Dr SANGEETA MEHROLIA
MBA, PhD
ASSOCIATE PROFESSOR
MBA, PhD
ASSOCIATE PROFESSOR
Articles in Journals
| Sl.No. | Title | Name of Journal / Vol. No. / Issue No. / Page Nos | ISSN No. | Date Published |
| 1 | Effects of supply chain integration on firm?s performance: A study on micro, small and medium enterprises in India | Uncertain Supply Chain Management / 8 / 1 / 231 - 240 | 2291-6830, 2291-6822 | 02-Jul-2019 |
| 2 | Perceptual Gap among Corporate World, Academics and Students: Personal Qualities and Employability Competencies of Students | Malaysian Online Journal of Educational Management (MOJEM) / 8 / 1 / 1 - 17 | 2289-4489 | 26-Dec-2019 |
| 3 | The Mediating Effect of Employee Engagement: How Employee Psychological Empowerment Impacts the Employee Satisfaction? A Study of Maldivian Tourism Sector | Global Business Review / / / 1 - 19 | 0973-0664 | 15-Apr-2020 |
| 4 | Suicide among children during Covid-19 pandemic: An alarming social issue | Asian Journal of Psychiatry / 54 / / 102420 - | 1876-2018 | 18-Sep-2020 |
| 5 | Hike in student suicides ? Consequence of online classes? | Asian Journal of Psychiatry / 54 / / 102438 - | 1876-2018 | 09-Oct-2020 |
| 6 | Customers response to online food delivery services during COVID‐19 outbreak using binary logistic regression | International Journal of Consumer Studies / / / - | 1470-6431 | 17-Nov-2020 |
| 7 | Work from home in the pandemic era: Loss of mental equilibrium? | Asian Journal of Psychiatry / 55 / / 102490 - | 1876-2018 | 21-Nov-2020 |
| 8 | Can bot be my mental health therapist? ? A pandemic panorama | Journal of Psychiatric Research / 134 / / 30 - 31 | 0022-3956 | 19-Dec-2020 |
| 9 | Mediating Effect of Brand Relationship Quality on Relational Bonds and Online Grocery Retailer Loyalty | Journal of Internet Commerce / / / - | 1533-2861 | 10-Jan-2021 |
| 10 | How Green Consumption Value Affects Green Consumer Behaviour: The Mediating Role of Consumer Attitudes Towards Sustainable Food Logistics Practices | Vision: The Journal of Business Perspective / / / - | 0972-2629, 2249-5304 | 25-Jan-2021 |
| 11 | Assessing perceptions of COVID-19 self-protective measures: a structural equation modeling (SEM) approach | Journal of Health Research / 0 / 0 / - | 2586-940X | 05-Feb-2021 |
| 12 | The Dark Side of Technology-Enabled Teaching: Impact of Technostress On Students? Performance | International Journal of Mobile and Blended Learning / 13 / 3 (article 3) / - | 1941-8647 | 29-Nov-2020 |
| 13 | Moderating effects of academic involvement in web-based learning management system success: A multigroup analysis | Heliyon / 7 / 5 / 7000 - | 2405-8440 | 07-May-2021 |
| 14 | Assessing perceptions of COVID-19 self-protective measures: a structural equation modeling (SEM) approach | Journal of Health Research / 35 / 4 / 307 - 317 | 2586-940X | 05-Feb-2021 |
| 15 | The dark side of technology-enabled teaching: Impact of technostress on student performance | International Journal of Mobile and Blended Learning / 13 / 3 / 36 - 57 | 1941-8655 | 01-Jul-2021 |
| 16 | Battle fatigue of Covid 19 warriors ? Heal the healers | Journal of Affective Disorders / 294 / / 477 - 478 | 0165-0327 | 22-Jul-2021 |
| 17 | The importance of servicescapes in Maldivian higher education: application of the stimuli-organism-response(SOR) framework | Journal of Facilities Management / - / - / 1 - 17 | 1472-5967 | 09-Aug-2021 |
| 18 | Information Management Capacity and Supply Chain Performance: Mediating Effects of Supply Chain Practices, Competencies and Concerns | Vision: The Journal of Business Perspective / / / - | 0972-2629 | 25-Dec-2021 |
| 19 | Explaining the intention to uptake COVID-19 vaccination using the behavioral and social drivers of vaccination (BeSD) model | Vaccine X / 10 / 100140 / - | 2590-1362 | 05-Jan-2022 |
| 20 | Predicting Intention to Buy Organic Food during the COVID-19 Pandemic: A multi-group analysis based on the Health Belief Model | Journal of International Food and Agribusiness Marketingthis link is disabled / 34 / 1 / 1 - 27 | 0897-4438 | 20-Feb-2022 |
| 21 | Translation and Validation of the Tamil version of Depression Anxiety Stress Scales-21 | Journal of Affective Disorders Reports / 10 / / - | 2666-9153 | 14-Aug-2022 |
| 22 | The use of self-protective measures to prevent COVID-19 spread: an application of the health belief model | Psychology, Health & Medicine / / / - | 1354-8506 | 13-Dec-2022 |
| 23 | Masstige scale: An alternative to measure brand equity | International Journal of Consumer studies / / / 1 - 14 | 1470-6423 | 15-Sep-2022 |
| 24 | Exploring chatbot trust: Antecedents and behavioural outcomes | Heliyon / 9 / 5 / 1 - 18 | 2405-8440 | 06-May-2023 |
| 25 | Will Users Continue Using Banking Chatbots? The Moderating Role of Perceived Risk | FIIB Business Review / / / - | 2319-7145 | 11-May-2023 |
| 26 | Fear of COVID-19, workplace phobia, workplace deviance and perceived organizational support: A moderated mediation model | Stress and Health / / / - | 1532-2998 | 10-Jul-2023 |
| 27 | Inclusion of Sexual Health Education for the Wellbeing and Dignity of Secondary School Children: An Indian Rural Perspective | Journal of Health Management / / / - | 0972-0634 | 29-Dec-2023 |
| 28 | The Role of Mega-events In Promoting Sustainable Behaviour: A Multi-group Analysis Using Micom | International Journal of Hospitality & Tourism Administration / / / - | 1525-6499 | 13-Aug-2024 |
| 29 | Managing coworker conflict: investigating the effect of workplace phubbing and mindfulness on employee deviant and negligent behavior | Evidence-based HRM / / / - | 2049-3983 | 22-Nov-2026 |
| 30 | Masstige consumption in the emerging market: mediating effects of brand happiness and moderating role of age | International Journal of Emerging Markets / 21 / ISSN: 17468809 / 1 - 21 | 1746-8809 | 03-Feb-2026 |
Books/ Book Chapter/Case Study
| Sl.No. | Title | Author Names(s) | ISBN No. | Month Year |
| 1 | Redefining Business in Volatile and Ambiguous Times | ARUN R J,ABHAY RAJENDRAN, JEEVANANDA S, NESIN MATHEW, SANGEETA MEHROLIA | 979-833737919-7, 979 | / |
Participation in Seminars/Conferences/Symposium
| Sl.No. | Name of the Conference /Seminar /Symposium | Type of Program | Title of the Article | Role | Venue/Place | Date |
| 1 | 15 th SIMSR Global Marketing Conference 2020 | CONFERENCES | Effective Determinants of Retaliating Millennial customers in Online Apparel Category in Mumbai E-Commerce | PRESENTER) | Somaiya Vidiya Vihar UniversityMumbai | 23/01/2020 |
| 2 | 15 SIMSR Global Marketing Conference 2020 | CONFERENCES | MODERATOR) | Somaiya Vidiya Vihar UniversityMumbai | 23/01/2020 | |
| 3 | National conference 2020: Sustainable Development & Social Innovation in Business | CONFERENCES | Role of management studies in achieving sustainable development goals: A case study | PRESENTER) | Lady Doak College, Madurai, IndiaMadurai, India | 31/01/2020 |
| 4 | School of business and Management | CONFERENCES | The effect of credit risk on financial Performance of commercial banks in india | PRESENTER) | Jagannath International Management SchoolNew Delhi | 23/04/2021 |
| 5 | International conferenec on Business Management, Economics, commerce and Technology in the new normal | CONFERENCES | A study on allocation of Cost based on employee effort Model at Mahindra COMVIVA | PRESENTER) | LEad college of Management Dhoni, Palakkad, KeralaPalakkad, Kerala | 17/12/2021 |
| 6 | International Conference on Business Managent, Economics, commerce and Technology in the new Normal. | CONFERENCES | Analysis of Amusement park industry and equity research on wonderla holidays limited | PRESENTER) | Lead College of Management, Palakkad, KeralaPalakkad, Kerala | 17/12/2021 |
| 7 | ICSSR-SRC Sponsored National Seminar on ?Innovation, Digitalization and Indigenisation ? A Way Forward for Business and Economic Recovery in the Post Pandemic Era? | CONFERENCES | Stock Market Reaction to Shares buyback during Covid-19 Pandemic: An Event Study Methodology | PRESENTER) | PSGR Krishnammal College for Women, CoimbatorePSGR Krishnammal College for Women, Coimbatore | 26/03/2022 |
| 8 | ?Innovation, Digitalization and Indigenisation ? A Way Forward for Business and Economic Recovery in the Post Pandemic Era | SEMINARS | Cryptocurrency investments through Innovative Trading Platforms: A Digital Boon | PRESENTER) | PSGR Krishnammal College for Women, CoimbatorePSGR Krishnammal College for Women, Coimbatore | 26/03/2022 |
| 9 | ?Innovation, Digitalization and Indigenisation ? A Way Forward for Business and Economic Recovery in the Post Pandemic Era | SEMINARS | A model to show path of economic recovery from Trap | PRESENTER) | PSGR Krishnammal College for Women, CoimbatorePSGR Krishnammal College for Women, Coimbatore | 26/03/2022 |
| 10 | Innovation, Digitalization and Indigenisation A Way Forward for Business and Economic Recovery in the Post Pandemic Era? | SEMINARS | Financial well being of Covid 19 Warriors Post Pandemic Analysis | PRESENTER) | PSGR Krishnammal College for Women, CoimbatorePSGR Krishnammal College for Women, Coimbatore | 26/03/2022 |
| 11 | Innovation, Digitalization and Indigenisation A Way Forward for Business and Economic Recovery in the Post Pandemic Era? | SEMINARS | Impact of ownership structure on performance of NIFTY50 firm | PRESENTER) | PSGR Krishnammal College for Women, CoimbatorePSGR Krishnammal College for Women, Coimbatore | 26/03/2022 |
| 12 | ?Innovation, Digitalization and Indigenisation ? A Way Forward for Business and Economic Recovery in the Post Pandemic Era? | SEMINARS | entitled Market reaction of health care and Pharmaceutical Industries to government initiatives during Pandemic : An Event Study Analysis | PRESENTER) | PSGR Krishnammal College for Women, CoimbatorePSGR Krishnammal College for Women, Coimbatore | 26/03/2022 |
| 13 | National Seminar on Global Academic Rankings - Strategies to Improve Performanc | SEMINARS | PARTICIPANT) | Bangalore | 10/05/2022 | |
| 14 | 5th-IcoM 2022 - Sustainable Development in businesses | CONFERENCES | Firm-Level Factors of Export Performance: Evidence from Indian SMEs | PRESENTER) | Bangalore | 22/07/2022 |
| 15 | 4th International Conference on ?Innovation, Technology and Sustainability: Shaping the future of Business and Society? | CONFERENCES | Innovation and Marketing Capabilities for Export Performance ? an Investigation of Export Promotion Programs as a Moderator in The Indian Context ? | PRESENTER) | S. P. Mandali?s Prin. L.N. Welingkar Institute of Management Development and Research , BeS. P. Mandali?s Prin. L.N. Welingkar Institute of Management Development and Research , Be | 16/03/2023 |
| 16 | International Research Conference on Sustainable Goal s | CONFERENCES | Employee Attachment and Organizational Identification as Mediator Between the Perceived CSR And Work outcome: An Empirical Evidence from The Indian Health Care Sector | PRESENTER) | IIM Bodh GayaGaya | 16/09/2022 |
| 17 | International Conference on Green Leadership | CONFERENCES | The Impact of Transformational Leadership on Organisational Change in reference to education | PRESENTER) | CMR UniversityBangalore | 30/11/2022 |
| 18 | Digital Innovations in Business & Finance: Emerging Trends and Potentials" | CONFERENCES | Impact of Digitalization on the Morality of Individuals | PRESENTER) | Bharata Mata College, Thrikkakara, Kerala,Thrikkakara, Kerala, | 26/04/2023 |
| 19 | COGNOSCO- 11th annual conference on case studies | CONFERENCES | An essay to reinvigorate existing information system for operational efficiency and data integrity | PRESENTER) | Bangalore | 27/04/2023 |
| 20 | Conference on Business, Innovation and Transformation (ICFBIT 2026) | CONFERENCES | Impact of Rainfall forecast accuracy on price volatility and hedging effectiveness | PRESENTER) | CHRIST (Deemed to be University)Bangalore | 18/02/2026 |
| 21 | International conference on business innovation and transformation | CONFERENCES | The synthetic Authenticity paradox: Navigating the power shift to AI-generated influencer in age of digital age | CO_PRESENTER) | CHRIST (Deemed to be University)Bangalore | 18/02/2026 |
| 22 | International conference Navigating Complexities - adaptive and sustainable management practice | CONFERENCES | International conference Navigating Complexities - adaptive and sustainable management practice | PARTICIPANT) | Dayananda Sagar College of Engineering Bangalore | 04/02/2026 |
Invited Talks
| Sl.No. | Titel of the Program | Name of the Program | Date | Name of the Institution |
| 1 | CO-PO Calculation and Attainment | “Computing Beyond Boundaries: Interdisciplinary Research and Accreditation-Ready Education | 12/03/2026 | CHRIST (Deemed to be University) |
| 2 | Coaching and Mentoring | Mastering the Literature Review and Bibliometric Study | 30/06/2025 | CHRIST (Deemed to be University) |
MPhil/PhD Guided/Adjudicated
| Sl.No. | Title | Name of Student | Institution | Role | Status | Month Year |
| 1 | . | ARUN R J | Christ University | SUPERVISOR | Ongoing | December 2022 |
| 2 | . | USHA KIRAN T M | Christ University | SUPERVISOR | Ongoing | August 2024 |
Patents
| Sl.No. | Title of Invention | Inventor(s) | Filing Date |
| 1 | A Model Explaining Nexus between Digital Leadership, Organizational Culture, Employee Trust and Organizational Commitment in Banking and Financial Services Sector | GANESH L, SANGEETA MEHROLIA | 12-Mar-2025 |
Workshop/FDP/Training programme
| Sl.No. | Name of the Workshop/FDP/Training programme | Name of Organiser | Level | Role | Date |
| 1 | Faculty Development program -I | Christ university, | Institutional | Participant | 26/06/2024 |
| 2 | Learning Analytics Tools | NPTEL, government of India, Indian Institute of Technology, Bombay | National | Participant | 01/07/2023 |
| 3 | Time series and panel data analysis using python, r and matlab | National institute of technology, triruchirapali, | National | Participant | 15/05/2023 |
| 4 | Faculty Development Program on "research Methodology and analysis tools" | Crescent Institute of Science and Technology , | National | Invited Resource Person/Trainer | 08/05/2023 |
| 5 | Business Simulation for Business : an Applied Approach | NPTEL Online Certification organised by IIT Kanpur, | International | Participant | 22/01/2023 |
| 6 | Simulations of Business systems : An applied Approach | NPTEL Online Certification organised by IIT KAnpur, Indian Institute of Technology, Kanpur | National | Participant | 16/01/2023 |
| 7 | Learning Management System (LMS): A Step to Flexible Learning | Madhya Pradesh Bhoj (Open) University, Bhopal, Madhya Pradesh Bhoj (Open) University, Bhopal | National | Participant | 07/11/2022 |
| 8 | OBE for School of Commerce, Finance and Accountancy | Christ University, | Institutional | Invited Resource Person/Trainer | 29/08/2022 |
| 9 | Faculty Development program 1 | Christ University, | National | Participant | 06/08/2022 |
| 10 | ?One Week Virtual FDP on Advanced Machine Learning Algorithms for Real Time Applications using R and Python? | RV Institute of Management, | National | Participant | 01/08/2022 |
| 11 | ?One Week Virtual FDP on Advanced Machine Learning Algorithms for Real Time Applications using R and Python? | RVIM, RVIM | National | Participant | 01/08/2022 |
| 12 | ? VIRTUAL NATIONAL MARKETING CONFERENCE on MARKETING PARADIGM, POST COVID- 19 ? | Christ University, | National | Invited Resource Person/Trainer | 21/01/2022 |
| 13 | Faculty Development Program on Data Analysis with Eviews, | SRI SRI University, | National | Participant | 06/12/2021 |
| 14 | visual analytics using tableau | AMITY UNIVERSITY, | National | Participant | 25/10/2021 |
| 15 | Faculty Development Programme (FDP I), Preferred Future: Ideas and Strategies | Centre for Education Beyond Curriculum (CEDBEC), Christ (Deemed to be University), | Institutional | Participant | 16/06/2021 |
| 16 | BIBLIOMETRIC ANALYSIS - A Workshop on Scientometrics and High Quality Publishing Programme | Jaipuria Institute of Management , | National | Participant | 13/05/2021 |
| 17 | Developing and Testing Moderation Models in Management Research | University of Hyderabad, University of hyderabad | National | Participant | 22/08/2020 |
| 18 | Faculty training programme on Art of Article Writing | Rathnavel Subramaniam College of Arts & Science, Autonomous, Coimbatore, Rathnavel Subramaniam College of Arts & Science | National | Participant | 26/06/2020 |
| 19 | Application of Econometrics in Business Research | School of Business and Management, Christ, | National | Participant | 23/06/2020 |
| 20 | Learning to Teach Online | Coursera , UNSW Sydney (The University of New South Wales) | International | Participant | 01/05/2020 |
| 21 | Qualitative Research Using NVivo | Research Shiksha, Research Shiksha | National | Participant | 25/04/2020 |
| 22 | QIP on Online Teaching | Academic staff college, CHRIST (Deemed to be University), | Participant | 22/04/2020 | |
| 23 | Excel Skills for Business: Essentials | Coursera , Macquarie University, Sydney Australia | International | Participant | 18/04/2020 |
| 24 | IBM Watson Studio software Training under IBM Career Education Program | IBM Software Group, IBM Software Group, Bangalore | National | Participant | 21/11/2019 |
| 25 | Orientation Program | Academic Staff College, Christ (Deemed to be University), | Participant | 05/08/2019 | |
| 26 | QIP | Academic Staff College, Christ (Deemed to be University), | Participant | 20/05/2019 |
Awards/Achievements/Others
| Sl.No. | Name of the Awards/Achievements/Others | Description | Organisation | Month/ Year |
| 1 | Session Chair at KJ Somaiya Institute of Research and Management | Session Chair in 15th Global Marketing conference "MarkTech 2.0" | KJ Somaiya Institute of Research and Management | 23 January 2020 |
| 2 | Guest of Honor/ Resource person | Art of Article Writing | Rathnavel Subramaniam College Of Arts & Science | 20 June 2020 |
| 3 | Guest of Honor/ Resource person | Workshop on the topic "How to write and publish research papers" as part of the ? VIRTUAL NATIONAL MARKETING CONFERENCE on MARKETING PARADIGM, POST COVID- 19 ? | Christ University | 21 January 2022 |
| 4 | Guest of Honor/ Resource person | One Day Faculty Programme on ?Art of Article Writing? | RATHNAVEL SUBRAMANIAM COLLEGE OF ARTS & SCIENCE | 20 June 2020 |
| 5 | Reviewer Certificate | for serving as a reviewer for "International Journal of Consumer Studies" ABDC "A" Category Journal | Wiley Publication ABDC "A" | 26 February 2022 |
| 6 | Top Cited Article 2020-2021 | Top Cited Article 2020-2021 by Wiley (International Journal of Consumer Studies) | Wiley | 01 April 2022 |
| 7 | Best Paper award | Best Paper award at Kathmandu University | Kathmandu University in collaboration with WTO chair Program | 08 March 2023 |
| 8 | Best Paper award | Best Paper award | S. P. Mandali?s Prin. L.N. Welingkar InsƟtute of Management Development and Research. | 17 March 2023 |
| 9 | Guest of Honor/ Resource person | Training session on OBE for School of Sciences | Christ University | 01 September 2022 |
| 10 | Guest of Honor/ Resource person | Training session on OBE for faculty CHRIST Bannerghatta Road Campus | Christ University | 07 September 2022 |
| 11 | Guest of Honor/ Resource person | Workshop on the practice of OBE | Christ University | 07 September 2023 |
| 12 | Consistent researcher award 2025 | Consistent Researcher Award | Christ University | 05 September 2025 |
| 13 | Best Paper Award - Sangeeta Mehrolia - IIM Ahamdabad | India Management Research Conference - Best Paper | IIM Ahmadbad | 07 December 2025 |
Consultancy
| Sl.No. | Faculties | Theme of Consultancy | Type |
| 1 | SANGEETA MEHROLIA | Importance of implementing an OBE in MBA program | |
| 2 | PRAVEEN KUMAR T,,JEEVANANDA S,KRISHNA M C,SANGEETA MEHROLIA | Importance of accreditation | |
| 3 | SANGEETA MEHROLIA,,JEEVANANDA S,KRISHNA M C,PRAVEEN KUMAR T | Importance of accreditation |