Faculty

Profile

Dr BASILEA CATHERINE J

MBA, PhD
ASSISTANT PROFESSOR

SCHOOL OF BUSINESS AND MANAGEMENT
BANGALORE CAMPUS
 Print Profile

Sl.No. Title Name of Periodical Periodicity Date
1 Social Resposibility...A bird's eye view Upload Biannual 01/07/2017
Sl.No. Title Name of Journal Date of Publication Volume No/Issue No/Page No
Sl.No. Title URL Subject Month Year
1 VUCA to BANI- The evolving change https://www.bitsathy.ac.in/vuca-to-bani/ Management
Sl.No. Type of Book Title Title of Book ISBN Month Year
Sl.No. Type of Book Title of Chapter/Article ISBN Month Year
Sl.No. Type of Book Title Title of Case Study ISBN Month Year
Sl.No. Title Abstract Objectives Type Sponsors
Sl.No. Title Place of Publication ISBN No. Month Year
Sl.No. Type of Program Role Name of Program Title of Paper Date Organising Institution Level
1 Conference Presenter 4th International Conference on Interdisciplinary Research on Technology and Management- 2024 The immortal aura of Au in Indian homes amidst the spike in gold price: An analysis 05/12/2024 Institute of Engineering and Management International
2 Conference Presenter 4th International Conference on Interdisciplinary Research on Technology and Management- 2024 The Pick Of A Jewel Among An Assortment Of Jewels- The Indian Way 05/12/2024 Institute of Engineering and Management International
3 Conference Presenter Metamorphosis of Modern Management and Research Smart Jewelry-The Emerging Glitter in the Jewelry Market 16/02/2024 Bannari Amman Institute of Technology National
4 Conference Presenter Paradigm Shift in Business and Management: Emerging Trends & Competitive Strategies Why do People Wear and Buy Jewellery? An Insight Into Consumers' Motivation 26/02/2022 Institute of Professional Excellence & Management, Ghaziabad International
5 Conference Presenter Challenges, Prospects & Aftermaths in Business- The Pandemic Phase The Reign of the Yellow Metal: Does Gold Really Hold Supremacy in Fine Jewellery? 05/01/2022 Vidhya Sagar Women's College International
6 Conference Presenter Reinventing Business Practices, Startups and Sustainability A Study on Consumer Preferences of Outlets for Jewellery Buying in Tirunelveli 15/07/2021 SRM Institute of Science and Technology, Chennai International
7 Conference Presenter Startups and Post COVID 19 Indian Economy The Start-Up Jeweller: Strategies Employed and Avenues to Combat COVID-19 27/08/2020 Department of Management Studies, Manonmaniam Sundaranar University. International
8 Conference Presenter Innovating Paradigms in Management & Entrepreneurship A Study on the Online Behaviour of People With Reference to Personal Branding 25/11/2016 Aachi Institute of Management and Entrepreneurial Development National
Sl.No. Title of the Program Name of the Program Date Name of the Institution
Sl.No. Title Genre Producer Copyrights
Sl.No. Title Guide Name Institution Month Year
1 Perception Of Women On Jewellery: A Comparative Study Among Rural & Urban Dwellers DR N RAJALINGAM MANONMANIAM SUNDARANAR UNIVERSITY, TIRUNELVELI
Sl.No. Title Name of Student Institution Month Year
Sl.No. Title of Invention Inventor(s) Filing Date
Sl.No. Name of the Research Project Investigator(s) Sponsors Internal/External
Sl.No. Name of the Conference/Seminar Name of Organiser Level Date
Sl.No. Name of the Workshop/FDP/Training programme Name of Oraganiser Level Role Date
1 International Business NPTEL-AICTE National Participant 01/01/2024
2 Visual Analytics using Tableau Bannari Amman Institute of Technology Regional Participant 12/08/2023
3 Experential learning through Outbound training and Gamification Bannari Amman Institute of Technology Regional Participant 21/07/2023
4 Beyond Syllabus St Johns College, Palayamkottai Regional Organiser & Participant 17/10/2022
5 Academic Writing: Ethical Issues Global Institute of Statistical Solutions (GISS) International Participant 05/08/2021
6 E-Content for Effective Teaching Rani Anna Government College for Women, Tirunelveli National Participant 13/07/2021
7 Data Analysis Using Business Excel Global Institute of Statistical Solutions (GISS) International Participant 26/06/2021
8 Tips and Techniques of Writing Various Parts of a Research Paper Soka Ikeda College of Arts and Science for Women National Participant 07/06/2021
9 Train the Trainer Program on Entrepreneurship DOMS, Manonmaniam Sundaranar Univerisity, Tirunelveli National Participant 05/02/2021
10 Teaching in Globally connected World Nallamuthu Gounder Mahalingam College, Pollachi International Participant 18/05/2020
11 Concept Development and Model building for Social Sciences Bharathiyar University Arts and Science college National Participant 12/05/2020
12 MOODLE Learning Management System V.P Institute of Management Studies & Research,Sangli National Participant 12/05/2020
13 How to write effective case study? ATMIYA UNIVERISTY International Participant 02/05/2020
14 E-learning Resource & Teaching Methodology in Education & Research Development Sri Sai Ram Engineering College, Chennai National Participant 27/04/2020
15 Fine Tuning Research Planning Using Elsevier Tools: Science Direct, Scopus and Mendeley K J Somaiya College of Science and Commerce National Participant 25/04/2020
16 Engendering the next generation Educators Nehru Arts and Science College National Participant 23/04/2020
17 Virtual Teaching Coimbatore Institute of Technology National Participant 20/04/2020
18 Self-Development Sri Sarada Niketan College of Science for Women National Participant 20/04/2020
19 Enhancing Soft skills and Personality NPTEL-AICTE National Participant 01/02/2020
20 Enhancing soft skills and Personality NPTEL-AICTE Faculty Development Programme National Participant 01/02/2020
Sl.No. Name of the Awards/Achievements/Others Description Organisation Month/ Year
1 Certificate of Recognition For excellence in the ACTIVE exam Birla Sun Life Insurance 10 January 2006
2 Certificate of Honour Contribution to the Champion's Trophy Axis Bank 14 March 2008
3 Certificate of Appreciation For translating the course Design Thinking- A Primer in to the regional language NPTEL Swayam 09 January 2021
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Sl.No. Applicants Title Date Published

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