Faculty

Profile

Dr SANGEETHA R

MCom, MBA, MPhil, PhD
ASSOCIATE PROFESSOR

SCHOOL OF BUSINESS AND MANAGEMENT
BANGALORE CAMPUS
 Print Profile

Sl.No. Title Name of Periodical Periodicity Date
1 Impact of Financial Crisis on the sustainability of Public Sector Banks in India - A Data Envelopment Analysis Conference Proceedings Annual 25/03/2016
2 An analysis on Banking Dynamics of Public Sector Banks in India Interanational Journal of Money Banking and Finance Biannual 31/12/2013
Sl.No. Title Name of Journal Date of Publication Volume No/Issue No/Page No
1 Students? usage of Over-the-top (OTT) streaming platforms affecting their academic and socio-demographic Profile Innoeduca. International Journal of Technology and Educational Innovation 01-Jun-2024 10 / 1 / 124-143

Additional information

Category Article in Research Journal
Sole Authored /Co Authored Co-Author
Author Name (s) PRAKASHA G S,SANGEETHA R,VADDI JAHNAVITHA,SARAH DLIMA
Title of Article Students? usage of Over-the-top (OTT) streaming platforms affecting their academic and socio-demographic Profile
Name of Journal Innoeduca. International Journal of Technology and Educational Innovation
Volume No 10
Issue No 1
Page No 124-143
URL https://revistas.uma.es/index.php/innoeduca/index
Indexing Agency Web of Science
Date of Publication 01-Jun-2024
2 Evaluating the impact of Government Programs on Menstrual Equity and Accessibility in Karnataka Community Practitioner 25-May-2024 21 / 5 / -

Additional information

Category Article in Research Journal
Sole Authored /Co Authored Co-Author
Author Name (s) AISHWARYA N,AARTHY C,SANGEETHA R,KAVITHA R
Title of Article Evaluating the impact of Government Programs on Menstrual Equity and Accessibility in Karnataka
Name of Journal Community Practitioner
Volume No 21
Issue No 5
Page No -
URL https://commprac.com/may-2024/
Indexing Agency Scopus
Date of Publication 25-May-2024
3 Corporate social responsibility and its impact on organizational attractiveness: Unveiling the mediating role of perceived organizational support Cogent Business and Management 16-May-2024 11 / 1 / -

Additional information

Category Article in Research Journal
Sole Authored /Co Authored Co-Author
Author Name (s) SANGEETHA R,SATHIYA SEELAN B,LAKSHMI SHANKAR IYER,ELANGOVAN N
Title of Article Corporate social responsibility and its impact on organizational attractiveness: Unveiling the mediating role of perceived organizational support
Name of Journal Cogent Business and Management
Volume No 11
Issue No 1
Page No -
URL https://www.tandfonline.com/journals/oabm20
Indexing Agency Scopus
Date of Publication 16-May-2024
4 Examining University Students? Attitude towards e-Learning and Their Academic Achievement during COVID-19 International Journal of Information and Education Technology 01-Apr-2023 / / -

Additional information

Category Article in Research Journal
Sole Authored /Co Authored Co-Author
Author Name (s) PRAKASHA G S,SANGEETHA R,SHAERIL MICHAEL ALMEIDA,AARTHY C
Title of Article Examining University Students? Attitude towards e-Learning and Their Academic Achievement during COVID-19
Name of Journal International Journal of Information and Education Technology
Volume No
Issue No
Page No -
URL http://www.ijiet.org/
Indexing Agency Scopus
Date of Publication 01-Apr-2023
5 Social Media Disengagement Among Gen Y and Gen Z: a Quantitative Investigation Media Literacy and Academic Research 01-May-2022 5 / 1 / 230-252

Additional information

Category Article in Research Journal
Sole Authored /Co Authored Co-Author
Author Name (s) SHAERIL MICHAEL ALMEIDA,AARTHY C,PRAKASHA G S,AISHWARYA N,SANGEETHA R
Title of Article Social Media Disengagement Among Gen Y and Gen Z: a Quantitative Investigation
Name of Journal Media Literacy and Academic Research
Volume No 5
Issue No 1
Page No 230-252
URL https://www.mlar.sk/wp-content/uploads/2022/05/13_Aarthy-Chellasamy.pdf
Indexing Agency Web of Science
Date of Publication 01-May-2022
6 Covid-19 pandemic and the macro-economic implications - an Indian perspective Journal of Huazhong University of Science and Technology 26-Feb-2021 50 / 02 / -

Additional information

Category Article in Research Journal
Sole Authored /Co Authored Co-Author
Author Name (s) PRIYA KAUSHAL,SANGEETHA R
Title of Article Covid-19 pandemic and the macro-economic implications - an Indian perspective
Name of Journal Journal of Huazhong University of Science and Technology
Volume No 50
Issue No 02
Page No -
URL http://hxstxxjns.asia/
Indexing Agency Scopus
Date of Publication 26-Feb-2021
7 How efficient are public sector banks in India? A non-parametric approach Banks and Bank Systems 14-Dec-2020 15 / 4 / 102-120

Additional information

Category Article in Research Journal
Sole Authored /Co Authored Sole
Author Name (s) SANGEETHA R
Title of Article How efficient are public sector banks in India? A non-parametric approach
Name of Journal Banks and Bank Systems
Volume No 15
Issue No 4
Page No 102-120
URL https://www.scopus.com/sourceid/21100407655
Indexing Agency Scopus
Date of Publication 14-Dec-2020
8 Long memory investigation during demonetization in India Investment Management and Financial Innovations 01-Jul-2020 17 / 2 / 297-307

Additional information

Category Article in Research Journal
Sole Authored /Co Authored Co-Author
Author Name (s) SALEEMA J S,BIKRAMADITA GHOSH ,ANIRUDDHA OAK,MANU K S ,SANGEETHA R
Title of Article Long memory investigation during demonetization in India
Name of Journal Investment Management and Financial Innovations
Volume No 17
Issue No 2
Page No 297-307
URL https://businessperspectives.org/component/option,com_journals/id,4
Indexing Agency Scopus
Date of Publication 01-Jul-2020
9 Impact of Financial Literacy on Investment Behavior and Consumption Behavior of Middle Class Families in India International Journal of Advanced Science and Technology 29-Dec-2019 28 / 19 / 634-647

Additional information

Category Article in Research Journal
Sole Authored /Co Authored Co-Author
Author Name (s) SANGEETHA R,JAIN MATHEW,SHEETHAL C FRACLINE
Title of Article Impact of Financial Literacy on Investment Behavior and Consumption Behavior of Middle Class Families in India
Name of Journal International Journal of Advanced Science and Technology
Volume No 28
Issue No 19
Page No 634-647
URL https://www.scopus.com/sourceid/21100829147
Indexing Agency Scopus
Date of Publication 29-Dec-2019
10 Determinants of Corporate Dividend Policy In India: A Dynamic Panel Data Analysis Academy of Accounting and Financial Studies Journal 23-Aug-2018 22 / 2 / 1-13

Additional information

Category Article in Research Journal
Sole Authored /Co Authored Co-Author
Author Name (s) SANGEETHA R,BRAHMAIAH B,PALAMALAI SRINIVASAN
Title of Article Determinants of Corporate Dividend Policy In India: A Dynamic Panel Data Analysis
Name of Journal Academy of Accounting and Financial Studies Journal
Volume No 22
Issue No 2
Page No 1-13
URL https://www.scopus.com/sourceid/19300157018
Indexing Agency Scopus
Date of Publication 23-Aug-2018
11 Does The Nifty Sectoral Indices Shake Hands With Nifty? : A Time Series Analysis International Journal Of Applied Economic Research 29-May-2017 15 / 10 / 251-262

Additional information

Category Article in Research Journal
Sole Authored /Co Authored Co-Author
Author Name (s) SANGEETHA R,KRISHNA MAKHARIYA
Title of Article Does The Nifty Sectoral Indices Shake Hands With Nifty? : A Time Series Analysis
Name of Journal International Journal Of Applied Economic Research
Volume No 15
Issue No 10
Page No 251-262
URL https://www.scopus.com/sourceid/21100218545
Indexing Agency Scopus
Date of Publication 29-May-2017
Sl.No. Title URL Subject Month Year
Sl.No. Type of Book Title Title of Book ISBN Month Year
Sl.No. Type of Book Title of Chapter/Article ISBN Month Year
1 Text book Redefining Traditional Education Using Augmented Reality and Virtual Reality 978-1-003-34333-2 Aug 2024

Additional information

Type of Book Text book
Type of Work Chapter
Sole Authored/Co Authored Co-Authored
Author Name (s) MANU K S ,KAVITHA R ,ANJU KALLUVELIL JANARDHANAN ,SANGEETHA R,SAGAYA AURELIA P,OSSAMA EMBARAK
Title of Book Industry 4.0 Key Technological Advances and Design Principles in Engineering, Education, Business, and Social Applications
Title of Book/Chapter/Article/Case Study) Redefining Traditional Education Using Augmented Reality and Virtual Reality
Month/Year Aug/2024
ISBN 978-1-003-34333-2
Pages 171 - 188
Publishing Company/Institution CRC Press is an imprint of Taylor & Francis Group,
Indexing Agency Scopus
Level International publisher
2 Reference book Harmonizing Human Resource Strategies Navigating Employer Branding in Sustainable Organizations 9798369319949 Aug 2024

Additional information

Type of Book Reference book
Type of Work Chapter
Sole Authored/Co Authored Co-Authored
Author Name (s) SANGEETHA R,CRISTINA RALUCA GH. POPESCU, JAVIER MARTÍNEZ-FALCÓ
Title of Book Building Sustainable Human Resources Management Practices for Businesses
Title of Book/Chapter/Article/Case Study) Harmonizing Human Resource Strategies Navigating Employer Branding in Sustainable Organizations
Month/Year Aug/2024
ISBN 9798369319949
Pages
Publishing Company/Institution IGI Global
Indexing Agency Scopus
Level International publisher
3 Reference book Catchment-Specific Approaches in Human Resource Management: Enhancing Recruitment Practices 9798369309728 Jun 2024

Additional information

Type of Book Reference book
Type of Work Chapter
Sole Authored/Co Authored Co-Authored
Author Name (s) SANGEETHA R,SHUJA IQBAL, KOMAL KHALID, ANDI CUDAI NUR
Title of Book Innovative Human Resource Management for SMEs
Title of Book/Chapter/Article/Case Study) Catchment-Specific Approaches in Human Resource Management: Enhancing Recruitment Practices
Month/Year Jun/2024
ISBN 9798369309728
Pages
Publishing Company/Institution IGI Global
Indexing Agency Scopus
Level International publisher
4 Reference book Revolutionizing Healthcare with IoT Connecting the Dots for Better Patient Outcomes 9781032686745 May 2024

Additional information

Type of Book Reference book
Type of Work Chapter
Sole Authored/Co Authored Co-Authored
Author Name (s) SANGEETHA R,KAVITHA R ,DEBANJAN BASU,KENNETH JOHN MENEZES,AYUSHYA CHO,ALEX KHANG
Title of Book AI and IoT Technology and Applications for Smart Healthcare Systems
Title of Book/Chapter/Article/Case Study) Revolutionizing Healthcare with IoT Connecting the Dots for Better Patient Outcomes
Month/Year May/2024
ISBN 9781032686745
Pages 204 - 223
Publishing Company/Institution CRC Press, Taylor and Francis
Indexing Agency Scopus
Level International publisher
5 Reference book Harmonizing Human Resource Strategies Navigating Employer Branding in Sustainable Organizations 9798369319949 May 2024

Additional information

Type of Book Reference book
Type of Work Chapter
Sole Authored/Co Authored Co-Authored
Author Name (s) SANGEETHA R,CRISTINA RALUCA GH. POPESCU, ,JAVIER MARTÍNEZ-FALCÓ, BARTOLOMÉ MARCO-LAJARA,EDUARDO SÁNCHEZ-GARCÍA, LUIS A. MILLÁN-TUDELA
Title of Book Building Sustainable Human Resources Management Practices for Businesses
Title of Book/Chapter/Article/Case Study) Harmonizing Human Resource Strategies Navigating Employer Branding in Sustainable Organizations
Month/Year May/2024
ISBN 9798369319949
Pages
Publishing Company/Institution IGI
Indexing Agency Scopus
Level International publisher
6 Reference book Catchment-Specific Approaches in Human Resource Management: Enhancing Recruitment Practices 9798369309728 May 2024

Additional information

Type of Book Reference book
Type of Work Chapter
Sole Authored/Co Authored Co-Authored
Author Name (s) SANGEETHA R,SHUJA IQBAL, KOMAL KHALID, ,ANDI CUDAI NUR
Title of Book Innovative Human Resource Management for SMEs
Title of Book/Chapter/Article/Case Study) Catchment-Specific Approaches in Human Resource Management: Enhancing Recruitment Practices
Month/Year May/2024
ISBN 9798369309728
Pages 288 - 315
Publishing Company/Institution IGI
Indexing Agency Scopus
Level International publisher
7 Case Report Digital education for a resilient new normal using artificial intelligence?applications, challenges, and way forward 978-0-323-95500-3 Aug 2023

Additional information

Type of Book Case Report
Type of Work Chapter
Sole Authored/Co Authored Co-Authored
Author Name (s) KAVITHA R ,SANGEETHA R,MANU K S ,ANJU KALLUVELIL JANARDHANAN ,UPASANA GITANJALI SINGH, CHENICHERI SID NAIR AND S
Title of Book Digital Teaching, Learning and Assessment The Way Forward
Title of Book/Chapter/Article/Case Study) Digital education for a resilient new normal using artificial intelligence?applications, challenges, and way forward
Month/Year Aug/2023
ISBN 978-0-323-95500-3
Pages 21 - 44
Publishing Company/Institution Chandos Publishing
Indexing Agency Scopus
Level International publisher
8 Reference book IoVST: Internet of vehicles and smart traffic - Architecture, applications, and challenges 9781668487853 Jul 2023

Additional information

Type of Book Reference book
Type of Work Chapter
Sole Authored/Co Authored Co-Authored
Author Name (s) KAVITHA R ,SANGEETHA R,PINTO NIKHIL ANTHONY, MUKHERJEE DEBANJANA, SHUKLA,NEHA GOEL, RAVINDRA KUMAR YADAV
Title of Book Handbook of Research on Machine Learning-Enabled IoT for Smart Applications Across Industries
Title of Book/Chapter/Article/Case Study) IoVST: Internet of vehicles and smart traffic - Architecture, applications, and challenges
Month/Year Jul/2023
ISBN 9781668487853
Pages 292 - 315
Publishing Company/Institution IGI Global
Indexing Agency Scopus
Level International publisher
9 Reference book Evolutionized Industry With the Internet of Things 9781668487853 Jul 2023

Additional information

Type of Book Reference book
Type of Work Chapter
Sole Authored/Co Authored Co-Authored
Author Name (s) KAVITHA R ,SANGEETHA R,V. S. LAVAN, C. MAYUR, MARY F. LALITHA,NEHA GOEL, RAVINDRA KUMAR YADAV
Title of Book Handbook of Research on Machine Learning-Enabled IoT for Smart Applications Across Industries
Title of Book/Chapter/Article/Case Study) Evolutionized Industry With the Internet of Things
Month/Year Jul/2023
ISBN 9781668487853
Pages 407 - 434
Publishing Company/Institution IGI Global
Indexing Agency Scopus
Level International publisher
10 Reference book Sustainable IoT for Smart Environmental Control 9781668487853 Jul 2023

Additional information

Type of Book Reference book
Type of Work Chapter
Sole Authored/Co Authored Co-Authored
Author Name (s) KAVITHA R ,SANGEETHA R,NEHA GOEL, RAVINDRA KUMAR YADAV
Title of Book Handbook of Research on Machine Learning-Enabled IoT for Smart Applications Across Industries
Title of Book/Chapter/Article/Case Study) Sustainable IoT for Smart Environmental Control
Month/Year Jul/2023
ISBN 9781668487853
Pages 385 - 406
Publishing Company/Institution IGI Global
Indexing Agency Scopus
Level International publisher
11 Text book Smart Cities: Redefining Urban Life Through IoT 9781668487853 Jul 2023

Additional information

Type of Book Text book
Type of Work Chapter
Sole Authored/Co Authored Co-Authored
Author Name (s) KAVITHA R ,SANGEETHA R, ALVIS ABREO, ROHIT UPADHYAY, RAISON SABU
Title of Book Handbook of Research on Machine Learning-Enabled IoT for Smart Applications Across Industries
Title of Book/Chapter/Article/Case Study) Smart Cities: Redefining Urban Life Through IoT
Month/Year Jul/2023
ISBN 9781668487853
Pages 316 - 335
Publishing Company/Institution IGI Global
Indexing Agency Scopus
Level International publisher
12 Text book Digital education for a resilient new normal using artificial intelligence?applications, challenges, and way forward 978-0-323-95500-3 Jun 2023

Additional information

Type of Book Text book
Type of Work Chapter
Sole Authored/Co Authored Co-Authored
Author Name (s) MANU K S ,ANJU KALLUVELIL JANARDHANAN, SANGEETHA RANGASAMY3 ,KAVITHA R,SANGEETHA R,UPASANA GITANJALI SINGH, KWAZULU-NATAL,SOUTH AFRIC,CHENICHERI SID NAIR ,VIT, MELBOURNE, AUSTRALIA,SUSANA GONÇALVES, PIC, SUSANA GONÇALVES
Title of Book Digital Teaching, Learning and Assessment The Way Forward
Title of Book/Chapter/Article/Case Study) Digital education for a resilient new normal using artificial intelligence?applications, challenges, and way forward
Month/Year Jun/2023
ISBN 978-0-323-95500-3
Pages 21 - 44
Publishing Company/Institution Chandos Publishing , Elsevier , US
Indexing Agency Scopus
Level International publisher
13 Text book The Role of Financial Analytics in Decision-Making for Better Firm Performance Performance 978-981-19-9657-3 , 978-981-19-9658-0 (eBook) May 2023

Additional information

Type of Book Text book
Type of Work Chapter
Sole Authored/Co Authored Co-Authored
Author Name (s) MANU K S ,SANGEETHA R,KAVITHA R ,ANJU KALLUVELIL JANARDHANAN, SCIP, NSW, AUSTRALIA,VINOD SHARMA, (SCMHRD) SYMBIOSIS ,PUNE,CHANDAN MAHESHKAR EAST NIMAR EDUCATION SOCIETY, MP,JEANNE POULOSE M T
Title of Book Analytics Enabled Decision Making
Title of Book/Chapter/Article/Case Study) The Role of Financial Analytics in Decision-Making for Better Firm Performance Performance
Month/Year May/2023
ISBN 978-981-19-9657-3 , 978-981-19-9658-0 (eBook)
Pages 139 - 169
Publishing Company/Institution Palgrave Macmillan, Singapore
Indexing Agency Scopus
Level International publisher
14 Text book Modelling the Intention to Use AI Healthcare chatbot in Indian Context 978-3-031-20429-6 Dec 2022

Additional information

Type of Book Text book
Type of Work Chapter
Sole Authored/Co Authored Co-Authored
Author Name (s) AARTHY C,AISHWARYA N,ELANGOVAN N,SANGEETHA R, MOHAMMED A. AL-SHARAFI,MOSTAFA AL-EMRAN,MOHAMMED NAJI AL-KB,KHALED SHALEN
Title of Book Lecture Notes in Networks and Systems
Title of Book/Chapter/Article/Case Study) Modelling the Intention to Use AI Healthcare chatbot in Indian Context
Month/Year Dec/2022
ISBN 978-3-031-20429-6
Pages
Publishing Company/Institution springer
Indexing Agency Scopus and Indian Citation Index
Level International publisher
15 Reference book Leveraging Block chain Technology for Internet of Things powered Banking sector 9789811692604 May 2022

Additional information

Type of Book Reference book
Type of Work Chapter
Sole Authored/Co Authored Co-Authored
Author Name (s) SUREKHA NAYAK,SANGEETHA R,AARTHY C,KAVITHA R ,ANURADHA R,DEBASHIS DE,SIDDHARTHA BHATTACHARYYA
Title of Book Blockchain Based Internet of Things
Title of Book/Chapter/Article/Case Study) Leveraging Block chain Technology for Internet of Things powered Banking sector
Month/Year May/2022
ISBN 9789811692604
Pages 181 - 209
Publishing Company/Institution Springer Nature
Indexing Agency Scopus
Level International publisher
16 Reference book Leveraging Block chain Technology for Internet of Things powered Banking sector 978-981-16-9260-4 Mar 2022

Additional information

Type of Book Reference book
Type of Work Chapter
Sole Authored/Co Authored Co-Authored
Author Name (s) ANURADHA R,SANGEETHA R,AARTHY C,KAVITHA R ,SUREKHA NAYAK,DEBASHIS DE,SIDDHARTHA BHATTACHARYYA
Title of Book Blockchain based Internet Of Things
Title of Book/Chapter/Article/Case Study) Leveraging Block chain Technology for Internet of Things powered Banking sector
Month/Year Mar/2022
ISBN 978-981-16-9260-4
Pages 181 - 209
Publishing Company/Institution Springer Nature Singapore Pte ltd
Indexing Agency Scopus
Level International publisher
17 Reference book Leveraging Block Chain Technology for Internet of Things Powered Banking Sector 9789811692604 Mar 2022

Additional information

Type of Book Reference book
Type of Work Chapter
Sole Authored/Co Authored Co-Authored
Author Name (s) AARTHY C,SUREKHA NAYAK,SANGEETHA R,KAVITHA R ,ANURADHA R,DEBASHIS DE, SIDDHARTHA BHATTACHARYA
Title of Book Blockchain Based Internet of Things
Title of Book/Chapter/Article/Case Study) Leveraging Block Chain Technology for Internet of Things Powered Banking Sector
Month/Year Mar/2022
ISBN 9789811692604
Pages 181 - 209
Publishing Company/Institution Springer Nature
Indexing Agency Scopus
Level International publisher
Sl.No. Type of Book Title Title of Case Study ISBN Month Year
Sl.No. Title Abstract Objectives Type Sponsors
Sl.No. Title Place of Publication ISBN No. Month Year
Sl.No. Type of Program Role Name of Program Title of Paper Date Organising Institution Level
1 Conference Keynote Speaker A One-Day International Conference on Integrating SDGs into Business Strategies for Sustainability (Hybrid Mode) Business in the Age of Sustainability: How Responsible Consumption and Climate Action Shape the Future? 20/09/2024 Kongu Arts and Science College (Autonomous) Erode International
2 Symposium Co-presenter All India Research Scholar Summit 04/03/2024 Indian Institute of Technology, Madras. National
3 Conference Moderator/Chair Global progress, Local Actions: Aligning Business and Management Practices with SDG Agendas 21/02/2024 Christ University International
4 Conference Presenter 4th International Conclave on Globalizing Indian Thought Indian Knowledge System, Culture and Management Bucket of Milk for Kheer - Leadership Lessons from the Indian Knowledge System 14/12/2023 Indian Institute of Management - Kozhikode International
5 Seminar Participant National Seminar on Sex workers and their children: Legal, Educational, Health and Occupational Challenges 13/12/2023 Christ University National
6 Conference Presenter First International Conference on Artificial Intelligence applications in Environmental, Social and Governance Sectoral Analysis of Environmental, Social and Governance Data Using Deep Learning Model 08/12/2023 Indian Institute of Management Bangalore International
7 Conference Presenter International Finance And Accounting Conference - Ifac 2023 Bibliometric Analysis of ESG Integration Strategies in the Global Context 08/09/2023 IIM Jammu International
8 Seminar Organizer National Seminar on Institutionalizing Quality Culture in Higher Education Institutions 07/09/2023 Christ University National
9 Conference Presenter ICTO CONFERENCE-future of research in IS in the MENA region ETHICAL & RESPONSIBLE ARTIFICIAL INTELLIGENCE FOR SUSTAINABLE SOCIETIES Patients? trust in the Indian healthcare system and its impact on the intention to use artificial intelligence-based healthcare Chatbot?s 07/07/2023 ICTO International
10 Conference Presenter International Conference on Environment, Social and Governance ESG and Corporates in India: Developing a Scale to Assess the Impact of ESG and Investor Psychology on Returns during the Pandemic 27/06/2023 Ramaiah Institute of Management International
11 Seminar Participant Assurance of Learning I Seminar 16/05/2023 Association to Advance Collegiate Schools of Business (AACSB) National
12 Seminar Participant Business Accreditation Seminar 14/05/2023 Association To Advance Collegiate Schools Of Business National
13 Conference Keynote Speaker National Conference on Strategic and Tactical Marketing for Contemporary Corporates Strategic and Tactical marketing for Contemporary Corporate 24/03/2023 Selvamm Arts and Science College (Autonomous), Namakkal, Tamil Nadu National
14 Conference Moderator/Chair International Conference 2023 10/03/2023 Christ University International
15 Symposium Keynote Speaker IB Workshop Research Publication - An interdisciplinary Approach 25/02/2023 Christ University Institutional
16 Conference Presenter International Conference on Business, IT and Enterprise Architecture Understanding the Sentiments of Employees Towards MoonLighting Through Social Media 16/12/2022 MDI, Murshidabad International
17 Conference Participant Transformative Challenges in Teaching and learning of HEIs as per the NEP 2020 14/12/2022 School of Sciences, Jain University, Bangalore National
18 Conference Co-presenter 2 International Conference On Reinventing Business Practices, Startups And Sustainability (ICRBSS) - 2022 29/09/2022 Srm Institute Of Science And Technology, Vadapalani Campus, Chennai International
19 Conference Presenter International Conference on Innovation and Management - The Way Ahead Impact of Sentiments on Domestic Oil and Gold on the Indian Reality Sector: An Investigation Using DCC-GARCH 29/09/2022 Kirloskar Institute of Management International
20 Conference Co-presenter International Conference on Reinventing Business Practices , start ups and Sustainability 29/09/2022 SRM University, SONEPET International
21 Conference Presenter 2nd International Conference on Emerging Technologies and Intelligent Systems (ICETIS 2022) Modelling the intenion to use AI Healtch Care Chatbots in Indian Context 02/09/2022 ICETIS International
22 Conference Presenter International Conference on Emerging Technologies and Intelligent Systems Modeling the Intention to use AI Healthcare Chatbots in Indian Context 02/09/2022 ICETIS International
23 Conference Moderator/Chair International Virtual Conference on "FinTech and IsurTech" 11/03/2022 PSGR Krishnammal College for Women International
24 Conference Presenter International conference on Digital Marketing Experience Impact of Over the Top (OTT) platforms on students during COVID-19 27/10/2021 Jain University International
25 Seminar Participant Big Data and Analytics 20/09/2021 ATAL Academy and BNM Institute of Technology National
26 Conference Co-presenter International Conference on Renaissance: Challenges & Prospects of New Normal of Life in Various Spheres Surviving the COVID-19 Pandemic Era 06/08/2021 Christ University International
27 Conference Presenter Global Perspectives On Business, Economy And Society - For Sustainability in The New Normal? Impact of COVID-19 and 2008 Global Financial Crisis on the Demand of Essential Goods in the US ? A Comparative Study 05/08/2021 ISBR Business School in association with ISBR College, Bengaluru. International
28 Seminar Participant The Art of Doing Research 12/07/2021 Jyothi Engineering College, Thrissur, India; CHRIST (Deemed to be University), Bangalore, India and Pelita Bangsa University, Indonesia International
29 Seminar Participant AI in Banking And Financial Services 12/07/2021 B.M.S. College of Engineering - AICTE Training And Learning (ATAL) Academy National
30 Seminar Participant Data Science in Finance 27/06/2021 Indian Statistical Institute and Chennai Mathematical Institute National
31 Conference Participant WiDs Conference 2021 17/04/2021 IIM Bangalore National
32 Conference Participant A Virtual 5th International Conference on Emerging Global Trends in Accounting, Finance and Taxation 09/04/2021 Jain Deemed to be University International
33 Conference Co-presenter National Conference on Industry 4.0: Innovation, Transformation & Business strategies 07/04/2021 Christ University National
34 Conference Co-presenter 4th International Conference FUSION 2021 19/03/2021 IFIM College (Autonomous) International
35 Seminar Co-presenter National Seminar on "Impact of Social Media on Commerce" 04/03/2020 National College, Autonomous, Jayanagar, Bangalore National
36 Conference Panelist Synthesis of Modern and Ancient Education System for Holistic Approach to Teaching 25/10/2019 C B Bhandari Jain College, Shankarapuram, Bangalore National
37 Conference Moderator/Chair Synthesis of Modern and Ancient Education System for Holistic Approach to Teaching 25/10/2019 C B Bhandari Jain College, Shankarapuram, Bangalore National
38 Conference Presenter International Conference on Innovative Practices - Discerning New Perspectives Do Giants in Public Sector General Insurance Differ in Efficiency? Evidence from India 09/08/2019 St Joseph's College of Atrts and Science for Women International
39 Conference Co-presenter International Conference on "Innovative Practices in Management and Entrepreneurship" 27/12/2018 BNM Institute of Technology, 27th Cross, 12th Main, Banashankari 2nd stage, Bengaluru - 560070 International
40 Conference Co-presenter International Conference on "Innovative Practices in Management and Entrepreneurship" 27/12/2018 BNM Institute of Technology, 27th Cross, 12th Main, Banashankari 2nd stage, Bengaluru - 560070 International
41 Conference Keynote Speaker National Conferene on Research Avenues on Social Science National Conferene on Research Avenues on Social Science 27/08/2018 Department of Management Studies, PKR Arts and Science College for Women, Gobichettipalayam, Erode District, Tamil nadu National
42 Symposium Participant Symposium on CRYPTOCURRENCY - A new paradigm in Economics 03/08/2018 M P Birla Institute of Management and Southern Economist Regional
43 Seminar Participant Seminar on Database on Indian Economy (DBIE): RBI's Data warehouse 20/07/2018 Christ University Regional
44 Conference Presenter National Conference on "Goods and Services Tax: Impact and Prospects (GSTIP - 2018) GST and its impact on Hospitality Sector 07/03/2018 Christ University National
45 Seminar Presenter Seminar on Emerging Trends in Business Impact of Balance of payments on Indian and US Economy 22/02/2018 Christ University Institutional
46 Seminar Presenter Seminar on Emerging Trends in Business Impact of macroeconomic variable on the performance of commercial banks in India 22/02/2018 Christ University Institutional
47 Seminar Presenter Seminar on Emerging Trends in Business Impact of Interest Rate Change in Automobile Sector 22/02/2018 Christ University Institutional
48 Seminar Presenter Seminar on Emerging Trends in Business Impact of Non-performing assets of Indian public-sector banks on Macro economic factors 22/02/2018 Christ University Institutional
49 Seminar Presenter Seminar on Emerging Trends in Business The Impact of Energy Intensity and Power Industry Growth Rate on Indian Electricity Market 22/02/2018 Christ University Institutional
50 Seminar Presenter Seminar on Emerging Trends in Business 2018 Impact of Macro Economic Variables on the Oil price 22/02/2018 Christ University Institutional
51 Conference Presenter Fifth International Conference on Business Analytics and Intelligence The Impact of Volatility Index on Indian Stock Market 11/12/2017 IIM BANGALORE International
52 Conference Presenter 5th International Conference on Emerging Trends in Global Accounting, Finance adn Taxation Portfolio Management on Selected CNX NIFTY Companies for Retail Investors 21/09/2017 Kristu Jayanti College (Autonomous), Bengaluru. International
53 Conference Presenter 5th International Conference on Emerging Trends in Global Accounting, Finance adn Taxation Impact of Financial Literacy Center and Reporting Offices on Credit Deposit Ratio in Karnataka 21/09/2017 Kristu Jayanti College (Autonomous), Bengaluru. International
54 Symposium Participant Symposium on Business Analytics and Intelligence 17/06/2017 Christ University National
55 Conference Presenter International Conference Fusion 2017 - on Emerging Trends in Governance for sustainable growth Perspective of financially excluded masses towards financial inclusion 10/03/2017 IFIM College, Bengaluru. International
56 Conference Presenter International Conference Fusion 2017 - on Emerging Trends in Governance for sustainable growth Impact of Taxes and Tariff on Reported Transfer Price 10/03/2017 IFIM College, Bengaluru. International
57 Conference Moderator/Chair International Conference Fusion 2017 - on Emerging Trends in Governance for sustainable growth 10/03/2017 IFIM College, Bengaluru. International
58 Conference Moderator/Chair National Conference on ?Synthesize: An Interdisciplinary Conference on Management &Social Sciences? 10/03/2017 Christ University National
59 Conference Presenter International Conference on Emerging Trends in Business Does the Nifty sectoral indices shake hands with Nifty?: A Time Series analysis 16/02/2017 Christ University International
60 Presenter The 7th International Conference on Development Policy Do Indian IT Firms Take Pride in Disclosure of Intellectual Capital? A Content Analysis 15/12/2016 Avinashilingam Institute for Home Science and Higher Education for Women & The Institute of Finance Mangement, Dar Salaam, Tanzania International
61 Conference Presenter An Analysis of Public and Private Insurance Companies in India - Christ University National
62 Conference Presenter An analysis on banking dynamics of public sector banks in India - Christ University International
63 Conference Presenter Global Financial Crisis and Indian Commercial Banks - Application of Malmquist Productivity Index Approach - Christ University National
64 Seminar Presenter Efficiency of banks in managing primary functions: A critical analysis on public and private sector banks in India - Christ University National
65 Seminar Presenter Working Capital Management in Tata Steel - Case study approach - Christ University National
66 Other Presenter Operational Efficiency of Public Sector Banks in India - Christ University National
67 Conference Presenter Impact of Capital Structure on the performance of selected companies in Casting Industry in India. - Christ University National
68 Conference Presenter Political Influence on Stock Prices with respect to Pharmaceuticals and Banking Industry in India - Christ University National
69 Conference Presenter Impact of financial crisis on the sustainability of Public Sector Banks in India - Christ University International
Sl.No. Title of the Program Name of the Program Date Name of the Institution
1 Developing Inter-Disciplinary Collaboration to Tackle New Challenges Adaptability & Resilience In The Face Of Rapid Change For Academia 28/03/2024 Dwaraka Doss Goverdhan Doss Vaishnav College (Autonomous), Chennai
2 Artificial Intelligence in Commerce Skill Development Program 08/03/2024 GOBI ARTS & SCIENCE COLLEGE (Autonomous), Gobichettipalayam, Erode District
3 Artificial Intelligence in Social Science Research Capacity Building Programme on Artificial Intelligence in Social Science Research 09/02/2024 P.K.R. Arts College for Women (Autonomous) Accredited with "A" Grade by NAAC Post Box No.21, GOBICHETTIPALAYAM -638 476
4 Emerging Trends in Commerce Inauguration of Commerce Association 14/07/2017 P K R Arts and Science College, Gobichettipalayam, Erode Dt, Tamilnadu
Sl.No. Title Genre Producer Copyrights
Sl.No. Title Guide Name Institution Month Year
1 A study on operational efficiency of scheduled commercial banks in India Dr. Jain Mathew Christ University August 2015
Sl.No. Title Name of Student Institution Month Year
1 Portfolio management on selected S&P CNX Nifty companies for salaried investors Abin Baby Christ University June 2016
2 Impact of exchange rate volatility on Automobile and Information Technology indices in India N Chethan Christ University November 2020
3 Talent management practices and its impact on Organisational performance: a study with Reference to private sector banks in Erode district Pooranee G K BHARATHIAR University
4 Service Quality Perception and Delightment of Customers in Commercial Banks - An Empirical Study in Erode District Rajasekar P Bharathiar University
5 Developing Catchment Specific Employer Branding Attributes For Organizational Attractiveness in Information Technology Sector SHIMMY FRANCIS Christ University January 2023
6 EFFECT OF CLIMATE CHANGE-RELATED FINANCIAL RISKS ON ASSET PRICING AND FINANCIAL STABILITY OF INDIAN BANKS PILLADA NAGA LAKSHMANJANI Christ University July 2023
7 A study on employee engagement practices in Hotel industry with special reference to Coimbatore District Satheesh Kumar C Bharathiar University
Sl.No. Title of Invention Inventor(s) Filing Date
1 Employee Stickiness - A Conceptual Framework SANGEETHA R 21-Sep-2022

Additional information

Title of Invention Employee Stickiness - A Conceptual Framework
Applicant/Co-Applicant
Applicant (s)
Inventor /Co-Inventor
Inventor (s) SANGEETHA R
Type of Specification Provisional
Type of Patent
Granted/Awarded Date
Publication/Application Date 18-Jan-2023
Application/Filing Date 21-Sep-2022
IPC Number
Publication Number 202241053946 A
Patent Number 202241053946 A
Field of Invention Computer Science
Sl.No. Name of the Research Project Investigator(s) Sponsors Internal/External
1 Taluk Revenue Administration Management System - TRAMS Karnataka State Government External
2 An investigation in to financial literacy and changing consumption and investment behaviour of middle class people with special reference to Karnataka Christ University Internal
3 An Investigation into Financial Literacy and Changing Consumption and Investment Behavior of Middle Class People with Special Reference to Karnataka SANGEETHA R, JAIN MATHEW Internal
4 Impact of Financial Literacy on Socio-economic development of Self help group Women Members in India: An Empirical Study SANGEETHA R, SHAMPA I DEV,THOMAS MANGARA ICSSR External
5 Leading by Influence Impact on Faculty Culture, Academic Culture, Campus Culture and Healthy Campus Climate KENNEDY ANDREW THOMAS, SANGEETHA R Internal
6 Investigation on the effectiveness of Menstrual Health Scheme in Rural Karnataka AISHWARYA N, SANGEETHA R,KAVITHA R ,AARTHY C Internal
Sl.No. Name of the Conference/Seminar Name of Organiser Level Date
Sl.No. Name of the Workshop/FDP/Training programme Name of Oraganiser Level Role Date
1 Capacity Building Program on AI and its applications in Social Science Research PKR Arts and Science College for Women (Autonomous) Regional Invited Resource Person/Trainer 09/02/2024
2 Faculty Development Programme on Mastering Innovative Online Course Development Centre for Digital Learning g in collaboration with Centre for Concept Design Institutional Participant 08/01/2024
3 Faculty Development Programme on Mastering Innovative Online Course Development Centre for Digital Learning in Collaboration with Centre for Concept Design Institutional Invited Resource Person/Trainer 08/01/2024
4 Faculty Development Program on Indian Knowledge System Department of Commerce Institutional Invited Resource Person/Trainer 05/12/2023
5 Six Day Short Term Faculty Development Program on Indian Knowledge System UGC - Human Resource Development Centre, University of Madras in collaboration with IKS Division of Ministry of Education, New Delhi National Participant 21/08/2023
6 Professional Development Program Department of Corporate Secretaryship Shift II, Patrician College of Arts and Science, Chennai. International Invited Resource Person/Trainer 13/06/2023
7 Business Analytics with Tableau Department of Commerce, PKR Arts and Science College (Autonomous), Gobi, Erode Dt, Tamil nadu Regional Invited Resource Person/Trainer 23/03/2023
8 Design Thinking CHRIST University in association with Binghamton University Institutional Participant 12/12/2022
9 Faculty Development Program Staff Development College, CHRIST University, Bangalore Institutional Participant 05/12/2022
10 Eight Days Virtual International PDP on Research Writing and Ethics Shift II Department of Accounting & Finance & Corporate Secretaryship in association with IQAC, Patrician College of Arts & Science, Chennai. International Invited Resource Person/Trainer 28/06/2022
11 Six Day National Level Virtual Faculty Development Programme on "Skills for Research" Christ College, Mysuru. National Invited Resource Person/Trainer 25/08/2021
12 International FDP on Innovative Pedagogical Tools and Techniques in Research Vel Tech Ranga Sanku College of Arts International Invited Resource Person/Trainer 07/08/2021
13 Qualitative Research Methods Nodal Office, CHRIST [Deemed to be University] National Participant 12/06/2021
14 Developing Skills on Case Writing and Case Based Research Ramaiah Institute of Management National Participant 25/03/2021
15 Quality Improvement Program Hybrid Teaching Institutional Participant 02/03/2021
16 AICTE Training and Learning (ATAL) Academy online FDP on Artificial Intelligence IIT Ropar National Participant 22/02/2021
17 AICTE Training and Learning (ATAL) Academy online FDP on Blockchain Excel Engineering College, Erode Dt. National Participant 18/01/2021
18 INDICATIO 2.0 - Financial modeling for project finance Institutional Organiser & Participant 21/09/2020
19 National level workshop on Tableau Justice Basheer Ahmed Sayeed College for Women, Chennai. National Invited Resource Person/Trainer 14/07/2020
20 Application of Econometrics in Business Research School of Business and Management Institutional Participant 23/06/2020
21 Two-Day National Webinar on Dynamics of Online Education: A Dialogue on Policy& Practice RAJIV GANDHI UNIVERSITY (A Central University) National Participant 27/05/2020
22 Teaching, Learning and Research in Higher Education PKR Atrs and Scinece College for Women, Erode, Tamilnadu National Invited Resource Person/Trainer 05/05/2020
23 Basics of Technical Analysis P U Educational Service National Participant 10/04/2020
24 Introduction to Spread sheets and Models Coursera International Participant 01/04/2020
25 Fundamentals of Quantitative Modeling Coursera International Participant 27/03/2020
26 Introduction to FinTech EdX International Participant 27/03/2020
27 Financial Modeling and Equity Valuation School of Business and Management & P U Educational Services Institutional Organiser & Participant 13/01/2020
28 Faculty Internship Program The HINCU Business Line, THG Publishing House, 859 & 860 Anna Salai, Chennai - 600002 National Participant 06/01/2020
29 Academic Identity,Enhancing Research Visibility and Improving Citations Department of Library, PSG College of Arts & Science, Coimbatore National Participant 26/09/2019
30 QIP on "Developing Academic Eco System: Pedegogic Practices and Research Culture" Deaprtment of Management Studies Invited Resource Person/Trainer 28/05/2019
31 Quality Improvement Programme on "Data Analytics using R Department of Commerce, CHRIST Deemed to be University Invited Resource Person/Trainer 22/05/2019
32 QIP on "Developing Academic Eco System: Pedegogic Practices and Research Culture" Department of Management Studies, CHRIST Deemed to be Universtiy Participant 20/05/2019
33 ICSSR Sponsored Ten Days Workshop on "Business Research Skills Enhancement and Intensive Proposal Writing" Dayananda Sagar University National Invited Resource Person/Trainer 25/01/2019
34 Data Analytics using R studio Department of Management Studies, Kongu Engineering College, Perundurain, Erode, Tamil nadu National Participant 10/08/2018
35 Workshop on Artificial Intelligence Chatbots for Business Department of Management Studies, CHRIST Deemed to be Univeristy Regional Participant 28/07/2018
36 21st Century Professional Development Skills Academic Staff College, CHRIST Deemed to be University Institutional Participant 19/05/2018
37 Goods and Service Tax Commerce Department Institutional Participant 23/02/2018
38 Gender Equity Department of Management Studies Organiser & Presenter 14/12/2017
39 FDP on Commodity market - Current trends and Challenges Department of Management Studies Institutional Participant 08/12/2017
40 Case Based Teaching, Writing and Publication Christ University Institutional Participant 11/10/2017
41 Two Day workshop on Statistical Package for Social Science (SPSS) PG and Research Department of Computer Science, NATIONAL COLLEGE, TRICHY Regional Invited Resource Person/Trainer 03/08/2017
42 Applied Econometrics for Business and Finance Xavier Institute of Management & Entrepreneurship, Bangalore National - 21/10/2016
43 Quality Improvement Program Christ University Academic Staff College Institutional - 23/09/2016
44 National Level workshop on Multivariate Analysis using SPSS & AMOS Kongu Engineering College, Perundurai, Erode, TAmil Nadu, India National - 05/08/2016
45 Structural Equation Modellin Department of Management Studies, Christ University Regional - 22/06/2016
46 New Paradigms in Research Christ University Academic Staff College Institutional - 24/05/2016
47 Contemprary Developments in Management Education CU - Academic Staff College Institutional - 30/09/2015
48 National Workshop on Research and Publication Center For Research and Center For Educaiton Beyond Curriculum National - 09/07/2013
49 Workshop on Research Methodology and Multivariate - Panel Data Analysis and Modeling Research and Post-graduate Department, Kuriakose Gregorios College, Pampady, Kottayam, Kerala - 686 502 National - 16/05/2013
50 New Paradigms of Academia Christ University - Academic Staff College Institutional - 22/04/2013
51 Panel Data and Efficiency Modelling usnig LIMDEP Department of Economis, Christ University, Bangalore. National - 07/04/2013
52 Leadership Simulation Workshop Department of Management Studies, Christ University, Bangalore. Institutional - 18/03/2013
53 Communication and Teaching Effectiveness Department of Management Studies Institutional - 01/10/2012
Sl.No. Name of the Awards/Achievements/Others Description Organisation Month/ Year
1 UGC NET University Grands Commission, National Educational Testing Bureau. December 2012
2 Best Paper Award Union Banking India and Great Lakes Institute of Management conducted a conference on Emerging Trends and Issues in Banking and Finance. Presented a paper on "Global Financial Crisis and Indian Commercial Banks" along with Dr. Jain Mathew. This paper has been selected for the Best Paper Award. Great Lakes Institute of Management and Union Bank of India September 2013
3 Doctoral Committee member for Phd Empaneled as Doctoral committee member for PhD program Dayananda Sagar University 21 February 2019
4 Issue Editor - Ushus Issue Editor - Ushus Christ Univeristy 31 October 2018
5 Board of Examinations Appointed as BOE member IFIM College, Electronic City Phase II, Bangalore 16 October 2018
6 Board of Studies Member Appointed as BOS member - Subject Expert for Management Science(MBA) Kongu Arts and Science College, Erode, Tamilnadu. 24 July 2019
7 Organised A Survey for RBI RBI Survey Reserve Bank of India 28 January 2020
8 Member - Board of Studies PKR Arts and Science College for Women (Autonomous), No: 21, Pariyur Road, Gobichettipalayam-638 476 07 August 2020
9 Member Board of Studies BoS member - School of Commerce and Management Dayananda Sagar University, Bangalore 01 October 2020
10 Expert Panel Member Student Research Fellowship Grant (UG and PG) - Research proposals evaluation Surana College (Autonomous), South End Campus, Bangalore 28 December 2023
11 Expert Reviewer for NAAC Audit (Mock) Expert member - Academic and Administrative Audit as a mock audit before the NAAC peer team visit Surana College, Peenya Campus, Bangalore. 07 December 2023
12 Advisory Member a member of Advisory Cotumittee for the two day International Conference on "BUSINESS RESILIENCE: PARADIGM SHIFT IN INDUSTRY 5.0" Justice Basheer Ahmed Sayeed College For Women Frow Go (Autonomous), Chennai 600018 21 February 2024
13 Gobi Kanda Puthumai Pen On the occasion of International Women's Day, the Women Development Cell of Gobi Arts and Science College (Autonomous), Gobichettipalayam, Erode District, Tamilnadu, recognised 50 Women Alumni by awarding the title "Gobi Kanda Puthumai Pen" to recognize the achievement and contribution to the institution and society. Women Development Cell, Gobi Arts and Science College (Autonomous), Gobichettipalayam, Erode District, Tamilnadu 08 March 2024
Sl.No. Faculties Theme of Consultancy Type
1 SANGEETHA R External Advisory Committee (NAAC Accreditation) Honorary
2 VINITA SESHADRI,SANGEETHA R,KAVITHA R ,VINAY M Market Research on EdTech Sector Paid
3 SANGEETHA R,VINITA SESHADRI,KAVITHA R ,KAVITHA JAYAKUMAR,SACHIN WILFRED A J Market research on acceptance of traditional Agricultural GI tagged Products among the population in Bangalore. Paid
Sl.No. Applicants Title Date Published

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