall, Principles of Economics, Palgrave Macmillan 

6.     Andrew Gillespie, Business Economics, Oxford University Press

7.   G S Gupta, Managerial Economics, McGraw Hill Education

Evaluation Pattern

 

Department of Professional Studies follows a rigorous system of continuous evaluation, and the assessment events include quizzes, tests, assignments, mid-term and end-term exams, individual/group project work, presentations etc.  

Students are evaluated for each course on the basis of written examination and continuous internal assessments. Each paper carries maximum of 100 marks and is evaluated as follows:

End Semester Examination (ESE)

50%

Mid Semester Examination (CIA-2)

25%

Continuous Internal Assessment (CIA - 1 & 3)

20%

Attendance 

05%

Total

100%

·       Written Examinations consists of:

§  Mid Semester Exam – 50 Marks   (2 hours duration)

§  End Semester Exam – 100 Marks (3 hours duration)

·       A student should secure a minimum of 40% Marks in the ESE to pass in that paper.

·       In aggregate for each paper, for internal and end semester put together, at least 40 Marks out of 100 must be secured to pass in that paper.

 

COC161-1 - LEGAL ASPECT OF BUSINESS (2024 Batch)

Total Teaching Hours for Semester:45
No of Lecture Hours/Week:3
Max Marks:100
Credits:3

Course Objectives/Course Description

 

The course aims to provide an understanding of the laws governing business practices in India. It focuses on analysing and evaluating legal arguments, applying legal principles of factual situations and understand legal language and terminology.

Course Outcome

CO1: Understand and analyse the concepts and various legal aspects of Indian Contract Act, 1872 with its business and practical applications.

CO2: Understand, evaluate and learn the concepts and various legal aspects of the Sales of Goods Act, 1930 and contract of sale with its business and practical applications.

Unit-1
Teaching Hours:15
Indian Contract Act, 1872: (Part - 1)
 

Agreement, kinds of Agreements, Contract kinds of contracts, Agreement vs. Contract, Essentials of Valid offer, counter offer, Standing or open offer, invitation to offer, Acceptance, Essentials of a valid acceptance, Promise. Communication of offer and acceptance and Revocation.

 

Unit-2
Teaching Hours:15
Indian Contract Act, 1872: (Part - 2)
 

Capacity to contract, Consent and Free Consent, Consideration and Void Agreements, Special contract- Indemnity and Guarantee, Bailment and pledge, Agency Case laws

Unit-3
Teaching Hours:15
Sale of Goods Act, 1930
 

Introduction, Definitions, Formalities of the contract of sale, Distinction between ‘sale’ and ‘agreement of sell, Distinction between’ sale and hire purchase agreement’, Conditions and Warranties, Transfer of property as between the seller and the buyer, Rights of an unpaid seller, E-commerce payments and IT laws applicability to sale of goods over internet.

Text Books And Reference Books:

1. Kapoor, N. D. (2022). Elements of Mercantile Law. Sultan & Chand Publications.

 

2. Jagata, R. (2022). Business Laws. Scholar Tech Press publications.

 

3. Arora, S. (2023). Business Laws (11th ed.). Taxmann.

 

4. Pandey, P. K. (2019). Business Law, Mahaveer publications.

5. Jain, A. (2017). Consumer Protection Act (Theory with Q.A.). Ascent Publications.

Essential Reading / Recommended Reading

1. Business Laws by the institute of Chartered Accountants of India, Revised Edition: October, 2022, ICAI.

 

2. Bare Acts

 

3. Singh, A. (2022). Business Law (11th ed.). Eastern Book Company publication.

 

4. Tulsian, P. C. & Tulsian, B. (2020). Business Law (4th ed.). Mc Graw Hill.

 

5. Srivastava, S. S. (2023). Law of Contract 1 & II. Central Law Publications.

 

Evaluation Pattern

Department of Professional Studies follows a rigorous system of continuous evaluation, and the assessment events include quizzes, tests, assignments, mid-term and end-term exams, individual/group project work, presentations etc.  

 

Students are evaluated for each course on the basis of written examination and continuous internal assessments. Each paper carries maximum of 100 marks and is evaluated as follows:

 

End Semester Examination (ESE)

50%

Mid Semester Examination (CIA-2)

25%

Continuous Internal Assessment (CIA - 1 & 3)

20%

Attendance 

05%

Total

100%

 

           

 

·       Written Examinations consists of:

 

§  Mid Semester Exam – 50 Marks   (2 hours duration)

 

§  End Semester Exam – 100 Marks (3 hours duration)

 

·       A student should secure a minimum of 40% Marks in the ESE to pass in that paper.

 

·       In aggregate for each paper, for internal and end semester put together, at least 40 Marks out of 100 must be secured to pass in that paper.

 

DMT141 - DANCE MOVEMENT THERAPY (2024 Batch)

Total Teaching Hours for Semester:45
No of Lecture Hours/Week:3
Max Marks:100
Credits:3

Course Objectives/Course Description

 

This course has been conceptualized in order to understand and explore Dance Movement Therapy, a discipline that is supported by a solid theoretical and technical background. It has huge applicability: it works in the clinical, social, educational, and artistic fields. At the same time, the different matrices, like artistic, anthropology, psychiatric, and psychodynamic – make Dance Movement Therapy one of the most holistic disciplines for the ability to combine and include elements from different subjects.

Course Outcome

CO1: Demonstrate practical understandings about dance: from ancient social function to performance, from performance to therapy

CO2: Demonstrate human body expression through the Gross Motor Skills Development, and the Global Motor Coordination Schemes according to Bartenieff, the Effort/Shape system of movement analysis according Laban.

CO3: Demonstrate how to work on the body schema, body image, and physical self-concept.

CO4: Apply the body schema, body image and physical self-concepts to express emotion through dance approaches, improving confidence and self-esteem.

CO5: Discuss how Dance Movement Therapy deals with life: instances of different social areas in which DMT is practiced

Unit-1
Teaching Hours:15
Introduction, Outline, and Overview
 

 

Brief history of Dance Movement Therapy history and different methodologies
To understand and to gain practical understanding about the human body expression through the Gross Motor Skills Development through specific dance patterns of movement 

 

Unit-2
Teaching Hours:15
Human Body Expressions
 

Exploration of the Six Fundamentals of Bartenieff

Rhythmic in a structured and semi-structured warm-up

Structured warm -up

Imitative warm-up

Which music for Dance Movement Therapy

Size and dynamic of different groups: small, medium, large group

Unit-3
Teaching Hours:15
Human Body Expression
 

Introduction to some of the props used in Dance Movement Therapy: strings, sticks, balls.

Unit-4
Teaching Hours:10
The Artistic Matrix of Dance Movement
 

How to create sequence of dance choreography 

Text Books And Reference Books:

A body among other bodies. Relational Expressive Dance Movement Therapy, A&G CUECM, 2020

Essential Reading / Recommended Reading

Bartenieff I., Lewis D., Body Movement : Coping with the Environment. Gordon and Breach, 1980.

Evaluation Pattern

 

 

Task

Marks Allocated

Weighting Adjustment

CIA

No CIA I, II & III

 

 

ESE

End of semester Practical Examination

50 Marks

45 Marks

 

Attendance

 

5 Marks

 

Total Mark

 

50 Marks

 

DMT142 - INTRODUCTION TO CARNATIC MUSIC (2024 Batch)

Total Teaching Hours for Semester:45
No of Lecture Hours/Week:3
Max Marks:100
Credits:3

Course Objectives/Course Description

 

Introduction to Carnatic music focus on the basic fundamentals of Carnatic music. This course helps to improve the vocal quality as the lessons works as voice culture to the begginner.

Course Outcome

CO1: Ability to render the Swara-s in three speeds

CO2: Ability to identify and render the 7 Swara-s

CO3: Ability to render Sarala, Janta, Dhatu, Tarasthayi, and Alankara-s in three speeds.

Unit-1
Teaching Hours:10
Svaravali varisas and Janti varisas
 

Lessons in three speeds

Unit-2
Teaching Hours:10
Tarasthayi and Dhattu varisas
 

All the lessons in to three speeds

Unit-3
Teaching Hours:10
Alankaras and Geethams
 

Sapta tala alankaras and any for geethams

Text Books And Reference Books:

Carnatic music reader by Panchapakesha Iyer

Essential Reading / Recommended Reading

Ganamrutha Bodhini

Evaluation Pattern

Final assessment for 100 Marks

DMT143 - INTRODUCTION TO ACTING (2024 Batch)

Total Teaching Hours for Semester:45
No of Lecture Hours/Week:2
Max Marks:100
Credits:3

Course Objectives/Course Description

 

This introductory course explores fundamental acting techniques, including character development, improvisation, and emotional expression. Engage in various acting exercises and scene work to enhance students' understanding of the craft. This course further develops confidence and creativity as the students delve into the art of storytelling through performance.

Course Outcome

CO1: Recognise and explain the basics of acting.

CO2: Demonstrate and interpret the interrelationship between speech, movement and text.

CO3: Relate and experiment with the interconnection between text and acting design.

CO4: Apprise and critique the role of the actor as a performing medium.

CO5: Design and develop original piece of work.

Unit-1
Teaching Hours:15
Voice and Speech
 

This unit delves into the artistry of vocal expression and its profound impact on theatrical performance. Through rigorous vocal exercises and comprehensive training, students will develop various vocal techniques, mastering the nuances of pitch, tone, resonance, and articulation. Emphasizing voice integration with the actor's body and emotions, this transformative learning experience empowers students to deliver compelling, authentic, and emotionally resonant performances on stage and beyond.

Unit-2
Teaching Hours:15
Actor and the Stage
 

This unit delves into the essence of captivating stage presence, refining students' gestures and body language skills. Participants will learn to create profound connections with their co-actors through immersive exercises, fostering authentic and compelling performances. Embark on a transformative journey, honing acting prowess and embracing the art of storytelling.

Unit-3
Teaching Hours:15
Actor and the Text
 

This unit delves into captivating interplay between the actor and the text. Explore the essence of character portrayal through an in-depth analysis of themes, situations, and scenes within various dramatic texts. Uncover the art of embodying diverse roles, harnessing emotional depth, and expressing emotions. 

Text Books And Reference Books:

Stanislavski, C. (1989). Actor Prepares. Taylor & Francis Group.

Chekhov, M. (1953). To the actor: On the technique of acting. Harper & Row.

 

Essential Reading / Recommended Reading

Merlin, B. (2017). Acting: The Basics. Taylor & Francis Group.

Kahan, S. (1991). Introduction to acting (3rd ed.). Allyn and Bacon.

 

Evaluation Pattern

Mode of Assessment - Final Assessment

  • Performance Presentation - 100 Marks

DPS01-01 - BRIDGE COURSE IN ACCOUNTING (2024 Batch)

Total Teaching Hours for Semester:15
No of Lecture Hours/Week:4
Max Marks:50
Credits:0

Course Objectives/Course Description

 

The bridge course aims to act as a buffer for the new entrants with an objective to provide adequate time for the transition to hard core of degree courses. This gives them a breather, to prepare themselves before the onset of courses for first year degree programme. During this interaction of fifteen hours with the faculty and their classmates the students will be equipped with the knowledge and the confidence needed to take on bigger challenges in future.

The main objective of the course is to bridge the gap between subjects studied at Pre-university level and subjects they would be studying in commerce. A Bridge course aims to cover the gap between the understanding level of the high school courses and higher educational courses and to examine their proficiency in the stream of Accounting. Bridge courses are the tool to help students to success in their graduate level studies.

1. To give the idea about basic Book Keeping and Accountancy to the under-graduate students admitted to the Department of Professional Studies.

2. To provide the knowledge about recording of Journal Entries and Ledger posting.

3. To gives details of Preparation of Trial Balance, balance sheet, rectify the errors and the final accounts of a sole proprietorship.

Course Outcome

CO1: To make the students familiar with the basic concepts of Accounting.

CO2: To encourage and motivate the Students for the commerce Education.

CO3: To make the students aware towards the various branches of commerce for example, Accounts and its fundamentals.

Unit-1
Teaching Hours:4
Accounting - An Introduction
 
Accounting Introduction
Accounting principles and concepts
Journal entries
Unit-2
Teaching Hours:3
Accounting System Components
 
Subsidiary books 
Ledgers
Trial balance

 

Unit-3
Teaching Hours:8
Accounting Errors and Final Accounts
 

 

Rectification of errors
Bank reconcialiation statement
Final accounts for sole proprietorship
Text Books And Reference Books:

  1. Financial Accounting, Mohammed Hanif, Amitabh Mukherjee.
  2. Financial Accounting, Jain S.P., Narang K.L., Kalyani Publishers, Delhi.
  3. Financial Accounting, Dr D Mukhopadhyay, Asian Books

 

Essential Reading / Recommended Reading

  1. Financial Accounting, Dr. V. K. Goyal, Published by Excel Books
  2. Financial Accounting, Grewal, Shukla, S. Chand (Sultan Chand Publications), Delhi
  3. Principles and Application of Financial Accounting, Amitabh Basu

 

Evaluation Pattern

The course consists of fifteen hours of interactive sessions and an internal examination designed by the department which is compulsory for all those who are not successful in the proficiency test and also meant for non-commerce students to acquaint themselves in the chosen stream of learning. Hence, all UG first year students to undergo this proficiency test and to secure the cut-off marks set by the Department year-on-year basis. After the bridge course class sessions an internal examination will be conducted and the student need to score 40% of 50 Marks. Otherwise those students need to appear for a supplementary exam till they clear. Students’ performance will be graded on a pass/fail basis and will not carry any credits.

DPS02-01 - BRIDGE COURSE IN ECONOMICS (2024 Batch)

Total Teaching Hours for Semester:15
No of Lecture Hours/Week:4
Max Marks:50
Credits:0

Course Objectives/Course Description

 

The bridge course aims to act as a buffer for the new entrants with an objective to provide adequate time for the transition to hard core of degree courses. This gives them a breather, to prepare themselves before the onset of courses for first year degree programme. During this interaction of fifteen hours with the faculty and their classmates the students will be equipped with the knowledge and the confidence needed to take on bigger challenges in future.

The objective of bridge course is to act as a cushion to improve and orient the subject knowledge keeping in mind the students coming from different streams. This gives them an overview and acquaints them with the basics of the subject before the classes start in full swing. It bridges the gap between subjects studied at Pre-university level and subjects they would be studying in commerce.

 

Course Outcome

CO1: To make the students familiar with the basic concepts of Economics.

CO2: To encourage and motivate the Students for the commerce Education.

CO3: To bridge the gap between knowledge levels apparent in higher secondary and the prescribed university curriculum

CO4: To help students get equipped with the requisite knowledge and confident to learn further.

Unit-1
Teaching Hours:3
Economics - An Introduction
 

Meaning- characteristics, distinction between business economics and pure economics, scope of business economics, uses/objectives of business economics
Approaches to the study of consumer behaviour, cardinal approach, Law of Equi-marginal utility, ordinal approach, indifference curve analysis, properties

Unit-2
Teaching Hours:5
Economic Forces
 

Consumer surplus, meaning, analysis, limitations, Demand (Determinants, Demand function), Law of Demand, Variations in demand, Supply (Determinants, Supply function), Law of Supply, Variations in Supply, Market equilibrium and changes in equilibrium (reference to product markets & factor markets).
Demand: Elasticity of Demand, Price elasticity of demand, factors determining elasticity of demand, its measurement and its application in business decisions, concepts of Income& Cross, Promotional elasticity of demand.
Supply: Elasticity of Supply, factors determining elasticity of supply, Demand forecasting, Survey and statistical methods.

Unit-3
Teaching Hours:2
Production Function
 

Production, Firm and Industry, Production function, Production runs or Periods (short run and long run), Production in the short run, Law of variable proportions, Production in the long run

Unit-4
Teaching Hours:5
Cost Aspects and Equilibrium
 

Cost - Cost concepts (Absolute cost and opportunity cost, Accounting cost and Economic cost) – Fixed and Variable cost – TC, AC & MC.
Returns to scale (increasing, constant and decreasing returns to scale), Economies of scale and Diseconomies of scale, Factor Pricing: Rent, Wages, Interest and Profit.
Equilibrium of the firm and the industry in the short and the long runs, including industry’s long run supply, producer surplus. Shut down point under perfect competition market.

Text Books And Reference Books:

  1. Principles of Economics, Libby Rittenberg, ‎Timothy Tregarthen
  2. Managerial Economics, D N Dwivedi
  3. Micro Economics, R Shashi Kumar
Essential Reading / Recommended Reading