Dr MACHERLA BHAGYALAKSHMI
MSc, PhD
ASSOCIATE PROFESSOR
MSc, PhD
ASSOCIATE PROFESSOR
Articles in Journals
| Sl.No. | Title | Name of Journal / Vol. No. / Issue No. / Page Nos | ISSN No. | Date Published |
| 1 | Employability Skill Training Intervention amongst Management Graduates by Higher Education Institutions in India: A Conceptual Model | Turkish Journal of Computer and Mathematics Education / 12 / 2 / - | 1309-4653 | 15-Apr-2021 |
| 2 | Patients' Perception about the Influence of CRM Factors in Selected Health Care Units | Universal Journal of Public Health / 9 / 6 / 410 - 417 | 2331-8880 | 01-May-2022 |
| 3 | Leveraging Robotic Process Automation (RPA) in Business Operations and its Future Perspective | AIP Conference Proceedings / 2821 / 1 / - | 0094-243X | 21-Nov-2023 |
| 4 | Talent retention, job involvement satisfaction, and commitment towards the organization in the IT sector | AIP Conference Proceedings / 2888 / 1 / - | 0094-243X | 13-Sep-2023 |
| 5 | A LSTM based model for stock price analysis and prediction | AIP Conference Proceedings / 2888 / 1 / - | 0094-243X | 13-Sep-2023 |
| 6 | Leveraging Robotic Process Automation (RPA) in Business Operations and its Future Perspective | AIP Conference Proceedings / 2821 / 1 / - | 0094-243X | 21-Nov-2023 |
| 7 | Patients' Perception about the Influence of CRM Factors in Selected Health Care Units | Universal Journal of Public Health / 9 / 6 / 410 - 417 | 2331-8880 | 01-May-2022 |
| 8 | Balancing patient privacy and predictive accuracy through data anonymization in healthcare | Advances in Computational Design / 11 / 1 / 47 - 61 | 2092-7622 | 20-Oct-2025 |
Books/ Book Chapter/Case Study
| Sl.No. | Title | Author Names(s) | ISBN No. | Month Year |
| 1 | IEEE | MARTHA SUCHARITHA M,MACHERLA BHAGYALAKSHMI, PRABHAVATHI C,IEEE, MD SHAIK AMZAD BASHA, PEERZADAH MOHAMMAD OVEIS | 978-1-6654-7517-4 | / |
| 2 | Global Perspectives on Social Media Usage Within Governments | THIRUPATHI MANICKAM,MACHERLA BHAGYALAKSHMI,CHANDAN CHAVADI, DHANABALAN THANGAM | 9781668474518 | / |
| 3 | IEEE | SAMREEN AYESHA,MACHERLA BHAGYALAKSHMI, MARTHA SUCHARITHA M,IEEE, J P SENTHIL KUMAR, MD SHAIK AMZAD BASHA | 978-1-6654-9790-9 | / |
| 4 | NKCON 2022 (IEEE XPLORE) | MARTHA SUCHARITHA M,MACHERLA BHAGYALAKSHMI, SAMREEN AYESHA,IEEE, J P SENTHIL KUMAR, MD SHAIK AMZAD BASHA | 978-166545342-4 | / |
| 5 | NKCON 2024 | MARTHA SUCHARITHA M,MACHERLA BHAGYALAKSHMI, PARTHIBAN R,CH VARALAKSHMI, IEEE, MD SHAIK AMZAD BASHA, SOWMYA CHRISTINA | 979-8-3503-6456-9 | / |
| 6 | NKCON 2024 | MACHERLA BHAGYALAKSHMI,MARTHA SUCHARITHA M, PARTHIBAN R,CH VARALAKSHMI, IEEE, MD SHAIK AMZAD BASHA, SOWMYA CHRISTINA | 979-8-3503-6456-9 | / |
| 7 | New Business Development Strategies for Achieving Sustainable Growth | THIRUPATHI MANICKAM,MACHERLA BHAGYALAKSHMI, RAVI V,AMIT KOHLI, ANANTHAN, SRIRAM, DHANABALAN THANGAM, HARITHA M., JAMES I, PRADEEP PANDIAN, SRIRAM ANANTHAN, SUBALAKSHMI DHANAPAL, SUDHA M | 9798337320502 | / |
Participation in Seminars/Conferences/Symposium
| Sl.No. | Name of the Conference /Seminar /Symposium | Type of Program | Title of the Article | Role | Venue/Place | Date |
| 1 | pre-conference participation on Data analysis using EViews | CONFERENCES | PARTICIPANT) | 05/02/2019 | ||
| 2 | Competitive Strategies & its Excellence in Diversified Sectors | SEMINARS | To Analyze the perception of the youth towards the mobile advertisements in India | PRESENTER) | Kautilya Institute Of Management & ResearchWagholi, Pune | 22/02/2019 |
| 3 | 10th International Multidisciplinary conference 2019 | CONFERENCES | An Inclusive importance of Management Education at present competitive world | PRESENTER) | Bangalore University and Mysore UniversityBangalore | 11/11/2019 |
| 4 | Virtual International Conference on Metamorphosis of Modern Management and Research (IC 3MR 2020) | CONFERENCES | Ascribing Factors of Financial Literacy: An Evidential Study of Tamil Nadu and Karnataka | PRESENTER) | Bannari Amman Institute of Technology, SathyamangalamOnline | 13/08/2020 |
| 5 | EL Ruha 7th International Conference On Social Sciences | CONFERENCES | Disconcerted Financial Sector's Survival Strategies: An Inquisition | PRESENTER) | American University of LibyaOnline | 03/08/2020 |
| 6 | RTU TEQIP-III Sponsored 2nd International Conference on Artificial Intelligence: Advances and Applications (ICAIAA 2021) | CONFERENCES | Impact of Overall Service Quality and Technology Factors on Intention to Use the Internet of Things (IoT) at Bescom | PRESENTER) | Poornima College of Engineering, Jaipur and Rajasthan Technical University Kota in Association with Soft Computing Research SocietyOnline | 27/03/2021 |
| 7 | conference- VINC'22, on the theme ""Replenish, Restructure & Reinvent: Technology Fueled Transformation for Sustainable Future" | CONFERENCES | Investors Perception towards Various Investment Avenues before and after COVID-19 pandemic: With reference to Andhra and Telangana States | PRESENTER) | Vivekananda Institute of Professional Studies jointly organized with the College of Information Science and Technology, the University of Nebraska at Omaha, USA.Vivekananda School of Business Studies Vivekananda Institute of Professional Studies, AU Block, Oute | 21/01/2022 |
| 8 | COVID 19 Healthcare Waste Management for Smart Green Societies | CONFERENCES | COVID 19 Healthcare Waste Management for Smart Green Societies | PRESENTER) | SPASTOnline | 29/11/2021 |
| 9 | IEEE North Karnataka Subsection Flagship International Conference (NKCon) | CONFERENCES | ) | BLDEA'S V P Dr P G Halakatti College of Engineering and Technology | 20/11/2022 | |
| 10 | IEEE North Karnataka Subsection Flagship International Conference (NKCon) | CONFERENCES | Implementation of Time-Series Analysis: Prediction of Stock Prices using Machine Learning and Deep learning models: A Hybrid Approach | PRESENTER) | BLDEA'S V P Dr P G Halakatti College of Engineering and TechnologyBangalore | 20/11/2022 |
| 11 | International conference for Advancement in Technology (ICONAT) | CONFERENCES | An Efficient machine learning approach: Analysis of supervised machine learning methods to forecast the Diamond price | PRESENTER) | Rajarambapu Institute of TechnologyBangalore | 24/01/2023 |
| 12 | ICSSR Sponsored Two day National Seminar on Corporate Sustainability Greenwash and its Impact on Environment Society and Governance | SEMINARS | The art of camouflaging unravelling the motives and consequences of Green washing | PRESENTER) | Presidency College, Bangaluru | 28/02/2024 |
| 13 | 2024 IEEE North Karnataka Subsection Flagship International Conference | CONFERENCES | Harnessing Machine Learning for Mental Health: A Study on Classifying Depression-Related Social Media Posts | PRESENTER) | Basaveshwar Engineering College Bagalkote | 21/09/2024 |
Workshop/FDP/Training programme
| Sl.No. | Name of the Workshop/FDP/Training programme | Name of Organiser | Level | Role | Date |
| 1 | Fitting of Statistical models to data with Python | University of Michigan, University of Michigan | International | Participant | 02/01/2025 |
| 2 | Matrix Algebra for Engineers | The Hong Kong University of Science and Technology, The Hong Kong University of Science and Technology | International | Participant | 26/12/2024 |
| 3 | FDP on Advanced Time series and Panel Data Analysis | IMS Engineering College, IMS Engineering College, Gahaziabad | National | Participant | 02/09/2024 |
| 4 | Mastering Innovative Online Course Development | Center for Digital Learning, Christ University, Bangalore Yeshwanthpur campus, | Institutional | Participant | 29/04/2024 |
| 5 | Online Workshop on Regression Analysis Comparing Methods in R and SPSS - 2023 | , | National | Participant | 11/12/2023 |
| 6 | FDP-I | Centre of Education Beyond curriculum and staff development college, | Institutional | Participant | 26/06/2023 |
| 7 | Seven Day National FDP on E-Content: Design & Application | Kristu Jayanti College, Kristu Jayanti College | National | Participant | 06/02/2023 |
| 8 | 5 day Faculty Development Program on Curriculum Design and Revision | , | Institutional | Participant | 05/12/2022 |
| 9 | APAC Train the Trainer Masterclass | CIMA, | International | Participant | 19/03/2022 |
| 10 | 5 day online QIP on upskilling security market operations | Department of Professional Studies, | Participant | 26/08/2021 | |
| 11 | 5day QIP on Hybrid Teaching | Staff Development College, | Participant | 02/03/2021 | |
| 12 | Understanding and Visualizing Data with Python | University of Michigan, University of Michigan | International | Participant | 14/09/2020 |
| 13 | Application of Econometrics in Business Research | School of Business and Management, | Institutional | Participant | 23/06/2020 |
| 14 | Programming for Everybody (Getting Started with Python) | University of Michigan, | International | Participant | 18/05/2020 |
| 15 | Advanced Instructional Strategies in the Virtual Classroom | University of California, University of California | International | Participant | 11/05/2020 |
| 16 | Capacity Building for Constructive Alignment | Christ University, | Institutional | Participant | 04/10/2019 |
| 17 | Mastering Predictive Analysis with R | Jain College, | National | Participant | 02/08/2019 |
| 18 | Research Methodology | Christ University, | Participant | 28/05/2019 | |
| 19 | Data Analytics and Visualization using Tableau | Department of professional studies, | Institutional | Participant | 01/02/2019 |
| 20 | 5 day orientation program | Academic Staff College, | Participant | 14/01/2019 | |
| 21 | Frontier areas in Commerce and Management | DPS, | Participant | 23/05/2018 |