Dr AMALANATHAN S
MCom, MBA, MPhil, PhD
ASSOCIATE PROFESSOR
Articles in Journals
Sl.No. Title Name of Journal / Vol. No. / Issue No. / Page Nos ISSN No. Date Published
1 A New Stepwise Method For Selection Of Input And Output Variables In Data Envelopment Analysis Journal of Mathematics and Computer Science / 11 / 1 / 703 - 715 1927-5307 29-Dec-2020
2 Efficiency of Indian Banks with Non-Performing Assets as Undesirable Outputs AIP Conference Proceedings / / / - 0094-243X 10-Jun-2023
3 Can mobile wallet usage contribute towards environmental sustainability? Evidence from a moderated mediation approach Universal Access in the Information Society / / / - 1615-5289 08-Aug-2023
4 Can mobile banking apps usage contribute towards the environmental sustainability: a mediation analysis International Journal of Environment and Pollution / 71 / 1-2 / 1 - 24 0957-4352 14-Jul-2023
5 Retrospective analysis of International Journal of Procurement Management (2007 2021) International Journal of Procurement Management / 21 / 2 / 198 - 231 1753-8440 24-Dec-2022
6 Mainstreaming Northeast Tribal Women in India Financial Education: A Systematic Review Journal of International Women's Studies / 26 / 2 / 1 - 14 1539-8706 19-Mar-2024
Books/ Book Chapter/Case Study
Sl.No. Title Author Names(s) ISBN No. Month Year
1 Advanced Machine Learning Algorithms for Complex Financial Applications RAGHAVENDRA A N,AMALANATHAN S,MOHAMMAD IRFAN 9781668444832 /
Participation in Seminars/Conferences/Symposium
Sl.No. Name of the Conference /Seminar /Symposium Type of Program Title of the Article Role Venue/Place Date
1 International Conference on "Emerging Trends and Technological Innovations in Commerce and Management" CONFERENCES MODERATOR) Alpha Arts and Science CollegeChennai, Tamil Nadu 24/01/2024
2 International Conference CONFERENCES Artificial Intelligence in Sustainable Trade and Finance KEYNOTE_SPEAKER) Sankara College of Science and CommerceCoimbatore 09/10/2024
3 The Role of Innovation Policies and Institutional Supports in Shaping India's Startup Ecosystem CONFERENCES MODERATOR) Vivekananda College (Autonomous)Tiruvedakam, Madurai 07/03/2025
4 Xavier Board Triennial Conference CONFERENCES Xavier Board Triennial Conference PARTICIPANT) Xavier Board of Higher Education in IndiaMangalore 18/10/2025
5 National Seminar on 'Sustainable Development: The Role of Business, Technology, Innovation and Entrepreneurship' SEMINARS Sustainable Development: The Role of Business, Technology, Innovation and Entrepreneurship KEYNOTE_SPEAKER) St. Mary's College (Autonomous)Tuticorin, Tamil Nadu 14/10/2025
6 National Seminar on 'Role of AI Redefining Pedagogy for Commerce Education' SEMINARS Role of AI Redefining Pedagogy for Commerce Education KEYNOTE_SPEAKER) Wawoo Wajeeha Women's College of Arts and ScienceKayalpatnam, Tamil Nadu 15/10/2025
MPhil/PhD Guided/Adjudicated
Sl.No. Title Name of Student Institution Role Status Month Year
1 THE ROLE OF FINANCIAL LITERACY AND DIGITAL FINANCIAL INCLUSION ON SUSTAINABLE DEVELOPMENT AMONG MAO-NAGA TRIBE K KATINI Christ University SUPERVISOR Awarded November 2023
2 . LIDWEENA MARY Christ University SUPERVISOR Ongoing August 2024
3 INFLUENCE OF BEHAVIORAL FACTORS ON LOAN DEFAULT AMONG YOUNG ADULTS: A PREDICTIVE STUDY ANN TREESA GEORGE Christ University SUPERVISOR Ongoing March 2025
4 Impact of online advertisements and website layout on consumer discernment: A study using neuromarketing techniques on the youth of North Bengal Patrick Johnson EXAMINER
Research Project
Sl.No. Name of the Research Project Investigator(s) Sponsors Internal/External
1 Marketing of Vegetables and Fruits in Bengaluru: A comparative study between organized and unorganized markets AMALANATHAN S Internal
Workshop/FDP/Training programme
Sl.No. Name of the Workshop/FDP/Training programme Name of Organiser Level Role Date
1 AI Driven Innovations in Commerce Department of Commerce, CHRIST University,  Institutional Participant 11/08/2025
2 FDP 2025 CHRIST University,  Institutional Participant 19/05/2025
Awards/Achievements/Others
Sl.No. Name of the Awards/Achievements/Others Description Organisation Month/ Year
1 UB Fellowship One year leadership development program United Board for Christian Higher Education in Asia 19 December 2023