Department of SCHOOL OF BUSINESS AND MANAGEMENT MBA

Syllabus for
Master of Business Administration (Executive)
Academic Year  (2020)

 
1 Semester - 2020 - Batch
Paper Code
Paper
Hours Per
Week
Credits
Marks
MBAE111 CORPORATE COMMUNICATION 2 2 50
MBAE131 HUMAN RESOURCE MANAGEMENT 5 5 100
MBAE132 MARKETING MANAGEMENT 5 5 100
MBAE133 ACCOUNTING FOR MANAGERS 5 5 100
MBAE134 LAW, GOVERNANCE AND ETHICS 5 5 100
MBAE135 MANAGERIAL ECONOMICS 3 3 50
MBAE136 PRINCIPLES OF MANAGEMENT 3 3 50
2 Semester - 2020 - Batch
Paper Code
Paper
Hours Per
Week
Credits
Marks
MBAE231 INTERNATIONAL BUSINESS 5 5 100
MBAE232 RESEARCH METHODOLOGY 5 5 100
MBAE233 FINANCIAL MANAGEMENT 5 5 100
MBAE234 CORPORATE STRATEGY 5 5 100
MBAE235 MACRO ECONOMICS 3 3 50
MBAE236 ORGANIZATIONAL BEHAVIOUR 3 3 50
MBAE251 DATA ANALYSIS AND VISUALIZATION 2 2 50
3 Semester - 2019 - Batch
Paper Code
Paper
Hours Per
Week
Credits
Marks
MBAE331 INCOME TAX PLANNING AND MANAGEMENT 3 3 50
MBAE332 ENTREPRENEURSHIP 3 3 50
MBAE342 LOGISTICS AND SUPPLY CHAIN MANAGEMENT 5 5 100
MBAE343 MANAGEMENT CONTROL SYSTEM 5 5 100
MBAE344 KNOWLEDGE MANAGEMENT 5 5 100
MBAE345 DECISION MANAGEMENT 5 5 100
4 Semester - 2019 - Batch
Paper Code
Paper
Hours Per
Week
Credits
Marks
MBAE411 ENTREPRENEURSHIP CAPSTONE 3 3 50
MBAE431 GOODS AND SERVICES TAX AND CUSTOMS 3 3 50
MBAE441 QUALITY MANAGEMENT 5 5 100
MBAE442 BUSINESS ANALYTICS 5 5 100
MBAE443 PROJECT MANAGEMENT 5 5 100
MBAE444 RETAIL MANAGEMENT 5 5 100
MBAE445 LEADERSHIP 5 5 100
MBAE446 SALES AND ADVERTISING MANAGEMENT 5 5 100
MBAE481 DISSERTATION AND VIVA VOCE 0 6 150
        

  

Assesment Pattern

 

EVALUATION:

 

 

 

Assessment

Continuous Internal Assessment(CIA) 

70%

End Semester Exam (ESE )

30%

CIA - Details

CIA 1 - Assignment / Article Review

20%

CIA 2 - Test

30%

CIA 3 – Case

20%

Project

Dissertation

60%

Viva Voce

40%

 

Examination And Assesments

 

End –Semester Question Paper Pattern

 

  • Section A – 2 Marks (Answer any 3 out of 5 questions)
  • Section B – 6 Marks (Answer any 2 out of 3 questions)
  • Section C – 10 Marks (Answer any 2 out of 3 questions)
  • Section D – 12 Marks (Compulsory question-Case study)

 

Department Overview:
School of Business and Management, CHRIST (Deemed to be University) offers professional, 2-year management programmes leading to MBA degree in the areas of Finance, Marketing, Lean Operations & Systems, Human Resource and Business Analytics. The MBA Programme functions from all the five campuses of CHRIST (Deemed to be University). The School of Business and Management has well qualified faculty with most having relevant industrial experience. Well stocked libraries, state-of-the-art laboratories and a repository of learning tools provide for a varied and experiential learning environment. The School of Business and Management also provides free and easy access to high quality teaching and learning resources such as case studies, journals, databases and simulation games through subscription to reputed publishers.The School offers placement facility to students with an excellent track record so far. Every year large number of reputed organizations visit our institute for hiring our students from all specializations. National and international level conferences for faculties and students, national case study conference, business festivals for students conducted every year are among the highly reputed academic events in the country. Masters of Business Administration (MBA Executive) programme offered by the School of Business and Management is a two-year (4 Semesters) programme leading to MBA Executive degree for the working executives and entrepreneurs. The progra
Mission Statement:
VISION: The vision of School of Business and Management - CHRIST (Deemed to be University) is to be an institution of excellence developing though leaders serving enterprises and society globally. MISSION: The mission of School of Business and Management - CHRIST (Deemed to be University)is to develop socially responsible and ethically sensitive leaders.
Introduction to Program:
Masters in Business Administration (MBA Executive) Masters of Business Administration (MBA Executive) programme offered by the School of Business and Management is a two-year (4 Semesters) programme that focuses on the development of analytical and management skills in the fields of Accounting, Economics, Finance, Information Management, Marketing, Operations, the Behavioral Sciences, Decision management and General Management. The program involves theoretical and case study units which comprise of 30 hrs and 60 hrs. The programme emphasizes and looks to build business ethics and corporate governance. The programme is also a platform for budding youth to become talented Entrepreneurs. Another core element of our programme is the incorporation of emerging trend of Business Analytics and Decision management. The uniquely designed curriculum focuses on application of quantitative techniques to solve problems faced in Multi National and National Organizations where our students are currently employed. The Program prepares students for a career in advanced managerial challenges of the 21st century and prepares young minds with a positive mental attitude for excellent performance and committed service. Key Highlights of the MBA Executive Programme ? Executives selected for this programme have an industry experience ranging from 4 years to 15 years in managerial or super visionary positions. ? The programme is available on convenient days (Saturday and Sunday) as per t
Program Objective:
? To educate and prepare a diverse group of professionals with the knowledge, analytical ability, management perspectives and skills. ? Designed to prepare students for careers in management and leadership positions. ? To acquire a comprehensive foundation in the fundamentals of business, the global environment in which they will function, and the analytical tools for intelligent decision-making. Program Outcomes (POs): Suggest to come out with three to five program outcomes based on the respective degree programs. Program Learning Goals (PLG)/Program Learning Objective (PLO)/Course Learning Outcomes (CLO): PLG1 Social Responsibility PLO1.1 Recognize social issues RBTL2 PLO1.2 Examine social issues RBT L4 PLO1.3 Formulate alternatives for social issues RBT L6 PLG2 Ethical sensitivity PLO 2.1 Locate Ethical issues in business RBTL2 PLO2.2 Categorize roles and responsibilities of business Stakeholders RBTL3 PLO 2.3 Differentiate the position of the business systematically RBTL4 PLO 2.4 Critically formulate the action plan RBTL6 PLG3 Communication PLO3.1 Demonstrate proficiency in written and oral communication RBT L3 PLO3.2 Appraise engagement with audience RBT L4 PLO3.3 Critique and prioritize the flow of presentation RBTL6 PLO3.4 Predict the interpersonal skills based on communication styles and responses RBT L5 PLG4 Ethical sensitivity PLO 4.1 Locate Ethical issues in business RBTL2 PLO4.2 Categorize roles and responsibilities of

MBAE111 - CORPORATE COMMUNICATION (2020 Batch)

Total Teaching Hours for Semester:30
No of Lecture Hours/Week:2
Max Marks:50
Credits:2

Course Objectives/Course Description

 

The Students will understand, recognize and accept the importance of communication skills in being successful at the corporate level besides applying this learning to business houses and startup ventures by demonstrating the ability to identify and perform self-awareness analysis and adopting new methods of theoretical and practical self-development techniques that are recent, relevant and innovative in today’s world.   The latest business practices requiring effective communication and socially and culturally accepted modes of intra and interdepartmental and B2B and B2C will be studies and applied for review, correction and delivery

 

Course Objective

  • To understand the basic elements that determines effective communication.
  • To demonstrate individual and collective success in an organization and business environment such as confidence building, learning, group dynamics, motivation, leadership , creativity, negotiation skills and mentoring.

Learning Outcome

  • To enable students to practice effective communication in the corporate and business world.
  •  To learn to adopt, adapt and rise to the challenges by embracing the trends, changes and opportunities in corporate.

Unit-1
Teaching Hours:8
Introduction
 

Level of Knowledge: Conceptual

Communication   Introduction,  definition  of communication,  nature,  purpose  and functions,  levels  and  types  of communication, formal, informal, impactful ,  skills  and tips  for effective delivery.

Unit-2
Teaching Hours:8
Group discussions and Interview skills
 

Level of Knowledge: Conceptual

Group discussions,  Importance, Objectives, Trends, Types, Structured , Strategies and guidelines for effective GD,  Common errors and ways to overcome,

Interviews, Process, Objectives, Formal& Informal, Interviewee vs Interviewer, carrying oneself, managing self, overcoming fear of unknown. Connecting with corporate goals

Blue Ocean strategy.

Unit-3
Teaching Hours:7
Innovation in Learning and Mentoring
 

Level of Knowledge: Analytical

Learning. The art of learning, Importance of learning, Power of failure, Role of failure in learning, Overcoming setbacks and improving on learning the lesson in failure, learning to Learn-to-Learn techniques.

Mentoring, Need, Importance, techniques, role. Problems and solutions. Coping with technological barriers and use of technology inn communication

Unit-4
Teaching Hours:7
Motivation in Communication
 

Level of Knowledge: Conceptual

Social motivation, achievement motivation, extrinsic/ Intrinsic motivation, Management theory , Theory X and Theory Y. Stress, Stress factors, Measuring stress , Ways to overcome stress, Role of communication in managing stress

Text Books And Reference Books:

·         Robbins, S.P., Judge, T.A., & Vohra, N. (2012). Organizational Behaviour (14trh edi).  Pearson Education.

·         Sell your way to top. Peter Thompson

Essential Reading / Recommended Reading

  • The last lecture. Randy Pausch ,Jeffrey Zaslow(2008)
  • Influence; The psychology of persuasion: Robert B Cialdini
  • Bargaining for Advantage, Negotiation Strategies for Reasonable People: G Richard Shell
  • How to talk to Anyone, 92 little tricks for Big Success in Relationships: Leil Lowndes
Evaluation Pattern

**

MBAE131 - HUMAN RESOURCE MANAGEMENT (2020 Batch)

Total Teaching Hours for Semester:60
No of Lecture Hours/Week:5
Max Marks:100
Credits:5

Course Objectives/Course Description

 

Human Resource Management provides an overview of the HR functions in an organization, covering the entire gamut of operations related to employee life cycle management.

Course Objectives:

To introduce the students provide basic understanding of Human Resource Management with an overview of the HR functions in an organization. It provides the entire gamut of operations related to the employee life cycle management.

Learning Outcome

 

On having completed this course student should be able to:

 

  • CLO1:Understand the relevance of HRM in the changing global economy.
  • CLO2: Demonstrate the importance of acquisition, retention and management of talent in a competitive business environment.
  • CLO3:Evaluate the fundamental philosophy of a quality HR department in an organization.

 

UNIT 1
Teaching Hours:10
Introduction
 

 

Level of Knowledge: Conceptual

Concept, role and status of Human Resource Management, Personnel Management and HRM, Organisation and Functions of Personnel Management and HRM, HR Structure and Strategic .Human Resource Planning Process.  Job Analysis and its process.      

UNIT 2
Teaching Hours:10
Recruitment and Selection
 

 

Level of Knowledge: Conceptual

Sources of Recruitment and Recruitment Process. Selection Process and Methods of Selection. Importance of induction and Methods of induction. Promotions and Transfers- Retirement and other Separating Process.                                        

UNIT 3
Teaching Hours:10
Performance Appraisal-
 

 

Level of Knowledge: Advanced

Performance Appraisal- Purpose- Factors affecting Performance Appraisal, Methods and Systems of Performance Appraisal. Limitations of PA System and overcoming those limitations. Job Evaluation. Methods of Job Evaluation.                  

UNIT 4
Teaching Hours:6
Training and Development-
 

 

Level of Knowledge: Advanced

 

Meaning and Importance, Assessment of Training Needs. Training Methods. Evaluation of Training programme.  Introduction to HRD.            

 

UNIT 5
Teaching Hours:4
Career Planning and Development
 

 

Level of Knowledge: Advanced

Introduction to career planning and development, Career goals, Career road map, Stages in career planning, Internal and external mobility of employees 

UNIT 6
Teaching Hours:10
Industrial Relation;
 

 

 

Level of Knowledge: Advanced

 

Importance & scope of IR.

 

Grievance Handling and Industrial Discipline.

 

Industrial Disputes: Meaning of Industrial Conflicts, Causes and Types of IC-Strikes & Lockouts. Settlement of industrial disputes.

 

Unit-7
Teaching Hours:10
Objectives & Importance of Trade Union
 

 

Level of Knowledge: Advanced

 

Reasons for employee to join trade union; Problems of TU & Remedies. Collective Bargaining: Meaning, definition & concept of CB; CB Process; Essential conditions for the success of CB.

 

Text Books And Reference Books:

  1. VSP Rao – Human Resource Management, Excel Books
Essential Reading / Recommended Reading

 

1.                  Edwin B Flippo: Personnel Management, McGraw Hill.

 

2.                  Dr. Ashwataappa: Personnel Management, Himalaya Publications.

 

3.                  Reward Management- Remuneration Strategy and Practice, Michael Armstrong & Helen Murlis, Crest Publishing House

 

4.                  Essentials of HRM and Industrial Relation- Text and cases. Subba Rao- Himalaya Publications.

 

Evaluation Pattern

EVALUATION:

 

Assessment

Continuous Internal Assessment(CIA) 

70%

End Semester Exam (ESE )

30%

CIA - Details

CIA 1 - Assignment / Article Review

20%

CIA 2 - Test

30%

CIA 3 – Case

20%

MBAE132 - MARKETING MANAGEMENT (2020 Batch)

Total Teaching Hours for Semester:60
No of Lecture Hours/Week:5
Max Marks:100
Credits:5

Course Objectives/Course Description