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Dr SREEDHARA R

PGDBM, PhD
ASSOCIATE PROFESSOR


BUSINESS AND MANAGEMENT
SCHOOL OF BUSINESS AND MANAGEMENT
CENTRAL CAMPUS

Name Programme Institution Year of Passing
PhD PhD University of Mysore 2012
PG PGDBM Indian Institute of Rural Management 1999
Degree BE Kuvempu University 1997
Sl.No. Title Name of Periodical Periodicity Date
Sl.No. Title Name of Journal Date of Publication Volume No/Issue No/Page No
1 A Study on the influence of Sustainability related Factors on the Online Purchase Decisions of Customers Test Engineering and Management 04-Jan-2020 82 / NA /

Additional information

Category
Sole Authored /Co Authored
Author Name (s) SREEDHARA R,ALEX NEROSREEDHARA R
Title of Article A Study on the influence of Sustainability related Factors on the Online Purchase Decisions of Customers
Name of Journal Test Engineering and Management
Volume No 82
Issue No NA
Page No
URL https://www.scopus.com/sourceid/12997
Date of Publication 04-Jan-2020
2 Local Solutions for Global Problems: pro Nature Organic Foods Private Limited, Banglore: An Experimental Study Test Engineering and Management 04-Jan-2020 82 / NA /

Additional information

Category
Sole Authored /Co Authored
Author Name (s) SREEDHARA R,MANJEERA VUTUKURI,VEDHA BALAJISREEDHARA R
Title of Article Local Solutions for Global Problems: pro Nature Organic Foods Private Limited, Banglore: An Experimental Study
Name of Journal Test Engineering and Management
Volume No 82
Issue No NA
Page No
URL https://www.scopus.com/sourceid/12997
Date of Publication 04-Jan-2020
3 Local Solutions to Global Problems: Pro Nature Organic Foods Private Limited, Bangalore: An Experimental Study Test Engineering and Management 04-Jan-2020 82 / 1 /

Additional information

Category
Sole Authored /Co Authored
Author Name (s) SREEDHARA RVEDHA BALAJI
Title of Article Local Solutions to Global Problems: Pro Nature Organic Foods Private Limited, Bangalore: An Experimental Study
Name of Journal Test Engineering and Management
Volume No 82
Issue No 1
Page No
URL https://www.scopus.com/sourceid/12997
Date of Publication 04-Jan-2020
4 A Study on Significance of Cashback Offered by Online Companies and Its Impact on Customer Preferences in Online Purchases Journal of Advanced Research in Dynamical and Control Systems 27-Oct-2019 11 / 6 /

Additional information

Category
Sole Authored /Co Authored
Author Name (s) SREEDHARA R,ALEX NEROSREEDHARA R
Title of Article A Study on Significance of Cashback Offered by Online Companies and Its Impact on Customer Preferences in Online Purchases
Name of Journal Journal of Advanced Research in Dynamical and Control Systems
Volume No 11
Issue No 6
Page No
URL https://www.scopus.com/sourceid/20500195215
Date of Publication 27-Oct-2019
5 Importance of e-wallet transaction in e-commerce industry Business Sciences International Journal 15-Jun-2019 7 / 1 /

Additional information

Category
Sole Authored /Co Authored
Author Name (s) SREEDHARA RVEDHA BALAJI
Title of Article Importance of e-wallet transaction in e-commerce industry
Name of Journal Business Sciences International Journal
Volume No 7
Issue No 1
Page No
URL NA
Date of Publication 15-Jun-2019
6 Analysis of Delivery Issues that Customer Face Upon E-Commerce Shopping International Journal of Management Studies 10-Jun-2019 VI Special Issue / Special Issue 3 /

Additional information

Category
Sole Authored /Co Authored
Author Name (s) SREEDHARA RVEDHA BALAJI
Title of Article Analysis of Delivery Issues that Customer Face Upon E-Commerce Shopping
Name of Journal International Journal of Management Studies
Volume No VI Special Issue
Issue No Special Issue 3
Page No
URL UGC No 44925
Date of Publication 10-Jun-2019
7 Analysis of Delivery Issues that Customer face upon E-Commerce Shopping International Journal of Management Studies 10-Jun-2019 6 / Special Issue 3 /

Additional information

Category
Sole Authored /Co Authored
Author Name (s) SREEDHARA R,PRATEEK GUPTA,SOUMYA SINGH,RISHABH RANJAN,GAURAV KHARAYAT,DR VEDHA BALAJISREEDHARA R
Title of Article Analysis of Delivery Issues that Customer face upon E-Commerce Shopping
Name of Journal International Journal of Management Studies
Volume No 6
Issue No Special Issue 3
Page No
URL UGC No 44925
Date of Publication 10-Jun-2019
8 Empirical analysis of Association between Electronic Gadgets used and Frequency of Online Shopping International Journal for Research in Engineering Application & Management (IJREAM) 31-May-2019 05 / 02 /

Additional information

Category
Sole Authored /Co Authored
Author Name (s) SREEDHARA R,RAJNI GUPTASREEDHARA R
Title of Article Empirical analysis of Association between Electronic Gadgets used and Frequency of Online Shopping
Name of Journal International Journal for Research in Engineering Application & Management (IJREAM)
Volume No 05
Issue No 02
Page No
URL
Date of Publication 31-May-2019
9 Buying Decision between Offline and Online Medicines - A Comparative Study International Journal of Development Research 30-May-2019 9 / 5 /

Additional information

Category
Sole Authored /Co Authored
Author Name (s) SREEDHARA R,RAJAN MISHRA,PRANAV MITTAL,NIHANSH GUPTASREEDHARA R
Title of Article Buying Decision between Offline and Online Medicines - A Comparative Study
Name of Journal International Journal of Development Research
Volume No 9
Issue No 5
Page No
URL http://journalijdr.com/buying-decision-between-offline-and-online-medicines-%E2%80%93-comparative-study
Date of Publication 30-May-2019
10 Impact of User-Generated Content on Purchase Intention for Fashion Products: A Study on Women Consumers in Bangalore Indian Journal of Management 05-Jul-2016 46 / 07 /

Additional information

Category
Sole Authored /Co Authored
Author Name (s) SREEDHARA RSREEDHARA R
Title of Article Impact of User-Generated Content on Purchase Intention for Fashion Products: A Study on Women Consumers in Bangalore
Name of Journal Indian Journal of Management
Volume No 46
Issue No 07
Page No
URL http://www.indihttps://www.scopus.com/sourceid/21100241711anjournalofmarketing.com/index.php/ijom/article/view/97125
Date of Publication 05-Jul-2016
11 Visual Merchandising: Soul of Retailing Pacific Business Review International 10-Feb-2015 7 / 6 /

Additional information

Category
Sole Authored /Co Authored
Author Name (s) SREEDHARA RSREEDHARA R
Title of Article Visual Merchandising: Soul of Retailing
Name of Journal Pacific Business Review International
Volume No 7
Issue No 6
Page No
URL https://mjl.clarivate.com/search-results
Date of Publication 10-Feb-2015
12 Are Leaders Invoking Consensus Among His Followers - The Stand Of Nayar, Hcl GALAXY International Interdisciplinary Research Journal 12-Feb-2014 2 / 3 /

Additional information

Category
Sole Authored /Co Authored
Author Name (s) SREEDHARA RSREEDHARA R
Title of Article Are Leaders Invoking Consensus Among His Followers - The Stand Of Nayar, Hcl
Name of Journal GALAXY International Interdisciplinary Research Journal
Volume No 2
Issue No 3
Page No
URL NA
Date of Publication 12-Feb-2014
13 A Study of Successful Strategies of Unorganised Pharmacy Retailers- A Case of South Bangalore PES BUSINESS REVIEW, A Scholarly, Peer Reviewed International Journal of Management 03-Feb-2014 8 / 2 /

Additional information

Category
Sole Authored /Co Authored
Author Name (s) SREEDHARA R
Title of Article A Study of Successful Strategies of Unorganised Pharmacy Retailers- A Case of South Bangalore
Name of Journal PES BUSINESS REVIEW, A Scholarly, Peer Reviewed International Journal of Management
Volume No 8
Issue No 2
Page No
URL
Date of Publication 03-Feb-2014
Sl.No. Title URL Subject Month Year
Sl.No. Type of Book Title Title of Book/Chapter/Article/Case Study) ISBN Month Year
1 Conference Proceedings Proceedings of the International Conference on Current Scenario of Digital Marketing, E Commerce, Management & Social Science 2019 Importance of E-Wallet Transaction in E Commerce Industry 978-93-86435-81-1 Jun 2019

Additional information

Type of Book Conference Proceedings
Type of Work Article
Sole Authored/Co Authored Co-Authored
Author Name (s) SREEDHARA R,VEDHA BALAJI
Title of Book Proceedings of the International Conference on Current Scenario of Digital Marketing, E Commerce, Management & Social Science 2019
Title of Book/Chapter/Article/Case Study) Importance of E-Wallet Transaction in E Commerce Industry
Month/Year Jun/2019
ISBN 978-93-86435-81-1
Pages
Publishing Company/Institution International Multidisciplinary ResearchFoundation
Level International publisher
Sl.No. Title Abstract Objectives Type Sponsors
Sl.No. Title Place of Publication ISBN No. Month Year
Sl.No. Type of Program Role Name of Program Title of Paper Date Organising Institution Level
1 Conference Presenter National Conference on Emerging Trends in Business Problems in Usage of Digital Wallets & their influence on Frequency of Avoidance of Wallets by College Students 27/02/2020 Christ University National
2 Conference Moderator/Chair National Conference on Emerging Trends in Business 2020 27/02/2020 Christ University National
3 Conference Moderator/Chair International Conference on "Harmonising People, Planet, and Profits - Sustainable Strategies and Ethical Considerations in the 21st Century 20/01/2020 Christ University International
4 Seminar Panelist National Seminar on Education, Neuroscience, Technology and Pedagogy: Neuro-Systemic Influence on Learning 12/11/2019 Christ University National
5 Conference Co-presenter International Conference on "Developing Organisations for the Future: Re-Interpreting the Modern Business Landscape" 27/06/2019 IBS, Bangalore International
6 Conference Co-presenter International Conference on Current Scenario of Digital Marketing, E-Commerce, Management & Social Sciences - 2019 14/06/2019 IMRF Institute for Education & Research in association with DRPF Macedonia, & IIM Australia International
7 Conference Co-presenter International Conference on Current Scenario of Digital Marketing, E-Commerce, Management & Social Sciences ? 2019 14/06/2019 IMRF Institute for Education & Research in association with DRPF Macedonia, & IIM Australia International
8 Conference Co-presenter Inetrnational Conference - Fusion 2018 12/01/2018 IFIM College, Bangalore International
9 Conference Moderator/Chair Synthesize: An Interdisciplinary Conference on Management & Social Sciences 10/03/2017 Christ University National
10 Conference Moderator/Chair International Conference on Emerging Trends in Business ICETB-2017 16/02/2017 Christ University International
11 Conference Presenter International Conference on "Sustaining a Competitve Edge in the Challenging Global Scenario: Challenges, Practices and Innvations" Effect of Service Failure and Product Failure on Dissatisfaction and Repurchase Intention of Online Consumers 07/02/2017 Christ University International
12 Conference Presenter Strategies to Revive Management Education - International
13 Conference Presenter HR Strategies During Global Recession - National
14 Conference Presenter HR Practices in Organised Food and Grocery Retailing"- An Empirical Study - National
15 Participant Managing Retailing Managing Retailing - Indian Institute if Management, Ahmedabad International
16 Participant Train the Trainer Workshop Train the Trainer Workshop - Christ University, Bangalore Institutional
17 Participant Conference on Emerging Trends in Business Conference on Emerging Trends in Business - Department of Management Studies National
18 Participant ICIER-IIMB INTERNATIONAL CONFERENCE ICIER-IIMB INTERNATIONAL CONFERENCE - IIMB International
Sl.No. Title of the Program Name of the Program Date Name of the Institution
1 Digital Solution for Reducing Packaged Food Wastage National Conference on Emerging Trends in Business (NCETB 2018) 19/02/2018 Christ University
2 Marketing Analytics Refresher Course in Commerce and Management 06/12/2017 UGC - Human Resource Development Centre, University of Mysore
3 Data Analysis using SPSS One Day Workshop on ?Research Methodology and SPSS? 28/11/2017 CMR University, Bangalore
Sl.No. Title Genre Producer Copyrights
Sl.No. Title Guide Name Institution Month Year
1 "A Study of Service Quality of Supermarkets in Karnataka" Dr. K. Nagendra Babu University of Mysore July, 2012
Sl.No. Title Name of Student Institution Month Year
1 A study of the Influence of User-Generated content in Online Media, on the Purchase Intention of Consumers for Fashion products in Bangalore V. Nithya Christ University May 2015
2 IMPACT OF PERSONAL AND ORGANISATIONAL FACTORS ON ATTITUDE TOWARDS RELATIONSHIP MARKETING AND ITS ADOPTION Vijay Agawane Christ University
3 Study on Customer Perception towards Service Recovery Strategies of Consumer Durable Retailers in relation to Customer Satisfaction, Purchase Intention and Loyalty Shukla Riddhi Gajendra Christ University April 2016
4 Consumers' Attitude towards Online Private Label Brands using Tri-Component Attitude Model Ruchita Pangriya Christ University
5 Effect of Packaging Attributes of E-retailers on Re-Purchase Intention Alex Nero Christ University October 2016
6 Impact of Personal and Organizational Factors on Attitude towards Relationship Markting and its Adoption Vijay Agawane Christ University
7 A Study on Impact of Cognitive Dissonance on Post Purchase Behavior of Online Shoppers Garima Jyoti Srivastava Christ University June 2016
8 A Study on Impact of Cognitive Dissonance on Post Purchase Behavior of Online Shoppers Garima Jyoti Srivastava Christ University May 2018
9 Effect of brand Engagement Techniques on Brand Recall and Brand Loyalty - A Study on Telecom Companies Operating in India Revathi A Menon Christ University May 2018
Sl.No. Title of Invention Inventor(s) Filing Date
Sl.No. Name of the Research Project Investigator(s) Sponsors Internal/External
Sl.No. Name of the Conference/Seminar Name of Organiser Level Date
Sl.No. Name of the Workshop/FDP/Training programme Name of Oraganiser Level Date
1 Market Research and Consumer Behaviour Coursera International 25/04/2020
2 Management Development Program on Marketing for Sales and Business Development Professionals Institute of Management National 16/01/2020
3 Pedagogical Leadershoip: Sharpening the Saw & Digitisation of Pedagogy CHRIST Institute of Management 20/05/2019
4 Management Development Programme (MDP) Institute of Management Regional 18/01/2019
5 Marketing Insights for Sales and Business Development Professionals Institute of Management, Bangalore Regional 12/01/2018
6 Strategic Thinking using Scenario Planning Institute of Management National 05/01/2018
7 ?Business Decision Making using R? Institute of Management, Bangalore National 07/12/2017
8 ?TRANSFROMED PEDAGOGY: CASE BASED TEACHING / WRITING? Christ Institute of Management, LAVASA Regional 15/07/2017
9 Faculty Development Program on Business Analytics Institute of Management Regional 07/07/2017
10 Quality Improvement Program on "Innovative Practices in Teaching, Learning and Evaluation" CU - Academic Staff College 24/05/2017
11 IBM CE - Enablement Program - Descriptive Analytics IBM / Institute of Management Institutional 28/01/2015
12 IBM CE - Enablement Program - Predictive Analysis Analytics IBM / Institute of Management Institutional 21/12/2014
13 IBM CE - Enablement Program - Big data Analytics using Infosphere BigInsights IBM / Institute of Management Institutional 13/12/2014
14 IBM CE - Enablement Program - Big data Analytics using Infosphere BigInsights IBM / Institute of Management Institutional 15/11/2014
15 Contemporary Development in Management & Business Institute of Management 26/05/2014
16 Continuing Educating Programme on "National Workshop on Research Methods" Department of Management Studies, IIT Madras, Chennai National 20/08/2011
17 Management Development Programme on "Learning for Results: Education a Question?" Centre for Education beyond Curriculum (CEDBEC), Christ University, Bangalore Institutional 04/08/2011
18 Learning Curve Certification Program (Cross Functional Decision Making & Business Impact) enParadigm Knowledge Solutions, CIIE, IIM Ahmadabad, held at Institute of Management, Christ University, Bangalore Regional 24/05/2011
19 "Competency and Skill of Management teachers" Prin. L. N. Welingkar Institute of Management Development and Research, Bangalore. Regional 15/05/2011
20 Workshop on "Effective Classroom Communication and Teaching Skills for College teachers " Centre for Education beyond Curriculum (CEDBEC), Christ University, Bangalore Institutional 11/05/2011
21 Workshop on "Research Methods" SRN Adarsh College, Bangalore Regional 27/02/2009
22 Development program on "Strategic Brand Management" Dayananda Sagar College of Management & Information Technology, Bangalore Regional 19/12/2008
23 "DSI Entrepreneurship Lecture Series 2008 Dayananda Sagar College of Management & Information Technology, Bangalore Regional 02/12/2008
24 Participated in the 3rd Karnataka State level ISTE student Reva Institute of Technoogy & Management, Bangalore in association with VTU, Belgaum and Indian Society for Technical Education, New Delhi. Regional 11/11/2006
25 Workshop on "Empowered Leadership Program" Centre for Innovation & Leadership, at Dayananda Sagar College, Bangalore. Regional -
Sl.No. Name of the Awards/Achievements/Others Description Organisation Month/ Year
1 Issue Editor Ushus - JOURNAL OF BUSINESS MANAGEMENT Christ Univerisiy, Bangalore Oct - Dec, 2014
2 Organised International Conference on Transformational Strategies for Business Sustainability As the conference convener, organized two days' international conference on Transformational Strategies for Business Sustainability during 4-5th, October, 2019. We had 15 international speakers plus 55 papers presentations. The authors had come from across India. Institute of Management 05 October 2019

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