Dr HRIDHYA P K
MCom, MPhil, PhD
ASSISTANT PROFESSOR
Books/ Book Chapter/Case Study
Sl.No. Title Author Names(s) ISBN No. Month Year
1 Global Perspectives on Social Media Usage Within Governments THIRUPATHI MANICKAM,HRIDHYA P K, RAVI V,CHANDAN CHAVADI, DHANABALAN THANGAM 9781668474518 /
2 Marketing Intelligence, Part A: Understanding Customers in the Era of Digitalisation HRIDHYA P K,DIVA KAUR GREWAL, VANISHREE SENTHILKUMARAN 978-183549418-9, 978 /
3 Financial Innovation for Global Sustainability HRIDHYA P K,THIRUPATHI MANICKAM,DEVARAJA NAYAKA K., JOEL JEBADURAI D., KAVITHA DESAI, SRIRAM ANANTHAN 978-139431168-2, 978 /
Participation in Seminars/Conferences/Symposium
Sl.No. Name of the Conference /Seminar /Symposium Type of Program Title of the Article Role Venue/Place Date
1 8TH INTERNATIONAL CONFERENCE ON SUSTAINABLE MANAGEMENT PRACTICES IN THE NEW AGE BUSINESS CONFERENCES Influence of financial literacy level on the risk tolerance level of retail investors of Kerala -India PRESENTER) Marian Institute of ManagementBangalore 23/02/2023
2 International conference on Multidisciplinary research and Innovation in management , commerce, economics ,women empowerment ,education ,pollution control and environmental sustainability CONFERENCES A comparative study on the capital markets of India and the United Kingdom PRESENTER) S S JAIN SUBODH P.G. MAHILA MAHAVIDYALAYA 27/02/2023
3 Corporate sustainability greenwashing SEMINARS Impact of carbon accounting on mitigation greenwashing PRESENTER) Presidency collegeBangalore 28/02/2024
4 Internationalization for excellence and sustainable impact in Higher Education SEMINARS Internationalization for excellence and sustainable impact in Higher Education PARTICIPANT) CHRIST (Deemed to be University)Bangalore 19/02/2026
Patents
Sl.No. Title of Invention Inventor(s) Filing Date
1 Marketing Management Assistance Device HRIDHYA P K, RAVI V, THIRUPATHI MANICKAM 30-Aug-2024
Workshop/FDP/Training programme
Sl.No. Name of the Workshop/FDP/Training programme Name of Organiser Level Role Date
1 LinkedIn Optimization CAPS,  Institutional Participant 07/02/2025
2 Scaffolding Adult learning through learner cantered Approach?. Teaching learning Enhancement cell (TLEC),  Institutional Participant 05/03/2024
3 Orientation program Christ University ,  Participant 10/10/2023
4 RESEARCH METHODOLGY CHRIST ACADEMY ,  National Participant 03/10/2023
5 Faculty Induction programme Staff Development College,  Institutional Participant 28/06/2022
Awards/Achievements/Others
Sl.No. Name of the Awards/Achievements/Others Description Organisation Month/ Year
1 Best Paper Award Impact of carbon accounting on mitigation of Green washing Presidency college. In collaboration with ICCSSR 29 February 2024