Dr SANGEETHA R
MCom, MBA, MPhil, PhD
PROFESSOR
Articles in Periodicals
Sl.No. Title Name of Periodical Periodicity Date
1 Impact of Financial Crisis on the sustainability of Public Sector Banks in India - A Data Envelopment Analysis Conference Proceedings Annual 25/03/2016
2 An analysis on Banking Dynamics of Public Sector Banks in India Interanational Journal of Money Banking and Finance Biannual 31/12/2013
Articles in Journals
Sl.No. Title Name of Journal / Vol. No. / Issue No. / Page Nos ISSN No. Date Published
1 Examining the Components of Organizational Attractiveness: An Employee Perspective Interdisciplinary Journal of Management Studies (IJMS) / 18 / 4 / 615 - 633 2981-0795 04-Sep-2025
2 Predicting financial asset prices with neural network: a comparative study of neural network?s effectiveness in financial decision-making International Journal of Accounting and Economics Studies / 12 / 1 / - 2309-4508 05-Jun-2025
3 Sectoral Analysis of Environment Social and Governance Data Using Deep Learning Model International Journal of Innovation and Technology Management / 21 / 1 / 1 - 15 0219-8770 10-Feb-2025
4 Sectoral Analysis of Environment Social and Governance Data Using Deep Learning Model International Journal of Innovation and Technology Management / / / - 1793-6950 21-Nov-2024
5 Unveiling Future Trends in Employer Branding: Systematic Review and Bibliometric Analysis International Journal of Information Science and Management / 23 / 1 / 231 - 254 2008-8302 12-Oct-2024
6 Students? usage of Over-the-top (OTT) streaming platforms affecting their academic and socio-demographic Profile Innoeduca. International Journal of Technology and Educational Innovation / 10 / 1 / 124 - 143 2444-2925 01-Jun-2024
7 Evaluating the impact of Government Programs on Menstrual Equity and Accessibility in Karnataka Community Practitioner / 21 / 5 / - 1462-2815 25-May-2024
8 Corporate social responsibility and its impact on organizational attractiveness: Unveiling the mediating role of perceived organizational support Cogent Business and Management / 11 / 1 / - 2331-1975 16-May-2024
9 Examining University Students? Attitude towards e-Learning and Their Academic Achievement during COVID-19 International Journal of Information and Education Technology / / / - 2010-3689 01-Apr-2023
10 Social Media Disengagement Among Gen Y and Gen Z: a Quantitative Investigation Media Literacy and Academic Research / 5 / 1 / 230 - 252 2585-8726 01-May-2022
11 Covid-19 pandemic and the macro-economic implications - an Indian perspective Journal of Huazhong University of Science and Technology / 50 / 02 / - 1671-4512 26-Feb-2021
12 How efficient are public sector banks in India? A non-parametric approach Banks and Bank Systems / 15 / 4 / 102 - 120 1991-7074 14-Dec-2020
13 Long memory investigation during demonetization in India Investment Management and Financial Innovations / 17 / 2 / 297 - 307 1810-4967, 1812-9358 01-Jul-2020
14 Impact of Financial Literacy on Investment Behavior and Consumption Behavior of Middle Class Families in India International Journal of Advanced Science and Technology / 28 / 19 / 634 - 647 2207-6360 29-Dec-2019
15 Determinants of Corporate Dividend Policy In India: A Dynamic Panel Data Analysis Academy of Accounting and Financial Studies Journal / 22 / 2 / 1 - 13 1528-2635 23-Aug-2018
16 Does The Nifty Sectoral Indices Shake Hands With Nifty? : A Time Series Analysis International Journal Of Applied Economic Research / 15 / 10 / 251 - 262 0972-7302 29-May-2017
Books/ Book Chapter/Case Study
Sl.No. Title Author Names(s) ISBN No. Month Year
1 AI and Fintech Improving the Financial Landscape SHAMPA I DEV,SANGEETHA R,THOMAS MANGARA,K. P. JAHEER MUKTHAR, ROSARIO MERCEDES HUERTA-SO 9781003645849 /
2 Marketing Intelligence, Part B: AI, Trust, and Innovation in the Modern Business Landscape SANGEETHA R,SHIMMY FRANCIS,MUDITA SINHA,ARABINDA BHANDARI,SAMANT SHANT PRIYA,SAJAL KABIR 978-1-83662-560-5 /
3 Marketing Intelligence, Part A: Understanding Customers in the Era of Digitalization AISHWARYA N,ELANGOVAN N,SUNDARAVEL ELANGOVAN,AARTHY CHELLASAMY,SANGEETHA R,MUDITA SINHA 978-1-83549-419-6 /
4 Diversity and Inclusion in Global Business and Education LAKSHMI SHANKAR IYER,SHIMMY FRANCIS,SANGEETHA R,SATHIYA SEELAN B,JAMES ETIM,ALICE ETIM 978-166849898-9, 978-166849897-2 /
5 Industry 4.0 Key Technological Advances and Design Principles in Engineering, Education, Business, and Social Applications MANU K S ,KAVITHA R ,ANJU KALLUVELIL JANARDHANAN ,SANGEETHA R,SAGAYA AURELIA P,OSSAMA EMBARAK 978-1-003-34333-2 /
6 Building Sustainable Human Resources Management Practices for Businesses SANGEETHA R,CRISTINA RALUCA GH. POPESCU, JAVIER MARTÍNEZ-FALCÓ 9798369319949 /
7 Data-Driven Decision making AISHWARYA N,SANGEETHA R,JEANNE POULOSE M 978-981-97-2901-2 /
8 Innovative Human Resource Management for SMEs SANGEETHA R,SHUJA IQBAL, KOMAL KHALID, ANDI CUDAI NUR 9798369309728 /
9 Advanced IoT Technologies and Applications in the Industry 4.0 Digital Economy KAVITHA R ,SANGEETHA R,ALEX KHANG, VUGAR ABDULLAYEV, VLADIMIR HAHANOV, VR 978-100385191-2, 978-103256182-0 /
10 AI and IoT Technology and Applications for Smart Healthcare Systems SANGEETHA R,KAVITHA R ,DEBANJAN BASU,KENNETH JOHN MENEZES,AYUSHYA CHO,ALEX KHANG 9781032686745 /
11 Building Sustainable Human Resources Management Practices for Businesses SANGEETHA R,CRISTINA RALUCA GH. POPESCU, ,JAVIER MARTÍNEZ-FALCÓ, BARTOLOMÉ MARCO-LAJARA,EDUARDO SÁNCHEZ-GARCÍA, LUIS A. MILLÁN-TUDELA 9798369319949 /
12 Innovative Human Resource Management for SMEs SANGEETHA R,SHUJA IQBAL, KOMAL KHALID, ,ANDI CUDAI NUR 9798369309728 /
13 Digital Teaching, Learning and Assessment The Way Forward KAVITHA R ,SANGEETHA R,MANU K S ,ANJU KALLUVELIL JANARDHANAN ,UPASANA GITANJALI SINGH, CHENICHERI SID NAIR AND S 978-0-323-95500-3 /
14 Handbook of Research on Machine Learning-Enabled IoT for Smart Applications Across Industries KAVITHA R ,SANGEETHA R,PINTO NIKHIL ANTHONY, MUKHERJEE DEBANJANA, SHUKLA,NEHA GOEL, RAVINDRA KUMAR YADAV 9781668487853 /
15 Handbook of Research on Machine Learning-Enabled IoT for Smart Applications Across Industries KAVITHA R ,SANGEETHA R,V. S. LAVAN, C. MAYUR, MARY F. LALITHA,NEHA GOEL, RAVINDRA KUMAR YADAV 9781668487853 /
16 Handbook of Research on Machine Learning-Enabled IoT for Smart Applications Across Industries KAVITHA R ,SANGEETHA R,NEHA GOEL, RAVINDRA KUMAR YADAV 9781668487853 /
17 Handbook of Research on Machine Learning-Enabled IoT for Smart Applications Across Industries KAVITHA R ,SANGEETHA R, ALVIS ABREO, ROHIT UPADHYAY, RAISON SABU 9781668487853 /
18 Digital Teaching, Learning and Assessment The Way Forward MANU K S ,ANJU KALLUVELIL JANARDHANAN, SANGEETHA RANGASAMY3 ,KAVITHA R,SANGEETHA R,UPASANA GITANJALI SINGH, KWAZULU-NATAL,SOUTH AFRIC,CHENICHERI SID NAIR ,VIT, MELBOURNE, AUSTRALIA,SUSANA GONÇALVES, PIC, SUSANA GONÇALVES 978-0-323-95500-3 /
19 Lecture Notes in Networks and Systems AARTHY C,AISHWARYA N,ELANGOVAN N,SANGEETHA R, MOHAMMED A. AL-SHARAFI,MOSTAFA AL-EMRAN,MOHAMMED NAJI AL-KB,KHALED SHALEN 978-3-031-20429-6 /
20 Blockchain Based Internet of Things SUREKHA NAYAK,SANGEETHA R,AARTHY C,KAVITHA R ,ANURADHA R,DEBASHIS DE,SIDDHARTHA BHATTACHARYYA 9789811692604 /
Participation in Seminars/Conferences/Symposium
Sl.No. Name of the Conference /Seminar /Symposium Type of Program Title of the Article Role Venue/Place Date
1 9th International Economics Conference on Economic Growth and Sustainable Development : Emerging Trends Conference Measuring the Impact of Financial and Legal Literacy on Socio-economic Development of Self-Help Group Women Presenter) SDMIMD, MysuruMysuru 21/11/2024
2 9th International Economics Conference Economic Growth and Sustainable Development: Emerging Trends Conference Moderator/Chair) SDMIMD, MysuruMysuru, Karnataka, India 21/11/2024
3 Tech Diplomacy 2.0 India's Strategic Alliance in Digital Decade Conference Bridging the Digital Divide: A Comparative Study of Digital Inclusion in India, Brazil, and Kenya Presenter) Christ UniversityBangalore 04/10/2024
4 All India Women Academician's Conference on Envisioning New Bharath Conference Participant) Akhil Bhartiya Rashtriya Shaikshik Mahasangh (ABRSM) and Osmania UniveristyHyderabad 21/09/2024
5 A One-Day International Conference on Integrating SDGs into Business Strategies for Sustainability (Hybrid Mode) Conference Business in the Age of Sustainability: How Responsible Consumption and Climate Action Shape the Future? Keynote Speaker) Kongu Arts and Science College (Autonomous) ErodeErode, Tamilnadu, India 20/09/2024
6 All India Research Scholar Summit Symposium Co-presenter) Indian Institute of Technology, Madras. Indian Institute of Technology, Madras. 04/03/2024
7 Global progress, Local Actions: Aligning Business and Management Practices with SDG Agendas Conference Moderator/Chair) Christ UniversityCHRIST Deemed to be University, Central Campus Bangalore. 21/02/2024
8 4th International Conclave on Globalizing Indian Thought Indian Knowledge System, Culture and Management Conference Bucket of Milk for Kheer - Leadership Lessons from the Indian Knowledge System Presenter) Indian Institute of Management - KozhikodeRadission Blu Hotel, Mysore 14/12/2023
9 National Seminar on Sex workers and their children: Legal, Educational, Health and Occupational Challenges Seminar Participant) Christ UniversityCHRIST University, Bangalore 13/12/2023
10 First International Conference on Artificial Intelligence applications in Environmental, Social and Governance Conference Sectoral Analysis of Environmental, Social and Governance Data Using Deep Learning Model Presenter) Indian Institute of Management BangaloreBangalore 08/12/2023
11 International Finance And Accounting Conference - Ifac 2023 Conference Bibliometric Analysis of ESG Integration Strategies in the Global Context Presenter) IIM JammuIIM Jammu 08/09/2023
12 National Seminar on Institutionalizing Quality Culture in Higher Education Institutions Seminar Organizer) Christ UniversityBangalore 07/09/2023
13 International Conference on Environment, Social and Governance Conference ESG and Corporates in India: Developing a Scale to Assess the Impact of ESG and Investor Psychology on Returns during the Pandemic Presenter) Ramaiah Institute of ManagementBangalore 27/06/2023
14 Assurance of Learning I Seminar Seminar Participant) Association to Advance Collegiate Schools of Business (AACSB)Hyderabad 16/05/2023
15 Business Accreditation Seminar Seminar Participant) Association To Advance Collegiate Schools Of BusinessHyderabad 14/05/2023
16 National Conference on Strategic and Tactical Marketing for Contemporary Corporates Conference Strategic and Tactical marketing for Contemporary Corporate Keynote Speaker) Selvamm Arts and Science College (Autonomous), Namakkal, Tamil NaduNamakkal, Tamil Nadu 24/03/2023
17 International Conference 2023 Conference Moderator/Chair) Christ UniversityBangalore 10/03/2023
18 IB Workshop Symposium Research Publication - An interdisciplinary Approach Keynote Speaker) Christ UniversityBangalore 25/02/2023
19 Transformative Challenges in Teaching and learning of HEIs as per the NEP 2020 Conference Participant) School of Sciences, Jain University, BangaloreJain University, Bangalore 14/12/2022
20 2 International Conference On Reinventing Business Practices, Startups And Sustainability (ICRBSS) - 2022 Conference Co-presenter) Srm Institute Of Science And Technology, Vadapalani Campus, ChennaiSrm Institute Of Science And Technology, Vadapalani Campus, Chennai 29/09/2022
21 International Conference on Innovation and Management - The Way Ahead Conference Impact of Sentiments on Domestic Oil and Gold on the Indian Reality Sector: An Investigation Using DCC-GARCH Presenter) Kirloskar Institute of ManagementHarihar, Karnataka, India 29/09/2022
22 International Conference on Reinventing Business Practices , start ups and Sustainability Conference Co-presenter) SRM University, SONEPETSRM University, SONEPET 29/09/2022
23 International Virtual Conference on "FinTech and IsurTech" Conference Moderator/Chair) PSGR Krishnammal College for WomenCoimbatore 11/03/2022
24 International conference on Digital Marketing Experience Conference Impact of Over the Top (OTT) platforms on students during COVID-19 Presenter) Jain UniversityBangalore 27/10/2021
25 Big Data and Analytics Seminar Participant) ATAL Academy and BNM Institute of TechnologyBangalore 20/09/2021
26 International Conference on Renaissance: Challenges & Prospects of New Normal of Life in Various Spheres Surviving the COVID-19 Pandemic Era Conference Co-presenter) Christ UniversityBangalore 06/08/2021
27 Global Perspectives On Business, Economy And Society - For Sustainability in The New Normal? Conference Impact of COVID-19 and 2008 Global Financial Crisis on the Demand of Essential Goods in the US ? A Comparative Study Presenter) ISBR Business School in association with ISBR College, Bengaluru.Bangalore 05/08/2021
28 The Art of Doing Research Seminar Participant) Jyothi Engineering College, Thrissur, India; CHRIST (Deemed to be University), Bangalore, India and Pelita Bangsa University, IndonesiaOnline 12/07/2021
29 AI in Banking And Financial Services Seminar Participant) B.M.S. College of Engineering - AICTE Training And Learning (ATAL) AcademyOnline 12/07/2021
30 Data Science in Finance Seminar Participant) Indian Statistical Institute and Chennai Mathematical InstituteOnline 27/06/2021
31 WiDs Conference 2021 Conference Participant) IIM BangaloreBangalore 17/04/2021
32 A Virtual 5th International Conference on Emerging Global Trends in Accounting, Finance and Taxation Conference Participant) Jain Deemed to be UniversityBangalore 09/04/2021
33 National Conference on Industry 4.0: Innovation, Transformation & Business strategies Conference Co-presenter) Christ UniversityBangalore 07/04/2021
34 4th International Conference FUSION 2021 Conference Co-presenter) IFIM College (Autonomous)Bangalore 19/03/2021
35 National Seminar on "Impact of Social Media on Commerce" Seminar Co-presenter) National College, Autonomous, Jayanagar, BangaloreBangalore 04/03/2020
36 Synthesis of Modern and Ancient Education System for Holistic Approach to Teaching Conference Panelist) C B Bhandari Jain College, Shankarapuram, BangaloreBangalore 25/10/2019
37 Synthesis of Modern and Ancient Education System for Holistic Approach to Teaching Conference Moderator/Chair) C B Bhandari Jain College, Shankarapuram, BangaloreBangalore 25/10/2019
38 International Conference on Innovative Practices - Discerning New Perspectives Conference Do Giants in Public Sector General Insurance Differ in Efficiency? Evidence from India Presenter) St Joseph's College of Atrts and Science for WomenHosur, Tamilnadu 09/08/2019
39 International Conference on "Innovative Practices in Management and Entrepreneurship" Conference Co-presenter) BNM Institute of Technology, 27th Cross, 12th Main, Banashankari 2nd stage, Bengaluru - 560070Bangalore 27/12/2018
40 International Conference on "Innovative Practices in Management and Entrepreneurship" Conference Co-presenter) BNM Institute of Technology, 27th Cross, 12th Main, Banashankari 2nd stage, Bengaluru - 560070Bangalore 27/12/2018
41 National Conferene on Research Avenues on Social Science Conference National Conferene on Research Avenues on Social Science Keynote Speaker) Department of Management Studies, PKR Arts and Science College for Women, Gobichettipalayam, Erode District, Tamil naduGobichettipalayam, Erode District, Tamil nadu 27/08/2018
42 Symposium on CRYPTOCURRENCY - A new paradigm in Economics Symposium Participant) M P Birla Institute of Management and Southern EconomistM P Birla Institute of Management, Bangalore. 03/08/2018
43 Seminar on Database on Indian Economy (DBIE): RBI's Data warehouse Seminar Participant) Christ UniversityRBI, Bangalore 20/07/2018
44 National Conference on "Goods and Services Tax: Impact and Prospects (GSTIP - 2018) Conference GST and its impact on Hospitality Sector Presenter) Christ UniversityChennai 07/03/2018
45 Seminar on Emerging Trends in Business Seminar Impact of Balance of payments on Indian and US Economy Presenter) Christ UniversityCHRIST (Deemed to be University) 22/02/2018
46 Seminar on Emerging Trends in Business Seminar Impact of macroeconomic variable on the performance of commercial banks in India Presenter) Christ UniversityCHRIST (Deemed to be University) 22/02/2018
47 Seminar on Emerging Trends in Business Seminar Impact of Interest Rate Change in Automobile Sector Presenter) Christ UniversityCHRIST (Deemed to be University) 22/02/2018
48 Seminar on Emerging Trends in Business Seminar Impact of Non-performing assets of Indian public-sector banks on Macro economic factors Presenter) Christ UniversityCHRIST (Deemed to be University) 22/02/2018
49 Seminar on Emerging Trends in Business Seminar The Impact of Energy Intensity and Power Industry Growth Rate on Indian Electricity Market Presenter) Christ UniversityCHRIST (Deemed to be University) 22/02/2018
50 Seminar on Emerging Trends in Business 2018 Seminar Impact of Macro Economic Variables on the Oil price Presenter) Christ UniversityBengaluru 22/02/2018
51 Fifth International Conference on Business Analytics and Intelligence Conference The Impact of Volatility Index on Indian Stock Market Presenter) IIM BANGALOREBangalore 11/12/2017
52 5th International Conference on Emerging Trends in Global Accounting, Finance adn Taxation Conference Portfolio Management on Selected CNX NIFTY Companies for Retail Investors Presenter) Kristu Jayanti College (Autonomous), Bengaluru.Bengaluru 21/09/2017
53 5th International Conference on Emerging Trends in Global Accounting, Finance adn Taxation Conference Impact of Financial Literacy Center and Reporting Offices on Credit Deposit Ratio in Karnataka Presenter) Kristu Jayanti College (Autonomous), Bengaluru.Bengaluru 21/09/2017
54 Symposium on Business Analytics and Intelligence Symposium Participant) Christ UniversityBengaluru 17/06/2017
55 International Conference Fusion 2017 - on Emerging Trends in Governance for sustainable growth Conference Perspective of financially excluded masses towards financial inclusion Presenter) IFIM College, Bengaluru.Bengalurn 10/03/2017
56 International Conference Fusion 2017 - on Emerging Trends in Governance for sustainable growth Conference Impact of Taxes and Tariff on Reported Transfer Price Presenter) IFIM College, Bengaluru.Bengaluru 10/03/2017
57 International Conference Fusion 2017 - on Emerging Trends in Governance for sustainable growth Conference Moderator/Chair) IFIM College, Bengaluru.Bengaluru 10/03/2017
58 National Conference on ?Synthesize: An Interdisciplinary Conference on Management &Social Sciences? Conference Moderator/Chair) Christ UniversityBengaluru 10/03/2017
59 International Conference on Emerging Trends in Business Conference Does the Nifty sectoral indices shake hands with Nifty?: A Time Series analysis Presenter) Christ UniversityBengaluru 16/02/2017
60 The 7th International Conference on Development Policy Do Indian IT Firms Take Pride in Disclosure of Intellectual Capital? A Content Analysis Presenter) Avinashilingam Institute for Home Science and Higher Education for Women & The Institute of Finance Mangement, Dar Salaam, TanzaniaAvinashilingam Institute for Home Science and Higher Education for Women, Coimbatore,TN, India. 15/12/2016
61 Conference An Analysis of Public and Private Insurance Companies in India Presenter) Christ UniversityBangalore -
62 Conference An analysis on banking dynamics of public sector banks in India Presenter) Christ UniversitySri Dharmasthala Manjunatha Institute of Management Development, Mysore. -
63 Conference Global Financial Crisis and Indian Commercial Banks - Application of Malmquist Productivity Index Approach Presenter) Christ UniversityGreat Lakes Institute of Management, Chennai. -
64 Seminar Efficiency of banks in managing primary functions: A critical analysis on public and private sector banks in India Presenter) Christ UniversityKurakose Gregorious College, Pampady, Kottayam, Kerala. -
65 Seminar Working Capital Management in Tata Steel - Case study approach Presenter) Christ UniversityKurakose Gregorious College, Pampady, Kottayam, Kerala. -
66 Other Operational Efficiency of Public Sector Banks in India Presenter) Christ UniversityXLRI, Jamshedpur. -
67 Conference Impact of Capital Structure on the performance of selected companies in Casting Industry in India. Presenter) Christ UniversityChrist University, Bangalore. -
68 Conference Political Influence on Stock Prices with respect to Pharmaceuticals and Banking Industry in India Presenter) Christ UniversityChrist University, Banagalore. -
69 Conference Impact of financial crisis on the sustainability of Public Sector Banks in India Presenter) Christ UniversityDepartment of Managment Studies, Kongu Engineering College, Perundurai, Erode, Tamilnadu. -
Invited Talks
Sl.No. Titel of the Program Name of the Program Date Name of the Institution
1 Integrating Sustainability into Financial Decision-Making: The Role of ESG Factors in Investment Strategies Special Lecture Program 14/02/2025 Periyar University Centre for Post Graduate and Research Studies
2 Future of Commerce - E commerce, AI and Blockchain 17/10/2024 Selvamm Arts and Science College, Namakkal, Tamilnadu.
3 Developing Inter-Disciplinary Collaboration to Tackle New Challenges Adaptability & Resilience In The Face Of Rapid Change For Academia 28/03/2024 Dwaraka Doss Goverdhan Doss Vaishnav College (Autonomous), Chennai
4 Artificial Intelligence in Commerce Skill Development Program 08/03/2024 GOBI ARTS & SCIENCE COLLEGE (Autonomous), Gobichettipalayam, Erode District
5 Artificial Intelligence in Social Science Research Capacity Building Programme on Artificial Intelligence in Social Science Research 09/02/2024 P.K.R. Arts College for Women (Autonomous) Accredited with "A" Grade by NAAC Post Box No.21, GOBICHETTIPALAYAM -638 476
6 Emerging Trends in Commerce Inauguration of Commerce Association 14/07/2017 P K R Arts and Science College, Gobichettipalayam, Erode Dt, Tamilnadu
MPhil/PhD Guided/Adjudicated
Sl.No. Title Name of Student Institution Role Status Month Year
1 Portfolio management on selected S&P CNX Nifty companies for salaried investors Abin Baby Christ University Supervisor Ongoing June 2016
2 Impact of exchange rate volatility on Automobile and Information Technology indices in India N Chethan Christ University Supervisor Awarded November 2020
3 Talent management practices and its impact on Organisational performance: a study with Reference to private sector banks in Erode district Pooranee G K BHARATHIAR University Examiner
4 Service Quality Perception and Delightment of Customers in Commercial Banks - An Empirical Study in Erode District Rajasekar P Bharathiar University Examiner
5 Developing Catchment Specific Employer Branding Attributes For Organizational Attractiveness in Information Technology Sector SHIMMY FRANCIS Christ University Supervisor Awarded May 2025
6 EFFECT OF CLIMATE CHANGE-RELATED FINANCIAL RISKS ON ASSET PRICING AND FINANCIAL STABILITY OF INDIAN BANKS PILLADA NAGA LAKSHMANJANI Christ University Supervisor Ongoing July 2023
7 A study on employee engagement practices in Hotel industry with special reference to Coimbatore District Satheesh Kumar C Bharathiar University Examiner
8 Financial Performance Analysis Of Selected Cement Industries In Tamilnadu ? A Study Ms Anitha R Bharathiar University Examiner
9 Developing Catchment-Specific Employer Branding Attributes for Organisational Attractiveness in the Information Technology Sector Shimmy Francis Christ University Supervisor Awarded May 2025
10 . SHALINI S N Christ University Supervisor Ongoing May 2025
Patents
Sl.No. Title of Invention Inventor(s) Filing Date
1 MULTI-FUNCTIONAL BOOKMARK AND READING LIGHT SANGEETHA R 18-Feb-2025
2 Employee Stickiness - A Conceptual Framework SANGEETHA R 21-Sep-2022
Research Project
Sl.No. Name of the Research Project Investigator(s) Sponsors Internal/External
1 Taluk Revenue Administration Management System - TRAMS Karnataka State Government External
2 An investigation in to financial literacy and changing consumption and investment behaviour of middle class people with special reference to Karnataka Christ University Internal
3 An Investigation into Financial Literacy and Changing Consumption and Investment Behavior of Middle Class People with Special Reference to Karnataka SANGEETHA R, JAIN MATHEW Internal
4 Impact of Financial Literacy on Socio-economic development of Self help group Women Members in India: An Empirical Study SANGEETHA R, SHAMPA I DEV,THOMAS MANGARA ICSSR External
5 Leading by Influence Impact on Faculty Culture, Academic Culture, Campus Culture and Healthy Campus Climate KENNEDY ANDREW THOMAS, SANGEETHA R Internal
6 Investigation on the effectiveness of Menstrual Health Scheme in Rural Karnataka AISHWARYA N, SANGEETHA R,KAVITHA R ,AARTHY C Internal
Workshop/FDP/Training programme
Sl.No. Name of the Workshop/FDP/Training programme Name of Organiser Level Role Date
1 Excellence in Research: Global trends, tools and ethics Patrician College of Arts and science, Chennai, Tamilnadu, Patrician College of Arts and science, Chennai, Ta International Invited Resource Person/Trainer 23/07/2025
2 "Financial Insights Through Forecasting and Reporting." P.K.R. Arts College for Women (Autonomous), P.K.R. Arts College for Women (Autonomous) National Invited Resource Person/Trainer 14/07/2025
3 Indian Knowledge System School of Business and Management, CHRIST University,  Organiser & Participant 03/06/2025
4 Innovative Teaching and learning FDP 2025 - HRDC, CHRIST University, Bangalore,  Institutional Participant 19/05/2025
5 Empowering Educators for a Viksit Bharat: A transformative teaching and research strategies Kongu Arts and Science College (Autonomous), Kongu Arts and Science College (Autonomous), Erode Invited Resource Person/Trainer 27/01/2025
6 Empowering Educators: Core Skills for 21st Century Teachers Gobi Arts and Science College (Autonomous), Gobi Arts and Science College (Autonomous) National Invited Resource Person/Trainer 23/12/2024
7 Principles of Sustainable Finance Erasmus University Rotterdam , Erasmus University Rotterdam International Participant 01/12/2024
8 Financial Modelling - A Tool for Decision Making AICTE Training and Learning (ATAL) Academy , Balaji University Pune and ATAL National Participant 25/11/2024
9 Capacity Building Program on AI and its applications in Social Science Research PKR Arts and Science College for Women (Autonomous), PKR Arts and Science College for Women Autonomous Regional Invited Resource Person/Trainer 09/02/2024
10 Faculty Development Programme on Mastering Innovative Online Course Development Centre for Digital Learning g in collaboration with Centre for Concept Design,  Institutional Participant 08/01/2024
11 Faculty Development Programme on Mastering Innovative Online Course Development Centre for Digital Learning in Collaboration with Centre for Concept Design,  Institutional Invited Resource Person/Trainer 08/01/2024
12 Faculty Development Program on Indian Knowledge System Department of Commerce,  Institutional Invited Resource Person/Trainer 05/12/2023
13 Six Day Short Term Faculty Development Program on Indian Knowledge System UGC - Human Resource Development Centre, University of Madras in collaboration with IKS Division of Ministry of Education, New Delhi, UGC - Human Resource Development Centre, Universit National Participant 21/08/2023
14 Professional Development Program Department of Corporate Secretaryship Shift II, Patrician College of Arts and Science, Chennai., Patrician College of Arts and Science International Invited Resource Person/Trainer 13/06/2023
15 Business Analytics with Tableau Department of Commerce, PKR Arts and Science College (Autonomous), Gobi, Erode Dt, Tamil nadu, PKR Arts and Science College (Autonomous), Gobi, E Regional Invited Resource Person/Trainer 23/03/2023
16 Design Thinking CHRIST University in association with Binghamton University ,  Institutional Participant 12/12/2022
17 Faculty Development Program Staff Development College, CHRIST University, Bangalore,  Institutional Participant 05/12/2022
18 Eight Days Virtual International PDP on Research Writing and Ethics Shift II Department of Accounting & Finance & Corporate Secretaryship in association with IQAC, Patrician College of Arts & Science, Chennai., Patrician College of Arts & Science, Chennai. International Invited Resource Person/Trainer 28/06/2022
19 Six Day National Level Virtual Faculty Development Programme on "Skills for Research" Christ College, Mysuru., Christ College Mysuru National Invited Resource Person/Trainer 25/08/2021
20 International FDP on Innovative Pedagogical Tools and Techniques in Research Vel Tech Ranga Sanku College of Arts, Vel Tech Ranga Sanku College of Arts, Chennai International Invited Resource Person/Trainer 07/08/2021
21 Qualitative Research Methods Nodal Office, CHRIST [Deemed to be University],  National Participant 12/06/2021
22 Developing Skills on Case Writing and Case Based Research Ramaiah Institute of Management, Ramaiah Institute of Management National Participant 25/03/2021
23 Quality Improvement Program Hybrid Teaching,  Institutional Participant 02/03/2021
24 AICTE Training and Learning (ATAL) Academy online FDP on Artificial Intelligence IIT Ropar, IIT Ropar National Participant 22/02/2021
25 AICTE Training and Learning (ATAL) Academy online FDP on Blockchain Excel Engineering College, Erode Dt., AICTE Training and Learning Academy National Participant 18/01/2021
26 INDICATIO 2.0 - Financial modeling for project finance Institutional Organiser & Participant 21/09/2020
27 National level workshop on Tableau Justice Basheer Ahmed Sayeed College for Women, Chennai., Justice Basheer Ahmed Sayeed College for Women, Ch National Invited Resource Person/Trainer 14/07/2020
28 Application of Econometrics in Business Research School of Business and Management,  Institutional Participant 23/06/2020
29 Two-Day National Webinar on Dynamics of Online Education: A Dialogue on Policy& Practice RAJIV GANDHI UNIVERSITY (A Central University),  National Participant 27/05/2020
30 Teaching, Learning and Research in Higher Education PKR Atrs and Scinece College for Women, Erode, Tamilnadu, PKR Atrs and Scinece College for Women, Tamilnadu National Invited Resource Person/Trainer 05/05/2020
31 Basics of Technical Analysis P U Educational Service, P U Educational Service National Participant 10/04/2020
32 Introduction to Spread sheets and Models Coursera, Wharton University of Pennsylvania International Participant 01/04/2020
33 Fundamentals of Quantitative Modeling Coursera, Wharton University of Pennsylvania International Participant 27/03/2020
34 Introduction to FinTech EdX, The Hong Kong University International Participant 27/03/2020
35 Financial Modeling and Equity Valuation School of Business and Management & P U Educational Services,  Institutional Organiser & Participant 13/01/2020
36 Faculty Internship Program The HINCU Business Line, THG Publishing House, 859 & 860 Anna Salai, Chennai - 600002, The HINCU Business Line, THG Publishing House, 859 National Participant 06/01/2020
37 Academic Identity,Enhancing Research Visibility and Improving Citations Department of Library, PSG College of Arts & Science, Coimbatore, ICSSR - IMPRESS _PSG CAS, Coimbatore National Participant 26/09/2019
38 QIP on "Developing Academic Eco System: Pedegogic Practices and Research Culture" Deaprtment of Management Studies,  Invited Resource Person/Trainer 28/05/2019
39 Quality Improvement Programme on "Data Analytics using R Department of Commerce, CHRIST Deemed to be University,  Invited Resource Person/Trainer 22/05/2019
40 QIP on "Developing Academic Eco System: Pedegogic Practices and Research Culture" Department of Management Studies, CHRIST Deemed to be Universtiy,  Participant 20/05/2019
41 ICSSR Sponsored Ten Days Workshop on "Business Research Skills Enhancement and Intensive Proposal Writing" Dayananda Sagar University, Dayananda Sagar University National Invited Resource Person/Trainer 25/01/2019
42 Data Analytics using R studio Department of Management Studies, Kongu Engineering College, Perundurain, Erode, Tamil nadu, Department of Management Studies, Kongu Engineerin National Participant 10/08/2018
43 Workshop on Artificial Intelligence Chatbots for Business Department of Management Studies, CHRIST Deemed to be Univeristy,  Regional Participant 28/07/2018
44 21st Century Professional Development Skills Academic Staff College, CHRIST Deemed to be University,  Institutional Participant 19/05/2018
45 Goods and Service Tax Commerce Department ,  Institutional Participant 23/02/2018
46 Gender Equity Department of Management Studies,  Organiser & Presenter 14/12/2017
47 FDP on Commodity market - Current trends and Challenges Department of Management Studies,  Institutional Participant 08/12/2017
48 Case Based Teaching, Writing and Publication Christ University,  Institutional Participant 11/10/2017
49 Two Day workshop on Statistical Package for Social Science (SPSS) PG and Research Department of Computer Science, NATIONAL COLLEGE, TRICHY, NATIONAL COLLEGE, TRICHY Regional Invited Resource Person/Trainer 03/08/2017
50 Applied Econometrics for Business and Finance Xavier Institute of Management & Entrepreneurship, Bangalore,  National - 21/10/2016
51 Quality Improvement Program Christ University Academic Staff College,  Institutional - 23/09/2016
52 National Level workshop on Multivariate Analysis using SPSS & AMOS Kongu Engineering College, Perundurai, Erode, TAmil Nadu, India,  National - 05/08/2016
53 Structural Equation Modellin Department of Management Studies, Christ University,  Regional - 22/06/2016
54 New Paradigms in Research Christ University Academic Staff College,  Institutional - 24/05/2016
55 Contemprary Developments in Management Education CU - Academic Staff College,  Institutional - 30/09/2015
56 National Workshop on Research and Publication Center For Research and Center For Educaiton Beyond Curriculum,  National - 09/07/2013
57 Workshop on Research Methodology and Multivariate - Panel Data Analysis and Modeling Research and Post-graduate Department, Kuriakose Gregorios College, Pampady, Kottayam, Kerala - 686 502,  National - 16/05/2013
58 New Paradigms of Academia Christ University - Academic Staff College,  Institutional - 22/04/2013
59 Panel Data and Efficiency Modelling usnig LIMDEP Department of Economis, Christ University, Bangalore.,  National - 07/04/2013
60 Leadership Simulation Workshop Department of Management Studies, Christ University, Bangalore.,  Institutional - 18/03/2013
61 Communication and Teaching Effectiveness Department of Management Studies,  Institutional - 01/10/2012
Awards/Achievements/Others
Sl.No. Name of the Awards/Achievements/Others Description Organisation Month/ Year
1 UGC NET University Grands Commission, National Educational Testing Bureau. December 2012
2 Best Paper Award Union Banking India and Great Lakes Institute of Management conducted a conference on Emerging Trends and Issues in Banking and Finance. Presented a paper on "Global Financial Crisis and Indian Commercial Banks" along with Dr. Jain Mathew. This paper has been selected for the Best Paper Award. Great Lakes Institute of Management and Union Bank of India September 2013
3 Doctoral Committee member for Phd Empaneled as Doctoral committee member for PhD program Dayananda Sagar University 21 February 2019
4 Issue Editor - Ushus Issue Editor - Ushus Christ Univeristy 31 October 2018
5 Board of Examinations Appointed as BOE member IFIM College, Electronic City Phase II, Bangalore 16 October 2018
6 Board of Studies Member Appointed as BOS member - Subject Expert for Management Science(MBA) Kongu Arts and Science College, Erode, Tamilnadu. 24 July 2019
7 Organised A Survey for RBI RBI Survey Reserve Bank of India 28 January 2020
8 Member - Board of Studies PKR Arts and Science College for Women (Autonomous), No: 21, Pariyur Road, Gobichettipalayam-638 476 07 August 2020
9 Member Board of Studies BoS member - School of Commerce and Management Dayananda Sagar University, Bangalore 01 October 2020
10 Expert Panel Member Student Research Fellowship Grant (UG and PG) - Research proposals evaluation Surana College (Autonomous), South End Campus, Bangalore 28 December 2023
11 Expert Reviewer for NAAC Audit (Mock) Expert member - Academic and Administrative Audit as a mock audit before the NAAC peer team visit Surana College, Peenya Campus, Bangalore. 07 December 2023
12 Advisory Member a member of Advisory Cotumittee for the two day International Conference on "BUSINESS RESILIENCE: PARADIGM SHIFT IN INDUSTRY 5.0" Justice Basheer Ahmed Sayeed College For Women Frow Go (Autonomous), Chennai 600018 21 February 2024
13 Gobi Kanda Puthumai Pen On the occasion of International Women's Day, the Women Development Cell of Gobi Arts and Science College (Autonomous), Gobichettipalayam, Erode District, Tamilnadu, recognised 50 Women Alumni by awarding the title "Gobi Kanda Puthumai Pen" to recognize the achievement and contribution to the institution and society. Women Development Cell, Gobi Arts and Science College (Autonomous), Gobichettipalayam, Erode District, Tamilnadu 08 March 2024
14 Reviewer Reviewed the manuscript titled - MOBILE FINANCIAL SERVICES IN BANGLADESH: AN EMPIRICAL STUDY OF ADOPTION AND USAGE SAGE - Global Business Review 02 January 2025
Consultancy
Sl.No. Faculties Theme of Consultancy Type
1 SANGEETHA R External Advisory Committee (NAAC Accreditation) Honorary
2 VINITA SESHADRI,SANGEETHA R,KAVITHA R ,VINAY M Market Research on EdTech Sector Paid
3 SANGEETHA R,VINITA SESHADRI,KAVITHA R ,KAVITHA JAYAKUMAR,SACHIN WILFRED A J Market research on acceptance of traditional Agricultural GI tagged Products among the population in Bangalore. Paid