Dr DHANALAKSHMI K
MBA, MPhil, PhD
ASSISTANT PROFESSOR
MBA, MPhil, PhD
ASSISTANT PROFESSOR
Articles in Journals
| Sl.No. | Title | Name of Journal / Vol. No. / Issue No. / Page Nos | ISSN No. | Date Published |
| 1 | Artificial Intelligence Based Recruitment Prediction and Sentiment Analysis for Enhanced HR efficiency | Journal of Machine and Computing / 5 / 3 / 1852 - 1863 | 2788-7669 | 05-Jul-2025 |
| 2 | Evaluating social media content's effect on consumer engagement in the context of digital marketing | Edelweiss Applied Science and Technology / 9 / 6 / 521 - 536 | 2576-8484 | 21-Jun-2025 |
| 3 | Evaluating social media contents effect on consumer engagement in the context of digital marketing | Edelweiss Applied Science and Technology / 9 / 6 / 521 - 536 | 2576-8484 | 04-Jun-2025 |
| 4 | Data privacy in blockchain management scheme with Nudge Theory for banking sector | Edelweiss Applied Science and Technology / 9 / 5 / 1204 - 1220 | 2576-8484 | 15-May-2025 |
Books/ Book Chapter/Case Study
| Sl.No. | Title | Author Names(s) | ISBN No. | Month Year |
| 1 | Impact of AI and the Evolution of Future Ghost Kitchens | BARANIDHARAN,DAVID WINSTER PRAVEENRAJ D,DHANALAKSHMI K,JOJI CHANDRAN O,SANDHYA D,CHIPPY MOHAN,RAHUL R KURUP,KULDEEP SINGH (AMITY UNIVERSITY, HARYANA, INDIA), | 979-833730434-2, 979-833730432-8 | / |
| 2 | Addressing B5G and 6G Network Connectivity Issues in Rural Regions | BARANIDHARAN,SANKARKUMAR, AMIRDHA VASANI,CHANDRAKALA G,DHANALAKSHMI K,CHIPPY MOHAN,MELVIN VICTOR ,RAHUL R KURUP,SEMBIYAN R,THIRUPATHI MANICKAM,SRIRAM ANANTHAN (YORKVILLE UNIVERSITY, CANADA), SU | 979-836937790-1, 979-836937788-8 | / |
| 3 | Avoiding Ad Fraud and Supporting Brand Safety: Programmatic Advertising Solutions | BARANIDHARAN,DAVID WINSTER PRAVEENRAJ D,DHANALAKSHMI K,RAJKUMAR R,MUHAMMAD IBRAHIM KHAN (IQRA UNIVERSITY, PAKISTAN) | 979-836937043-8, 979-836937041-4 | / |
| 4 | Revolutionizing AI and Robotics in the Oil and Gas Industry | SHABARISHA N,BARANIDHARAN,DHANALAKSHMI K,SENDHILKUMAR MANOHARAN,VUGAR ABDULLAYEV AND ALEX KHANG | 9798369381564 | / |
| 5 | IEEE XPLORE | GARIKIPARTHI NAGA PHANI VEERABHADRA BABU,DHANALAKSHMI K,NONE | 979-8-3315-0845-6 | / |
Participation in Seminars/Conferences/Symposium
| Sl.No. | Name of the Conference /Seminar /Symposium | Type of Program | Title of the Article | Role | Venue/Place | Date |
| 1 | IRTEC 4.0 | Conference | Participant) | Eduoxia Research Centre, USAonine | 30/10/2025 | |
| 2 | Global Nexus 2025 | Conference | Participant) | Eduoxia Research Centre, USA | 21/02/2025 | |
| 3 | Next Gen Tech | Conference | Participant) | Eduoxia Research Centre, USAonine | 27/12/2024 | |
| 4 | CASH 3.0 | Conference | Participant) | Eduoxia Research Centre, USA | 27/11/2024 | |
| 5 | International Conference on New Frontiers in Enginerring, Law, Managament and Social Science (INFES 6.0) | Conference | Participant) | Eduxia Research Universityonline | 30/08/2024 | |
| 6 | Conference on Recent Advances in Social Sciences, Humanities, Management and Scientific Research 2024 (RAMAS) | Conference | Participant) | Eduoxia Research University, USAOnline | 23/07/2024 |
Patents
| Sl.No. | Title of Invention | Inventor(s) | Filing Date |
| 1 | Computing device for work allocation in exam office to assort invigilation duties | CHIPPY MOHAN,DAVID WINSTER PRAVEENRAJ D,DHANALAKSHMI K,JOJI CHANDRAN O,GARIKIPARTHI NAGA PHANI VEERABHADRA BABU,PRADEEP KUMAR S V ,SANDHYA D,AJITHA KRISHNAPRASAD,RAHUL R KURUP,JAYA SHANKAR,GIREESH KUMAR | 21-Nov-2024 |
Workshop/FDP/Training programme
| Sl.No. | Name of the Workshop/FDP/Training programme | Name of Organiser | Level | Role | Date |
| 1 | Analytics in Marketing | Great Learning, Great Learning | Participant | 20/09/2025 | |
| 2 | Generative AI | Goms Guru Academy, Goms Guru Academy | National | Participant | 08/09/2025 |
| 3 | lnnovative Pedagogical Methods and Student Engagement Strategies for novative Pedagogical Methods and Student Engagement Strategies for novative Pedagogical Methods and Student Engagement Strategies for Next-Gen Learners | Presidency college, | National | Participant | 22/07/2025 |
| 4 | FDP | Christ University, | Regional | Participant | 14/05/2025 |
| 5 | FDP on Participatory Action Research | Thanthai Periyar Government Arts and Science College, Thanthai Periyar Government Arts and Science Colle | National | Invited Resource Person/Trainer | 12/04/2025 |
| 6 | Transformative Innovations in Science, Technology, Nursing and Medical Sciences | Eudoxia Research University, Eudoxia Research University | Institutional | Participant | 02/12/2024 |
| 7 | Education in New Age Scenario | DJ Academy of Research and Innovations, | Institutional | Participant | 28/10/2024 |
| 8 | Data Analytics using R studio | Goms Guru Acadamy, GOMSGURU ACADEMY | International | Participant | 14/10/2024 |
| 9 | Decoding Storytelling | Sanatan Dharma College, Nucleus Learning and Development | National | Participant | 26/08/2024 |
Consultancy
| Sl.No. | Faculties | Theme of Consultancy | Type |
| 1 | DHANALAKSHMI K,VICHITRA R | Seminar on Indian Knowledge System - A way Forward | Paid |