Faculty

Profile

Dr MARY RANI THOMAS

MCom, MPhil, PhD
ASSISTANT PROFESSOR


COMMERCE
SCHOOL OF COMMERCE, FINANCE AND ACCOUNTANCY
CENTRAL CAMPUS

Name Programme Institution Year of Passing
PhD PhD CHRIST (Deemed to be University) 2019
MPhil MPhil Christ University 2012
PG MCom Christ University 2010
Degree BCom Bangalore University 2008
Sl.No. Title Name of Periodical Periodicity Date
1 Coronavirus Lockdown: Measures to tackle problems faced by e-retailers delivery agents Indian Periodicals Weekly 29/03/2020
Sl.No. Title Name of Journal Date of Publication Volume No/Issue No/Page No
1 Case on Techademics Management Journal of Commerce & Management Thought 23-Mar-2021 12 / 1 /

Additional information

Category
Sole Authored /Co Authored
Author Name (s) GINU GEORGE,MARY RANI THOMAS
Title of Article Case on Techademics Management
Name of Journal Journal of Commerce & Management Thought
Volume No 12
Issue No 1
Page No
URL https://www.indianjournals.com/ijor.aspx?target=ijor:jcmt&type=home
Date of Publication 23-Mar-2021
2 Health benefits of shifting from Bharat stage four to Bharat stage six International Journal of Behavioural and Healthcare Research 18-Dec-2020 2 / 7 /

Additional information

Category
Sole Authored /Co Authored
Author Name (s) MARY RANI THOMAS,ROHAN POTHUMSETTY,NIRMAL VISWAM,MARY RANI THOMAS
Title of Article Health benefits of shifting from Bharat stage four to Bharat stage six
Name of Journal International Journal of Behavioural and Healthcare Research
Volume No 2
Issue No 7
Page No
URL https://www.inderscience.com/info/inarticle.php?artid=112147
Date of Publication 18-Dec-2020
3 Revival Strategies For Travel and Tourism Industry- Post COVID-19 Siddhant-A Journal of Decision Making 12-Dec-2020 20 / 3&4 /

Additional information

Category
Sole Authored /Co Authored
Author Name (s) GINU GEORGE,MARY RANI THOMAS
Title of Article Revival Strategies For Travel and Tourism Industry- Post COVID-19
Name of Journal Siddhant-A Journal of Decision Making
Volume No 20
Issue No 3&4
Page No
URL https://www.indianjournals.com/ijor.aspx?target=ijor:sjdm&volume=20&issue=3and4&article=008
Date of Publication 12-Dec-2020
4 Quarantined effects and strategies of college students ? COVID-19 Asian Education and Development Studies 13-Nov-2020 NA / NA /

Additional information

Category
Sole Authored /Co Authored
Author Name (s) MARY RANI THOMAS,GINU GEORGE
Title of Article Quarantined effects and strategies of college students ? COVID-19
Name of Journal Asian Education and Development Studies
Volume No NA
Issue No NA
Page No
URL https://www.emerald.com/insight/content/doi/10.1108/AEDS-04-2020-0054/full/html
Date of Publication 13-Nov-2020
5 Digital Marketing Strategies: Effectiveness on Generation Z SCMS Journal of Indian Management 01-Jul-2020 XVII / 2 /

Additional information

Category
Sole Authored /Co Authored
Author Name (s) MARY RANI THOMAS,ASMA ANJUM,MARY RANI THOMAS,PRESTIN PRAKASH
Title of Article Digital Marketing Strategies: Effectiveness on Generation Z
Name of Journal SCMS Journal of Indian Management
Volume No XVII
Issue No 2
Page No
URL https://www.scopus.com/sourceid/21100869509
Date of Publication 01-Jul-2020
6 Generation Z preference on reusable food container on subscription basis Indian Journal of Commerce and Management Studies 01-Jun-2020 11 / 2 /

Additional information

Category
Sole Authored /Co Authored
Author Name (s) MARY RANI THOMAS,RAGHAV AGARWAL,YAMINI GERA,ANKIT AMAR,MARY RANI THOMAS
Title of Article Generation Z preference on reusable food container on subscription basis
Name of Journal Indian Journal of Commerce and Management Studies
Volume No 11
Issue No 2
Page No
URL http://www.scholarshub.net/index.php/ijcms/article/view/520/504
Date of Publication 01-Jun-2020
7 Customer Profiling of Alpha: The Next Generation Marketing Ushus-Journal of Business Management 06-Feb-2020 19 / 1 /

Additional information

Category
Sole Authored /Co Authored
Author Name (s) MARY RANI THOMAS,MARY RANI THOMAS,MADIYA,SHIVANI MP
Title of Article Customer Profiling of Alpha: The Next Generation Marketing
Name of Journal Ushus-Journal of Business Management
Volume No 19
Issue No 1
Page No
URL
Date of Publication 06-Feb-2020
8 Bharat Stage IV to VI -Challenges and Strategies International Journal of Recent Technology and Engineering (IJRTE) 21-Jan-2020 8 / 5 /

Additional information

Category
Sole Authored /Co Authored
Author Name (s) MARY RANI THOMAS,ROHAN POTTUMSHETTY,MARY RANI THOMAS
Title of Article Bharat Stage IV to VI -Challenges and Strategies
Name of Journal International Journal of Recent Technology and Engineering (IJRTE)
Volume No 8
Issue No 5
Page No
URL https://www.ijrte.org/wp-content/uploads/papers/v8i5/E5850018520.pdf
Date of Publication 21-Jan-2020
9 Integration of Artificial Intelligence in Human Resource International Journal of Innovative Technology and Exploring Engineering (IJITEE) 12-Dec-2019 9 / 2 /

Additional information

Category
Sole Authored /Co Authored
Author Name (s) MARY RANI THOMAS,GINU GEORGE
Title of Article Integration of Artificial Intelligence in Human Resource
Name of Journal International Journal of Innovative Technology and Exploring Engineering (IJITEE)
Volume No 9
Issue No 2
Page No
URL https://www.ijitee.org/
Date of Publication 12-Dec-2019
10 Benefits of Cross - Training : Scale Development and Validity Prabandhan: Indian Journal of Management 13-Jun-2019 12 / 6 /

Additional information

Category
Sole Authored /Co Authored
Author Name (s) MARY RANI THOMAS,MARY RANI THOMAS,NAVYA NINAN,JOEL CHACKO ROY
Title of Article Benefits of Cross - Training : Scale Development and Validity
Name of Journal Prabandhan: Indian Journal of Management
Volume No 12
Issue No 6
Page No
URL https://www.scopus.com/sourceid/21100417501
Date of Publication 13-Jun-2019
11 Training the workforce for industry 4.0 International Journal of Research in Social Sciences (IJRSS) 01-Apr-2019 9 / 4 /

Additional information

Category
Sole Authored /Co Authored
Author Name (s) MARY RANI THOMAS,MARY RANI THOMAS,NAVYA NINAN,JOEL ROY
Title of Article Training the workforce for industry 4.0
Name of Journal International Journal of Research in Social Sciences (IJRSS)
Volume No 9
Issue No 4
Page No
URL UGC No 48887
Date of Publication 01-Apr-2019
12 Beguiling the Gen Zers to enter the workforce International Journal of Management, Technology And Engineering 17-Dec-2018 8 / 12 /

Additional information

Category
Sole Authored /Co Authored
Author Name (s) MARY RANI THOMAS,MARY RANI THOMAS,VAISHNAVI M.A,RANJANA DEVI
Title of Article Beguiling the Gen Zers to enter the workforce
Name of Journal International Journal of Management, Technology And Engineering
Volume No 8
Issue No 12
Page No
URL UGC No 45550
Date of Publication 17-Dec-2018
13 Online Merchandising Cues Influencing the Purchase Intention of Generation Z Mediated by Emotions Using -S-O-R Framework Asian journal of management 10-Feb-2018 9 / 1 /

Additional information

Category
Sole Authored /Co Authored
Author Name (s) MARY RANI THOMAS,JAIN MATHEW
Title of Article Online Merchandising Cues Influencing the Purchase Intention of Generation Z Mediated by Emotions Using -S-O-R Framework
Name of Journal Asian journal of management
Volume No 9
Issue No 1
Page No
URL http://ajmjournal.com/Home.aspx
Date of Publication 10-Feb-2018
14 Innovative Teaching Pedagogy Using Technology and Research: A Study with Reference to Student Perspective ZENITH International Journal of Multidisciplinary Research 02-Feb-2018 8 / 2 /

Additional information

Category
Sole Authored /Co Authored
Author Name (s) MARY RANI THOMAS,MYNAVATHI L,VINNARASI B,MUTHU RUBEN V,ANSON K J,ANAND SHANKAR RAJA M
Title of Article Innovative Teaching Pedagogy Using Technology and Research: A Study with Reference to Student Perspective
Name of Journal ZENITH International Journal of Multidisciplinary Research
Volume No 8
Issue No 2
Page No
URL UGC No 46665
Date of Publication 02-Feb-2018
15 Innovative teaching Pedagogy Using technology and Research: A Study with Reference to Student Perspective ZENITH International Journal of Multidisciplinary Research 01-Feb-2018 8 / 2 /

Additional information

Category
Sole Authored /Co Authored
Author Name (s) MYNAVATHI L,ANSON K J,ANAND SHANKAR RAJA M,MARY RANI THOMAS,MUTHU RUBEN V,VINNARASI B
Title of Article Innovative teaching Pedagogy Using technology and Research: A Study with Reference to Student Perspective
Name of Journal ZENITH International Journal of Multidisciplinary Research
Volume No 8
Issue No 2
Page No
URL UGC No 46665
Date of Publication 01-Feb-2018
16 Innovative Teaching Pedagogy Using Technology and Research: A Study with reference to student Perspective ZENITH International Journal of Multidisciplinary Research 01-Feb-2018 8 / 2 /

Additional information

Category
Sole Authored /Co Authored
Author Name (s) MYNAVATHI L,ANSON K J,ANAND SHANKAR RAJA M,MARY RANI THOMAS,VINNARASI B,MUTHU RUBEN V
Title of Article Innovative Teaching Pedagogy Using Technology and Research: A Study with reference to student Perspective
Name of Journal ZENITH International Journal of Multidisciplinary Research
Volume No 8
Issue No 2
Page No
URL UGC No 46665
Date of Publication 01-Feb-2018
17 Online Website Cues Influencing the Purchase Intention of Generation Z Mediated by Trust Indian Journal of Commerce & Management Studies 10-Jan-2018 IX / 1 /

Additional information

Category
Sole Authored /Co Authored
Author Name (s) MARY RANI THOMAS,MARY RANI THOMAS,KAVYA.V,MARY MONICA
Title of Article Online Website Cues Influencing the Purchase Intention of Generation Z Mediated by Trust
Name of Journal Indian Journal of Commerce & Management Studies
Volume No IX
Issue No 1
Page No
URL http://scholarshub.net/ijcms/vol9/issue1/Paper_03.pdf
Date of Publication 10-Jan-2018
18 Rev7 in Singapore Journal of Xavier University Bhubaneswar 15-Jun-2017 8 / 1 /

Additional information

Category
Sole Authored /Co Authored
Author Name (s) MARY RANI THOMAS,MARY RANI THOMAS,NAREN KASHYAP
Title of Article Rev7 in Singapore
Name of Journal Journal of Xavier University Bhubaneswar
Volume No 8
Issue No 1
Page No
URL http://home.ximb.ac.in/~jcr/cases.html
Date of Publication 15-Jun-2017
19 A study on Management of cultural diversity through understanding the problems of foreign Students International Research Journal of Business and Management ? IRJBM 07-Dec-2014 VII / Special Issue-12 /

Additional information

Category
Sole Authored /Co Authored
Author Name (s) MARY RANI THOMAS,MARY RANI THOMAS
Title of Article A study on Management of cultural diversity through understanding the problems of foreign Students
Name of Journal International Research Journal of Business and Management ? IRJBM
Volume No VII
Issue No Special Issue-12
Page No
URL
Date of Publication 07-Dec-2014
Sl.No. Title URL Subject Month Year
Sl.No. Type of Book Title Title of Book ISBN Month Year
Sl.No. Type of Book Title of Chapter/Article ISBN Month Year
1 Reference book Role of Engagement Activities in Psychological Well-Being of Students During COVID-19 9783964922366 Feb 2021

Additional information

Type of Book Reference book
Type of Work Chapter
Sole Authored/Co Authored Co-Authored
Author Name (s) GINU GEORGE,MARY RANI THOMAS
Title of Book Research Trends in Applied Research
Title of Book/Chapter/Article/Case Study) Role of Engagement Activities in Psychological Well-Being of Students During COVID-19
Month/Year Feb/2021
ISBN 9783964922366
Pages 1 - 15
Publishing Company/Institution Weser Books
Level International publisher
Sl.No. Type of Book Title Title of Case Study ISBN Month Year
Sl.No. Title Abstract Objectives Type Sponsors
Sl.No. Title Place of Publication ISBN No. Month Year
Sl.No. Type of Program Role Name of Program Title of Paper Date Organising Institution Level
1 Conference Presenter Embracing change and transformation Technological Perspective of Education For Generation Z and generation Alpha 20/02/2021 Vidaylankar school of Information Technology International
2 Conference Presenter Big Data & Business Analytics Landing Page Via Preceived Interactivity for 4 Generations 29/03/2019 M.Kumarasamy college National
3 Conference Presenter KRISYM Dimensions of cross training :an effective tool in employee and retention 15/02/2019 Kristu jayanthi college International
4 Conference Presenter International Conference on Changing Business Landscape An Integrated Approach to Artificial Intelligence in HR 06/02/2019 Christ University International
5 Conference Participant International Conference on Changing Business Landscape An Integrated approach to Artificial intelligence in HR 06/02/2019 Christ University International
6 Conference Presenter Changing Business Landscape An Integrated Approach of Artificial Intelligence in HR 06/02/2019 Christ University International
7 Conference Presenter Interantional COnference on Emerging Trends in Business (ICETB) Importance of stimulus organism response as variables in the online context 16/02/2017 Christ University International
8 Conference Participant International conference on emerging trends in Business 16/02/2017 Christ University International
9 Conference Presenter Emerging Trends In Business Online Visual Merchandising Elements-key drivers to sell online 12/02/2016 Christ University National
10 Conference Presenter Futuristic Innovation And Challenges To Diversity Management Management of cultural diversity through understanding the problems of foreign students 30/10/2014 Jyothi Nivas College International
11 Seminar Participant Empowering employability in higher education 06/02/2014 Mount carmel college in asociation with NIPM UGC sponsored National
12 Conference Presenter Empowering Employability In Higher Educatin Problems faced by International students on adjustment with culture and the suitable strategies to overcome such difficulties for uninterrupted pursuance of their education 06/02/2014 Christ University National
13 Seminar Participant Faculty Development Programme 01/10/2013 Christ University Institutional
14 Conference Presenter Emerging Sectors: growth Drivers For Indian Economy A study on factors influencing brand image of autonomous institutions in Bangalore 08/03/2013 M.S. Ramaiah Institute of Technology National
15 Conference Presenter National Conference on Challenges and Opportunities in service Sector Customer awareness on convenience banking in public sector banks 20/04/2011 M.S. Ramaiah Institute of Technology National
16 Conference Presenter Challenges And Opportunities In Service Sector Customer Awareness On Convenience Banking In Public Sector Banks 20/04/2011 M S Ramaiah Institute of Technology National
Sl.No. Title of the Program Name of the Program Date Name of the Institution
Sl.No. Title Genre Producer Copyrights
Sl.No. Title Guide Name Institution Month Year
1 The Influence of Sales Promotion technique on Youth Buying Behavior in shopping malls -A Study with reference to Bangalore city Dr .L.Mynavathi Christ University June 2011
2 ROLE OF ONLINE VISUAL MERCHANDISING AND PERSONALITY ATTRIBUTES ON PURCHASE INTENTION OF CUSTOMERS IN THE APPAREL INDUSTRY Dr Jain Mathew
Sl.No. Title Name of Student Institution Month Year
Sl.No. Title of Invention Inventor(s) Filing Date
Sl.No. Name of the Research Project Investigator(s) Sponsors Internal/External
1 A study on cause and effect of Cultural Dissonance on International students studying in Bengaluru Dr L.Mynavathi ans Mary Rani Thomas Christ University Internal
Sl.No. Name of the Conference/Seminar Name of Organiser Level Date
Sl.No. Name of the Workshop/FDP/Training programme Name of Oraganiser Level Date
1 Online Teaching Academic Staff College 22/04/2020
2 Everyday Parenting: The ABCs of Child Rearing Yale university International 20/04/2020
3 Research Proposal: Initiating Research UC DAVIS International 20/04/2020
4 Learning to Teach Online UNSW Sydney (The University of New South Wales) International 20/04/2020
5 Upskill to Upscale2020 Department of Commerce Institutional 28/02/2020
6 Research and Technology in Commerce Christ University 24/10/2017
7 Teaching ,learning and evaluation Christ University 22/05/2017
8 RESEARCH AND PUBLICATION Christ University Institutional 23/09/2016
9 Research and Publication CU Academic Staff College 23/09/2016
10 New Dimensions of Research Christ University Academic Staff 23/05/2016
11 Routledge editorial workshop Taylor &Francis Institutional 25/09/2014
12 Perspectives and practices in higher education Christ university Institutional 09/10/2012
13 Effective Classroom Communication and Teaching Skills for College Teachers Christ university Institutional 11/05/2011
Sl.No. Name of the Awards/Achievements/Others Description Organisation Month/ Year
1 coursera Crafting an Effective Writer: Tools of the Trade (Fundamental English Writing) MT. SAN JACINTO COLLEGE'S August 2014
2 coursera Enhance Your Career and Employability Skills UNIVERSITY OF LONDON ONLINE SHORT COURSE OFFERING August 2014
3 Best paper award students Students won best paper award guided by me Kristu Jayanti College 16 February 2019
4 Best paper Award Vidyalankar School of Information Technology 20 February 2021

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