Bangalore Central Campus

Master of Science Behavioural Science (Interdisciplinary
Masters Programme)

Open from: 27-May-2026 | Open until: 08-Jun-2026

Trimester Programme Tailored for Working Professionals Flexible Completion Period Interdisciplinary Expertise Behavioral Design & Intervention Neuroscience Foundations Applied Professional Skills
6
Trimester
4
Specialisations
4 Yrs
Duration
Top 50
B-School India
Banner
Applications OpenUntil 08-Jun-2026
80
Total Credit
4
Years Maximum Duration
100 %
Professional Compatibility
4
Key Interdisciplinary Pillars
Programme Overview

About the Programme

The MSc in Behavioural Science, conducted by the Department of Psychology, introduces the intricacies of human behaviour and the genetic, neural, and biological bases for human behaviour and their impact on cognitive and emotional processes. It explains how we function in interpersonal, social, and organizational contexts and introduces methods of research to study human behaviour. The program is designed to bridge the gap between theoretical research and practical application in the real world.

Biological and Neural Foundations

The programme provides a deep dive into the biological underpinnings of why we act the way we do. Through courses like Neuroscience of Behaviour and Genetics and Behaviour, students explore the brain-mind connection, learning how physiological structures and genetic predispositions influence personality, decision-making, and social interactions.

Applied Behavioural Economics

The curriculum places a strong emphasis on the practical application of behavioral economics, teaching students to use "Nudge" theory and choice architecture to design effective policy and governance solutions.

Interdisciplinary Professional Training

Designed specifically for the modern workforce, the curriculum includes applied subjects like Managerial Psychology, Neuro-marketing, and Behavioural Change in Social and Health Contexts. This ensures that graduates can immediately apply their insights to improve workplace dynamics, consumer engagement, and community wellbeing.

Evidence-Based Intervention Design

A core feature is the "Intervention Design Lab," where students use frameworks like COM-B and EAST to create and test workplace, consumer, and health interventions.

Why at Bangalore Central Campus

Why Choose This Programme?

Cutting-Edge Interdisciplinary Curriculum

The program offers a unique integration of Psychology, Neuroscience, Economics, and Management. This 360-degree approach allows students to understand human behavior from the level of neural firing to global economic decision-making.  
 

Focus on Nudge Theory and Policy Design

Students gain specialized expertise in "Nudge" theory and choice architecture through courses like Behavioural Policy Design and Public Governance. This prepares graduates to create high-impact interventions for public systems and social development.  
 

Advanced Neuro-Marketing and Consumer Insights

The curriculum includes dedicated modules on Neuro-marketing, teaching students to use tools like eye-tracking and EEG to decode non-conscious consumer drivers. This is a high-demand skill set in modern corporate strategy and branding.  
 

Professional Flexibility for Career Growth

Designed as a CBCS Interdisciplinary program, it is highly suitable for working professionals. The trimester system and 80-credit structure provide a rigorous yet manageable path to earning a Master's degree without pausing your career.  
 

Evidence-Based Intervention Design Lab

The program moves beyond theory with the Applied Behavioural Consulting and Intervention course, where students use frameworks like COM-B and EAST to design real-world solutions for organizations and NGOs.  
 

Extensive Research and Analytics Training

With a substantial dissertation and coursework in Behavioural Research, students develop strong competencies in data analytics and scientific integrity. This prepares them for senior consulting roles or advanced doctoral studies. 

Areas of Specialisation

Choose Your Track

The program offers tracks in Corporate Management, Public Policy, and Behavioral Research, applying behavioral science to leadership, consumer behavior, governance, and social impact. Students gain practical and research skills through neuroscience, intervention design, advanced methodologies, and independent research projects.

Corporate Insights & Management

This track focuses on applying behavioral science to enhance organizational efficiency and consumer engagement. a. Managerial Psychology & Leadership: Leverage emotional intelligence and behavioral foundations to lead teams, manage change, and optimize workplace dynamics. b. Neuro-marketing & Consumer Behavior: Use neuroscientific tools and behavioral economics to decode consumer decision-making and design persuasive brand strategies. c. Organizational Dynamics: Apply "Nudge" management and choice architecture to improve employee well-being, productivity, and ethical decision-making within the corporate structure.

Public Policy & Behavioral Design

This track is designed for those aiming to influence large-scale societal change through evidence-based interventions. a. Behavioral Policy Design: Design and evaluate public governance frameworks using the COM-B and EAST models to solve real-world challenges in health, education, and the environment. b. Social & Cultural Dynamics: Navigate complex intergroup conflicts and family dynamics by understanding the intersectionality of identities and cultural dimensions in policy implementation. c. Applied Behavioral Consulting: Gain hands-on experience in "Intervention Design Labs" to create solutions for NGOs and government agencies that address systemic behavioral failures.

Behavioral Research & Academia

This track caters to students pursuing expertise in scientific inquiry and data-driven behavioral analysis. a. Neuroscience of Behavior: Deepen your understanding of the biological and genetic underpinnings of behavior, focusing on cognitive functions like memory, learning, and executive control. b. Advanced Research Methodologies: Master quantitative and qualitative research designs, from experimental psychopathology to multilevel statistical analysis. c. Independent Dissertation: Conduct a rigorous 10-credit research project, culminating in a thesis that contributes original insights to the global field of behavioral science.

Learning Outcomes

What You Will Learn

Biological & Neural Bases of Behaviour Gain a deep understanding of the physiological foundations of the human experience.
You will explore how genetics, brain structures, and neural pathways influence cognitive functions, emotional processing, and personality development.
Behavioural Economics & Nudge Theory Master the principles of choice architecture and "Nudge" theory.
Learn to identify cognitive biases and use behavioural insights to design effective interventions for finance, health, and consumer decision-making.
Neuro-marketing & Consumer Insights Bridge the gap between neuroscience and the marketplace.
You will learn to apply neuroscientific methods to understand non-conscious consumer drivers, brand loyalty, and the effectiveness of marketing communications.
Behavioural Policy & Intervention Design Develop the skills to solve large-scale societal challenges.
Using frameworks like COM-B and EAST, you will learn to design, implement, and evaluate behavioural policies for public governance and social change.
Advanced Research & Statistical Analytics Build robust quantitative and qualitative research skills. From experimental design to multi-level modelling, you will learn to conduct rigorous scientific inquiries and interpret complex data with high integrity. Organizational & Managerial Psychology Apply behavioural science to the professional world. Learn to optimize workplace dynamics, enhance leadership effectiveness, and manage organizational change by understanding human motivation and group behaviour.
Academic Curriculum

Programme Structure

The programme structure outlines the academic curriculum designed to provide a systematic progression of learning through core subjects, electives, and practical components across semesters, ensuring both theoretical understanding and skill development.

Trimester 1 — Neuroscience of Behaviour
COREMPSB401 Neuroscience of Behaviour4 Credits
COREMPSB402 Career Planning and Development4 Credits
ELECMPSB403 Peace, Conflict, and Meditation Strategies4 Credits
CORECore  |  ELECElective  |  SPEC Specialisation  |  AEC Ability Enhancement Course  |  SEC Skill Enhancement Course  |  DSE Discipline Specific Elective  |  VAC Value Added Course  |  MDCMultidisciplinary Course
Trimester 2 — Mental Health at Workplace
COREMPSB404 Mental Health at Workplace4 Credits
COREMPSB405 Economic and Consumer Behaviour 4 Credits
COREMPSB406 Applied Behaviour Consulting and Intervention 4 Credits
Trimester 3 — Behavioural Research
COREMPSB408 Behavioural Research4 Credits
COREMPSB409 Social, Cultural, and Family Dynamics4 Credits
ELECMPSB410 Managerial Psychology4 Credits
Trimester 4 — Behavioural Policy Design
COREMPSB501 Behavioural Policy Design and Public Governance4 Credits
COREMPSB502 Developmental Transitions and Change Management4 Credits
COREMPSB503 Behavioural Decision Making 4 Credits
CORECore  |  ELECElective  |  SPEC Specialisation  |  AEC Ability Enhancement Course  |  SEC Skill Enhancement Course  |  DSE Discipline Specific Elective  |  VAC Value Added Course  |  MDCMultidisciplinary Course
Trimester 5 — Neuro-marketing
COREMPSB504 Neuro-marketing4 Credits
ELECMPSB505 Personality Psychology4 Credits
COREMPSB506 Human-Machine Interface4 Credits
ELECMPSB507 Emotional Intelligence and Leadership 4 Credits
Trimester 6 — Research Project
COREMPSB508 Dissertation/Research Project4 Credits
COREMPSB509 Organizational Dynamics and Change Management4 Credits
ELECMPSB510 Goals and Motivations for Individuals and Teams4 Credits
Admissions

Eligibility & Fee Structure

Eligibility Criteria
Fee Structure (Indicative)
After Graduation

Career Paths

Behavioural Architect / Designer User Experience (UX)
Researcher Behavioural Economist
Consumer Insights Specialist
Public Policy Consultant
Human Resources & People Analytics Manager
Marketing & Brand Strategist
Corporate Consultant (Behavioral Change)
Social Impact Researcher
Neuro-marketing Researcher
Health Behavior Change Specialist
Academic Researcher
Doctoral Candidate
Personalised Path

Your Career Roadmap

Select a specialisation track to explore the learning journey and career outcomes tailored to your chosen domain.

T1-T3
Foundations

Build a strong base in the biological and psychological drivers of behavior. Key focus on Neuroscience of Behaviour and Social & Cultural Dynamics to understand individual and group motivations.

Foundations
T1-T3
Application

Master corporate-specific tools. Focus on Managerial Psychology, Neuromarketing, and Applied Behavioural Consulting to translate theory into business strategy.

Application
T1-T3
Specialization

Execute an industry-aligned Dissertation and complete advanced electives like Human-Machine Interface to lead digital and organizational transformation.

Specialization
Corporate Insights & Management Track — Career Outcomes
Consumer Insights Specialist User Experience (UX) Researcher People Analytics Manager (HR)rnNeuromarketing ConsultantrnCorporate Strategy Lead
Average Starting Package: ₹ 8.5 - 14 LPA
T1-T3
Foundations

Understand the core mechanics of decision-making. Focus on Behavioural Economics and Lifespan Development to identify how different demographics process information.

Foundations
T1-T3
Application

Transition into systemic change. Heavy emphasis on Behavioural Policy Design and Public Governance and Behavioural Change in Social and Health Contexts.

Application
T4-T6
Specialization

Develop and test real-world policy interventions. Focus on Scientific Social Responsibility projects and a dissertation centered on community or public health outcomes.

Specialization
Public Policy & Behavioral Design Track — Career Outcomes
Behavioural Architect Policy Analyst (Government/NGO) Health Behaviour Change Specialist Sustainability Consultant Social Impact Evaluator
Average Starting Package: ₹ 7-12 LPA
T1-T3
Foundations

Mastery of the scientific method. Intense focus on Behavioural Research (Unit 1–4) and the Genetics and Biological bases of behaviour.

Foundations
T1-T3
Application

Advanced data handling and experimental design. Focus on Experimental Psychopathology and specialized electives that utilize high-end lab equipment and biometric data.

Application
T4-T6
Specialization

Research excellence. A comprehensive 10-credit Dissertation involving rigorous data collection and analysis, preparing for international publication or PhD candidacy.

Specialization
Behavioral Research & Academia Track — Career Outcomes
Cognitive Neuroscientist (Research Associate) Data Scientist (Behavioural Modelling) Academic Professor/Lecturer Psychometrician R&D Specialist (Biotech/Pharma)rn
Average Starting Package: ₹ 6.5 - 11 LPA
From the Department

Message from the HOD

HOD Name
Dr Sudhesh N.T
Psychology)
Bangalore Central Campus

Welcome to the School of Psychological Sciences!

We warmly welcome you to the School of Psychological Sciences at CHRIST (Deemed to be University), Bangalore Central Campus.

We offer a rich tradition of personal, academic, and social growth through our range of undergraduate, postgraduate, and doctoral programs in Psychology. Our programs equip students with the necessary skills for critical thinking, prob

Read more...

Psychology, Bangalore Central Campus
×

Message from the HOD

Welcome to the School of Psychological Sciences!

We warmly welcome you to the School of Psychological Sciences at CHRIST (Deemed to be University), Bangalore Central Campus.

We offer a rich tradition of personal, academic, and social growth through our range of undergraduate, postgraduate, and doctoral programs in Psychology. Our programs equip students with the necessary skills for critical thinking, problem-solving, and research that emphasizes ethical practice and social responsibility to help prepare students to address the challenges of the 21st century. Through conferences, seminars, colloquia, internships, community engagement, research, and workshops at the department, students gain practical experience and develop essential skills.

Our dedicated faculty is committed to providing personalized guidance and innovative learning opportunities. Our department is committed to maintaining the highest quality standards in our academic programs and research. We employ a rigorous process of continuous improvement of our curriculum to ensure that our programs are relevant and prepare students for future challenges and opportunities. We invite you to explore our website to learn more about our programs, and we will be happy to assist you with any of your queries.

How to Join

Admission Process

1
Register
  • Register with your Email ID
  • Login to the Admission Portal
2
Apply Online
  • Fill the Application Form
  • Pay Application Fee
3
Entrance Test
  • Entrance Test (If Applicable)
  • Assessment
  • Interview
4
Result
  • Check login page for result
  • If selected, Offer Letter attached
5
Fee Payment
  • Pay Course Fee Online
  • Complete Admission Process
Ready to Apply?

Applications for the 2026 batch are open. Deadline: 08-Jun-2026.

CHRIST
(Deemed to be University)

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Tel: +91 80 4012 9100 / 9600

Fax: +91 80 4012 9000

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Vision

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