Department of
BUSINESS-STUDIES-AND-SOCIAL-SCIENCES






Syllabus for
Bachelor of Business Administration (Honours)
Academic Year  (2019)

 
1 Semester - 2019 - Batch
Paper Code
Paper
Hours Per
Week
Credits
Marks
BAEN121 LANGUAGE IN CONTEXT-I 3 3 100
BBBH122 SOCIETY AND CULTURE 3 3 100
BBBH131 MANAGEMENT CONCEPTS 4 4 100
BBBH132 BUSINESS MATHEMATICS 4 4 100
BBBH133 ESSENTIALS OF ACCOUNTING 4 4 100
BBBH134 INTERPERSONAL COMMUNICATION 60 3 100
BBS191C MAHABHARATHA AND MODERN MANAGEMENT 3 3 100
BBS191D INTRODUCTION TO EXISTENTIALISM 3 3 100
BBS191E TOURISM, CULTURE, AND SUSTAINABLE DEVELOPMENT 3 3 100
BECO191A INSTITUTIONS AND INFORMAL ECONOMY 3 3 100
BECO191B ECONOMICS OF CORRUPTION 3 3 100
BENG191A READING TECHNOLOGY IN/AND SCIENCE FICTION 3 3 100
BHIS191A ENCOUNTERING HISTORIES: THE FUTURE OF THE PAST 3 3 100
BMED191A MEDIA LITERACY 3 3 100
BMED191B CINEMATOGRAPHY 3 3 100
BPOL191A CONFLICT MANAGEMENT AND PEACE 3 3 100
BPOL191B GLOBAL POWER POLITICS 3 3 100
BPOL191C STATE AND TERRORISM 3 3 100
BPSY191A SCIENCE OF WELLNESS 3 3 100
BPSY191B ADVERTISEMENT PSYCHOLOGY 3 3 100
SDBS 112 SOCIAL SENSITIVITY SKILLS 2 1 100
2 Semester - 2019 - Batch
Paper Code
Paper
Hours Per
Week
Credits
Marks
BAEN221 LANGUAGE IN CONTEXT-II 3 3 100
BBBH231 ORGANIZATIONAL BEHAVIOUR 4 4 100
BBBH232 PRINCIPLES OF MICRO ECONOMICS 4 4 50
BBBH233 ACCOUNTING FOR CORPORATES 4 4 100
BBBH234 BUSINESS STATISTICS 4 4 100
BBBH235 EMOTIONAL INTELLIGENCE AND MANAGERIAL EFFECTIVENESS 4 2 100
BBS291A APPLIED ETHICS-A MULTICULTURAL APPROACH 3 3 100
BBS291B GLOBAL LEADERSHIP AND CULTURE 3 3 100
BBS291C COURTESY AND ETIQUETTES 3 3 100
BECO291A ECONOMICS AND LITERATURE 3 3 100
BECO291B DESIGNING POLICIES FOR SUSTAINABLE DEVELOPMENT 3 3 100
BENG291A READING CITYSCAPES: BANGALORE HISTORIES 3 3 100
BENG291B READING THE CYBERSPACE: PUBLIC AND THE PRIVATE 3 3 100
BHIS291A THE POLITICS OF MEMORY: THE MAKINGS OF GENOCIDE 3 3 100
BMED291A INTER-CULTURAL COMMUNICATION 3 3 100
BMED291B ACOUSTIC PHONETICS 3 03 100
BPOL291A LITERATURE REVIEW FOR RESEARCH 3 3 100
BPSY291A APPRECIATING AESTHETICS 3 3 100
BPSY291B HUMAN ENGINEERING AND ERGONOMICS 3 3 100
SDBS 212 EXPRESSIVE SKILLS 2 1 100
3 Semester - 2018 - Batch
Paper Code
Paper
Hours Per
Week
Credits
Marks
BBBH311 RESEARCH METHODOLOGY 4 3 100
BBBH312 ENTREPRENEURSHIP DEVELOPMENT 4 4 100
BBBH331 COST ACCOUNTING 4 4 100
BBBH332 PRINCIPLES OF MARKETING MANAGEMENT 4 4 100
BBBH333 INDIAN FINANCIAL SYSTEM 4 4 100
BBBH334 PRINCIPLES OF MACRO ECONOMICS 4 4 100
BBBH335 FUNDAMENTALS OF BUSINESS ANALYTICS 4 4 100
SDBS 312 KNOWLEDGE ACQUISITION SKILLS 2 1 100
4 Semester - 2018 - Batch
Paper Code
Paper
Hours Per
Week
Credits
Marks
BBBH411 BUSINESS ETHICS AND SUSTAINABILITY 4 4 100
BBBH431 BUSINESS FINANCE 4 4 100
BBBH432 MARKETING SENTIMENT AND OPINION MINING 4 4 100
BBBH433 COMPANY LAW AND CORPORATE GOVERNANCE 4 4 100
BBBH434 HUMAN RESOURCE MANAGEMENT 4 4 100
BBBH435 ACCOUNTING FOR MANAGEMENT DECISIONS 4 4 100
BBBH461 BANKING AND INSURANCE 4 3 100
SDBS 412 KNOWLEDGE APPLICATION SKILLS 2 1 100
5 Semester - 2017 - Batch
Paper Code
Paper
Hours Per
Week
Credits
Marks
BBBH531 INTERNATIONAL BUSINESS 4 3 100
BBBH532 TAXATION LAW- 1 4 3 100
BBBH533 STRATEGIC MANAGEMENT 4 3 100
BBBH534 BUSINESS INFORMATION SYSTEM AND COMPUTING 4 3 100
BBBHE541D DESIGN THINKING AND INNOVATION MANAGEMENT 4 4 100
BBBHE542D FAMILY BUSINESS MANAGEMENT 4 4 100
BBBHE543D SOCIAL ENTREPRENEURSHIP 4 4 100
BBBHH541C INDUSTRIAL RELATIONS LAW 4 4 100
BBBHH542C PERFORMANCE AND COMPENSATION MANAGEMENT 4 4 100
BBBHH543C PEOPLE ANALYTICS 4 4 100
BBBHM541B CONSUMER BEHAVIOUR 4 4 100
BBBHM542B BRAND MANAGEMENT AND LUXURY MARKETING 4 4 50
BBBHM543B RETAIL MANAGEMENT AND ANALYTICS 4 4 100
BBBHT541 A SECURITY ANALYSIS AND PORTFOLIO MANAGEMENT 4 4 100
BBBHT542A GLOBAL BUSINESS FINANCE 4 4 100
BBBHT543 A FINANCIAL MODELLING AND DERIVATIVES 4 4 100
BBBHT581 INTERNSHIP 3 2 50
SDBS512 SELF ENHANCEMENT SKILLS 1 2 1 100
6 Semester - 2017 - Batch
Paper Code
Paper
Hours Per
Week
Credits
Marks
BBBH631 TAXATION LAWS 2 4 3 100
BBBH632 PRODUCTION MANAGEMENT 4 3 100
BBBH633 BUSINESS LAW 4 3 100
BBBHE641D LEADERSHIP DEVELOPMENT 4 4 100
BBBHE642D PROJECT FINANCING AND INSTITUTIONAL MECHANISM FOR START UPS 4 4 4
BBBHE643D PROJECT ASSESSMENT AND BUSINESS PLAN 4 4 100
BBBHH641C INTERNATIONAL HUMAN RESOURCE MANAGEMENT 4 4 100
BBBHH642C ORGANIZATION DEVELOPMENT 4 4 100
BBBHH643C LEARNING AND DEVELOPMENT 4 4 100
BBBHM641B ADVERTISING AND DIGITAL MARKETING 4 4 100
BBBHM642B SALES MANAGEMENT AND ANALYTICS 4 4 100
BBBHM643B RURAL MARKETING 4 4 100
BBBHT641A STRATEGIC COST MANAGEMENT 4 4 100
BBBHT642A MERGERS AND ACQUISITIONS 4 4 100
BBBHT643A PROJECT APPRAISAL 4 4 100
SDBS612 SELF ENHANCEMENT SKILLS II 2 1 50
        

  

Assesment Pattern

 

CIA – 1

CIA – 2

CIA – 3

Attendance

MSE

1

2

3

1

2

3

Marks – 50 (25)*

Marks – 10 (5)*

Marks – 10 (5)*

Marks – 10 (5)*

Marks – 10 (5)*

Marks – 10 (5)*

Marks – 10 (5)*

Marks – (5)*

 

Written Assignment

Quiz / Test

Case Analysis/Case Simulation

Presentation / Role Play / Case presentation / Mini Project / Discussion

Class Participation / Quiz / Test

Research Based Activities: Article Review / Book review / Mastery  Project

 

*Percentage of weight age

Examination And Assesments

 

   Classroom instruction through audio visual aids.

·      Case studies.

·      Role-play.

·      Industry visits.

·      Industry placements.

·      Projects.

·      Field visits.

·      Seminar presentations.

 

Department Overview:
BBA(H) Program provides a high quality professional education in Business Administration for young men and women who wish to join as junior executives in industry, business and non-profit organizations and to seek entrepreneurial or self-employment positions. The rigorous training offered by the University helps the young minds to prepare for the challenging managerial opportunities of the 21st century. Our training program focuses on the person equipping each individual with conceptual, analytical, communication skills and healthy attitudes to ensure for excellent performance and committed service.
Mission Statement:
Vision Excellence and Service Mission BBA Honors offers a platform to develop human resources to make effective interventions in the society through personal and professional excellence.
Introduction to Program:
The undergraduate programme in Bachelor of Business Administration - Honors (BBAH) offered by School of Business Studies and Social Sciences focuses on an inter-disciplinary approach towards developing students in order to excel in managerial and entrepreneurial skills. The students will be exposed to various functional areas of Management such as Marketing, Finance, Human Resource and Entrepreneurship. The programme will offer an opportunity to every student to determine, to design and to develop his/her own areas of expertise. The student centric learning will be adapted through various pedagogical tools like business games, management games, simulations, case studies, internships, guest lectures, conferences, research projects, and industrial visits. The Common Core Courses embedded into the programme encompasses the various nuances of technology, sociology, philosophy, economics, life, tourism, history and media. The three year programme will also train the students to develop social sensitivity skills, expressive skills, knowledge acquisition skills, knowledge application skills, self enhancement skills and business research skills. The National and International Level Management Fests and Co-Curricular Activities of the Deanery will also enable the students to develop their leadership and their decision making skills, which are not only essential to face the challenges of today?s business world but also to contribute to the society at large.
Program Objective:
Programme Objectives ? To provide quality management education to the students ? To equip the students to face the challenges of the new millennium ? To broaden the skills of the students as management professionals who are able to leverage academic knowledge, so as to design innovative solutions ? To focus on high quality education so as to equip the students in decision making and in entrepreneurial skills Programme Outcomes ? Students as confident entrepreneurs and professionals equipped with the best knowledge, skills and attitudes ? The Students will be able to demonstrate their knowledge of Management Science so as to solve complex corporate problems with limited resources ? The Students will be able to evaluate and integrate ethical considerations while making business decisions by imbibing holistic education ? The Students will have developed the positive perspectives and skill sets needed to evolve themselves as productive managerial leaders

BAEN121 - LANGUAGE IN CONTEXT-I (2019 Batch)

Total Teaching Hours for Semester:45
No of Lecture Hours/Week:3
Max Marks:100
Credits:3

Course Objectives/Course Description

 

This course is an attempt by the English Studies, School of Business Studies and Social Sciences, Christ University to recognise and bring together English language in context i.e.,  in a natural way through the contents that are important not only to self but also to society.

The course titled Language in Context aims to familiarise the first year students of Business Studies (Honours & Tourism) with literatures in varieties of forms, thereby, enabling them to learn more about culture, ethos contemporary societies through writings from different regions. We have tried in our little way to represent the world through sensible expressions in the form of short stories, poems, essays, videos and blogs. This course is designed to impart the linguistic skills of the student as well. The course consists of four units such as Society and Self, Democracy and Dissent, Equity and Equality, and Ecological Care and Concerns. Each unit is composed of an essay, poem, short story, blog posts, graphic essay and comics related to identified areas. It is aimed at improving student’s linguistic skills that can help them to take leap from textbooks to news paper or full length novels. The contents of the course carry the message of ethical concerns that the future business entrepreneurs are supposed to equip themselves with for a progressive and equitable society.

The various texts across the two semesters deal with various social, economic and political issues that are relevant to modern day world and it helps us to negotiate with everyday situations in a more proactive way. The various short stories and poems touch upon questions of self and identity, human interactions and social relationships sometimes in a straightforward manner, sometimes in an abstract way. But all of them, be it in the manner of their writing or the themes they deal with or the ideologies that govern them are quintessentially contemporary in ethos, sense and sensibility, whether written by Indians or authors from other parts of the world. 

Pedagogy:

The teachers in charge of taking this course to the class are not only expected to elaborate, discuss and deliberate upon the topics given as a part of this course but are also expected to incorporate passive grammar and vocabulary development instructions as deemed fit according to the needs of the learners.

Course Objectives: The course aims to inculcate in students:

 

                         An understanding of English language through contexts.

                         An ability to discern different challenges that our society is facing now.

                         Facilitate acquisition of vocabulary, grammar, and discourse.

                         Integrate grammar and vocabulary skills to facilitate contextual understanding.

 

Learning Outcome

Learning Outcomes: After the completion of the course, the students will be able to:

                         Read and appreciate simple as well as complex essays or poems in English.

                         Creatively write about the concerns and care they have for society and self.

                         Speak on the topics that address the common people’s concerns.

                         Apply reading and critical thinking skills in contextual meaning comprehension

                         Apply reading, writing, listening and speaking skills within the context of the topics studied

Unit-1
Teaching Hours:10
Society and Self
 

Introducing the idea of individual as self and his/her inextricable link with the society. The problems one encounters as part of his/her societal interaction. Moreover, the texts also look at the ‘becoming’ process within the individual which comes as result of such interactions and interventions.

       Subroto Bagchi (2006): Go Kiss the World (IIM B, Inaugural Speech)

       Sushrut Jadhav et. al. (2015): Mental Health in India: Ecologies of Suffering‘New’ Caste https://psmag.com/news/how-english-creates-a-new-caste-system-in-india

       Linda Pastan: Girl Leaving Home (Cycle: Slam poetry at UnErase Poetry)

 

Unit-2
Teaching Hours:10
Democracy and Dissent
 

Looking at the societal set up based on the discourse of consent and dissent. The texts selected, creates a platform for the students to ponder on practices which they found intelligently or contradictorily placed within the democratic fabric they follow.

       Amartya Sen: Democracy as Public Reason (Essay)

       Naomi Shihab Nye: To Any Would-Be Terrorists (Letter)

       Thangjam Ibopishak: I want to be Killed by an Indian Bullet (Poetry)

       Santosh Desai: The Death Penalty as a sign of the times? (Essay)

       O. Henry: The Cop and the Anthem (Short Story)

Unit-3
Teaching Hours:10
Equity and Equality
 

Throwing more light on dissent and the nature of its evolution. The texts deliberate more specifically on the sections within the democratic set up, who still are designated as beings belonging to the periphery.

       Manjushree Thapa: Women Have No Nationality (Essay)

       Noam Chomsky (2015): One Day in the Life of a Reader of the New York Times

https://chomsky.info/20150406/

Or

       Noam Chomsky (2015): We Are All … Fill in the Blank

https://chomsky.info/20150110/

       Can ‘Castelessness’ fix caste? EPW Engage Infographic based on Satish Deshpande’s Caste and Caste and Castelessness: Towards a biography of ‘General Category’

       Hansda Sowvendra Shekhar (2017) November is the Month of Migrations (Story)

Unit-4
Teaching Hours:15
Ecological Care and Concerns
 

This unit deals with environmental issues and its place in contemporary deliberations. The texts selected envisages a serious and thought provoking debates on ecological issues from different precepts ranging from social, political, economical and individual.

       In Harmony with mother Nature: Narendra Modi

       https://www.thehindu.com/opinion/op-ed/in-harmony-with-mother-nature/article25115350.ece

       Poem: Susan Briante (2018) 13 Questions for the Next Economy

https://www.poets.org/poetsorg/poem/13-questions-next-economy

       Kanishk Tharoor (2016) Swimmer Under the Stars (Story)

Text Books And Reference Books:

Compilation

Essential Reading / Recommended Reading

Compilation

Evaluation Pattern

CIA - Evaluation Pattern

Individual Assignment

Group Assessment

Mid Semester

20

20

25

Mid Semester Examination

Section A

Section B

Section C

Total

2X10=20

1X15=15

1X15=15

50

End Semester Examination

Section A

Section B

Section C

Total

2X10=20

1X15=15

1X15=15

50

BBBH122 - SOCIETY AND CULTURE (2019 Batch)

Total Teaching Hours for Semester:45
No of Lecture Hours/Week:3
Max Marks:100
Credits:3

Course Objectives/Course Description

 

This paper introduces students to the discipline of Sociology with special focus on Society and Culture in India. It has been designed to enable the learner to understand the significance of Society and Culture, the diversity in Indian society, and to focus on the forces driving the transformations in Indian society.

Course Objectives

The objectives of this course are to make the students:

1.     Aware of the societal and cultural contexts of the contemporary times.

2.     Equipped to engage with the society through a sociological lense.

3.     Aware of their responsibilities as a social being.

4.     Understand the nuances of the institutional power structures ingrained within the society.

5.     Aware of necessity of the interdisciplinary approach to their everyday life.

Learning Outcome

At the end of the course, the students would be able to:

 

  • Express their views with clarity on the condition of the society.

  • Demonstrate a critical understanding of the intricacies of social structure through multiple modes engagements.

  • Identify the intersections present in the society.

  • Take initiative in organizing events to raise awareness about various social issues.

  • Appraise various concerns raised in the course and assess its applicability in the socio-political context.

Unit-1
Teaching Hours:15
Understanding Society and its Aspects
 

Society here is understood as a group of interacting individuals who may come together and share a common culture. The unit attempts to engage in a discussion on society, culture and its various components.

1.     Understanding the concepts of society and culture. The Walking Dead series (Season 5 Episodes 13 and 14 i.e. Forget and Remember) to be used to discuss on establishment of society, culture, and distinguish between both.

2.     Culture and its various components will be discussed. The ideas of Belief, Values, Norms, and language will be introduced in this section through the following sources:

a.                       Cosmogenic animated myth videos from Greek, Asia, Egypt etc.

b.                       Maleficent (fairy tales) movie to discuss on the idea of good and evil.

c.                       How Language shapes the way we think (Ted Talk)

3.     Technological interventions and cultural interactions.

a.                       Evolution of technology and progress of humans.

b.                       Virtual communities (facebook, instagram, twitter) and the changing dynamics of society.

c.                       Get out (2017, American Horror Film) can be used to talk about ethnocentrism, xenophobia, cultural shock and the need for cultural relativism.

4.     Cultural change and the idea of global culture. Dressing style and culinary habits and how it has evolved over a period of time thereby discussing on the bringing together and assimilation of multiple practices leading to global culture and introduction of evolutionary theory.

Unit-2
Teaching Hours:10
Everyday life and socialization
 

Socialization is an integral part of our everyday life  and is a lifelong process that enables the individual to ;learn the content of his culture and may behavioural patterns of the group  to which he belongs. The unit discusses how the field of Sociology as a discipline engages in understanding the role of multiple social groups that influence human behavior and the larger society that organizes it.

1.     Four dimensions of Sociological Perspective - Understanding human behaviour by placing it in broader context.

a). Human beings as the product of the group they belong to : 1) Nation 2) Family 2) Class :  Show a video on differences between countries, with in nation,/ or clips from Karan Johar’s Movie.

b) Social Construction of reality : 1) Discussion on superstitions, prejudices, stereotypes  and how people strongly believe in it.

c) Reality and its multiple layers of meaning in a social context:  One particular event in history could be understood from multiple perspectives  - eg colonisation of India .

d)  Sociological Imagination : To understand events by placing it in historical context.  Babri Masjid demolition Video and its implication / Play Masaan Movie / Discussion on any event which a larger historical significance.

2.     Agents Of Socialization - Family, Peer Groups, Schools, Mass Media , Adult Socialization.

3.     Socialization by Gender, Caste and Religion - Discussion on Going to religious places - Advertisement on Shampoos, Fairness Creams.

Unit-3
Teaching Hours:10
Challenges in Societal Living
 

Equality is an ideal situation most of the social thinkers desire for. However, our society is fragmented by multiple power structures resulting in social stratification. The unit will engage in a discussion on the multiple systems of structures and the mode in which we could understand these institutions.

1.     The various systems of stratification in the society

f.                        Feudalism: Discuss on the various Houses for Game of Throne series for example The House of Starks, The House of Lannisters etc. to further elaborate on this concept.

g.                       The Caste and Class System: The documentary titled India Untouched to be shown to discuss on the conditions of Dalits in the society.

h.                       Gender, Race and Ethnicity: Hidden Figures (2016, American Biographical Drama) to  be shown to discuss on the workplace gender, race, and ethnicity related disparities. Holocaust movies/documentaries can be used to discuss on genocide.

      2. Theories based on Social Stratification

a.                       Structural Functional Theory: Discuss on Batman and his role as an establisher of order to maintain safety of people and smooth functioning of society in Gotham city.

b.                       Conflict Theory: Base and Superstructure connected with the multiple power structures can be discussed in the various systems of stratification in the society. Case Study on Sabarimala issue can be done.

c.                       Symbolic Interaction Theory: A museum visit can be planned to understand the relevance of cultural artifacts  and its symbolic representation of self, other, community, nation and progress.

Unit-4
Teaching Hours:10
Social change and Sustainable Development
 

This unit will focus on the much-disputed connotations of “development and social change” to help foster the understanding that socio-economic growth needs to be situated within a sustainable framework. Discussions will, therefore, focus on topics such as modernization, westernization, consumerism, waste imperialism, and politics of suppression. 

 

1.     Understanding the correlation between modernization, westernization, and consumerism.

2.     Examining the socio-economic repercussions of mass consumerism and waste imperialism.

a.                        The series, “A Cluttered Life: Middle-Class Abundance” (2013) to be used to highlight the material culture guiding the middle class in the West (specifically the American middle class). This could serve as a frame of reference to understand similar trends in the Indian context.

b.                        Andrew Morgan’s documentary, “The True Cost” (2015) to be used to understand the environmental and social adversities of global capitalism.

c.                        Nissim Mannathukkaren’s “Garbage as our alter ego” (2013) to be used to initiate discussions on waste imperialism; focus would be on the misplaced notion that waste production and disposal is primarily a ‘third-world problem’.

 

3. Understanding the need for a sustainable approach for socio-economic change and development.

a.                       The Kudumbashree programme aimed at women education and empowerment will be used to elucidate the topic.

b.                        The Centre for Social Action (CSA), Christ University would also be used as a case study to offer students with a first-hand experience of sustainable social development.

Text Books And Reference Books:

Compilation

Essential Reading / Recommended Reading

Abraham, M Francis. Contemporary Sociology: An Introduction to Concepts and Theories. India : Oxford University Press, 2006.

Evaluation Pattern

Testing Pattern: 70% of the marks will be collected throughout the semester through oral quizzes, presentations, written tests, group assignments, and a 2hr written exam. The end semester exam will be for 30%.

 

CIA 1: 20 marks

CIA 2- MSE- Written Exam for 50 marks

CIA 3 : 20 marks

CIA - Evaluation Pattern

Individual Assignment

Group Assessment

Mid Semester

20

20

25

Mid Semester Examination

Section A

Section B

Section C

Total

2X10=20

1X15=15

1X15=15

50

End Semester Examination

Section A

Section B

Section C

Total

2X10=20

1X15=15

1X15=15

50

 

BBBH131 - MANAGEMENT CONCEPTS (2019 Batch)

Total Teaching Hours for Semester:60
No of Lecture Hours/Week:4
Max Marks:100
Credits:4

Course Objectives/Course Description

 

 

Course Description:

This subject is a comprehensive learning on what management is all about and different school of thoughts on management. It gives a clear understanding of management practices and the various functions of management and also gives away the principles of management developed by eminent management thinkers. The course provides the foundation to the principles of management and the major managerial functional areas. It covers the basic principles of planning, organizing, staffing, motivation, leadership, communication, controlling and also providing an understanding of future trends in management. The syllabus is structured to provide basic conceptual knowledge on the principles of management and to offer orientation to the recent dynamics of managerial practice. It deals with behavioral issues in the individual processes, group and interpersonal processes and organizational processes.

Course Objectives:

  • To develop competencies and knowledge of students to become effective professionals
  • To orient students on recent changes and development in the field of management
  • To impart knowledge on Contemporary issues and challenges in the field of management

 

Learning Outcome

Course Learning Outcome:

  •   Students will get to know about the basic activities which any manager will conduct.
  •   Students will get to know the latest trends in the field of management.
  • Students will be able to appreciate the role of general management for the success of an organization irrespective of the specialization opted.   
  • Entrepreneurs will get to know about the management issues they will have to tackle.
  • This subject will enable them to enhance their managerial ability and professional skills.

Unit-1
Teaching Hours:8
Introduction to Management
 

 

Level of knowledge: Basic

Nature of Management – Definition of Management, Nature of Management- Management as a Science or Art- Management as a profession- Administration and Management.

Unit-2
Teaching Hours:6
Evolution of Management Thoughts
 

Level of knowledge: Basic

Evolution of Management Thought- Scientific Management, Contributions of Henry Fayol, Hawthorne Experiments and Human Relations, Contributions of Behavioral Scientists- Schools of Management Thought.

 

Unit-3
Teaching Hours:6
Functions of Management
 

Level of knowledge:Basic

Functions of Management- Nature of Management functions- Principles of Management, Management of Change and Development-Social Responsibility and Ethics. Levels of Management, Managerial Roles and skills.

Unit-4
Teaching Hours:7
Planning & Forecasting