Sl.No. | Title | Name of Periodical | Periodicity | Date |
Sl.No. | Title | Name of Journal | Date of Publication | Volume No/Issue No/Page No | ||||||||||||||||||||||
1 | Implications of Lovemark Theory: A Study on Discreet Brands | Migration Letters | 12-Oct-2023 | / / - | ||||||||||||||||||||||
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2 | Brand centric transmutation: A way to enhance customer's loyalty in fashion retail market | JIMS8M The Journal of Indian Management & Strategy | 03-Aug-2023 | 28 / 2 / - | ||||||||||||||||||||||
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3 | Social Media Disengagement Among Gen Y and Gen Z: a Quantitative Investigation | Media Literacy and Academic Research | 01-May-2022 | 5 / 1 / 230-252 | ||||||||||||||||||||||
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4 | Indian Consumers Animosity Level on Chinese Products and Services - Impact of Post-Galwan Standoff | Journal of Contemporary Issues in Business and Government | 27-Mar-2021 | 27 / 2 / 1054-1058 | ||||||||||||||||||||||
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5 | The Effect of Organizational Cynicism on Employee Performance : Testing the Affective, Coginitive and Behavioural dimensions | Journal of Contemporary issues in Business and Government | 13-Mar-2021 | 28 / 2 / - | ||||||||||||||||||||||
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6 | An Outlook in Block chain Technology- Architecture, Applications and Challenges | International Journal of Engineering Research and Technology | 28-Jan-2020 | 12 / 12 / 1-5 | ||||||||||||||||||||||
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7 | Can Menstrual Cups become an Alternative to Sanitary Napkins? A Critical Analysis among Women in Bangalore City | Indian Journal of Public Health Research and Development (Scopus Indexed) | 30-Nov-2019 | 10 / 11 / 1255-1260 | ||||||||||||||||||||||
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Sl.No. | Title | URL | Subject | Month Year |
Sl.No. | Type of Book | Title | Title of Book | ISBN | Month Year |
Sl.No. | Type of Book | Title of Chapter/Article | ISBN | Month Year | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
1 | Text book | Modelling the Intention to Use AI Healthcare chatbot in Indian Context | 978-3-031-20429-6 | Dec 2022 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
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2 | Text book | An Overview of Augmenting AI Application in Healthcare Application | 2367-4512 | May 2022 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
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3 | Reference book | Business and Environmental Perspectives of Submarine Cables in Global Market | 978-3-030-39444-8 | Feb 2020 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
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Sl.No. | Type of Book | Title | Title of Case Study | ISBN | Month Year |
Sl.No. | Title | Abstract Objectives | Type | Sponsors |
Sl.No. | Title | Place of Publication | ISBN No. | Month Year |
Sl.No. | Type of Program | Role | Name of Program | Title of Paper | Date | Organising Institution | Level |
1 | Conference | Presenter | International Marketing Conference (iMarC III) | Strategic Insights: Exploring varied crisis management approaches in dynamic challenges | 30/01/2024 | Indian Institute of Management Shillong | International |
2 | Conference | Presenter | The 4th International Conference on Business and Technology | Green Data Centers: A review of current trends and practices | 01/11/2023 | EuroMid Academy of Business and Technology | International |
3 | Conference | Presenter | The 4th International Conference on Business and Technology (ICBT?2023) | Presented Paper Titled: Beyond Humor: How Memes Shape Brand Associations and Drive Purchase Choices | 01/11/2023 | EuroMid Academy of Business and Technology | International |
4 | Conference | Presenter | The 4th International Conference on Business and Technology (ICBT?2023) | Voices of the Future: Generation Z's Views on AI's Ethical and Social Impact | 01/11/2023 | EuroMid Academy of Business and Technology | International |
5 | Conference | Presenter | International Conference on Interdisciplinary Engagement and Social Innovations in Business and Tourism | From Linear to Circular: Transforming Industries through Sustainable Practices and Circular Economy Drivers | 05/10/2023 | Christ University | International |
6 | Conference | Keynote Speaker | TITAN 2023 | Blockchain Management | 11/09/2023 | Mangayarkarasi College of Arts and Science for Women | Regional |
7 | Conference | Presenter | ICRAIBM 2023 | ?Digital Supply Chain Twin: Exploring limits and expanding horizons? | 02/08/2023 | Jain University | International |
8 | Conference | Presenter | ICTO CONFERENCE-future of research in IS in the MENA region ETHICAL & RESPONSIBLE ARTIFICIAL INTELLIGENCE FOR SUSTAINABLE SOCIETIES | Patients? trust in the Indian healthcare system and its impact on the intention to use artificial intelligence-based healthcare Chatbot?s | 07/07/2023 | ICTO | International |
9 | Conference | Presenter | ICICE | Art Film Consumption in India - An Analysis of business reform and market preference | 27/04/2023 | CARE College of Engineering | International |
10 | Conference | Presenter | ICESCE | Evaluating the impacts of Consumer's Perception of Influencer's Authenticity on Consumer buying behaviour and Brand image | 28/02/2023 | Kamaraj College | International |
11 | Conference | Presenter | ICESCE | Understanding In-Film branding and Co-branding in global context | 28/02/2023 | Kamaraj College | International |
12 | Conference | Presenter | 2nd International Conference on Emerging Technologies and Intelligent Systems (ICETIS 2022) | Modelling the intenion to use AI Healtch Care Chatbots in Indian Context | 02/09/2022 | ICETIS | International |
13 | Conference | Presenter | International Conference on Emerging Technologies and Intelligent Systems | Modeling the Intention to use AI Healthcare Chatbots in Indian Context | 02/09/2022 | ICETIS | International |
14 | Conference | Presenter | IEEE - International conference on Computer Networks, Big Data and IoT | An Overview of Augmenting AI Application in Healthcare | 09/12/2021 | CARE college of Engineering | International |
15 | Conference | Presenter | ICCBI | An overview of Augmenting AI application in Health Care | 08/12/2021 | CARE Engineering College | International |
16 | Conference | Participant | DigiXMar | 25/09/2021 | Jain University | International | |
17 | Conference | Presenter | How Disruptive Chains can shape Sustainable Business models | Dark Humour and its implications on the interpersonal relations in Indian Organizations | 29/07/2021 | FISAT Business School | International |
18 | Seminar | Participant | Research Methodology | 01/06/2021 | AMET | International | |
19 | Conference | Presenter | Metamorphosis of Modern Management and Research | Brand Centric Transmutation:A way to enhance customers loyalty | 13/08/2020 | Bannari Anman Institute of Technology | International |
20 | Conference | Co-presenter | Metamorphosis of Modern Management and Research | 13/08/2020 | Bannari Amman Institute of Technology | International | |
21 | Conference | Presenter | Metamorphosis of Modern Management Research | Impact Of Technology In Supply-Chain Industry | 13/08/2020 | Bannari Amman Institute of Technology | International |
22 | Conference | Presenter | Trends & Innovations In Management And Entrepreneurship | HR Green Initiatives For Sustainable Development | 24/04/2020 | Unique Research & Consultancy Services | International |
23 | Conference | Presenter | Trends & Innovations In Management And Entrepreneurship | Impact And Effectiveness Of Youtube Branding In Bangalore City | 24/04/2020 | Unique Research & Consultancy Services | International |
24 | Conference | Presenter | "Information to Knowledge to Wisdom - Multidisciplinary approach to research" | Can Menstrual cups become an alternative to sanitary napkins- A critical analysis among women in Bangalore city | 29/03/2019 | Dayananda Sagar Business Academy | International |
25 | Conference | Presenter | International Conference on Innovations in Business and Management | Effectiveness of Employee Engagement in Personal care services industry with special reference to Chennai district | 01/02/2019 | The American College | International |
26 | Conference | Presenter | Contemporary issues of Commerce, Management and IT | Competency mapping - A Strategic HR tool in globalized era | 04/03/2017 | Managayarkarasi Group of Institutions | International |
27 | Seminar | Presenter | New Dimensions of Management in the Globalized Era | Competency Mapping | 30/03/2016 | Madurai Kamaraj University | National |
28 | Seminar | Presenter | ICT in Education and Research : Innovations, Trends and Issues | E-Competencies of the digital age teachers | 11/03/2016 | ST.Charles college of Education | International |
29 | Conference | Presenter | ICCBRCC | HR Green Initiatives for Sustainable development | 09/03/2016 | Department of Commerce, Periyar University | International |
Sl.No. | Title of the Program | Name of the Program | Date | Name of the Institution |
Sl.No. | Title | Genre | Producer | Copyrights |
Sl.No. | Title | Guide Name | Institution | Month Year |
Sl.No. | Title | Name of Student | Institution | Month Year |
Sl.No. | Title of Invention | Inventor(s) | Filing Date |
Sl.No. | Name of the Research Project | Investigator(s) | Sponsors | Internal/External |
1 | Investigation on the effectiveness of Menstrual Health Scheme in Rural Karnataka | AISHWARYA N, SANGEETHA R,KAVITHA R ,AARTHY C | Internal |
Sl.No. | Name of the Conference/Seminar | Name of Organiser | Level | Date |
Sl.No. | Name of the Workshop/FDP/Training programme | Name of Oraganiser | Level | Role | Date |
1 | Academic Interface with Industrial Practioners | Jain College | International | Invited Resource Person/Trainer | 01/01/2024 |
2 | Soft Skills Training for Professional Sucess | Periyar University | National | Invited Resource Person/Trainer | 15/09/2023 |
3 | Blockchain Essentials | IBM | International | Participant | 01/08/2022 |
4 | Google Analytics : Foundations | Coursera | International | Participant | 01/02/2022 |
5 | Creating Dynamic Dashboards | Skill Nation | International | Participant | 19/10/2021 |
6 | Tableau Fundamentals | tableau | International | Participant | 17/10/2021 |
7 | Information and cyber security | AICTE | National | Participant | 12/07/2021 |
8 | Research paper writing and Introduction to Econometrics and SPSS | Sri Bhagawan Mahaveer Jain College | National | Participant | 15/06/2021 |
9 | Techniques of writing research paper and its publication. | National | Participant | 01/07/2020 | |
10 | Nurturing Creativity and Innovation through Digital Learning Platforms | RJS INSTITUTE OF MANAGEMENT STUDIES | International | Participant | 25/06/2020 |
11 | Teacher's Leadership Quality in Higher Education | International | Participant | 24/06/2020 | |
12 | IT Security: Defense against the digital dark arts | Coursera | International | Participant | 15/04/2020 |
13 | HR Analytics | National | Participant | 26/08/2019 | |
14 | HR Analytics | Don Bosco Institute of Technology | National | Participant | 26/08/2019 |
15 | Emotional Intelligence | MHRD, India | National | Participant | 01/05/2019 |
16 | Recent trends in Financial Statements- IAS & IFRS requirements | Mangayarkarasi College of Arts and Science for Women | International | Participant | 19/01/2019 |
17 | Emotional Intelligence | NPTEL | National | Participant | 01/01/2019 |
18 | Knowledge Management | MHRD, India | National | Participant | 06/08/2018 |
19 | Artificial Intelligence Chatbots for Business | CHRIST | National | Participant | 28/07/2018 |
20 | FRONTIER AREAS IN THE SUBJECT AND CURRICULUM UPDATION | Christ University | Participant | 21/05/2018 | |
21 | Academic Strategic Plan | Christ University | Institutional | Participant | 14/05/2018 |
Sl.No. | Name of the Awards/Achievements/Others | Description | Organisation | Month/ Year |
1 | UGC - National Eligibility Test (NET) | Eligibility for Assistant Professor in Management | University Grants Commission, National Educational Testing Bureau, New Delhi | 25 March 2013 |
2 | Certificate of Completion | Blockchain and Bitcoin fundamentals | Udemy | 21 July 2018 |
3 | Topper In Knowledge Management NPTEL Course | Topper 1 % in Online certification course - Knowledge management, conducted by National Programme on Technology Enhanced Learning (NPTEL) | MHRD, India | 24 October 2018 |
Sl.No. | Faculties | Theme of Consultancy | Type |
1 | AARTHY C,AISHWARYA N,JOHN PAUL RAJ V,SUMATHI A | Design and Delivery of a Soft skills Development Program | Paid |
Sl.No. | Applicants | Title | Date Published |
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