Dr MACHERLA BHAGYALAKSHMI
MSc, PhD
ASSOCIATE PROFESSOR
Articles in Journals
Sl.No. Title Name of Journal / Vol. No. / Issue No. / Page Nos ISSN No. Date Published
1 Leveraging Robotic Process Automation (RPA) in Business Operations and its Future Perspective AIP Conference Proceedings / 2821 / 1 / - 0094-243X 21-Nov-2023
2 Leveraging Robotic Process Automation (RPA) in Business Operations and its Future Perspective AIP Conference Proceedings / 2821 / 1 / - 0094-243X 21-Nov-2023
3 Talent retention, job involvement satisfaction, and commitment towards the organization in the IT sector AIP Conference Proceedings / 2888 / 1 / - 0094-243X 13-Sep-2023
4 A LSTM based model for stock price analysis and prediction AIP Conference Proceedings / 2888 / 1 / - 0094-243X 13-Sep-2023
5 Patients' Perception about the Influence of CRM Factors in Selected Health Care Units Universal Journal of Public Health / 9 / 6 / 410 - 417 2331-8880 01-May-2022
6 Patients' Perception about the Influence of CRM Factors in Selected Health Care Units Universal Journal of Public Health / 9 / 6 / 410 - 417 2331-8880 01-May-2022
7 Employability Skill Training Intervention amongst Management Graduates by Higher Education Institutions in India: A Conceptual Model Turkish Journal of Computer and Mathematics Education / 12 / 2 / - 1309-4653 15-Apr-2021
Books/ Book Chapter/Case Study
Sl.No. Title Author Names(s) ISBN No. Month Year
1 New Business Development Strategies for Achieving Sustainable Growth THIRUPATHI MANICKAM,DHANAPAL, SUBALAKSHMI,ANANTHAN, SRIRAM,PANDIAN, PRADEEP,RAVI V,HARITHA M.,JAMES I,SUDHA M,MACHERLA BHAGYALAKSHMI,SRIRAM ANANTHAN,AMIT KOHLI,DHANABALAN THANGAM 9798337320502 /
2 NKCON 2024 MARTHA SUCHARITHA M,MACHERLA BHAGYALAKSHMI,PARTHIBAN R,SOWMYA CHRISTINA,MD SHAIK AMZAD BASHA,CH VARALAKSHMI,IEEE 979-8-3503-6456-9 /
3 NKCON 2024 MACHERLA BHAGYALAKSHMI,MARTHA SUCHARITHA M,PARTHIBAN R,SOWMYA CHRISTINA,MD SHAIK AMZAD BASHA,CH VARALAKSHMI,IEEE 979-8-3503-6456-9 /
4 Global Perspectives on Social Media Usage Within Governments THIRUPATHI MANICKAM,MACHERLA BHAGYALAKSHMI,CHANDAN CHAVADI, DHANABALAN THANGAM 9781668474518 /
5 IEEE MARTHA SUCHARITHA M,MD SHAIK AMZAD BASHA,PEERZADAH MOHAMMAD OVEIS,PRABHAVATHI C,MACHERLA BHAGYALAKSHMI,IEEE 978-1-6654-7517-4 /
6 NKCON 2022 (IEEE XPLORE) MARTHA SUCHARITHA M,MD SHAIK AMZAD BASHA,J P SENTHIL KUMAR,SAMREEN AYESHA,MACHERLA BHAGYALAKSHMI,IEEE 978-166545342-4 /
7 IEEE SAMREEN AYESHA,MARTHA SUCHARITHA M,MACHERLA BHAGYALAKSHMI,J P SENTHIL KUMAR,MD SHAIK AMZAD BASHA,IEEE 978-1-6654-9790-9 /
Participation in Seminars/Conferences/Symposium
Sl.No. Name of the Conference /Seminar /Symposium Type of Program Title of the Article Role Venue/Place Date
1 2024 IEEE North Karnataka Subsection Flagship International Conference Conference Harnessing Machine Learning for Mental Health: A Study on Classifying Depression-Related Social Media Posts Presenter) Basaveshwar Engineering College Bagalkote 21/09/2024
2 ICSSR Sponsored Two day National Seminar on Corporate Sustainability Greenwash and its Impact on Environment Society and Governance Seminar The art of camouflaging unravelling the motives and consequences of Green washing Presenter) Presidency College, Bangaluru 28/02/2024
3 International conference for Advancement in Technology (ICONAT) Conference An Efficient machine learning approach: Analysis of supervised machine learning methods to forecast the Diamond price Presenter) Rajarambapu Institute of TechnologyBangalore 24/01/2023
4 IEEE North Karnataka Subsection Flagship International Conference (NKCon) Conference Co-presenter) BLDEA'S V P Dr P G Halakatti College of Engineering and Technology 20/11/2022
5 IEEE North Karnataka Subsection Flagship International Conference (NKCon) Conference Implementation of Time-Series Analysis: Prediction of Stock Prices using Machine Learning and Deep learning models: A Hybrid Approach Presenter) BLDEA'S V P Dr P G Halakatti College of Engineering and TechnologyBangalore 20/11/2022
6 conference- VINC'22, on the theme ""Replenish, Restructure & Reinvent: Technology Fueled Transformation for Sustainable Future" Conference Investors Perception towards Various Investment Avenues before and after COVID-19 pandemic: With reference to Andhra and Telangana States Presenter) Vivekananda Institute of Professional Studies jointly organized with the College of Information Science and Technology, the University of Nebraska at Omaha, USA.Vivekananda School of Business Studies Vivekananda Institute of Professional Studies, AU Block, Oute 21/01/2022
7 COVID 19 Healthcare Waste Management for Smart Green Societies Conference COVID 19 Healthcare Waste Management for Smart Green Societies Presenter) SPASTOnline 29/11/2021
8 RTU TEQIP-III Sponsored 2nd International Conference on Artificial Intelligence: Advances and Applications (ICAIAA 2021) Conference Impact of Overall Service Quality and Technology Factors on Intention to Use the Internet of Things (IoT) at Bescom Presenter) Poornima College of Engineering, Jaipur and Rajasthan Technical University Kota in Association with Soft Computing Research SocietyOnline 27/03/2021
9 Virtual International Conference on Metamorphosis of Modern Management and Research (IC 3MR 2020) Conference Ascribing Factors of Financial Literacy: An Evidential Study of Tamil Nadu and Karnataka Presenter) Bannari Amman Institute of Technology, SathyamangalamOnline 13/08/2020
10 EL Ruha 7th International Conference On Social Sciences Conference Disconcerted Financial Sector's Survival Strategies: An Inquisition Presenter) American University of LibyaOnline 03/08/2020
11 10th International Multidisciplinary conference 2019 Conference An Inclusive importance of Management Education at present competitive world Presenter) Bangalore University and Mysore UniversityBangalore 11/11/2019
12 Competitive Strategies & its Excellence in Diversified Sectors Seminar To Analyze the perception of the youth towards the mobile advertisements in India Presenter) Kautilya Institute Of Management & ResearchWagholi, Pune 22/02/2019
13 pre-conference participation on Data analysis using EViews Conference Participant) Christ University 05/02/2019
Research Project
Sl.No. Name of the Research Project Investigator(s) Sponsors Internal/External
1 PMJDY and Financial Inclusion: A Focus on Scheduled Tribe Women at Wayanad HRIDHYA P K, MACHERLA BHAGYALAKSHMI Internal
Workshop/FDP/Training programme
Sl.No. Name of the Workshop/FDP/Training programme Name of Organiser Level Role Date
1 Fitting of Statistical models to data with Python University of Michigan, University of Michigan International Participant 02/01/2025
2 Matrix Algebra for Engineers The Hong Kong University of Science and Technology, The Hong Kong University of Science and Technology International Participant 26/12/2024
3 FDP on Advanced Time series and Panel Data Analysis IMS Engineering College, IMS Engineering College, Gahaziabad National Participant 02/09/2024
4 Mastering Innovative Online Course Development Center for Digital Learning, Christ University, Bangalore Yeshwanthpur campus,  Institutional Participant 29/04/2024
5 Online Workshop on Regression Analysis Comparing Methods in R and SPSS - 2023 National Participant 11/12/2023
6 FDP-I Centre of Education Beyond curriculum and staff development college,  Institutional Participant 26/06/2023
7 Seven Day National FDP on E-Content: Design & Application Kristu Jayanti College, Kristu Jayanti College National Participant 06/02/2023
8 5 day Faculty Development Program on Curriculum Design and Revision Institutional Participant 05/12/2022
9 APAC Train the Trainer Masterclass CIMA,  International Participant 19/03/2022
10 5 day online QIP on upskilling security market operations Department of Professional Studies,  Participant 26/08/2021
11 5day QIP on Hybrid Teaching Staff Development College,  Participant 02/03/2021
12 Understanding and Visualizing Data with Python University of Michigan, University of Michigan International Participant 14/09/2020
13 Application of Econometrics in Business Research School of Business and Management,  Institutional Participant 23/06/2020
14 Programming for Everybody (Getting Started with Python) University of Michigan,  International Participant 18/05/2020
15 Advanced Instructional Strategies in the Virtual Classroom University of California, University of California International Participant 11/05/2020
16 Capacity Building for Constructive Alignment Christ University,  Institutional Participant 04/10/2019
17 Mastering Predictive Analysis with R Jain College,  National Participant 02/08/2019
18 Research Methodology Christ University,  Participant 28/05/2019
19 Data Analytics and Visualization using Tableau Department of professional studies,  Institutional Participant 01/02/2019
20 5 day orientation program Academic Staff College,  Participant 14/01/2019
21 Frontier areas in Commerce and Management DPS,  Participant 23/05/2018