1 |
Product Specific Determinants of Electronic Gadget Purchase Intention A Case of the Purchase Behaviour of Indian Youth |
International Journal of Management Practice |
12-Jan-2021 |
/ / |
Additional information
Category |
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Sole Authored /Co Authored |
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Author Name (s) |
SHRINIVAS,LEENA JAMES |
Title of Article |
Product Specific Determinants of Electronic Gadget Purchase Intention A Case of the Purchase Behaviour of Indian Youth |
Name of Journal |
International Journal of Management Practice |
Volume No |
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Issue No |
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Page No |
|
URL |
https://www.inderscience.com/jhome.php?jcode=ijmp |
Date of Publication |
12-Jan-2021 |
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2 |
Tracing Gender Stereotyping of Women By Companies of Various Industries in their Advertising Efforts |
International Journal of Advanced Scientific Research and Management |
02-Jun-2019 |
4 / 6 / |
Additional information
Category |
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Sole Authored /Co Authored |
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Author Name (s) |
SHRINIVAS,SHRINIVAS,AISHWARYA T MENON |
Title of Article |
Tracing Gender Stereotyping of Women By Companies of Various Industries in their Advertising Efforts |
Name of Journal |
International Journal of Advanced Scientific Research and Management |
Volume No |
4 |
Issue No |
6 |
Page No |
|
URL |
http://ijasrm.com/wp-content/uploads/2019/06/IJASRM_V4S4_1393_05_13.pdf |
Date of Publication |
02-Jun-2019 |
|
3 |
Use of Gender Marketing In the Movement of select Gearless 2 - Wheeler Vehicles In Bengaluru |
Journal of Emerging Technologies and Innovative Research |
28-Mar-2019 |
6 / 3 / |
Additional information
Category |
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Sole Authored /Co Authored |
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Author Name (s) |
SHRINIVAS,SHRINIVAS,VISHRUT SHIVKUMAR |
Title of Article |
Use of Gender Marketing In the Movement of select Gearless 2 - Wheeler Vehicles In Bengaluru |
Name of Journal |
Journal of Emerging Technologies and Innovative Research |
Volume No |
6 |
Issue No |
3 |
Page No |
|
URL |
http://www.jetir.org/papers/JETIR1903E85.pdf |
Date of Publication |
28-Mar-2019 |
|
4 |
A Study On The Effect Of Visual Merchandising On Consumer Behaviour Towards Cosmetics In Their Retail Outlets In Bangalore |
Journal of Emerging Technologies and Innovative Research |
05-Mar-2019 |
6 / 3 / |
Additional information
Category |
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Sole Authored /Co Authored |
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Author Name (s) |
SHRINIVAS,SHRINIVAS,MADHUVANTI RAMESH |
Title of Article |
A Study On The Effect Of Visual Merchandising On Consumer Behaviour Towards Cosmetics In Their Retail Outlets In Bangalore |
Name of Journal |
Journal of Emerging Technologies and Innovative Research |
Volume No |
6 |
Issue No |
3 |
Page No |
|
URL |
http://www.jetir.org/papers/JETIR1903C22.pdf |
Date of Publication |
05-Mar-2019 |
|
5 |
A study on organisational citizenship behaviour among lecturers of private colleges in bengaluru. |
Journal of Emerging Technologies and Innovative Research |
01-Dec-2018 |
5 / 12 / |
Additional information
Category |
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Sole Authored /Co Authored |
|
Author Name (s) |
SHRINIVAS V K |
Title of Article |
A study on organisational citizenship behaviour among lecturers of private colleges in bengaluru. |
Name of Journal |
Journal of Emerging Technologies and Innovative Research |
Volume No |
5 |
Issue No |
12 |
Page No |
|
URL |
http://www.jetir.org/papers/JETIR1812C50.pdf |
Date of Publication |
01-Dec-2018 |
|
6 |
Consumer Purchase Intention Mediated by Brand Image, Country of Origin and Corporate Identity- Appraisal of Electronic Gadgets by the Young in Bengaluru |
SS International Journal of Economics and Management |
05-Mar-2018 |
3 / 2 / |
Additional information
Category |
|
Sole Authored /Co Authored |
|
Author Name (s) |
SHRINIVAS,LEENA JAMES |
Title of Article |
Consumer Purchase Intention Mediated by Brand Image, Country of Origin and Corporate Identity- Appraisal of Electronic Gadgets by the Young in Bengaluru |
Name of Journal |
SS International Journal of Economics and Management |
Volume No |
3 |
Issue No |
2 |
Page No |
|
URL |
UGC No 46558 |
Date of Publication |
05-Mar-2018 |
|
7 |
A Study On The Factors Affecting The
Buying Behaviour Of Women With
Respect To The Cosmetic Industry
|
International Journal Of Creative Research Thoughts |
01-Mar-2018 |
6 / 1 / |
Additional information
Category |
|
Sole Authored /Co Authored |
|
Author Name (s) |
SHRINIVAS,SHRINIVAS,MANSI AGARWAL |
Title of Article |
A Study On The Factors Affecting The
Buying Behaviour Of Women With
Respect To The Cosmetic Industry
|
Name of Journal |
International Journal Of Creative Research Thoughts |
Volume No |
6 |
Issue No |
1 |
Page No |
|
URL |
http://www.ijcrt.org/papers/IJCRT1802463.pdf |
Date of Publication |
01-Mar-2018 |
|
8 |
A study on understanding the consumer purchase intention with respect to smart phones among youth in Bangalore. |
International Journal of Business and Management Invention |
11-Jan-2018 |
7 / 1 / |
Additional information
Category |
|
Sole Authored /Co Authored |
|
Author Name (s) |
SHRINIVAS,LEENA JAMES |
Title of Article |
A study on understanding the consumer purchase intention with respect to smart phones among youth in Bangalore. |
Name of Journal |
International Journal of Business and Management Invention |
Volume No |
7 |
Issue No |
1 |
Page No |
|
URL |
http://ijbmi.org/papers/Vol(7)1/Version-1/C0701012124.pdf |
Date of Publication |
11-Jan-2018 |
|
9 |
The descriptive study on need for transformational change in Higher Education system in India |
International Journal of Business and Management Invention |
01-Aug-2016 |
5 / 8 / |
Additional information
Category |
|
Sole Authored /Co Authored |
|
Author Name (s) |
SHRINIVAS |
Title of Article |
The descriptive study on need for transformational change in Higher Education system in India |
Name of Journal |
International Journal of Business and Management Invention |
Volume No |
5 |
Issue No |
8 |
Page No |
|
URL |
http://www.ijbmi.org/v5i8%28version1%29.html |
Date of Publication |
01-Aug-2016 |
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