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Dr RASHMI RAI

MBA, PGCM, Mphil, PhD

BUSINESS AND MANAGEMENT (BGR)
SCHOOL OF BUSINESS AND MANAGEMENT
BANGALORE BANNERGHATTA ROAD CAMPUS
 Print Profile

Name Programme Year of Passing
PhD PhD 2018
Others PGCM(HR) 2010
MPhil MPhil 2010
PG MBA 2001
Degree BCom 1999
Sl.No. Title Name of Periodical Periodicity Date
Sl.No. Title Name of Journal Date of Publication Volume No/Issue No/Page No
1 Consumer Buying Psychology And Brand Perception: Influence Of Word Of Mouth Communication Journal of Content, Community and Communication 15-Dec-2020 12 / / 159-168

Additional information

Category Article in Research Journal
Sole Authored /Co Authored Co-Author
Author Name (s) RASHMI RAI,SHRUTI TRIPATHI
Title of Article Consumer Buying Psychology And Brand Perception: Influence Of Word Of Mouth Communication
Name of Journal Journal of Content, Community and Communication
Volume No 12
Issue No
Page No 159-168
URL https://www.amity.edu/gwalior/jccc/
Indexing Agency Scopus
Date of Publication 15-Dec-2020
2 What?s The Best Time To Give Work? A Study On Relationship Between Employee Moods And Performance At Different Time Intervals International Journal of Scientific & Technology Research 15-Nov-2019 8 / 11 / 367-373

Additional information

Category Article in Research Journal
Sole Authored /Co Authored Co-Author
Author Name (s) RASHMI RAI,LAKSHMY PRIYA K
Title of Article What?s The Best Time To Give Work? A Study On Relationship Between Employee Moods And Performance At Different Time Intervals
Name of Journal International Journal of Scientific & Technology Research
Volume No 8
Issue No 11
Page No 367-373
URL http://www.ijstr.org/research-paper-publishing.php?month=nov2019
Indexing Agency Scopus
Date of Publication 15-Nov-2019
3 Dimensions of Occupational Stress Impacting Turnover Intentions Amongst BPO Employees: An Empirical Study Prabandhan: Indian Journal of Management 01-Oct-2017 10 / 10 / 53-61

Additional information

Category Article in Research Journal
Sole Authored /Co Authored Co-Author
Author Name (s) RASHMI RAI,SHRUTI TRIPATHI
Title of Article Dimensions of Occupational Stress Impacting Turnover Intentions Amongst BPO Employees: An Empirical Study
Name of Journal Prabandhan: Indian Journal of Management
Volume No 10
Issue No 10
Page No 53-61
URL http://www.indianjournalofmanagement.com/index.php/pijom/article/view/118815
Indexing Agency Scopus
Date of Publication 01-Oct-2017
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Sl.No. Type of Book Title Title of Book ISBN Month Year
Sl.No. Type of Book Title of Chapter/Article ISBN Month Year
Sl.No. Type of Book Title Title of Case Study ISBN Month Year
Sl.No. Title Abstract Objectives Type Sponsors
Sl.No. Title Place of Publication ISBN No. Month Year
Sl.No. Type of Program Role Name of Program Title of Paper Date Organising Institution Level
1 Conference Moderator/Chair Renaissance: Challenges & Prospects of New Normal of Life in Various Spheres Surviving the COVID-19 Pandemic Era 06/08/2021 Christ University International
2 Conference Presenter International Virtual Conference On Entrepreneurship During Challenging Times: Strategies For Success & Sustenance In Technical Sesssion: Entrepreneurship In Difficult Times The domino effect of the pandemic on third sector and reflections on growth strategy 19/06/2021 Mohanlal Sukhadia University,Udaipur,Rajasthan International
3 Conference Presenter Redefining Human Resource and Marketing Management Perspectives Examining Psychological Capital and Optimism as a predictor of Workplace Happiness in Service Based Industry 28/02/2020 Jain University International
4 Conference Presenter Synthesize Sustaining Workers in Healthcare: The Importance of Work-ability in an Indian Context 13/12/2019 Christ University International
5 Seminar Presenter International Seminar on Accounting Education and Research Financial Inclusion -The HR Way 05/01/2019 Manipal University ,Jaipur International
6 Conference Moderator/Chair Synthesize : An International Interdicilinary Conference 18/12/2018 Christ University International
7 Conference Presenter Sustainable Human Resource Management Abusive Supervision :Perception of Employees in light of varying work duration and pay scales 01/11/2018 ICFAI & University of Hyderabad International
8 Conference Presenter National Conference on "Indian Business in the Era of Reforms" An Empirical Study of Organizational Citizenship Behaviour and its Impact on Employee Performance 06/09/2018 GRD School of Commerce & International Business National
9 Conference Presenter Future of Work -The New Realities Study on Work-Life Balance and Job Stress among Doctors in Hisar 28/02/2018 School of Commerce Studies Jain University National
10 Conference Presenter National Conference on Doctoral Research A Study of Quality of Work Life and its Effect on Job Performance : A Perspective of Information Technology Professionals 05/08/2016 Christ University National
11 Conference Presenter National Conference on Managing Unorganised Sector in India Working Conditions of labour in Apparel Industry : A Case Study of Noida 19/12/2014 Motilal Nehru National Institute of Technology Allahabad National
12 Conference Presenter Iternational Management Conference Involving Generations at Workplace 15/05/2014 Amity University International
13 Conference Presenter International Conference on Innovations in Management and Information Technology Constructs of the Work/ Life Interface in Dual Career Couple: A Changing scenario in Indian Industry 07/04/2012 IMT Faridabad International
14 Seminar Presenter National Seminar on Corporate Sustainable Development Employee Engagement A Strategic Tool for retention 09/02/2012 Amity University National
Sl.No. Title of the Program Name of the Program Date Name of the Institution
1 Case Based Teaching on Leadership Guest lecture on Case based teaching 06/02/2021 Amity University
2 Understanding Organisational Culture through case based method Guest Lecture 03/12/2020 Amity University
3 Careers in Commerce Career Orientaion 30/11/2019 PSBB Learning academy
Sl.No. Title Genre Producer Copyrights
Sl.No. Title Guide Name Institution Month Year
1 A Study of Quality of Work Life and its Effects on Job Performance: A Perspective of Information Technology Professionals in Noida and Bangalore Regions Dr.Shruti Tripathi Mewar University
2 Attrition and Retention strategies in IT Industry ? Alagappa University
Sl.No. Title Name of Student Institution Month Year
1 Impact of CSR on the Human Resources in the Educational Sector in Karnataka Mr. Chinmaya Prakash Garden City University
2 Impact of NSQF on skill developmemt of specific domain among the secondary and higher secondary school students and thereby enhancing employabilty Ms. Rumi Sikdar Garden City University
3 Marketing Strategies of Wooden Handicraft Products adopted by Channapatna artisans in Changing Scenario Ms Sudha Christ University
4 Green Marketing as a tool influencing the purchase intention of consumers with special reference to millets and millet based products at Bangalore Deepthi Shirahatti Christ University
5 The need for effective training needs of mental healthcare personnel PAVAN KUMAR R Christ University July 2021
Sl.No. Title of Invention Inventor(s) Filing Date
Sl.No. Name of the Research Project Investigator(s) Sponsors Internal/External
Sl.No. Name of the Conference/Seminar Name of Organiser Level Date
Sl.No. Name of the Workshop/FDP/Training programme Name of Oraganiser Level Role Date
1 Innovation Ambassdor Training Ministry of Education National Participant 30/06/2021
2 Hybrid Teaching Staff Development Colleg Participant 02/03/2021
3 Learning to Teach Online Course Era - The University of New South Wales International Participant 01/10/2020
4 Case Study Learning School of Business and Management Institutional Participant 11/08/2020
5 Certified Mindfulness Practitioner Indian Leadership Academy International Participant 11/07/2020
6 Online Teaching Christ University Participant 22/04/2020
7 Capacity Building for Constructive Alignment Christ University Institutional Participant 04/10/2019
8 Internsive Workshop on Case Teaching ,Writing and Research Christ Institute of Management Lavasa Institutional Participant 12/01/2019
9 NLP Practioner Program Indian Leadership Academy National Participant 24/11/2018
10 Phenomenological and Grounded Theory School Of Business Studies and Social Sciences Institutional Participant 02/10/2018
11 QIP titked FRONTIER AREAS IN THE SUBJECT AND CURRICULUM UPDATION Christ University Participant 21/05/2018
12 Orientation Academic Staff College Participant 01/06/2017
13 FDP on Research Methodology and SPSS PES University National Organiser & Participant 25/03/2017
14 Workshop on Econometrics PES University Institutional Participant 01/09/2016
15 Case Study Method of Teaching Amity Academic Staff College Institutional Participant 05/05/2010
16 Psychology of Learning and Teaching Style Amity Academic Staff College Institutional Participant 03/05/2010
17 Experential Learning Paradigm Amity Institute of Psychology and Allied Sciences Participant 20/07/2009
Sl.No. Name of the Awards/Achievements/Others Description Organisation Month/ Year
1 NET UGC NET UGC 05 October 2013
Sl.No. Faculties Theme of Consultancy Type
Sl.No. Applicants Title Date Published

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