Bangalore Bannerghatta Road Campus

Bachelor of Business Administration (BBA) (Strategy and Business
Analytics/Honours/Honours with Research)

Open from: 08-Dec-2025 | Open until: 04-May-2026

Cutting-edge tools for analytics Student-driven (Synapse) club based on Strategy and Analytics Practical experience Industry-relevant curriculum Cross-Disciplinary Approach Integration of Analytics and Strategy in Data-Driven Decision-Making
8
Semester
Specialisations
4 Yrs
Duration
Top 50
B-School India
Banner
Applications OpenUntil 04-May-2026
90 %
PLACEMENT
45 +
INDUSTRY PARTNERS
2
ELECTIVES
8
SEMESTERS
Programme Overview

About the Programme

The BBA in Strategy and Business Analytics is a single major program at the School of Business and Management. Businesses in today's fast-paced, fiercely competitive environment need leaders who can offer value and drive great performance at all levels of corporate responsibility. Organisations are using analytics and sophisticated strategies to increase efficiency, improve customer service, and identify risks and opportunities across all sectors.
This program is for undergraduate students who want to learn how to use data, numbers and strategies to help their companies make decisions. This Program is intended to assist students in creating and putting into practise strategies and data for diverse enterprises and organisations. Strategy and Business analytics will teach students the techniques and methods required to build and manage a successful business, particularly in the modern age of globalisation.

 

Strategic Leadership

In today's fiercely competitive landscape, organisations need forward-thinking leaders who can design, implement, and execute data-driven strategies that deliver value and drive superior performance at every level.

Strategic Decision-Making

Companies need professionals who can combine data, numbers, and strategic thinking to make informed, effective business decisions.

Data Analytics

Organisations rely on analytics to increase efficiency, improve customer service, and identify risks and opportunities across all sectors.

Analytics-Driven Intelligence

Businesses increasingly rely on advanced analytics to unlock insights, optimise operations, enhance the customer experience, and proactively identify risks and opportunities across all sectors.

Why BBASBHR at Bangalore Bannerghatta Road Campus

Why Choose This Programme?

Cutting-Edge Tools for Analytics Students gain hands-on experience with the latest industry-standard analytics tools and technologies, ensuring they are fully equipped to tackle real-world business challenges with modern, data-driven solutions.

Integration of Analytics and Strategy At the core of this program is the powerful combination of analytical thinking and strategic decision-making, empowering students to transform raw data into meaningful insights that shape smarter, faster, and more impactful business decisions.

Practical Experience The program goes beyond theory by immersing students in real-world projects, case studies, and simulations, building the confidence and competence needed to perform from day one in any professional setting.

Industry-Relevant Curriculum Designed in line with current market demands, the curriculum ensures students learn what businesses actually need, making graduates highly sought after and immediately valuable to employers across all sectors.

Cross-Disciplinary Approach By blending knowledge across business, technology, finance, and management, the program develops well-rounded thinkers who can navigate complex challenges from multiple perspectives and drive holistic business solutions.

Student-Driven Synapse Club The exclusive Synapse Club, dedicated to Strategy and Analytics, provides a dynamic platform for students to collaborate, innovate, network, and apply their learning beyond the classroom in a vibrant peer-led environment.

Learning Outcomes

What You Will Learn

Critical Thinking
Strategic Thinking
Communication and Visualization
Forecasting and Modelling
Predictive Analytics
Data driven design thinking
Academic Curriculum

Programme Structure

The programme structure outlines the academic curriculum designed to provide a systematic progression of learning through core subjects, electives, and practical components across semesters, ensuring both theoretical understanding and skill development.

Semester 1 — Courses
COREManagement and Behavioural Process3 Credits
COREFinancial Accounting3 Credits
COREMarketing Management3 Credits
COREFundamentals Of Business Mathematics3 Credits
SECFoundation Of Artificial Intelligence and Spreadsheet1 Credits
AECEnglish for Professional Communication2 Credits
VACCybersecurity / The Art of Storytelling1 Credits
CORECore  |  ELECElective  |  SPEC Specialisation  |  AEC Ability Enhancement Course  |  SEC Skill Enhancement Course  |  DSE Discipline Specific Elective  |  VAC Value Added Course  |  MDCMultidisciplinary Course
Semester 2 — Courses
COREFinancial Management3 Credits
COREBusiness Economics3 Credits
COREBusiness Statistics3 Credits
COREIntroduction To Strategic Thinking And Framework3 Credits
SECFoundation of SQL1 Credits
SECManagement Practices Through Social Intervention (Project)1 Credits
AECEnglish for Professional Communication2 Credits
VACFoundational Course for Administrative Services2 Credits
Semester 3 — Courses
COREHuman Resource Management3 Credits
CORECorporate Accounting3 Credits
COREApplied Business Data Analysis3 Credits
SECIntroduction To Python1 Credits
VACYoga for Wellness / Sports Management / Community Engagement / Disaster Management / Civic Administration2 Credits
ELECStrategies For Business Negotiations /Design Thinking3 Credits
AECBusiness Communication2 Credits
CORECore  |  ELECElective  |  SPEC Specialisation  |  AEC Ability Enhancement Course  |  SEC Skill Enhancement Course  |  DSE Discipline Specific Elective  |  VAC Value Added Course  |  MDCMultidisciplinary Course
Semester 4 — Courses
COREStrategic Management3 Credits
COREEntrepreneurship Development3 Credits
COREResearch Methodology3 Credits
COREPython For Data Analytics3 Credits
SECData Visualisation Using Power Bi1 Credits
SECIndustry Review Project (Project)1 Credits
ELECOpinion Mining And Text Analytics / Strategic Innovation Management3 Credits
AECBusiness Communication II2 Credits
Semester 5 — Courses
CORETaxation Law and Practice3 Credits
SECR Programming1 Credits
SECSummer Internship Project (Internship / Project)6 Credits
DSEStrategic Financial Management3 Credits
DSEStrategy and Game Theory For Management3 Credits
DSEStrategic Human Resource Management3 Credits
DSEStrategic Brand Management3 Credits
DSEHuman Resource Analytics3 Credits
DSECustomer Analytics and Relationship Management3 Credits
DSEPredictive Analytics3 Credits
DSEMarketing Analytics3 Credits
CORECore  |  ELECElective  |  SPEC Specialisation  |  AEC Ability Enhancement Course  |  SEC Skill Enhancement Course  |  DSE Discipline Specific Elective  |  VAC Value Added Course  |  MDCMultidisciplinary Course
Semester 6 — Courses
CORELaw, Governance and Ethics3 Credits
COREManagement Accounting3 Credits
SECDecision Intelligence For Business Strategy3 Credits
SEC Project (Project)3 Credits
DSEApplied Strategic Marketing3 Credits
DSEMarketing Research3 Credits
DSEStrategic Leadership And Management3 Credits
DSEStrategic Cost Management3 Credits
DSESocial Media Analytics3 Credits
DSEFinancial Analytics3 Credits
DSESupply Chain Analytics3 Credits
DSEDigital Analytics And E-Commerce Strategy3 Credits
Semester 7 — Courses
COREBusiness Model Innovation4 Credits
COREArtificial Intelligence for Data-Driven Decisions4 Credits
CORECrisis Management and Resilience4 Credits
SECInternship / Project 4 Credits
DSEService Operation Strategy4 Credits
CORECore  |  ELECElective  |  SPEC Specialisation  |  AEC Ability Enhancement Course  |  SEC Skill Enhancement Course  |  DSE Discipline Specific Elective  |  VAC Value Added Course  |  MDCMultidisciplinary Course
Semester 8 — Courses
COREGlobal Leadership and Sustainability4 Credits
COREBusiness Consulting and Problem Solving4 Credits
COREBusiness Process Improvement4 Credits
DSEMachine Learning Application in Business Strategy4 Credits
Download Brochure 2026
Admissions

Eligibility & Fee Structure

Eligibility Criteria
Fee Structure (Indicative)
After Graduation

Career Paths

Business Analyst
Marketing & Brand Manager
Financial Analyst & Investment Professional
Human Resource Manager
Data & Analytics Consultant
Entrepreneur & Start-up Founder
Strategy & Management Consultant
Supply Chain & Operations Manager
Digital Marketing & E-Commerce Specialist
Corporate Law & Compliance Officer
Researcher, Academic
Business Intelligence (BI) Analyst
From the Department

Message from the HOD

HOD Name
Rashmi Rai
Business and Management)
Bangalore Bannerghatta Road Campus

With immense pleasure, I extend a warm welcome to all of you to the School of Business and Management. Our department has a faculty team of highly qualified people. We are dedicated to providing a top-notch education and actively engaging in addressing important problems that academia, business, and society face. Through cutting-edge curriculum, impactful research, and industry collaboration, we strive to provide an exceptional learning environment. Your dedication, curiosity, and achievements are the cornerstone of our success as a community. Together, let us continue to push boundaries, foster excellence, and shape the future of business

Read more...

Business and Management, Bangalore Bannerghatta Road Campus
×

Message from the HOD

With immense pleasure, I extend a warm welcome to all of you to the School of Business and Management. Our department has a faculty team of highly qualified people. We are dedicated to providing a top-notch education and actively engaging in addressing important problems that academia, business, and society face. Through cutting-edge curriculum, impactful research, and industry collaboration, we strive to provide an exceptional learning environment. Your dedication, curiosity, and achievements are the cornerstone of our success as a community. Together, let us continue to push boundaries, foster excellence, and shape the future of business

Rashmi Rai
hod.sbm.bgr@christuniversity.in

How to Join

Admission Process

1
Register
  • Register with your Email ID
  • Login to the Admission Portal
2
Apply Online
  • Fill the Application Form
  • Pay Application Fee
3
Entrance Test
  • Entrance Test (If Applicable)
  • Assessment
  • Interview
4
Result
  • Check login page for result
  • If selected, Offer Letter attached
5
Fee Payment
  • Pay Course Fee Online
  • Complete Admission Process
Ready to Apply?

Applications for the 2026 batch are open. Deadline: 04-May-2026.

CHRIST
(Deemed to be University)

Dharmaram College Post, Hosur Road, Bengaluru - 560029, Karnataka, India

Tel: +91 80 4012 9100 / 9600

Fax: +91 80 4012 9000

Email: mail@christuniversity.in

Web: https://www.christuniversity.in

Vision

EXCELLENCE AND SERVICE

Mission

CHRIST (Deemed to be University) is a nurturing ground for an individual's holistic development to make effective contribution to the society in a dynamic environment.

Copyright © CHRIST (Deemed to be University) 2025 | Privacy Policy